Buffer

SEPTEMBER 5, 2024

  For example, take a look at how our Content team worked together back in 2017 to plan our editorial calendar.   We usually fill our content calendar with these ideas and assign them to each other in our bi-weekly Editorial calls.  Our blog and writing process have seen many iterations throughout the years. 

Blog Post 80

Blog Post IT Post Writing 80

Neil Patel

MARCH 11, 2021

In this post I’m going to cover: Understanding what Google wants How to scale your link building efforts Keyword research and targeting How to earn editorial links. Anchor Text. That tells you that if you want to scale your external backlink efforts, you must combine domain relevancy with the right anchor text.

Portfolio 144

Portfolio Social Media Keywords Text 144

The Hoth

APRIL 8, 2025

In terms of GSO, youll want to target premium editorial links from trusted sources , as these will have the most impact on your visibility. Need help generating premium editorial backlinks? Lastly, the anchor text you use plays a role, too. This means youll need to aim high and target the cream of the crop.

Editorial 59

Editorial Social Media Brand Awareness SEO 59

ContentWriters

AUGUST 23, 2023

An editorial style guide is a document that outlines your company’s communication rules and guiding principles. Why Do You Need an Editorial Style Guide? An editorial style guide creates cohesion among your writers, projecting a clear and consistent brand identity. What Should Be Included in an Editorial Style Guide?

Editorial 52

Editorial Content Creator Writer Entertainment 52

Contently

MARCH 22, 2024

You can spend thousands of dollars making your website beautiful, but if you don’t know how to create an SEO editorial calendar with strategic content, your efforts could be wasted. But not just any content will do; you’ll need well-written, well-organized SEO content to add power to your SEO editorial calendar.

Editorial 52

Editorial SEO Keywords Engineering 52

Neil Patel

JULY 13, 2021

While different definitions might circle through the marketing world, a natural link is a link that’s a) editorially earned, and b) organic in the context it appears. Besides seeing who is linking to you, the backlinks tool also shows each site’s anchor text, DA, and page authority. Earn Editorial Links.

Search Engine Optimization 145

Search Engine Optimization Marketing Editorial Social Media 145

Neil Patel

JANUARY 21, 2021

Anchor Text : Click on the link in the left menu to access data for anchor text (anchor text is the text that becomes your link and points to your page) linking into your site. Google’s Penguin update was rolled out to prevent site owners from manipulating search results with exact match anchor text.

Keywords 145

Keywords Text SEO Social Media 145

Backlinko

APRIL 7, 2025

Have subject matter experts fact-check your information Include reviewer credentials directly in your content Highlight your review process on your editorial standards page For example, home services company Angi has experts review its content and features them prominently with a byline. They also keep readers engaged throughout the article.

Medical 77

Medical Content Keywords Engineering 77

Content Marketing Institute

JULY 13, 2018

To help you with this component, I’d like to present a fresh take on a handy infographic that my team created in 2012, The Future-Proof Checklist for Promoting Your Blog Post, which you can find below in infographic and text form. If you’re including all text or only dull stock images , you’re not setting yourself up for success.

Promotion 110

Promotion Editorial Team Blog Blogging 110

Content Marketing Institute

FEBRUARY 12, 2018

AirTable has proved amazingly useful for editorial calendar planning , mostly because it’s an insanely elegant combination of spreadsheet and database. I also use Mixmax to set up email triggers, embed surveys and polls into an email, and write editorial due date reminders to be sent in the future. Auto Text Expander.

Editorial 111

Editorial Text Content Marketing Projects 111

Content Marketing Institute

MARCH 13, 2018

The editorial team throws in content that delights them. It delivers bite-size news in a style that mimics the behavior of text messages, complete with text bubbles that float up as if someone is speed-typing them, GIFs, and buttons that readers click to choose what happens next. The Hustle doesn’t stick to just the facts.

Editorial Team 111

Editorial Team Editorial Storytelling Text 111

Content Marketing Institute

JANUARY 15, 2019

Consumers are naturally drawn to live video because it offers immediate real-time insight in a way that text and image cannot achieve. These text-based tools allow you to entice people to watch the video and to make sure the videos can be found through search (don’t forget to include keywords). Livestream @NYMag survey Click To Tweet.

