Content Marketing Institute

NOVEMBER 1, 2018

Social media analytics. Sixty-one percent of B2B content marketers increased their use of social media over the last year, CMI research found. It only makes sense that marketers want to know what’s working on social channels. HANDPICKED RELATED CONTENT: 50 of the Best Social Media Tools Selected by Top Marketers.

Content Marketing 112

Content Marketing Marketing Content Editorial Team 112

Neil Patel

JUNE 1, 2021

Comments and messages received on social media or on the videos themselves can be used as ideas for videos. Webinar Video Ideas. Webinars are videos streamed live to promote relevant content. Generally, all you need to do a webinar is to choose a good subject and save at least 20 minutes to talk about it.

Creativity 141

Creativity Storytelling Concept Audience 141

Intergrowth

SEPTEMBER 12, 2022

Good content won’t cut it if you want to crush the competition, increase traffic to your website and social media accounts, and build your online presence. Build a well-constructed editorial calendar. Social media posts. Do you want to: Post fun videos on social media every day? An Editorial Calendar.

Editorial 52

Editorial Content Content Creation Construction 52

Content Marketing Institute

MAY 24, 2018

Live webinar series. A little more difficult logistically, a webinar series still lets you rely on the great work that you and others already produced. Find five to 10 brands or influencers with extraordinary content on your core topic and have them present it in a webinar. Social media posts. What we did.

Content 111

Content Editorial Team Promotion Social Media 111

Neil Patel

APRIL 19, 2021

According to Sprout Social , the number one challenge for social media is ROI. Keep your Twitter post schedule in mind when you’re adding to your editorial content calendar. This is ideal for live events, like conferences, podcast recordings, and webinars. Set Twitter Goals. Run Contests on Twitter. SocialOomph.

Social Media 137

Social Media Promotion Ads Engagement 137

ProBlogger

AUGUST 12, 2021

The post Optimize Your Social Media For More Traffic and Engagement appeared first on ProBlogger. But this week I want to talk about social media, and how you can use it to get even more traffic and engagement on your blog. The power of social media. A change in direction.

Social Media 48

Social Media Engagement Media Editorial 48

Content Marketing Institute

NOVEMBER 1, 2017

Action item: Develop an editorial calendar as soon as feasible, and make it a priority. If it’s one webinar per quarter, put it on the calendar. Develop an editorial calendar as soon as feasible, and make it a priority, says @LisaBeets. Develop an editorial calendar as soon as feasible, and make it a priority, says @LisaBeets.

Manufacturing 111

Manufacturing Content Marketing Marketing Editorial 111

The Hoth

JANUARY 23, 2023

1: Editorial backlinks An editorial backlink refers to when a high-authority website links to one of your content pieces to support its own work. You can by paying close attention to the editorial backlinks that you pick up. How can you establish these types of relationships? industry directories , and local citation profiles.

Website 98

Website Editorial Content Creator SEO 98

Buffer

JUNE 13, 2024

This marketing strategy relies on online channels like social media, newsletters, and pay-per-click (PPC) ads. as well as the social media channels you’ve set up.  One drawback is that paid channels tend to be seen as less credible than earned or owned media.   What is content distribution?

Content 114

Content Social Media Brand Awareness Promotion 114

Content Marketing Institute

APRIL 12, 2018

Capital Ideas gave the company a thought-leadership platform as well as fuel for the company’s paid, earned, and owned media initiatives. Today, Fred shares, Capital Ideas provides 60% of the content the company uses across social media, native advertising , and paid content distribution. Stay plugged in to audience needs.

Brand 111

Brand Content Editorial Team Editorial 111

Content Marketing Institute

SEPTEMBER 17, 2018

I break these tools into four groups – social media and audience-building, distribution tools outside of social media, SEO and outreach, and promotion-enhancement tools. 50 of the Best Social Media Tools Selected by Top Marketers. Social media and audience-building. How much does it cost?

Promotion 111

Promotion Content Social Media Editorial Team 111

Content Hacker

OCTOBER 25, 2022

SEO blogging brings in 1,000% more traffic than social media. The most preferred types of content for B2B buyers are webinars (57%), ebooks (57%), and whitepapers ( 55% ). While people do enjoy consuming short-form content like email and social media posts, long-form content like blog posts perform better long-term.

