Buffer

JULY 23, 2024

And then we attended a webinar where we learned about platforms that help businesses write and publish press releases that get picked up by major news outlets like The Associated Press.   I was blown away: Within a week of publishing this first press release, we saw our web traffic increase by 220 percent.

Editorial Team 78

Editorial Team IT Marketing Finance 78

Content Marketing Institute

JULY 13, 2018

Editor’s note: Given ongoing demand for better content promotion, the author updated his earlier posts on blog promotion with this fresh checklist. Unfortunately, while you might like to click “publish” on a blog post and wipe your hands clean, savvy marketers recognize that the work is only beginning. Click To Tweet.

Promotion 110

Promotion Blog Blogging Editorial Team 110

Content Marketing Institute

SEPTEMBER 21, 2018

Here are five advanced methods that belong in every marketer’s content promotion strategy. 19 Favorite Tools for Content Promotion in 2018. Involve influencers in content promotion early. But if you treat it as something you do after you publish your content, you’re missing an opportunity. Click To Tweet. Click To Tweet.

Promotion 111

Promotion Brand Awareness Editorial Team Content 111

Content Marketing Institute

SEPTEMBER 17, 2018

Editor’s note: You may have missed the original post when we published it a couple years ago. We know how important content promotion is today so we’ve updated it to reflect some new tools and some older favorites. Here are 19 of my favorite tools (and pricing – though many are free) I use in my content promotion in 2018.

Promotion 111

Promotion Content Social Media Editorial Team 111

Content Marketing Institute

DECEMBER 1, 2017

How often do you read the weekend posts on Content Marketing Institute the day they’re published? Before I joined the CMI editorial team in September, the same was true for me. Our new publishing frequency. Now, you’ll also get a digest of the other content published that week. Doing as we say, now as we do.

Publishing 110

Publishing Publishing Publisher Editorial 110

Content Hacker

JANUARY 25, 2024

This is where understanding what is an editorial calendar can be a game-changer. An editorial calendar isn’t just about keeping dates straight; it’s your roadmap to delivering great content consistently. Table Of Contents: What is an Editorial Calendar? An editorial calendar is your content’s crystal ball.

Editorial 80

Editorial Content Content Creation Collaboration 80

Content Marketing Institute

NOVEMBER 7, 2017

If you want your #content discovered at scale, amplify its power through paid promotion, says @joderama. Below is an overview of some paid promotion opportunities content marketers should be considering, along with some helpful guidance on how to get the most value from those efforts. Click To Tweet.

Promotion 111

Promotion Content Social Media Advertising 111

Content Marketing Institute

JANUARY 18, 2018

And it doesn’t directly promote Intel; the only place you see the tech giant’s name is in a logo so small you can’t read it, and in quotes from the company’s experts. How do we evolve from seeing content as sales collateral to acting like publishers? They don’t outsource their front-page news and editorial content.

Publishing 111

Publishing Publishing Publisher Editorial Team 111

Buffer

SEPTEMBER 5, 2024

  For example, take a look at how our Content team worked together back in 2017 to plan our editorial calendar. Here’s a behind-the-scenes look at my typical writing process from start to publish. Add final touches and publish With the draft polished, it’s time for final touches and publishing.

Blog Post 80

Blog Post IT Post Writing 80

Elna Cain

OCTOBER 19, 2023

Pitch email guideline example of what not to pitch Atlas Obscura specifically lays out what they don’t want and things they will never publish for their magazine. For example, Mishal Cazmi is the editorial manager for Pinterest. This means your guest article is no longer published or live. ” 7. What can you do?

Website 226

Website Retail Portfolio Writing 226

Jane Friedman

AUGUST 24, 2023

I’ve had a couple of experiences over the past six months or so that have provided some intriguing glimpses at how publishing services are trying to make even just a little more money, while the behemoth Amazon dominates search and sales in self-publishing. Amazon.ca: paperback $21.09; hardcover $39.70 And on it goes like that.

Publishing 98

Publishing Publishing Publisher Retail 98

Content Marketing Institute

FEBRUARY 2, 2018

Each month we try to have a good editorial balance and have new content published for each buyer persona. Each month @AdEspresso publishes new content for each buyer persona, says @MassimoCw. Before the content is published, we usually run a final SEO check to fine-tune the title, URL, and section titles. Click To Tweet.

Content Marketing 112

Content Marketing Brand Editorial Marketing 112

Kristi Hines

JUNE 20, 2021

The right apps and software can help you research, create, edit, and promote your content. Editorial Calendars. Wrike – Plan your content, create a new workflow, and track items from the first draft to publishing. Instantly edit and publish videos to share for any digital destination. Content Idea Generators.