Landing Page 110

Landing Page Editorial Team Editorial Brand Awareness 110

Content Marketing Institute

NOVEMBER 29, 2018

Create a solid background for your text to pop. Create a solid background based on the color palette used in the previous Stories and make your text pop. Click the text icon (“Aa”) in the top right corner. Select the color and place the text where it belongs on the image. Select the “Fancy Text” option and type your text.

Editorial Team 111

Editorial Team Text Editorial Content Marketing 111

Content Marketing Institute

JANUARY 7, 2019

Text Optimizer: Include related keywords and concepts. The tool also gives editorial suggestions, i.e., popular questions around your topic that will help you build a more in-depth copy. Text Optimizer can operate as a Google Chrome extension , making it easier to access and run your pages through it.

Editorial Team 111

Editorial Team Editorial Content Concept 111

Content Marketing Institute

MARCH 8, 2018

It can move organizations from a subjective approach, often fraught with editorial friction, to an objective, metric-based approach. Content clarity is the user experience of how difficult or easy it is to read text. Post editor — Enter the text for your post. There are two modes of editing: Visual and Text. Add gallery.

Government 111

Government Content Editorial Prose 111

Neil Patel

APRIL 9, 2021

Share with all your previous customers by sending the link via email or text. In fact, a study found “90% of business leads would rather receive a text message than a phone call.”. You can then directly respond in the form of a text message. After clicking “create post,” you can add text and visuals. Click “Copy Link.”.

Sales 145

Sales IT Text Retail 145

Content Marketing Institute

JUNE 29, 2018

Given the power of visual content (it’s more memorable and more engaging than text-based content), many marketers have turned to DIY graphic design software or contracted with graphic artists. With more traditionally text-focused people entering the world of visuals, it’s time for a brief refresher on the essential principles of design.

Editorial Team 112

Editorial Team Storytelling Text Editorial 112

Content Marketing Institute

OCTOBER 17, 2018

Review your conversion rates and your editorial calendar. Review your editorial calendar against conversion rates. Explore what works better and update your editorial calendar to reflect that. Alternatively, you might realize your audience responds better to a non-text offer such as an instructional video or audio file.

Landing Page 111

Landing Page Editorial Lead Generation Social Media 111

Contently

DECEMBER 28, 2022

Marketing teams are generating text, creating images, and producing video at a rapid pace. to demonstrate how the right request made in the right way improves your odds of getting text you can use in your blog post. is just one for text. Yet these AI models only mimic the text and images they see in their training data.

Content 114

Content Text Content Creation Creativity 114

Content Marketing Institute

MAY 23, 2018

Lumen5 – when you want to transform text into video. The AI system is not perfect, and you’ll probably need to manually redo text overlay and replace some images, but it’s a good start. You can manually piece together images, text, and music from scratch. Todd Wheatland, author and CEO, TiltMarket. productivity Click To Tweet.

Marketing 111

Marketing Editorial Team Editorial Text 111

Neil Patel

JUNE 7, 2021

You can do this by including keywords in: headers meta descriptions image files page content alt text URL. Just stuffing keywords into your text at every opportunity isn’t going to look or feel natural, and it’s going to put human readers off. Don’t just rely on text : Use images and video to appeal to more people.

Banking 145

Banking Blog Blogging Keywords 145

Express Writers

JANUARY 28, 2025

Break up large chunks of text into smaller ones and add elements such as subheadings and bullet points for easier navigation. Our content strategy services include a content strategy plan, editorial calendar, keyword research package, one-off SEO topic research, and a single webpage title and keyword.

Promotion 52

Promotion Blog Post Post IT 52

Grammarly

DECEMBER 1, 2023

Guidebooks, memoirs, analytical essays , editorials, news stories, and textbooks are all examples of nonfictional prose. Although prose may contain literary devices, such devices should not make up the bulk of the text. Rather, incorporate literary devices as a way to enhance the more linear text in your prose writing.

Prose 111

Prose Sales Copy Editorial Communication 111

Animalz

JULY 26, 2023

Do anchor texts look normal? Decide on an Editorial Strategy You now have a list of content ideas and their respective keywords that attract backlinks organically and that you can rank for. It’s time to decide on your editorial strategy for each keyword. Text, video, audio? Blog posts, ebooks, courses, or something else?

Editorial 95

Editorial Content Keywords SEO 95

Contently

JANUARY 3, 2023

Make sure to include an editorial step that requires your team to search for data and respected publications that validate your key points. “Hallucinations” represent one of the emerging risks of using generative AI to draft text-based content such as emails, blog posts, and social messages. But it is not always that easy.

