Content Marketing Institute

NOVEMBER 27, 2017

The idea is to create one piece of long-form content for your blog – the hub content. This primary article contains points and takeaways you can elaborate on in other articles – the spoke content. What creative hacks do you have to boost efficiency and ease the life of a fellow content marketer?

Editorial Team 110

Editorial Team Post Content Creation Long Form Content 110

Content Marketing Institute

DECEMBER 19, 2017

For example, if you find that a high volume of consumers typically connect with your business through their mobile devices, focus repurposing efforts on turning your text-based assets into touch-friendly formats like quizzes or interactive apps , as well as video, audio, or image-based content because those formats still work well on small screens.

Long Form Content 108

Long Form Content Editorial Team Editorial Content Marketing 108

Content Marketing Institute

APRIL 24, 2018

You can do this with your content and climb the mega mountain of Google search. Working backward step by step, you can create a valuable piece of long-form content – and create a map on how to blaze that trail the next time. Build your pillar content with expert insight. You reverse engineer the climb.

Content 112

Content Editorial Team Engineering Content Creation 112

Content Marketing Institute

NOVEMBER 6, 2017

Remember that graphs and charts are content too. The editing process is more important than ever in long-form content like this. HANDPICKED RELATED CONTENT: Want Content That’s More Usable & Reusable? 17 No-Cost Ways Writers Can Extend Reach of Their Editorial. Include visual aids. Data/research.

SEO 111

SEO Social Media Content Landing Page 111