Content Marketing Institute

SEPTEMBER 17, 2018

We know how important content promotion is today so we’ve updated it to reflect some new tools and some older favorites. To boost the odds of that happening, I have to ensure that my content gets in front of as many people as possible, and to do that I have to promote it. 50 of the Best Social Media Tools Selected by Top Marketers.

Promotion 111

Promotion Content Social Media Editorial Team 111

Neil Patel

DECEMBER 1, 2020

When you’re setting up paid social media campaigns , keywords can help you make those critical connections and ensure your campaign’s success. Popular hashtags can be the source of inspiration that gets your paid social media campaigns off the ground. The Importance of Hashtags in Paid Social Media Campaigns.

Social Media 145

Social Media Keywords Media Ads 145

Content Marketing Institute

SEPTEMBER 21, 2018

Here are five advanced methods that belong in every marketer’s content promotion strategy. 19 Favorite Tools for Content Promotion in 2018. Involve influencers in content promotion early. Gauge which influencers are excited enough that they’ll be interested in promoting the content once it’s finished. Click To Tweet.

Promotion 111

Promotion Brand Awareness Editorial Team Content 111

Content Hacker

JANUARY 25, 2024

This is where understanding what is an editorial calendar can be a game-changer. An editorial calendar isn’t just about keeping dates straight; it’s your roadmap to delivering great content consistently. Table Of Contents: What is an Editorial Calendar? An editorial calendar is your content’s crystal ball.

Editorial 80

Editorial Content Content Creation Collaboration 80

Content Marketing Institute

JANUARY 2, 2018

Christin Kardos leads social media for Convince and Convert, an organization that teaches marketers how to be socially savvy. Social media really is for socializing. HANDPICKED RELATED CONTENT: How 3 Serious Brands Engage Humanly on Social Media. Onward & Upward: Go Behind the Scenes of Priceline’s Social Media.

Social Media 111

Social Media Management Media Editorial Team 111

Buffer

JULY 23, 2024

  We also found resources like Gloria Chou’s small business podcast and Ronjini Joshua’s DIY PR newsletter helpful in learning more about what media is interested in and when.   Maximize each release Press releases are multifaceted marketing tools, as they can be used for promotion on other channels as well.

Editorial Team 78

Editorial Team IT Marketing Finance 78

Content Marketing Institute

JANUARY 24, 2019

However, advancing technology is creating ample ways for brands – regardless of the size of their teams – to reach and grow their audiences on social media. Let’s look at how four social media management tech tools give huge benefits and growth potential in an oversaturated tech space. Facebook post promotion.

Social Media 111

Social Media Media Editorial Team Collaboration 111

Content Marketing Institute

NOVEMBER 6, 2018

? ?. Editor’s note: Given the ongoing need for brands to use social media strategically, we are sharing this article updated from its original publication last year. Curious as to whether user trust has deteriorated to the point where social media is no longer a safe space for your brand to play at all? Social media channel choices.

Social Media 111

Social Media Media Marketing Long Form Content 111

Elna Cain

OCTOBER 19, 2023

These are called subject matter experts (SME) and you can either interview them or use quotes from their social media posts. You can branch out of your retail experience and use that to funnel what you know about the products that you promote or you sell in retail to eco-friendly businesses or websites. ” 7.

Website 226

Website Retail Portfolio Writing 226

Buffer

SEPTEMBER 5, 2024

  For example, take a look at how our Content team worked together back in 2017 to plan our editorial calendar.   We usually fill our content calendar with these ideas and assign them to each other in our bi-weekly Editorial calls.  We promote all our blog posts to social media using the zero-click content strategy.

Blog Post 80

Blog Post IT Writing Post 80

Make a Living Writing

NOVEMBER 17, 2024

I know, you hate social media. Social media 23. Find editors on social media and pitch them. Find niche social-media platforms for your specialty. Consider trying Facebook or Google ads to promote your business. Plan out blog posts with a scheduling tool such as WordPress Editorial Calendar. Here we go.

Writing 97

Writing Freelance Social Media Writer 97

Neil Patel

JULY 13, 2021

If you’re ready to create and promote your infographic, see the links below: How to Create and Promote Infographics to Drive 5,000 Visitors per Week 35 Content Marketing Lessons Learned. Get Active on Social Media. If you’re not active on social media, then you’re doing your brand a disservice.

Search Engine Optimization 145

Search Engine Optimization Marketing Editorial Social Media 145

Content Marketing Institute

MAY 29, 2018

You also want to create content that gets shared across social media channels. With BuzzSumo , enter a website address – yours or your competitors’ – to find the most-shared content across social media channels. HANDPICKED RELATED CONTENT: Community Management: A Social Media Expert Spills Her Secrets. Click To Tweet.

