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One of the main reasons why most landingpages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. Russ Henneberry, Director of Editorial for Digital Marketer, strategically uses the power of instant gratification to craft his call-to-action messages.
One of itslatest iterations is Special Features that gives advertisers access to the same content creation tools as the Forbes editorial staff. Fast emerging video marketing technology platforms are starting to replace multiple tools (from editing to landingpages and calls to action) that had made video content marketing complex and clunky.
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