Remove Editorial Remove Keywords Remove Long Form Content
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8 White Hat Strategies for Combating Search Engine Bias

Neil Patel

When you write good content , good things may happen. Editorial inbound links are the holy grail of link building: they’re free and they’re lasting. Next time you’re crafting content, consider the true value of the piece and assess how your audience will use it. It’s just because you wrote great content.

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What is an Editorial Content Strategy and Why Do You Need it for YOUR Blog?

Bramework

Having an editorial content strategy is key for the growth of your blog, website or brand this year. There are good and bad habits you should form when It comes to blogging. It’s important that your content be researched so that it fits your brand and your audience naturally. What is an Editorial Content Strategy?

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The Hub-and-Spoke Method of Guest Posting: Do More With Less Effort

Content Marketing Institute

The idea is to create one piece of long-form content for your blog – the hub content. This primary article contains points and takeaways you can elaborate on in other articles – the spoke content. Choose a relevant keyword with less competition but good traffic. Click To Tweet.

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Amplify Your Top-Performing Assets With This 3-Step Curation Process

Content Marketing Institute

Do your keyword research. In addition to checking the search traffic to your content pieces, do some broader research on the search volume and keyword rankings for the terms most relevant to your content. TIP: Not sure how to mine the data you need for keyword decision-making? Repackaging.

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End-to-End Digital Content Strategy for Innovative CMOs

Contently

This is particularly useful if you receive content requests from across your organization and need to decide which to pursue. Contently can help you build an effective multi-channel framework, placing strategy, creation, review, SEO analysis, editorial calendar, and measurement under one roof.

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How to Create Pillar Content Google Will Love

Content Marketing Institute

You can do this with your content and climb the mega mountain of Google search. Working backward step by step, you can create a valuable piece of long-form content – and create a map on how to blaze that trail the next time. HANDPICKED RELATED CONTENT: 5 Reasons SEO Should Take a Back Seat With Website Content.

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How to Build a Smart Yet Simple Social Media Marketing Plan [Template]

Content Marketing Institute

The nature of each channel and the engagement preferences of its core community will play a major role in deciding whether your content is a good fit. Long-form content might play well on LinkedIn or Medium, while memes and captioned photos on these platforms would be inappropriate. Will it help us meet our objectives?