Content Marketing Institute

JANUARY 2, 2018

Christin Kardos leads social media for Convince and Convert, an organization that teaches marketers how to be socially savvy. Essential social mindset. Social media really is for socializing. HANDPICKED RELATED CONTENT: How 3 Serious Brands Engage Humanly on Social Media.

Social Media 111

Social Media Management Media Editorial Team 111

Content Marketing Institute

JANUARY 30, 2019

With content marketing becoming more complicated and integrated, your editorial calendar should grow up too. Today’s editorial calendar should involve team collaboration aspects and advanced analytics steps to make higher-level content management possible. HANDPICKED RELATED CONTENT: Editorial Calendar Tools and Templates.

Editorial 110

Editorial Editorial Team Collaboration Social Media 110

Content Marketing Institute

JANUARY 24, 2019

However, advancing technology is creating ample ways for brands – regardless of the size of their teams – to reach and grow their audiences on social media. Let’s look at how four social media management tech tools give huge benefits and growth potential in an oversaturated tech space. Facebook post promotion.

Social Media 111

Social Media Media Editorial Team Collaboration 111

Content Marketing Institute

NOVEMBER 6, 2018

? ?. Editor’s note: Given the ongoing need for brands to use social media strategically, we are sharing this article updated from its original publication last year. Curious as to whether user trust has deteriorated to the point where social media is no longer a safe space for your brand to play at all? You’re not alone.

Social Media 111

Social Media Media Marketing Long Form Content 111

Content Marketing Institute

SEPTEMBER 17, 2018

We know how important content promotion is today so we’ve updated it to reflect some new tools and some older favorites. To boost the odds of that happening, I have to ensure that my content gets in front of as many people as possible, and to do that I have to promote it. 50 of the Best Social Media Tools Selected by Top Marketers.

Promotion 111

Promotion Content Social Media Editorial Team 111

Content Marketing Institute

SEPTEMBER 21, 2018

Here are five advanced methods that belong in every marketer’s content promotion strategy. 19 Favorite Tools for Content Promotion in 2018. Involve influencers in content promotion early. Gauge which influencers are excited enough that they’ll be interested in promoting the content once it’s finished. Click To Tweet.

Promotion 111

Promotion Brand Awareness Editorial Team Content 111

Content Hacker

JANUARY 25, 2024

This is where understanding what is an editorial calendar can be a game-changer. An editorial calendar isn’t just about keeping dates straight; it’s your roadmap to delivering great content consistently. Table Of Contents: What is an Editorial Calendar? An editorial calendar is your content’s crystal ball.

Editorial 80

Editorial Content Content Creation Collaboration 80

Make a Living Writing

NOVEMBER 17, 2024

I know, you hate social media. Social media 23. Find editors on social media and pitch them. Find niche social-media platforms for your specialty. Consider trying Facebook or Google ads to promote your business. Here we go. LinkedIn 16. Get on LinkedIn. Do this one anyway.

Writing 97

Writing Freelance Social Media Writer 97

Buffer

SEPTEMBER 5, 2024

  For example, take a look at how our Content team worked together back in 2017 to plan our editorial calendar.   We usually fill our content calendar with these ideas and assign them to each other in our bi-weekly Editorial calls.  We promote all our blog posts to social media using the zero-click content strategy.

Blog Post 80

Blog Post IT Writing Post 80

Elna Cain

OCTOBER 19, 2023

These are called subject matter experts (SME) and you can either interview them or use quotes from their social media posts. You can branch out of your retail experience and use that to funnel what you know about the products that you promote or you sell in retail to eco-friendly businesses or websites. ” 7.

Website 226

Website Retail Portfolio Writing 226

The Hoth

APRIL 8, 2025

In terms of GSO, youll want to target premium editorial links from trusted sources , as these will have the most impact on your visibility. Other link-building tactics, like leaving backlinks in social media comments, wont be nearly as effective. Need help generating premium editorial backlinks? Why is that important?

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Neil Patel

JULY 13, 2021

If you’re ready to create and promote your infographic, see the links below: How to Create and Promote Infographics to Drive 5,000 Visitors per Week 35 Content Marketing Lessons Learned. Get Active on Social Media. If you’re not active on social media, then you’re doing your brand a disservice.

Search Engine Optimization 145

Search Engine Optimization Marketing Editorial Social Media 145

Content Marketing Institute

MAY 29, 2018

You also want to create content that gets shared across social media channels. With BuzzSumo , enter a website address – yours or your competitors’ – to find the most-shared content across social media channels. HANDPICKED RELATED CONTENT: Community Management: A Social Media Expert Spills Her Secrets.

