Content Marketing Institute

SEPTEMBER 17, 2018

We know how important content promotion is today so we’ve updated it to reflect some new tools and some older favorites. To boost the odds of that happening, I have to ensure that my content gets in front of as many people as possible, and to do that I have to promote it. Get groups w/ similar interests to promote your #content.

Promotion 111

Promotion Content Social Media Editorial Team 111

Content Hacker

JANUARY 25, 2024

This is where understanding what is an editorial calendar can be a game-changer. An editorial calendar isn’t just about keeping dates straight; it’s your roadmap to delivering great content consistently. Table Of Contents: What is an Editorial Calendar? An editorial calendar is your content’s crystal ball.

Editorial 80

Editorial Content Content Creation Collaboration 80

Buffer

AUGUST 27, 2024

Let’s say you have an editorial calendar in Notion where each entry represents a piece of content you’re planning to publish. You could set up a Zap that triggers when a new entry is added to this calendar, automatically scheduling a post in Buffer to promote that content on your social media channels.

Social Media 81

Social Media Content Creation Content Promotion 81

Buffer

JULY 23, 2024

  Maximize each release Press releases are multifaceted marketing tools, as they can be used for promotion on other channels as well. For example, my sister has a friend who works at a major publication in NYC, so she shared the release with her and ended up getting invited to host a happy hour for the editorial team.

Editorial Team 78

Editorial Team IT Marketing Finance 78

Moz

NOVEMBER 16, 2020

On editorial sites (think news, niche blogs and online magazines), consumer behavior has shifted quite a bit. The coronavirus news cycle brought a boom of interest to editorial sites across the web from March to April. Editorial sites have the potential to serve native ads in a lot of different places.

Editorial 66

Editorial Advertising Brand Awareness Healthcare 66

Elna Cain

OCTOBER 19, 2023

You can branch out of your retail experience and use that to funnel what you know about the products that you promote or you sell in retail to eco-friendly businesses or websites. For example, Mishal Cazmi is the editorial manager for Pinterest. You can tailor your pitch writing by revealing your expertise in your chosen field.

Website 226

Website Retail Writing Portfolio 226

Content Marketing Institute

FEBRUARY 2, 2018

Each month we try to have a good editorial balance and have new content published for each buyer persona. We trained our editorial team to do basic SEO analysis using Moz and SEMrush to analyze the potential search volumes of the keywords targeted in the new piece of content. We fine-tune them and sometimes add new ones or remove some.

Content Marketing 112

Content Marketing Brand Editorial Marketing 112

Content Marketing Institute

MAY 29, 2018

Easil: Prepare your promotional imagery (free and paid versions). Visuals are an important element of content promotion but going to graphic designers for every piece of imagery gets expensive and time-consuming. Basically, all the tools you need to start promoting your content with eye-catching, shareable visuals.

Content Marketing 111

Content Marketing Editorial Marketing Content 111

Neil Patel

JULY 13, 2021

If you’re ready to create and promote your infographic, see the links below: How to Create and Promote Infographics to Drive 5,000 Visitors per Week 35 Content Marketing Lessons Learned. I design and promote lots of helpful infographics. Earn Editorial Links. Editorial links don’t happen by chance.

Search Engine Optimization 145

Search Engine Optimization Marketing Editorial Social Media 145

Buffer

SEPTEMBER 5, 2024

  For example, take a look at how our Content team worked together back in 2017 to plan our editorial calendar.   We usually fill our content calendar with these ideas and assign them to each other in our bi-weekly Editorial calls.  We promote all our blog posts to social media using the zero-click content strategy.

Blog Post 80

Blog Post IT Writing Post 80

Content Marketing Institute

APRIL 9, 2018

No matter how much time and care you put into building your strategy, outlining your editorial plans and processes, or crafting persuasive, engaging, high-quality copy, your brand’s potential for success often lives or dies by your distribution and promotion choices. Turn Your Strategy Into a Stellar Editorial Content Plan.

Editorial 111

Editorial Content Promotion Social Media 111

Kristi Hines

JUNE 20, 2021

The right apps and software can help you research, create, edit, and promote your content. Editorial Calendars. Canva – Create stunning visuals for your blog content, video thumbnails, and social promotion. Content Promotion Tools. Are you searching for new tools to improve your content marketing? with subscription.

Content Marketing 130

Content Marketing Content Marketing Editorial 130

ContentWriters

JANUARY 9, 2025

Here’s how to develop, write, and promote an effective healthcare white paper that resonates with your target audience. Avoid Common Pitfalls Common pitfalls to watch include overwhelming readers with jargon, making unsupported claims, using outdated research, or writing overly promotional content.