Content Marketing 96

Content Marketing IT Marketing Search Engine Optimization 96

Bramework

AUGUST 10, 2022

We live in a very social media-driven world for business. If you are trying to convert social media to sales, you may be struggling to come up with the right numbers. Social media can constitute 62% of lead generation if you know how to do it effectively. 7 Important Social Media Stats to Remember.

Social Media 52

Social Media Sales Media Landing Page 52

Content Marketing Institute

JULY 24, 2018

They’d be a hybrid of live in-person and webinar. ” Andy Crestodina , co-founder, CMO, Orbit Media. Do a hybrid of live in-person & webinar events to present on top topics, says @crestodina. Jason Schemmel , social media manager, Harper Collins Christian Publishing . CMWorld Click To Tweet. .

Content Marketing 111

Content Marketing Marketing Content Content Creation 111

Content Marketing Institute

OCTOBER 20, 2017

The infographics continue to contribute to the site’s traffic, backlinks, and social media shares. Buffer conducted a study that concluded that posts with featured animated graphics get more social media shares than the ones with no animated visuals. Be easy to consume and share on social media.

Blog Post 111

Blog Post Post Content Blogging 111

Content Marketing Institute

SEPTEMBER 7, 2018

Third-party media coverage or reviews. Social media reach. The social reach of your content is an indicator of the impact it’s having on brand awareness – at least, if it’s the right type of content (as discussed above). HANDPICKED RELATED CONTENT: How 3 Serious Brands Engage Humanly on Social Media.

Brand Awareness 112

Brand Awareness Brand Content Editorial Team 112

Content Marketing Institute

NOVEMBER 28, 2017

Those marketers who regularly listen to This Old Marketing are CMI’s true fans … they are more likely to come to Content Marketing World , attend one of our master classes , purchase training , attend our webinars , engage in our content, and talk about us on social media. At our recent master class in Washington, D.C.,

Editorial Team 111

Editorial Team Editorial Content Marketing Construction 111

Content Marketing Institute

JANUARY 25, 2018

Support more balanced editorial planning. You must also know what content exists in company channels other than the website — in training materials, call-center scripts, social media posts, and point-of-sale materials. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team.

Content 111

Content Editorial Editorial Team Social Media 111

Contently

MAY 9, 2024

Take a look at the topics of content you’ve already created, like blogs, social media posts, and podcast episodes, for inspiration. It’s a more editorial style that can make your white paper read like a magazine story. You don’t need to reinvent the wheel to find white paper topics that will resonate with your audience.

Proofreader 109

Proofreader Writing Recruitment Brand 109

Neil Patel

JANUARY 21, 2021

In the past, organic search drove most website visitors , crushing non-organic channels like paid search and social media. Today, social media, email, and paid ads often lead the pack in driving organic traffic — but that can vary drastically by industry. You can even micro-target content.

Keywords 145

Keywords Text SEO Social Media 145

Content Marketing Institute

SEPTEMBER 21, 2018

HANDPICKED RELATED CONTENT: 4 Unconventional Ways to Promote Blog Content on Social Media. Guest spots on webinars with other influencers. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. For example, after just 2.5 Update and expand existing posts.

Promotion 111

Promotion Brand Awareness Editorial Team Content 111

Neil Patel

MARCH 11, 2023

It looks like this: And that makes this tool perfect for editorial planning and scheduling. You have to find and connect with influencers who can amplify your message on social media. It’s a great addition to your lineup of social media tools. How often was it shared across social media?

Content Marketing 114

Content Marketing Marketing Content Social Media 114

The Hoth

MARCH 14, 2023

With a little optimization & keyword research, your pieces of content will improve your visibility on search engines and social media, which is what you want. Also, the more excellent content you release, the more visibility you’ll gain on social media platforms as well.

Content Creation 98

Content Creation Content Social Media Content Creator 98

Content Marketing Institute

MARCH 28, 2018

blog posts, e-books, webinars, videos) for content marketing purposes. Other options include embedding a survey link on your website, including a link in blog posts and newsletters, running banner ads that link to your survey, or distributing a link on your social media channels. It’s helpful (versus promotional ) content.

Consulting 111

Consulting Projects Recruitment Government 111

Content Marketing Institute

JANUARY 28, 2019

The idea for a thought leadership piece must work on your owned media platform, as a syndicated white paper, a webinar, a native piece on an industry journal, and as a series of social media-fueled infographics. And thus, we expand our mission, our editorial coverage, our teaching, and our learning as well.