Content Marketing 111

Content Marketing Editorial Marketing Content 111

Content Marketing Institute

FEBRUARY 2, 2018

Each month we try to have a good editorial balance and have new content published for each buyer persona. Once we define a topic , we write down a couple potential titles that might appeal to our users and are friendly for social sharing. We rely heavily on our editorial Trello board to keep our blog running. Click To Tweet.

Content Marketing 112

Content Marketing Brand Editorial Marketing 112

Content Marketing Institute

APRIL 9, 2018

No matter how much time and care you put into building your strategy, outlining your editorial plans and processes, or crafting persuasive, engaging, high-quality copy, your brand’s potential for success often lives or dies by your distribution and promotion choices. Turn Your Strategy Into a Stellar Editorial Content Plan.

Editorial 111

Editorial Content Promotion Social Media 111

Kristi Hines

JUNE 20, 2021

The right apps and software can help you research, create, edit, and promote your content. Editorial Calendars. Monday – Easily plan your clients’ social media posts at all stages. BuzzSumo – Research the most popular content on social media by topic. Content Research Tools.

Content Marketing 130

Content Marketing Content Marketing Editorial 130

Content Marketing Institute

FEBRUARY 19, 2018

I doubt that conversation would go the same way today because most people have an online presence through social media and use the internet for information gathering. Should companies actively encourage their employees to use content marketing, including social media, to talk about the company? That was 15 years ago.

Brand 111

Brand IT Social Media Editorial 111

Neil Patel

APRIL 19, 2021

The truth is, it’s only helpful for promoting your brand if you know how to use it in the right ways. According to Sprout Social , the number one challenge for social media is ROI. Keep your Twitter post schedule in mind when you’re adding to your editorial content calendar. Promoted Ads. Set Twitter Goals.

Social Media 137

Social Media Promotion Ads Engagement 137

Neil Patel

SEPTEMBER 27, 2021

Content Marketing Institute Blog – Success Focus: Editorial Calendars. The more topics you cover and the more writers you bring on board, the more important it is to create an editorial calendar. TopRank Marketing – Success Focus: Social Marketing, Social Proof. ” Engaging and use of stats? Enough said.

Marketing 143

Marketing Blogging Blog Social Media 143

Melanie Saxton

FEBRUARY 16, 2023

I work in the world of words, from book editing, ghostwriting, and copyediting to editorial journalism. That’s part of the reason I’ve pursued a much later-in-life master’s degree in digital media. See AWAI’s Pricing Guide for a loose approximation of what I charge. Marketplace Copywriter — to the Rescue!

Copywriter 130

Copywriter Copywriting Script Portfolio 130

Melanie Saxton

JULY 5, 2024

Above and beyond the writing and editing, she has been instrumental in conducting dozens of interviews, updating my Wikipedia and IMDb pages, and assisting with social media. She provided creative ideas and editorial excellence to help make this book come to life. She has also helped with social media and promotion.

Portfolio 130

Portfolio Copy Editor Medical Projects 130

ContentWriters

JANUARY 9, 2025

Here’s how to develop, write, and promote an effective healthcare white paper that resonates with your target audience. Avoid Common Pitfalls Common pitfalls to watch include overwhelming readers with jargon, making unsupported claims, using outdated research, or writing overly promotional content.

Healthcare 59

Healthcare Medical Writing Lead Generation 59

Content Marketing Institute

NOVEMBER 6, 2017

if your niche is social media, focus on a single platform that’s hot). Alternatively, if you have a large following, publish the infographic on your website and promote it via social media. 17 No-Cost Ways Writers Can Extend Reach of Their Editorial. Promote your webinar to the bitter end.

SEO 111

SEO Social Media Content Landing Page 111

Neil Patel

OCTOBER 8, 2020

Numerous blog posts, social media marketing campaigns , and emails crowd your pipeline. Here are some typical marketing roles : Marketing Specialist Social Media Manager Search Engine Optimization Specialist Email Marketing Manager Web Content Writer Web Producer Product Manager Marketing Analyst Advertising Coordinator.

Marketing 145

Marketing Social Media Search Engine Optimization Projects 145

Neil Patel

JANUARY 27, 2021

Digital Marketing Challenge Day 9: Optimize Your Social Media Accounts. Some people don’t think social media is important. Social media is one of the easiest ways to build a following and stay in touch with your fans. Al of that is only possible if you have well-optimized social media accounts.

