Content Marketing Institute

DECEMBER 11, 2017

The MainStreet editorial team was a fun, scrappy group, which was good because we were functioning as a startup within the company. Now I’ve started my own company helping businesses of all types develop editorial and content strategies that make sense. There are variations of this arrangement.

Editorial Team 109

Editorial Team Editorial Content Content Creator 109

Content Marketing Institute

FEBRUARY 2, 2018

Each month we try to have a good editorial balance and have new content published for each buyer persona. Once we define a topic , we write down a couple potential titles that might appeal to our users and are friendly for social sharing. For generic keywords, we need a high volume to justify writing the post. Click To Tweet.

Content Marketing 112

Content Marketing Brand Editorial Marketing 112

Content Marketing Institute

NOVEMBER 28, 2017

one of the attendees asked me to write an article about creating a successful podcast. From there, I notify the editorial team, so it can prepare the show notes for publishing on the CMI blog. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Editorial Team 111

Editorial Team Editorial Content Marketing Construction 111

Content Marketing Institute

MAY 29, 2018

The best way to do this is to find out what type of content normally earns a lot of shares and write content around similar topics. Use @buzzsumo to find out what type of #content earns shares so you can write on similar topics. Mintent: Build your editorial calendar (free version). iancleary Click To Tweet. Click To Tweet.

Content Marketing 111

Content Marketing Editorial Marketing Content 111

Content Marketing Institute

JANUARY 3, 2018

In their new book, Killing Marketing , Joe Pulizzi and Robert Rose recount the story of how Arrow Electronics, one of the world’s largest companies, spent millions between 2015 and 2016 to purchase more than 50 media properties to acquire their valuable subscriber lists and editorial talent. Click To Tweet. This view is controversial.

Management 99

Management Electronics Media Architecture 99

Content Marketing Institute

DECEMBER 1, 2017

Before I joined the CMI editorial team in September, the same was true for me. If you read A Content Marketing Love Letter , you know that CMI founder and PNR co-host Joe Pulizzi is setting off for some well-earned family time in early 2018 and “non-marketing writing projects (and other shenanigans)” thereafter.

Publisher 111

Publisher Publishing Publishing Editorial 111

Content Marketing Institute

JANUARY 18, 2018

I discovered iQ while writing this post. Start by studying iQ’s five-year evolution as the iQ team replaced its marketing mindset with a publishing one. Without building a loyal audience, iQ’s editorial team couldn’t hope to achieve what they’ve set out to do. They have amazing people writing and creating content.”.

Publisher 111

Publisher Publishing Publishing Editorial Team 111

The Write Life

JANUARY 9, 2024

If you’re writing an expository feature, be sure to research fully and use accurate citations. If you are working on a personal story, write from the heart. 18 publications that want your pet stories Why not combine your love of animals with your talent in writing? Good hi-res photos are usually welcome.

Writing 98

Writing Editorial Team Entertainment Editorial 98

Smart Blogger

NOVEMBER 15, 2022

Whether you’re a seasoned freelance writer or a new writer with no experience, freelance writing jobs that pay are still plentiful in 2022, 2023, and beyond — if: You know where to look… You know how to promote yourself… And you know how to differentiate yourself from your fellow writers. Do you have writing samples?” “Can

Freelance 126

Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

MARCH 1, 2018

Our writing was solid, well curated, and helpful for social media managers, but it wasn’t definitive. Our writing was solid, well curated, and helpful, but it wasn't definitive. HANDPICKED RELATED CONTENT: Your Content Team Can Sprint With Agile Marketing. 7 Best Practices (and Tools) for Managing Your Remote Content Team.

Brand 110

Brand IT Editorial Team Social Media 110

Content Marketing Institute

AUGUST 23, 2018

Training is a critical part of having a well-performing content marketing team. But I am not talking about how to interpret analytics on social platforms or even how to write in general. Because a strong team works together and marketing is a collaborative effort. Your team members are your greatest asset. Ask for ideas.

Content Marketing 110

Content Marketing Marketing Editorial Team Search Engine Optimization 110

Content Marketing Institute

JANUARY 7, 2019

The tool also gives editorial suggestions, i.e., popular questions around your topic that will help you build a more in-depth copy. Yes, in most cases you’ll need to write some new content. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Editorial Team 111

Editorial Team Editorial Content Concept 111

Content Marketing Institute

APRIL 20, 2018

Writing platform Airstory lets you keep drafts, notes, and related content together as you work on a repurposing project. Writing platform @AirstorySupport lets you keep drafts, notes, & related content together. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Editorial Team 111

Editorial Team Content Social Media Content Creator 111

Content Marketing Institute

JANUARY 10, 2018

If they pass that step with convincing answers, we send a link to a final questionnaire to see how passionate the applicants are about writing in our target niche , and to get an idea on how well they can write by asking them to provide links to their best content. But that process often falls apart. Register today.