Content Marketing 111

Content Marketing Editorial Marketing Content 111

Content Marketing Institute

FEBRUARY 2, 2018

Each month we try to have a good editorial balance and have new content published for each buyer persona. We trained our editorial team to do basic SEO analysis using Moz and SEMrush to analyze the potential search volumes of the keywords targeted in the new piece of content. We fine-tune them and sometimes add new ones or remove some.

Content Marketing 112

Content Marketing Brand Editorial Marketing 112

Content Marketing Institute

APRIL 9, 2018

No matter how much time and care you put into building your strategy, outlining your editorial plans and processes, or crafting persuasive, engaging, high-quality copy, your brand’s potential for success often lives or dies by your distribution and promotion choices. Turn Your Strategy Into a Stellar Editorial Content Plan.

Editorial 111

Editorial Content Promotion Social Media 111

Kristi Hines

JUNE 20, 2021

The right apps and software can help you research, create, edit, and promote your content. Editorial Calendars. Monday – Easily plan your clients’ social media posts at all stages. BuzzSumo – Research the most popular content on social media by topic. Taboola Trends – Predict your title success.

Content Marketing 130

Content Marketing Content Marketing Editorial 130

Melanie Saxton

FEBRUARY 16, 2023

I work in the world of words, from book editing, ghostwriting, and copyediting to editorial journalism. That’s part of the reason I’ve pursued a much later-in-life master’s degree in digital media. appeared first on Melanie Saxton Media. Marketplace Copywriter — to the Rescue!

Copywriting 130

Copywriting Copywriter Script Portfolio 130

ContentWriters

JANUARY 9, 2025

Here’s how to develop, write, and promote an effective healthcare white paper that resonates with your target audience. Avoid Common Pitfalls Common pitfalls to watch include overwhelming readers with jargon, making unsupported claims, using outdated research, or writing overly promotional content.

Healthcare 59

Healthcare Medical Writing Lead Generation 59

Publishing Trends

NOVEMBER 17, 2022

McAveney has been working as Chief Revenue Officer and Chief Marketing Officer at Open Road Integrated Media. At Wonderwell , Eva Avery joins as Editorial Director. Andrea Mosqueda , formerly Assistant Editor at Macmillan , joins as Associate Editor for Licensing, Brands, and Media. PROMOTIONS. McElderry Books.

Art Director 94

Art Director Warehousing Editorial Recruitment 94

Melanie Saxton

JULY 5, 2024

Above and beyond the writing and editing, she has been instrumental in conducting dozens of interviews, updating my Wikipedia and IMDb pages, and assisting with social media. She provided creative ideas and editorial excellence to help make this book come to life. She has also helped with social media and promotion.

Portfolio 130

Portfolio Copy Editor Medical Projects 130

Publishing Trends

SEPTEMBER 20, 2023

Shannon Welch returned to Harper One on September 7 as VP, editorial director, reporting to President and Publisher, Judith Curr. Anne Shone joins the Tundra Book Group as editorial director. Mara Cobb has joined Martin Literary and Media Management as junior agent. At Zibby Books, Imanee Magee joins as editorial associate.

Art Director 91

Art Director Editorial Agency Portfolio 91

Content Marketing Institute

DECEMBER 11, 2017

The MainStreet editorial team was a fun, scrappy group, which was good because we were functioning as a startup within the company. Over the years I’ve worked in personal finance for a variety of media organizations, big and small, established and startup. There are variations of this arrangement.

Editorial Team 109

Editorial Team Editorial Content Content Creator 109

Neil Patel

APRIL 19, 2021

The truth is, it’s only helpful for promoting your brand if you know how to use it in the right ways. According to Sprout Social , the number one challenge for social media is ROI. Keep your Twitter post schedule in mind when you’re adding to your editorial content calendar. Don’t forget to promote your tweets, too.

Social Media 137

Social Media Promotion Ads Engagement 137

Publishing Trends

MARCH 5, 2024

In addition Robin Desser has been named Editorial Advisor, Carly Gorga is Chief Marketing Officer and Andrea Bachofen has the role of COO. At Bloomsbury Continuum , editorial director Robin Baird-Smith left the company after 24 years at the end of February. She was previously VP of sales at Callisto Media.

Editorial 85

Editorial Agency Art Director Creative Director 85

Content Marketing Institute

MARCH 27, 2018

I’ve created simple-to-implement checklists to help in the execution of your owned media side of influencer marketing. They give the steps to use earned and paid media promotion, too. Using earned and paid media to promote influencer content helps influencers feel more confident in the value of their work.