Digital Marketing 129

Digital Marketing Marketing Social Media Keywords 129

Buffer

JUNE 13, 2024

Content distribution is the practice of publishing, sharing, and promoting your content to your target audience. This marketing strategy relies on online channels like social media, newsletters, and pay-per-click (PPC) ads. as well as the social media channels you’ve set up. 

Content 114

Content Social Media Brand Awareness Promotion 114

Content Marketing Institute

MARCH 1, 2018

Up until that point, we merely invited readers to consume our blog content, which focused on the latest social media trends. Our writing was solid, well curated, and helpful for social media managers, but it wasn’t definitive. It only made sense that we called the project Social Media Lab. kalnerwilliams.

Brand 111

Brand IT Editorial Team Social Media 111

Content Marketing Institute

JUNE 25, 2018

There’s one fundamental tactic behind brand monitoring online: Promote your promoters – use your marketing channels to drive traffic to content that promotes your business. Use your #marketing channels to drive traffic to #content that promotes your business, says @SEOSmarty. Web mentions into monthly roundups.

Brand 111

Brand Content Editorial Team Social Media 111

Content Marketing Institute

FEBRUARY 21, 2018

HANDPICKED RELATED CONTENT: 4 Unconventional Ways to Promote Blog Content on Social Media. Eighty percent of people prefer to watch live video from a brand than to read a blog, and 82 % prefer live video from a brand to social posts, according to research cited by Livestream. Skillful Instagram Live. Learn more.

Creative Director 111

Creative Director Marketing Editorial Team Social Media 111

ProBlogger

MARCH 26, 2018

Key Themes and Trends from the Social Media Marketing World Conference. In today’s episode, I want to share seven trends people were talking about at the Social Media Marketing World mega-conference recently held in San Diego. Which social network should you focus on? Examples of Trends in Social Media.

Social Media 51

Social Media Media Marketing Engagement 51

Content Marketing Institute

JUNE 27, 2018

By a landslide, social media posts top the lists of types of content both B2C (96%) and B2B (94%) marketers say they use. The problem is that social media marketing is notoriously self-centered. Without curation, we inevitably pack our feeds with pitch after promotion after pitch. Click To Tweet. Click to enlarge.

Collaboration 112

Collaboration Content Editorial Editorial Team 112

Neil Patel

MAY 27, 2021

Smaller brands often stick to social media. I recommend combining the two via a paid ad campaign on social media. Use Memorial Day hashtags on social media platforms, but be careful about the kind of content you post. Tease Your Sales on Social Media Without Revealing What They Are Until Memorial Day.

Sales 125

Sales Social Media Editorial Ads 125

Neil Patel

JULY 1, 2021

Should it be part of your regular editorial calendar ? For instance, Hootsuite does this (with Google Sheets) when planning its social media campaigns and determining what topic, site, copy, and link to use when it’s ready for the ads to go live. However, you also have a cool blog you want to write and promote.

Content 135

Content Content Management System Ads Social Media 135

Content Marketing Institute

DECEMBER 7, 2018

The free Google Chrome extension offers basic spelling and grammar corrections in almost every place you write content across the web – web-based emails, social media updates, Google Docs, etc. Other features include a web form builder, social media marketing, and hot lead alerts. Social media promotion: Zapier.

Content Marketing 111

Content Marketing Proofreader Marketing Content 111

Jane Friedman

SEPTEMBER 17, 2024

For my part, I hired an outside publicist to help me with social media, because I knew exactly zero about building a platform. A former agent herself, she has an impeccable editorial eye, and I trust her implicitly. I cultivated a loyal following, particularly among book clubs. For me, however, that ship had sailed—twice.

Publisher 145

Publisher Publishing Publishing Editorial 145

Content Marketing Institute

MARCH 27, 2018

I’ve created simple-to-implement checklists to help in the execution of your owned media side of influencer marketing. They give the steps to use earned and paid media promotion, too. Using earned and paid media to promote influencer content helps influencers feel more confident in the value of their work.

Recruitment 111

Recruitment Marketing Brand Awareness Editorial Team 111

Elna Cain

JANUARY 12, 2023

An understanding of SEO and social media if you write online business content. Next, focus on your social media presence using Twitter and Linkedin. These are the best social platforms for writers since businesses are also on these platforms. Social Media Writer. Marketing automation tools.

Content Writer 162

Content Writer Writer Medical Copywriter 162