Content Marketing Institute

JANUARY 7, 2019

Text Optimizer: Include related keywords and concepts. The tool also gives editorial suggestions, i.e., popular questions around your topic that will help you build a more in-depth copy. Serpstat: Research keyword gaps. To look at content gaps on a page: Search for the primary keyword in Google. seosmarty Click To Tweet.

Editorial Team 111

Editorial Team Editorial Content Concept 111

Contently

NOVEMBER 22, 2023

To create an editorial calendar that successfully moves leads further down the funnel, you’ll need more than a spreadsheet filled with topics and deadlines. After all, with so much junk content out there (keyword-stuffed, typo-ridden, clickbait-laden—you get the picture), quality matters more than ever.

Editorial 52

Editorial Editorial Team Collaboration Content Creation 52

Content Marketing Institute

JULY 13, 2018

SEO best practices change as quickly as the algorithms that dictate them, but some cornerstones for gaining search visibility will never go out of style: Identify a target keyword , plus several longtail variations, and populate them throughout your post. Draft an irresistible title tag that includes your target keyword.

Promotion 110

Promotion Editorial Team Blogging Blog 110

Content Marketing Institute

NOVEMBER 27, 2017

It should satisfy the following conditions: Good organic traffic potential – Use Google Keyword Planner or another tool that monitors traffic by topic, and evaluate what’s been written on a topic. Choose a relevant keyword with less competition but good traffic. You also can hunt question-and-answer sites like Quora. Click To Tweet.

Editorial Team 110

Editorial Team Post Content Creation Long Form Content 110

Content Marketing Institute

APRIL 11, 2018

Ahrefs for SEO, keyword research, and more. The tool comes with alerts for keyword mentions, backlink analysis, keyword research , SEO site auditing, rank tracking, and more. It’s an easy way to find high-volume, low-difficulty keywords your competitors are ranking for but you’re not. I filter them by keyword difficulty.

Content Marketing 112

Content Marketing Marketing Content Editorial Team 112

Content Marketing Institute

JUNE 19, 2018

17 No-Cost Ways Writers Can Extend Reach of Their Editorial. Some search engine optimizers tend to add a link whenever a keyword is used. SEO tip: Don’t add link to every keyword. Hummingbird was the final nail in the coffin for keyword stuffing. the main keyword and its synonyms). Boom – topic cluster.

SEO 111

SEO Editorial Team Editorial Search Engine Optimization 111

Content Marketing Institute

JUNE 26, 2018

TIP: You also can use reviews to identify keywords to elevate in your blog posts. This article was reviewed and edited independently to ensure that it adheres to the same editorial guidelines as all blog posts. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Editorial Team 111

Editorial Team Content Landing Page Editorial 111

Content Marketing Institute

MARCH 1, 2018

Within two months, two of those three posts ranked on the first page of Google for their chosen keywords. HANDPICKED RELATED CONTENT: Your Content Team Can Sprint With Agile Marketing. 7 Best Practices (and Tools) for Managing Your Remote Content Team. No one post can provide all relevant tools in the space.

Brand 111

Brand IT Editorial Team Social Media 111

Content Marketing Institute

JANUARY 10, 2018

Your team has developed audience personas and knows which topics and keywords resonate with your audience. And then you hit a wall: You can’t find enough quality content creators to join the team. I hit that wall, then figured out a solution – a process to build content teams in a short time with relative ease.

Content Creator 111

Content Creator Script Editorial Team Portfolio 111

Content Marketing Institute

JANUARY 15, 2019

These text-based tools allow you to entice people to watch the video and to make sure the videos can be found through search (don’t forget to include keywords). Use an appropriate title, keywords you’d like to rank for (70 characters works best), a description (the longer the better), and tags that will help your video get found.

Landing Page 110

Landing Page Editorial Team Editorial Brand Awareness 110

Content Marketing Institute

OCTOBER 30, 2018

An SEO strategy that focuses on topics rather than keywords, the model is an intent-based approach that simplifies blog archives by creating content around one central topic – referred to as the “pillar” page or post. Pillar-cluster #content technique is #SEO strategy focused on topics, not keywords, says @EliseDopson. Click To Tweet.

Content 111

Content Editorial Team Manufacturing Keywords 111

Content Marketing Institute

OCTOBER 16, 2018

However, I’m not merely talking about properly optimized content that has the right meta information, links, keywords, and technical SEO. The site averages 27,600 in monthly organic traffic, which would cost nearly $96,000 to replicate by paying for those same keywords on Google AdSense. The content is not only keyword optimized.