Recruitment 111

Recruitment Marketing Brand Awareness Editorial Team 111

Content Marketing Institute

FEBRUARY 19, 2018

I doubt that conversation would go the same way today because most people have an online presence through social media and use the internet for information gathering. Should companies actively encourage their employees to use content marketing, including social media, to talk about the company? That was 15 years ago. Should they?

Brand 111

Brand IT Social Media Editorial 111

Publishing Trends

APRIL 8, 2024

At Random House , Sara Birmingham will join May 6 as executive editor, reporting to VP editor in chief Ben Greenburg and working closely with editorial director Caitlin McKenna , to expand the fiction list. At HarperOne , Nina Shield will join as VP, editorial director, starting April 22. At RB Media , Michael Paull joins as CEO.

Art Director 81

Art Director Editorial Agency Creative Director 81

Content Marketing Institute

SEPTEMBER 6, 2018

Now in its 14th year, this awards program recognizes the impressive accomplishments of content marketers in categories that span strategy, distribution, editorial, and design. Winner: Project of the Year; Best New Print Publication – Editorial. Winner: Best New Digital Publication – Editorial; Best Overall Editorial – Digital.

Content Marketing 104

Content Marketing Editorial Healthcare Entertainment 104

Jane Friedman

SEPTEMBER 17, 2024

For my part, I hired an outside publicist to help me with social media, because I knew exactly zero about building a platform. A former agent herself, she has an impeccable editorial eye, and I trust her implicitly. My agent sold the audio rights, and an audiobook is forthcoming from Tantor Media. So, time to give up, right?

Publisher 145

Publisher Publishing Publishing Editorial 145

Content Marketing Institute

JANUARY 21, 2019

For Andy’s company, Orbit Media, the content mission statement is: Our content is where digital marketers find practical advice on content, analytics, and web design to get better results from their websites. That’s why Orbit Media features its content mission statement as the headline of its blog. Your key topics. Original research.

Content Marketing 111

Content Marketing Marketing Editorial Content 111

Melanie Saxton

FEBRUARY 19, 2023

You may go to others to promote your product. Therefore, combining technique with compelling editorial is the basis of business blogging. The post Custom Blogging For Your Business appeared first on Melanie Saxton Media. The truth is that no one can buy your product or service if they don’t know it exists.

Search Engine Optimization 130

Search Engine Optimization Blog Blogging Portfolio 130

Publishing Trends

JANUARY 19, 2023

Erika Semprun joins Dutton , Plume , and Tiny Reparations Books as Social Media Manager. Previously he was VP, Associate General Counsel at Penske Media Corporation. Kevin McLain , formerly Editorial VP at Avalon Travel , joins Timber Press as Editorial Director. Jessica Cozzi has been promoted to Associate Publicist.

Art Director 81

Art Director Editorial Agency Sales 81

Content Marketing Institute

JANUARY 18, 2018

And it doesn’t directly promote Intel; the only place you see the tech giant’s name is in a logo so small you can’t read it, and in quotes from the company’s experts. And that, I realized, is how the media model – the very thing discussed here – works. Since its 2012 launch, iQ has become a full-fledged media property.

Publisher 111

Publisher Publishing Publishing Editorial Team 111

Content Marketing Institute

JUNE 27, 2018

By a landslide, social media posts top the lists of types of content both B2C (96%) and B2B (94%) marketers say they use. The problem is that social media marketing is notoriously self-centered. Without curation, we inevitably pack our feeds with pitch after promotion after pitch. And not just for in-house research.

Collaboration 112

Collaboration Content Editorial Editorial Team 112

Content Marketing Institute

NOVEMBER 6, 2017

if your niche is social media, focus on a single platform that’s hot). Alternatively, if you have a large following, publish the infographic on your website and promote it via social media. As Camelia Clarke, SEO specialist at GIE Media Inc., 17 No-Cost Ways Writers Can Extend Reach of Their Editorial.

SEO 111

SEO Social Media Content Landing Page 111

Buffer

JUNE 13, 2024

Content distribution is the practice of publishing, sharing, and promoting your content to your target audience. This marketing strategy relies on online channels like social media, newsletters, and pay-per-click (PPC) ads. as well as the social media channels you’ve set up.    What is content distribution?

Content 114

Content Social Media Brand Awareness Promotion 114

Neil Patel

JANUARY 27, 2021

Digital Marketing Challenge Day 9: Optimize Your Social Media Accounts. Some people don’t think social media is important. Social media is one of the easiest ways to build a following and stay in touch with your fans. Al of that is only possible if you have well-optimized social media accounts. They’re wrong.

Digital Marketing 129

Digital Marketing Marketing Social Media Keywords 129