Healthcare 59

Healthcare Medical Writing Lead Generation 59

Bramework

AUGUST 3, 2022

Having an editorial content strategy is key for the growth of your blog, website or brand this year. What is an Editorial Content Strategy? Having the research to back up an editorial content strategy is a solid way to move forward. Why Do I Need an Editorial Content Strategy? This takes strategy. No pressure.

Editorial 52

Editorial IT Brand Awareness Content 52

Melanie Saxton

FEBRUARY 16, 2023

I work in the world of words, from book editing, ghostwriting, and copyediting to editorial journalism. Whether there are books to sell or goods and services to promote, a seasoned marketplace copywriter creates content that sparks interest and engages with the right audiences. Marketplace Copywriter — to the Rescue!

Copywriter 130

Copywriter Copywriting Script Portfolio 130

Publishing Trends

JUNE 14, 2023

Carlos Hernandez has joined PRH Grupo Editorial as director of sales, special markets, focusing on the Origen imprint. He previously held senior sales positions at Editorial Unilit , Grupo Nelson , and Harper Christian. Shannon O’Neill joins the agency as editorial director. Olivia Rollins has joined as editorial supervisor.

Art Director 81

Art Director Creative Director Editorial Agency 81

Contently

MARCH 22, 2024

You can spend thousands of dollars making your website beautiful, but if you don’t know how to create an SEO editorial calendar with strategic content, your efforts could be wasted. But not just any content will do; you’ll need well-written, well-organized SEO content to add power to your SEO editorial calendar.

Editorial 52

Editorial SEO Keywords Engineering 52

Make a Living Writing

NOVEMBER 17, 2024

Consider trying Facebook or Google ads to promote your business. Plan out blog posts with a scheduling tool such as WordPress Editorial Calendar. Find niche social-media platforms for your specialty. New platforms arise all the time. Experiment and see where you connect with good leads. Writer websites 27. Put up a writer website.

Writing 97

Writing Freelance Social Media Writer 97

Publishing Trends

NOVEMBER 17, 2022

At Wonderwell , Eva Avery joins as Editorial Director. PROMOTIONS. Katherine Devendorf has been promoted to VP and Director of Managing Editorial at Simon & Schuster Children’s Publishing. Leslie Mechanic has been promoted to Art Director for Little Simon and Simon Spotlight. McElderry Books. McElderry Books.

Art Director 94

Art Director Warehousing Editorial Recruitment 94

Content Marketing Institute

DECEMBER 11, 2017

The MainStreet editorial team was a fun, scrappy group, which was good because we were functioning as a startup within the company. Now I’ve started my own company helping businesses of all types develop editorial and content strategies that make sense. There are variations of this arrangement.

Editorial Team 109

Editorial Team Editorial Content Content Creator 109

Publishing Trends

APRIL 8, 2024

At Random House , Sara Birmingham will join May 6 as executive editor, reporting to VP editor in chief Ben Greenburg and working closely with editorial director Caitlin McKenna , to expand the fiction list. At HarperOne , Nina Shield will join as VP, editorial director, starting April 22. She was previously at Ecco.

Art Director 81

Art Director Editorial Agency Creative Director 81

Content Marketing Institute

JANUARY 21, 2019

everyone who plays a role in planning, publishing, and promoting your content), the mission statement is inward-facing. You can use the mission statement in editorial and content planning meetings. HANDPICKED RELATED CONTENT: The Good, The Bad, and The Ugly of Editorial Mission Statements. For your internal teams (i.e.,

Content Marketing 111

Content Marketing Marketing Editorial Content 111

Content Marketing Institute

DECEMBER 1, 2017

Before I joined the CMI editorial team in September, the same was true for me. Attendees of Content Marketing World 2017 heard Jay Baer explain “how to get promoted by creating less content, not more.” (You can read about strategic changes made subsequently to the publishing schedule at Jay’s company, Convince and Convert.).

Publishing 111

Publishing Publishing Publisher Editorial 111

Content Marketing Institute

JUNE 27, 2018

Without curation, we inevitably pack our feeds with pitch after promotion after pitch. Without curation, marketers pack their feeds with pitch after promotion after pitch, says @AaronOrendorff. grew up as a lowly algorithm destined to change the way content is promoted, shared, and curated. Click To Tweet. Click to enlarge.

Collaboration 112

Collaboration Content Editorial Editorial Team 112

Content Marketing Institute

APRIL 26, 2018

Meet the panel: Dusty DiMercurio leads Autodesk’s content marketing and social media team and serves as publisher and editorial director for Redshift , the company’s digital publication about the future of design and making things. Challenge: Stay true to the editorial mission and show value to the company. LukeKintigh Click To Tweet.