Content 111

Content Editorial Team Keywords Construction 111

Content Marketing Institute

APRIL 20, 2018

Use it to manage lists of keywords to help you optimize content for search engines, build a content calendar to keep track of deadlines and assignments, and measure the metrics and audience feedback for your repurposed posts. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Editorial Team 111

Editorial Team Content Social Media Content Creator 111

Content Marketing Institute

MAY 23, 2018

When I’m in super-focused research mode, listening to a blog post also allows me to take furious notes underlining keywords and drawing pictures – like a more manic and messy version of one of those professional sketch-note drawers I see at conferences. Jon Burkhart, founder, TBC Global . Share in the comments.

Marketing 111

Marketing Editorial Team Editorial Text 111

Content Marketing Institute

JUNE 27, 2018

Here’s how it works: The Quuu community submits unique social posts through Quuu Promote into categories that are reviewed by Quuu’s editorial board to ensure quality. As you build a content library it can be easy to become fixated on SEO, keywords, and search queries. Because BuzzSumo allows you to search URLs (i.e.,

Collaboration 111

Collaboration Content Editorial Editorial Team 111

Content Marketing Institute

OCTOBER 22, 2018

You also can use Keywords Everywhere , a free Chrome extension, for search volume and costs per click. Keyword search volume. The keyword search volume metric refers to the number of searches performed for a keyword within a time frame – how many times people search “Formula 1” on Google in a month? Image source.

Editorial Team 107

Editorial Team Keywords Medical Engineering 107

Content Marketing Institute

JANUARY 24, 2019

You also can find influential Twitter users by keywords under the Search Bios tab and filter the top profiles by category (i.e., Click Discover on the main navigation pane to explore popular posts based on keywords, events, or hashtags. number of tweets, number of followers, social authority). Share your thoughts below!

Social Media 111

Social Media Media Editorial Team Collaboration 111

Content Marketing Institute

NOVEMBER 14, 2018

Website developers and marketers buzz about page load time, especially because Google announced beginning this past July that speed is a keyword ranking factor for some mobile versions of websites. You could have page load issues, but that deficiency might not be to blame for your Google keyword rankings. You probably do too.

Pharmaceutical 95

Pharmaceutical SEO Editorial Team Editorial 95

Content Marketing Institute

SEPTEMBER 7, 2018

Before Google started hiding keyword data under “not provided,” monitoring branded searches was simple. You just had to look at your keyword data in the Google Analytics traffic report. Include keywords for as many variations of your brand name as possible. Keyword Planner. Sadly, tracking this used to be much easier.

Brand Awareness 112

Brand Awareness Brand Content Editorial Team 112

Content Marketing Institute

OCTOBER 24, 2018

Clustered keyword lists also help you create more in-depth and better structured content. . You can set the bot to serve content that matches user intent by enabling a trigger using “broad-match” keywords to serve users the brand-owned content when they are asking for it. I explain in detail how to do that in this article.

Editorial Team 109

Editorial Team Content Editorial Communication 109

Content Marketing Institute

JUNE 29, 2018

Use contrast to add visual interest, but, more importantly, to direct the viewer’s eye toward key information, like keywords, icons, or data points. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. What is a high contrast color scheme?

Editorial Team 112

Editorial Team Storytelling Text Editorial 112

Content Marketing Institute

APRIL 2, 2018

Keyword selection. Keywords are probably the easiest SEO area to mess up. Aim too high for a competitive keyword phrase and you may never rank. Keywords are probably the easiest #SEO area to mess up, says @mikeonlinecoach. Try this: Do you tend to rank one to 10 on Google for keywords searched 300 times a month?

Content Marketing 112

Content Marketing Website SEO Healthcare 112

Content Marketing Institute

DECEMBER 19, 2017

Do your keyword research. In addition to checking the search traffic to your content pieces, do some broader research on the search volume and keyword rankings for the terms most relevant to your content. TIP: Not sure how to mine the data you need for keyword decision-making?

Long Form Content 109

Long Form Content Editorial Team Editorial Content Marketing 109

Content Marketing Institute

APRIL 24, 2018

Identify a head term – an overarching keyword topic with high monthly search volume. Use the Keywords Everywhere plug-in to determine monthly search volume. HANDPICKED RELATED CONTENT: 3 Keyword Research Trends to Reshape Your Content Optimization. 8+ Tools to Find Related Keywords for Your Content. Determine head term.