Content Marketing 130

Content Marketing Content Marketing Editorial 130

Publishing Trends

NOVEMBER 17, 2022

At Penguin Young Readers , Ken Wright , President and Publisher of the Viking , Philomel , and Flamingo Publishing Group , will retire at the end of January 2023. Dan Reynolds , SVP and Publisher of Workman Publishing , will retire at the end of the year. At Wonderwell , Eva Avery joins as Editorial Director.

Art Director 94

Art Director Warehousing Editorial Recruitment 94

ContentWriters

JANUARY 9, 2025

Here’s how to develop, write, and promote an effective healthcare white paper that resonates with your target audience. Planning Your White Paper Whether you publish a white paper once a year or twice a month , start with a clear strategy before writing your first word.

Healthcare 59

Healthcare Medical Writing Lead Generation 59

Content Marketing Institute

MAY 29, 2018

Editor’s note: You may have missed this article when CMI published it a couple years ago. Easil: Prepare your promotional imagery (free and paid versions). Visuals are an important element of content promotion but going to graphic designers for every piece of imagery gets expensive and time-consuming. iancleary Click To Tweet.

Content Marketing 111

Content Marketing Editorial Marketing Content 111

Publishing Trends

DECEMBER 19, 2022

Jesse Myers has been named President and CEO of Baker Publishing , effective May 1, 2023, and is the first person outside the Baker family to hold the position. Myers is currently Publisher of Lexham Press and Director of Original Content for Faithlife , makers of Logos Bible Software. At the Association of American Publishers , J.

Architecture 92

Architecture Agency Editorial Finance 92

Publishing Trends

JANUARY 19, 2023

Gina Centrello , longtime President and Publisher of the Random House Publishing Group , is retiring from her position. Sara Bershtel , previously SVP, Publisher at Metropolitan Books , joins Penguin Press as Editor-at-Large. Kevin McLain , formerly Editorial VP at Avalon Travel , joins Timber Press as Editorial Director.

Art Director 81

Art Director Editorial Agency Sales 81

The Hoth

APRIL 8, 2025

In terms of GSO, youll want to target premium editorial links from trusted sources , as these will have the most impact on your visibility. Publishing this type of content on a consistent basis can help you build topical authority and achieve thought leader status. Need help generating premium editorial backlinks?

Editorial 59

Editorial Social Media Brand Awareness SEO 59

Make a Living Writing

JULY 5, 2023

If you’re here, chances are that you love reading and book publishing jobs are up there in your list of dream careers. In this article, we’ll look at nine different book publishing jobs you could secure, the skills you need, and what kind of pay you could earn. Not all book publishing jobs include this aspect.

Publishing 73

Publishing Publishing Publisher Editorial 73

Publishing Trends

FEBRUARY 20, 2024

Alessandra Balzer and Donna Bray will move from HarperCollins to Macmillan Children’s Publishing Group on April 15 They will set up a new iteration of the Balzer + Bray imprint with both having the title of SVP and co-publisher. Mark Warner is joining HarperCollins Christian Publishing as VP of business development and operations.

Editorial 84

Editorial Agency Publishing Publisher 84

Publishing Trends

APRIL 8, 2024

PEOPLE Penguin Random House , Anna Paustenbach will join Avery Publishing as executive editor on April 1st. At Random House , Sara Birmingham will join May 6 as executive editor, reporting to VP editor in chief Ben Greenburg and working closely with editorial director Caitlin McKenna , to expand the fiction list.

Art Director 81

Art Director Editorial Agency Creative Director 81

Publishing Trends

NOVEMBER 4, 2024

Katherine Nintzel will join as VP, editorial director of Atria Books on November 11th. She was previously with the William Morrow Group for the past 20 years, most recently as VP, editorial director, fiction for Mariner Books. Summer Lopez and Clarisse Rosaz Shariyf are being promoted to co-CEOs. She was previously with UTA.

Art Director 75

Art Director Editorial Creative Director Digital Marketing 75

Content Marketing Institute

JANUARY 21, 2019

47% of companies published original research in the past 12 months, according to a report from Mantis Research. 47% of companies published original #research in the past 12 months via @MantisResearch. 65% of bloggers publish guest posts on third-party websites, according to Orbit Media’s annual blogger survey. Click To Tweet.

Content Marketing 109

Content Marketing Marketing Editorial Content 109

Melanie Saxton

JULY 5, 2024

Your leadership and patience took me step-by-step through the process of writing and publishing my book. She provided creative ideas and editorial excellence to help make this book come to life. She has also helped with social media and promotion. It was so professional and far exceeded what you had to do.