Content Creation 99

Content Creation Government Content Electronics 99

Content Marketing Institute

APRIL 17, 2018

It will be an essential reference tool to ensure that your content (text and visuals ) is consistently using the same voice. HANDPICKED RELATED CONTENT: Road Map to Success: Turn Your Strategy Into a Stellar Editorial Content Plan. Laminate your brand voice chart for content creators to keep on their desk, says @SFErika.

Brand 112

Brand Content Creator Electronics Editorial 112

Content Marketing Institute

JANUARY 9, 2019

Text mining: Reveal topics, keywords, and hidden problems. Text mining is an application of AI that ingests content (e.g., text) to classify, categorize, and make sense of it. Chris notes that text mining uses vectorization, which transforms words into numbers. Extract hidden insights via text mining.

Content Marketing 108

Content Marketing Marketing Content Text 108

Neil Patel

NOVEMBER 12, 2020

The alt text displays when the image can’t be rendered (or is spoken to the blind and visually impaired). When uploading an image to WordPress, you’ll be prompted to enter the title, caption, alt text, and description. You can use them to help plan your editorial calendar. Description tags encourage click-throughs.

Keywords 145

Keywords SEO Engineering Digital Marketing 145

Content Marketing Institute

APRIL 9, 2018

No matter how much time and care you put into building your strategy, outlining your editorial plans and processes, or crafting persuasive, engaging, high-quality copy, your brand’s potential for success often lives or dies by your distribution and promotion choices. Turn Your Strategy Into a Stellar Editorial Content Plan.

Editorial 111

Editorial Content Promotion Social Media 111

Neil Patel

FEBRUARY 22, 2021

As Chad Millman, VP/editorial director of U.S. These provide curated content in the form of videos, photos, and text. The only difference is it makes computer-generated images rather than text. When ESPN launched “We the Fans,” it distributed the content across a range of formats. Content Marketing Trends for 2021 and Beyond.

Content Marketing 139

Content Marketing Marketing Content Social Media 139

Content Marketing Institute

JANUARY 2, 2018

If someone has a quick question, they can knock on your virtual door and chat via text. We love it because it incorporates texting, phone, and video conferencing. Please note: All tools included in our blog posts are suggested by authors or sources, not the CMI editorial team. Click To Tweet. Registration is open.

Social Media 111

Social Media Management Media Editorial Team 111

Contently

MAY 9, 2024

This method gives white papers a more academic feel without interrupting the flow of the text. Some white papers opt to use in-text citations. It’s a more editorial style that can make your white paper read like a magazine story. It’s a more editorial style that can make your white paper read like a magazine story.

Proofreader 109

Proofreader Writing Recruitment Brand 109

Grammarly

APRIL 10, 2024

It’s an important part of earned media, paid media, social media, print advertising, editorial, and many other brand communications. Generative AI, or gen AI, is a type of artificial intelligence that learns from existing data and then uses its learnings to generate text, images, code, music, and video.

Brand 105

Brand Storytelling Creativity Text 105

Content Marketing Institute

JANUARY 25, 2018

Support more balanced editorial planning. The message is probably not the text on the page.). You may want to capture information like browser title, keywords that you want to rank for in searches, description text, H1 text. Assess which content you need to migrate to a new platform. Identify the intended audience.

Content 111

Content Editorial Editorial Team Social Media 111

Smart Blogger

MARCH 16, 2023

They even train you so you know exactly how to edit the texts. Consider joining ACES Society for Editing or the Editorial Freelancers Association for a supportive community of fellow editors, job opportunities and tips on how to improve. What Do Freelance Editing Jobs Involve? You don’t need a degree nor be a native English speaker.

Freelance 114

Freelance Proofreader Portfolio Editorial 114

ContentWriters

MARCH 15, 2023

It should include guidelines for writing content, using visuals, formatting text, and source images, and communicating consistently across all platforms. Set up an Editorial Calendar An editorial calendar can help you stay organized and ensure your content gets published on time.

Brand 98

Brand Editorial Content Writing Style 98

Neil Patel

NOVEMBER 4, 2020

You can use it to take screenshots, pixelate a certain area in them, and add custom text. On Pocket’s iOS and Android mobile apps, you can even listen to your saved articles using Text-To-Speech (TTS). The tool has three important metrics tabs – Summary, Backlinks, and Anchor text. Page Analytics by Google.

SEO 145

SEO Keywords Social Media Text 145