Brand 111

Brand Contractor Editorial Content 111

Melanie Saxton

FEBRUARY 19, 2023

You may go to others to promote your product. Therefore, combining technique with compelling editorial is the basis of business blogging. The truth is that no one can buy your product or service if they don’t know it exists. Your #1 marketing platform is your website and blog. Yes, you may run ads.

Search Engine Optimization 130

Search Engine Optimization Blogging Blog Portfolio 130

Melanie Saxton

JULY 5, 2024

She provided creative ideas and editorial excellence to help make this book come to life. She has also helped with social media and promotion. She is extremely hardworking and insightful, and as my book editor, has guided me through the journey of writing a memoir. I feel blessed that we connected.

Portfolio 130

Portfolio Copy Editor Medical Projects 130

Content Marketing Institute

MARCH 27, 2018

They give the steps to use earned and paid media promotion, too. Using earned and paid media to promote influencer content helps influencers feel more confident in the value of their work. Use social to promote the post. Draft social copy – Write a series of social posts to promote the influencer content over time.

Recruitment 111

Recruitment Marketing Brand Awareness Editorial Team 111

Content Marketing Institute

SEPTEMBER 6, 2018

Now in its 14th year, this awards program recognizes the impressive accomplishments of content marketers in categories that span strategy, distribution, editorial, and design. Winner: Project of the Year; Best New Print Publication – Editorial. Winner: Best New Digital Publication – Editorial; Best Overall Editorial – Digital.

Content Marketing 105

Content Marketing Editorial Healthcare Entertainment 105

Content Marketing Institute

MARCH 7, 2018

Now, it’s time to translate your organization’s purpose and mission into a content marketing mission statement or an editorial mission statement, as Michele Linn describes in her post, The One Statement That Will Refine Your Content Marketing. 4th meeting: Present updated content marketing strategy with editorial calendar. Conclusion.

Content Marketing 111

Content Marketing Editorial Marketing Content 111

Neil Patel

FEBRUARY 15, 2021

Create an Editorial Calendar for Your Social Media Marketing Strategy. Ask any of the most successful entrepreneurs, and many of them are likely to say an editorial calendar is one of the critical components of their content strategy. You can use these hours for the tasks that offer you a better ROI while also promoting your business.

Social Media 145

Social Media Media Marketing Agency 145

Publishing Trends

JANUARY 19, 2023

Kevin McLain , formerly Editorial VP at Avalon Travel , joins Timber Press as Editorial Director. PROMOTIONS Ed Spade has been appointed President of Sales at HarperCollins, succeeding Josh Marwell , who will remain in an advisory capacity until his retirement in April. Jessica Cozzi has been promoted to Associate Publicist.

Art Director 81

Art Director Editorial Agency Sales 81

Publishing Trends

NOVEMBER 20, 2023

At Ten Speed Press , Ginee Seo has joined in the newly created position of VP, editorial director of children’s publishing, reporting to publisher Aaron Wehner. She was formerly the editorial director at Princeton Architectural Press. At the University of Pennsylvania Press , Isaiah Holbrook has joined as editorial assistant.

Art Director 85

Art Director Editorial Recruitment Architecture 85

Neil Patel

JANUARY 4, 2021

With over a billion active users and growing, Instagram may already be one of your favorite places to promote your e-commerce store. Here are a few tips to keep in mind as you go through those technical steps: Use high-quality, editorial images for your products and collections: Think of your Instagram shop as a type of interactive catalog.

Sales 145

Sales Promotion Editorial Brand 145

Melanie Saxton

FEBRUARY 28, 2023

Now is a great time to write a promotional corporate book filled with your amazing talent, advice, projects, and journey through a competitive market. I can help — I’ve edited thousands of literary and editorial manuscripts and ghostwritten nearly 30 books. Do you have an interior design book percolating inside your head?

Architecture 130

Architecture Writing Entertainment Editorial 130

Publishing Trends

NOVEMBER 4, 2024

Katherine Nintzel will join as VP, editorial director of Atria Books on November 11th. She was previously with the William Morrow Group for the past 20 years, most recently as VP, editorial director, fiction for Mariner Books. Summer Lopez and Clarisse Rosaz Shariyf are being promoted to co-CEOs. She was previously with UTA.

Art Director 75

Art Director Editorial Creative Director Digital Marketing 75

Jane Friedman

SEPTEMBER 17, 2024

It wasn’t going to launch me (or any of the other thirteen story contributors) into instant fame—but it was gratifying, uplifting, and a hell of a lot of fun to celebrate when we emerged in spring 2022 to promote the finished anthology. A former agent herself, she has an impeccable editorial eye, and I trust her implicitly.

Publisher 145

Publisher Publishing Publishing Editorial 145