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6 Ways Manufacturing Marketers Can Improve Their Content Marketing [New Research]

Content Marketing Institute

With each passing year, there are more examples of manufacturers doing impressive things with content marketing. What can manufacturers in the young/first steps phase do to take their content marketing to the next level? 10% #manufacturing marketers in young/first steps have a documented #contentmarketing strategy.

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Clothing and Closets — Fashion Writing

Melanie Saxton

The company has won awards for its best practices and manufacturing facilities. If you need an experienced wordsmith for fashion writing and editorial, I’d love to work on your books , web content, blogs , white papers , and content for magazines and journals. Hillburn clothing has a low carbon footprint.

Writing 130
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The New Marketing: How to Manage a Media Arm Within Your Company

Content Marketing Institute

In their new book, Killing Marketing , Joe Pulizzi and Robert Rose recount the story of how Arrow Electronics, one of the world’s largest companies, spent millions between 2015 and 2016 to purchase more than 50 media properties to acquire their valuable subscriber lists and editorial talent. The next creates detailed designs. Click To Tweet.

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People Round-Up, Early June 2023

Publishing Trends

Carlos Hernandez has joined PRH Grupo Editorial as director of sales, special markets, focusing on the Origen imprint. He previously held senior sales positions at Editorial Unilit , Grupo Nelson , and Harper Christian. Shannon O’Neill joins the agency as editorial director. Olivia Rollins has joined as editorial supervisor.

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B2B Marketing with Print Materials

Susan Greene

That is, if you manufacture a laser that is used in medicine but also has potential uses for the military, it might be worth the time and expense to create individual product brochures for each market. They highlight the features and benefits of your products or a product line.

Marketing 130
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People Round-Up, Early November 2022

Publishing Trends

Bold Type Books eliminated the role of Editorial Director Hillary Brenhouse due to “changes in the partnership between the Type Media Center and Hachette.” Accordingly, editorial functions for Bold Type are moving into Public Affairs and books will be acquired for the Bold Type list by Public Affairs editors. PROMOTIONS.

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How to Get Ranked and Read With the Topic Cluster Content Model

Content Marketing Institute

Here’s how JSS Manufacturing adds those links in its cluster content : By the end, you should end up with a structure that looks something like this: Image source. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. That is the point of this model, after all.).

Content 111