Content Creator 111

Content Creator Script Editorial Team Portfolio 111

Content Marketing Institute

MARCH 27, 2018

The checklist below outlines how to recruit industry influencers to write original content for a publication or blog. Make it as simple as possible for influencers to contribute: Write a short email. Write an intro and be sure to include a thought leader from your brand in the roundup. Set a budget before your outreach.

Recruitment 111

Recruitment Marketing Brand Awareness Editorial Team 111

Content Marketing Institute

APRIL 26, 2018

Meet the panel: Dusty DiMercurio leads Autodesk’s content marketing and social media team and serves as publisher and editorial director for Redshift , the company’s digital publication about the future of design and making things. Challenge: Stay true to the editorial mission and show value to the company.

Brand 111

Brand Contractor Editorial Content 111

Content Marketing Institute

JUNE 18, 2018

If you’re going to add video to your site, you must determine whether it is … effective at driving site visitors to your conversion goal,” the EyeView author writes. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. @EyeviewDigital Click To Tweet. “If

Website 111

Website Editorial Team Landing Page Content Creator 111

Content Marketing Institute

MAY 23, 2018

In fact, when I am writing articles, I always start with my outline on Evernote. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Other than email, I spend more time using Evernote (free and paid) than any app I can think of. Share in the comments.

Marketing 111

Marketing Editorial Team Editorial Text 111

Content Marketing Institute

DECEMBER 15, 2017

Our agency team came up with the idea of creating what we call a Goodness Circle. It’s a year-round program with a dozen bloggers; we contract them to write a certain number of posts about our brand each year. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Recruitment 110

Recruitment Marketing Editorial Team Editorial 110

Content Marketing Institute

NOVEMBER 29, 2018

Write a call to action or brief note. Here’s how: Select the picture to post and determine the word you want to write. Write the same word (or sentence) in the same font in a different color. Here’s how: Write your text. Here’s how: Take a picture or select a picture from your Photo Library. Hover over your color choice.

Editorial Team 111

Editorial Team Text Editorial Content Marketing 111

Content Marketing Institute

JANUARY 15, 2019

Saving your live video gives you the chance to take more editorial control over the broadcast to make changes and improve the quality. Likewise, the text content of your article might be a transcription of the video or you could simply write about the topic addressed in the video and embed it.

Landing Page 110

Landing Page Editorial Team Editorial Brand Awareness 110

Content Marketing Institute

DECEMBER 18, 2017

Even though the amazing CMI editorial team wanted me to write about marketing, I wrote this instead (ha). Of that low percentage, how many of those people write those goals down? Of those people who write down their goals, how many review them on a regular basis? It was then I started to write down my goals.

Editorial Team 111

Editorial Team Insurance Communication Editorial 111

Content Marketing Institute

DECEMBER 7, 2018

You could write a great piece of content, but your readers won’t trust it (and many won’t even read it) if it’s full of spelling and grammar errors. The free Google Chrome extension offers basic spelling and grammar corrections in almost every place you write content across the web – web-based emails, social media updates, Google Docs, etc.

Content Marketing 111

Content Marketing Proofreader Marketing Content 111

Content Marketing Institute

FEBRUARY 21, 2018

In the Bullet Journal example, community hashtags include #writing, #stationery, #plannermom. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Community hashtags are commonly used or created by Instagram users to follow a topic, interest, or other unifying theme.

Creative Director 111

Creative Director Marketing Editorial Team Social Media 111

Content Marketing Institute

MAY 21, 2018

Writing content for marketing takes some adjustment. They understand web writing , headlines , SEO , and marketing, and intuitively grasp what the business wants to accomplish. They understand web writing , headlines , SEO , and marketing, and intuitively grasp what the business wants to accomplish. cgillespie31 Click To Tweet.

Writer 111

Writer Content Freelance Editorial Team 111

Content Marketing Institute

SEPTEMBER 21, 2018

I like to reach out before I start writing. When you reach out at the beginning of content creation, you can: Quickly determine whether you’re creating content on topics your industry will find interesting (versus writing for writing’s sake). No one post can provide all relevant tools in the space.