Marketing 111

Marketing Government Content Content Creation 111

Content Marketing Institute

OCTOBER 8, 2017

My headings were the strategies I was exposed to (from SEO to content upgrade and a webinar campaign). Follow them on social media. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. I wrote one focused on Shopify’s inbound funnel and simply followed it down.

Content Creator 111

Content Creator Audience Content Script 111

ProBlogger

AUGUST 12, 2021

The post Optimize Your Social Media For More Traffic and Engagement appeared first on ProBlogger. But this week I want to talk about social media, and how you can use it to get even more traffic and engagement on your blog. The power of social media. A change in direction.

Social Media 30

Social Media Engagement Media Editorial 30

ProBlogger

AUGUST 12, 2021

The post Optimize Your Social Media For More Traffic and Engagement appeared first on ProBlogger. But this week I want to talk about social media, and how you can use it to get even more traffic and engagement on your blog. The power of social media. A change in direction.

Social Media 29

Social Media Engagement Media Editorial 29

Quick Sprout

AUGUST 8, 2022

If you build a real community in your blog or are open to answering reader questions in real time—say, about an online course you’re offering or a webinar that’s coming up—then it’s a cool feature. I have to make a post, then throw a link to a webinar in the comments section. I make money indirectly from LinkedIn.

Blogging 145

Blogging Blog Blogger Publishing 145

Content Hacker

MARCH 2, 2023

It is an effective way for businesses to build relationships with their target audience by providing valuable information in the form of blog posts, videos, podcasts, ebooks, webinars, infographics, and more. Social media posts (sharing updates). Webinars/live streams (hosting events).

Content Marketing 88

Content Marketing Marketing Content Content Creation 88

Fat Joe

OCTOBER 14, 2022

Using simple charts, it shows inflows across all channels, including display ads, search, referrals, social media, and direct, giving you valuable data on where rivals are being most successful. . On top of this, numerous videos, webinars and podcasts provide additional guidance. Bright Edge. SEO Spyglass.

SEO 95

SEO Agency Keywords Digital Marketing 95

Smart Blogger

NOVEMBER 1, 2022

Scripted is also a marketplace, offering jobs across a broad array of content types, including: Blog posts Web copy Press releases Product descriptions Newsletters Transcriptions Social media posts Video scripts. Mediabistro is a job board specifically for media professionals —including creative writers!

Creativity 90

Creativity Script Writing Freelance 90

ProBlogger

FEBRUARY 15, 2015

Push the post to social media. Batching is also super-useful for returning emails, scheduling social media, general writing, researching, image sourcing, and the menial task you hate but must be done (accounts, anyone?!). Darren’s low-tech editorial schedule. Format the post. Schedule or publish the post.

Editorial 55

Editorial Blogging Blog Social Media 55

ProBlogger

OCTOBER 14, 2016

I’m neck-deep in editorial schedules and I even wrote “2017” on a post the other day – where did this year go? The Complete Emoji Guide for Social Media Marketers | Hootsuite. How to Host a Webinar That People Remember | Search Engine Journal. A boring webinar will not win you any fans!

Blogging 49

Blogging Blog Editorial Social Media 49

Kristi Hines

JULY 14, 2021

Whether you’re a blogger, editorial site or social influencer, our range of products and reporting work in tandem to capture revenue while delivering powerful insights about your content. Promote Adobe Creative Cloud, Adobe Stock and Adobe Document Cloud on your website, blog or social media. Financial Affiliate Programs.

Blogger 130

Blogger Content Creator Promotion Sales 130

The Hoth

MARCH 28, 2023

The frequency of your posts also matters as you should try to blog at least 2 – 4 times a week, not to mention releasing new social media posts as often as you can (without sacrificing quality, of course). That’s why you must create an editorial calendar for all your content. What’s evergreen content?

Marketing 59

Marketing Content Creator Content Creation Content 59

BKA Content

FEBRUARY 25, 2023

Content marketing best practices include creating an editorial calendar where you can track the keywords you are targeting, where the content is in the development process, and when it will be submitted. This might include some combination of social media promotion , featured posts, PPC campaigns, SEO and keyword optimization.

Content Marketing 96

Content Marketing Marketing Content Content Creation 96