Content 112

Content Editorial Team Engineering Content Creation 112

Content Marketing Institute

JUNE 25, 2018

It will show you sentiment, top keywords , links associated with your search, and the strength of that mention. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. It is a great tool for basic monitoring and tracking, though it isn’t sufficient for a major campaign.

Brand 111

Brand Content Editorial Team Social Media 111

Content Marketing Institute

JANUARY 4, 2018

Also, keyword research is more important now than ever. Marketers can do strategic keyword research to discover which keywords in their space result in a featured snippet, then they can try to provide a better answer that’s marked up accordingly to grab that featured spot. answer box) at the top of search results.

Content 111

Content Editorial Team Keywords SEO 111

Constant Content

NOVEMBER 1, 2022

The Constant Content editorial team also reviews each article I submit to the platform and provides helpful edit requests and feedback that helps me develop my writing skills even more. To make sure that my content is relevant, I do keyword research and incorporate as many relevant keywords as possible to increase SEO-rich content.

Content Writer 98

Content Writer Creativity Writer Freelance 98

Content Marketing Institute

JULY 17, 2018

Sometimes mobile pages are shorter, which means the site has fewer opportunities to rank well for long-tail keyword phrases. Fortunately for Sephora, it ranks well on mobile for competitive broad keywords, like first for makeup with 368,000 monthly searches and first for lipstick with 60,500 monthly searches. But that’s after the fact.

SEO 107

SEO Editorial Team Keywords Engineering 107

Content Marketing Institute

SEPTEMBER 19, 2018

TIP: If SEO is important, do keyword research in the localized languages to ensure that your content fills the local search query needs. If running an experiment with a multi-language content marketing team is feasible for you, and your target audience includes non-English speakers, why not give it a try? Click To Tweet.

Editorial Team 111

Editorial Team Content Freelance Contractor 111

Content Marketing Institute

JULY 24, 2018

1,000: Invest in keyword research tools like SEMrush. 50,000: Invest in long-tail keyword paid search campaigns. Do long-tail keyword paid search campaigns to find low CPC thought-leadership content. HANDPICKED RELATED CONTENT: 3 Keyword Research Trends to Reshape Your Content Optimization. , asks @derekflanz.

Content Marketing 111

Content Marketing Marketing Content Content Creation 111

Content Marketing Institute

JANUARY 25, 2018

Support more balanced editorial planning. You may want to capture information like browser title, keywords that you want to rank for in searches, description text, H1 text. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Register today.

Content 111

Content Editorial Editorial Team Social Media 111

Content Marketing Institute

OCTOBER 20, 2017

Just write a simple paragraph presenting the information, use keywords that rank, and voilà ! For example, his article on turning keywords into SEO content is full of helpful screenshots showing actionable tips, step-by-step walk-through, checklists, and other diagrams to help the reader progress through the content. . Click To Tweet.

Blog Post 111

Blog Post Post Content Blogging 111

Content Marketing Institute

MAY 24, 2018

The process is not too different from choosing your top priority SEO keywords. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. No one post can provide all relevant tools in the space. 4-7 in Cleveland, Ohio.

Content 111

Content Editorial Team Promotion Social Media 111

Content Marketing Institute

OCTOBER 8, 2018

Outrank a competitor for a valuable keyword. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Look at developing areas of the business – or your brand’s goals – for inspiration. Some answers include: Get more conversions on a product page. Shorten the nurturing process.

Marketing 111

Marketing Editorial Team Promotion Social Media 111

Smart Blogger

FEBRUARY 20, 2023

Preparing and managing budgets, setting rental rates, collecting rent, handling late payments, and operating expenses Interviewing tenants, running credit checks, terminating leases and initiating eviction proceedings Inspecting units, contracting, and supervising repairs and maintenance.

Marketing 74

Marketing Social Media Collaboration Digital Marketing 74

Content Marketing Institute

NOVEMBER 20, 2017

Cortex suggests colors, hashtags, keywords, image types, and publication dates and times. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. hours per week.@meetcortex meetcortex is a tool that makes recommendations for #content headed for #socialmedia, says @PaulRoetzer.

Marketing 111

Marketing Content Agency Content Marketing 111

Moz

DECEMBER 13, 2020

Editorial links from popular blogs : Track down authors and editors of those sites and start interacting with them on social media. Many publications list their whole editorial team with all the emails included on their “About” page. Consider inviting them to contribute a quote to your article as well.

Lead Generation 60

Lead Generation Content Creation Social Media Editorial 60