Portfolio 130

Portfolio Copy Editor Medical Projects 130

Men With Pens

AUGUST 4, 2010

Well, Kelly Watson’s here to tell you just how easy it is – and exactly how to get your work published by some really big names. To date, I’ve had my work published twice by Forbes.com. You don’t need a magic wand to have your articles and blog posts published by top media outlets. Promote, promote, promote.

Publishing 71

Publishing Publishing Publisher Freelance 71

Content Marketing Institute

JUNE 27, 2018

Without curation, we inevitably pack our feeds with pitch after promotion after pitch. Without curation, marketers pack their feeds with pitch after promotion after pitch, says @AaronOrendorff. Back when I was targeting mainstream publishers for guest posting, it was literally my first stop in the research process.

Collaboration 111

Collaboration Content Editorial Editorial Team 111

Melanie Saxton

FEBRUARY 28, 2023

The article below, published in Conroe City Lifestyle , could easily be something found in interior design books. Now is a great time to write a promotional corporate book filled with your amazing talent, advice, projects, and journey through a competitive market. Do you have an interior design book percolating inside your head?

Architecture 130

Architecture Writing Entertainment Editorial 130

Content Marketing Institute

APRIL 26, 2018

Meet the panel: Dusty DiMercurio leads Autodesk’s content marketing and social media team and serves as publisher and editorial director for Redshift , the company’s digital publication about the future of design and making things. Challenge: Stay true to the editorial mission and show value to the company.

Brand 110

Brand Contractor Editorial Content 110

Jane Friedman

FEBRUARY 28, 2023

Some of the more common roles for an editor within this space are developmental editing, ghostwriting, coaching, cowriting, copy editing, proofreading, and marketplace assistance through the traditional or self-publishing avenue–but this is hardly an exhaustive list; when it comes to your suite of services, the possibilities are nearly endless.

Architecture 142

Architecture Proofreader Construction Projects 142

Content Marketing Institute

MARCH 27, 2018

They give the steps to use earned and paid media promotion, too. Using earned and paid media to promote influencer content helps influencers feel more confident in the value of their work. HANDPICKED RELATED CONTENT: A Proven Process to Curate Content and Publish a Roundup of Industry Influencers. Use social to promote the post.

Recruitment 111

Recruitment Marketing Brand Awareness Editorial Team 111

Neil Patel

FEBRUARY 15, 2021

These include: Instagram post scheduling Twitter post scheduling video publishing to multi social media channels cross-publishing. Create an Editorial Calendar for Your Social Media Marketing Strategy. You can use these hours for the tasks that offer you a better ROI while also promoting your business.

Social Media 145

Social Media Media Marketing Agency 145

Content Marketing Institute

NOVEMBER 6, 2017

By contrast, publishing new data and research is a great way to build a robust link profile. Offer to let them post your infographic and write a short accompanying guest post for them to publish. Use supporting #content when publishing infographics to earn high-quality backlinks, says @ab80. SEO Click To Tweet. Data/research.

SEO 111

SEO Social Media Content Landing Page 111

Neil Patel

SEPTEMBER 27, 2021

Content Marketing Institute Blog – Success Focus: Editorial Calendars. The more topics you cover and the more writers you bring on board, the more important it is to create an editorial calendar. If you understand the importance of publishing unique, useful content, you should realize that case studies can be your best friend.

Marketing 143

Marketing Blog Blogging Social Media 143

Buffer

JUNE 13, 2024

Creators worldwide publish about 500 minutes of video to YouTube, 116 blog posts, 1,099 Instagram posts, and six new websites per second. Content distribution is the practice of publishing, sharing, and promoting your content to your target audience. Why isn’t it just about developing awe-inspiring content anymore?

Content 114

Content Social Media Brand Awareness Promotion 114

Neil Patel

OCTOBER 5, 2021

To succeed at their job, a content marketer should have a great understanding of the product they’re promoting and their target audience. They work hard to ensure their content reaches the right audience by aggressively promoting it. There are close to 8 million blog posts published a day. Every brand needs a content marketer.

Content Marketing 129

Content Marketing Marketing Storytelling Content 129

Content Marketing Institute

JUNE 25, 2018

There’s one fundamental tactic behind brand monitoring online: Promote your promoters – use your marketing channels to drive traffic to content that promotes your business. Use your #marketing channels to drive traffic to #content that promotes your business, says @SEOSmarty. Web mentions into monthly roundups.

Brand 111

Brand Content Editorial Team Social Media 111