Promotion 111

Promotion Brand Awareness Editorial Team Content 111

Content Marketing Institute

JUNE 19, 2018

To produce reliable and scalable results, think beyond the content you write. 17 No-Cost Ways Writers Can Extend Reach of Their Editorial. A common way to gain topical authority is the skyscraper technique – taking the highest-ranking piece of content for your topic and writing something better. Boom – topic cluster.

SEO 111

SEO Editorial Team Editorial Search Engine Optimization 111

Content Marketing Institute

OCTOBER 15, 2018

HANDPICKED RELATED CONTENT: 7 Fixes for Common Writing Mistakes [Examples]. HANDPICKED RELATED CONTENT: Ann Handley on How to Make Your Writing ‘Ludicrously Spectacular’. My preferred style of writing edges toward conversational with a formal tone, but you have to match what your audience is expecting.

Proofreader 110

Proofreader Medical Government Editorial Team 110

Content Marketing Institute

OCTOBER 30, 2018

Write your cluster pages. The process for writing cluster pages is similar to writing a standard blog post , but with two exceptions. Follow this process and write a comprehensive blog post for each topic cluster. Write the pillar page. Don’t write your pillar page first. Sounds self-explanatory, right?

Content 111

Content Editorial Team Manufacturing Keywords 111

Make a Living Writing

FEBRUARY 10, 2023

Looking for freelance cryptocurrency jobs to write about this ever-changing finance niche? Be sure to let them know whether your article is in answer to a request for articles and what type of piece you’re planning to write. besides the regular Programming and Tech, and Writing and Translation jobs. Rate: Contracted.

Writer 76

Writer Finance Banking Marketing 76

Constant Content

NOVEMBER 1, 2022

I was drawn to Constant Content because I liked having the flexibility of writing content about topics that I enjoyed. I appreciated the opportunity to write about a variety of different topics because I’m the type who has an active mind and loves to learn as I work. Each day is always an incredible learning opportunity!

Content Writer 98

Content Writer Creativity Writer Freelance 98

Content Marketing Institute

DECEMBER 4, 2018

When done correctly, it’s one of the best ways to get people to take notice and give you their most precious asset: attention,” he writes. The trick is to write a killer headline & follow through w/ an equally good article. She suggests writing at least 10 headlines and then picking the best one. Clickbait gets a bad rap.

Content 111

Content Editorial Team Entertainment Content Creator 111

Content Marketing Institute

NOVEMBER 12, 2017

I had a conversation with BuzzSumo co-founder Steve Rayson who said writing algorithms are available for purchase, have been bought, and are in use by major platforms. The key phrases behind content-writing robots you’ll see a lot – intelligent narratives, natural language generation (NLG), and automated storytelling technology.

Content Creation 111

Content Creation Content Editorial Team Storytelling 111

Content Marketing Institute

NOVEMBER 1, 2018

Making the wrong (technology) pick doesn’t necessarily doom a marketing program, but it can make success more difficult to achieve,” writes analyst Tony Byrne in the November issue of Chief Content Officer magazine. As the list of content tech options expands every day, creating a short list of options only gets more complex.

Content Marketing 112

Content Marketing Marketing Content Editorial Team 112

Content Marketing Institute

SEPTEMBER 19, 2018

We work in one-week sprints as both writing the original content and localizing that content have one-week turnaround times. If running an experiment with a multi-language content marketing team is feasible for you, and your target audience includes non-English speakers, why not give it a try? Documenting the process.

Editorial Team 111

Editorial Team Content Freelance Contractor 111

Content Marketing Institute

OCTOBER 16, 2018

Write for your niche audience persona – Each business has (or should have) a unique value proposition to offer a unique set of customers. Find and write about niche topics – To find them, think about your content differentiation factor and your audience persona(s). Brainstorm topic ideas that appeal to both and write them down.

Content 111

Content Editorial Team Keywords Construction 111

Content Marketing Institute

NOVEMBER 14, 2018

In a Google Webmaster Central Blog post , Zhiheng Wang and Doantam Phan write: The ‘Speed Update,’ as we’re calling it, will only affect pages that deliver the slowest experience to users and will only affect a small percentage of queries. No one post can provide all relevant tools in the space.

Pharmaceutical 94

Pharmaceutical SEO Editorial Team Editorial 94