ContentWriters

JANUARY 9, 2025

Get it right, and you’ll have a lead-generating asset that positions your organization as a thought leader. However, they typically range from six to 12 pages and follow a formal, evidence-based approach. Their primary value lies in lead generation, targeting decision-makers seeking solutions to complex problems.

Healthcare 59

Healthcare Medical Writing Lead Generation 59

Credible Content

JUNE 23, 2023

Although it may inform and educate, that is not the primary purpose. Landing pages Most of the landing pages are good examples of direct response copywriting. A landing page call-to-action may look like this: Book your seat today for our seminar. It has a sense of urgency. We have limited seats.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Freelance Union

APRIL 16, 2024

Yet, to stand out and attract the right types of clients in today’s market, freelancers need to be methodical and strategic in their lead-generation efforts.   However, for those who are stretched in terms of time and resources, generating winning leads regularly isn’t always possible.

Freelance 105

Freelance Lead Generation Prose Social Media 105

Contently

DECEMBER 13, 2022

Metrics to consider include: For engagement: Web: Landing page bounce rate, exit rate, time on page, pages visited per session, hyperlink clicks, repeat visitors. For example, you can direct readers from a blog post to a long-form piece of content (like an eBook), a product landing page, or a submission form (e.g.,

Storytelling 119

Storytelling Engagement Landing Page Long Form Content 119

Content Marketing Institute

DECEMBER 3, 2018

When the goal is lead generation, you need to incorporate that objective into your strategy. Webinars play a very important part in content marketing and lead generation process. To me, this looks like offering a great piece of downloadable content and continue to nurture the lead. shane_barker Click To Tweet.

Content Marketing 111

Content Marketing Marketing Lead Generation Content 111

Contently

DECEMBER 16, 2022

Walk: Brands get more strategic, lean into lead generation and engagement, and carve out their share of voice in the market. Run: Brands fine-tune their content’s SEO value, attribute success to lead values, and use single-touch attribution. Leads Generated. Their content is clean, helpful, and educational.

Content Marketing 114

Content Marketing Marketing Content Banking 114

Neil Patel

OCTOBER 16, 2020

They also provide an online academy packed full of educational videos and training so you can get the most of your custom automation package. Hubspot offers basic features, like emails, landing pages, forms, and live chat capabilities for unlimited users absolutely free. So, you know you’re in good hands.

Marketing 145

Marketing Landing Page Social Media Agency 145

Susan Greene

OCTOBER 8, 2017

In addition to writing websites, I also do other types of copywriting work including: Landing pages – Pick a specific niche and create a detailed page wholly dedicated to that topic with a lead-generating, landing page. I’m here for you! Websites and More. Absolutely.

Copy 130

Copy Freelance Copywriting Copywriter Copywriting 130

BKA Content

APRIL 24, 2024

The average conversion rate for most landing pages is only about 2.5%. Educated guesses: If you run a small business, you may not have the time or money for much audience research, but you can make reasonable assumptions about the kind of person who is likely to need the solutions you offer.

Landing Page 94

Landing Page Content Social Media Keywords 94

BKA Content

NOVEMBER 13, 2022

When you need to fill your sales pipeline, generate fresh leads, expand the audience of your content and build your email list, consider creating a new long-form content asset with the help of an ebook ghostwriter. Because ebooks are educational rather than promotional or sales-focused, they increase your company’s credibility.

Landing Page 98

Landing Page Proofreader Recruitment Lead Generation 98

ContentWriters

DECEMBER 13, 2023

In general, copy moves people down the sales funnel. Examples of marketing pieces a copywriter would produce: Digital and Social Media Ads Website Product Pages Landing Pages Emails A good copywriter will provide the punchy copy that grabs the attention of prospects, eliciting an immediate and emotionally driven response.

Copywriter 111

Copywriter Copywriting Writer Writing 111

Neil Patel

DECEMBER 6, 2020

The best email marketing services also provide support, documentation, and walkthroughs to educate users and ensure that their product is truly self-service. Constant Contact helps with lead generation, too, via landing pages, customizable pop-up forms, and free hosting for a mobile-responsive website.

Marketing 145

Marketing Landing Page Management Engagement 145

The Hoth

NOVEMBER 8, 2022

Here’s something that a lot of SEOs don’t realize – bounce rates DO NOT include how long a user spent on a page. . An educational or informational webpage is bound to have a higher bounce rate due to its nature. A higher bounce rate isn’t that big of a deal if it’s an informative or educational page. .

SEO 105

SEO Landing Page Education Website 105

The Hoth

FEBRUARY 15, 2023

In particular, SaaS marketing strategies involve long & complex sales cycles, rigorous brand-building, and a healthy amount of lead generation. Well, visitors at the top-of-the-funnel (TOFU) likely don’t even know what SEO is yet, which means you’ll need to create educational content defining SEO and outlining its best practices.

Marketing 102

Marketing Education Brand Awareness Keywords 102

BKA Content

MAY 31, 2023

Despite these reservations, there are solutions to creating content that raises your google rankings and encourages insurance lead generation. With carefully placed keywords and quality writing, Google can use your blog posts and landing pages to answer the search queries of potential leads.

Insurance 98

Insurance Content Marketing Marketing Content 98

Neil Patel

DECEMBER 18, 2018

Most remarketing campaigns don’t work well because you are driving people back to the same page that they didn’t convert in the first place. So instead of doing that, when you are remarketing users, send them to a page that has the opposite pitch. But if you don’t, which is more likely your case, use a 2-step checkout page.

Sales 111

Sales Landing Page Lead Generation Text 111

Neil Patel

MARCH 16, 2021

Facebook video ads can educate your audience about a product’s value and drastically increase reach. The offer ad should direct your audience to a landing page on your website that allows them to complete that action promised in the call-to-action. Local awareness ads are your new best friend.

Ads 116

Ads Brand Awareness Advertising Education 116

Smart Blogger

FEBRUARY 16, 2023

First Page Sage , 2022) The highest e-commerce conversion rates are achieved when the page loads in under two seconds. Source: CNBC , 2022) The industries that dedicate the most marketing budget to SEO are Law, Travel, and Higher Education. Lead Generation Statistics How can you cultivate new customers this year?

Digital Marketing 109

Digital Marketing Marketing Retail Landing Page 109

Backlinko

FEBRUARY 20, 2024

Elite affiliate (more than 200 signups/month): Receive a custom commission, detailed performance reports, check-ins with a dedicated affiliate manager, and co-branded landing pages. This site allows users to increase their customer base through the creation of landing pages, forms, and email drip campaigns. Impressive.

Content Creator 109

Content Creator Landing Page Digital Marketing Promotion 109

The Hoth

JANUARY 31, 2023

Yet, once your agency is up and running, you face the additional challenge of building a robust client base – which means you need to have an airtight system for lead generation. There’s a significant reason why the salesmen of the famous movie/play Glengarry Glen Ross place so much stock on obtaining high-quality leads.

SEO 98

SEO Healthcare Agency Lead Generation 98

The Hoth

NOVEMBER 30, 2022

That way, you’ll know whether you need to release an educational blog or a targeted PPC ad. . Educational blogs with a link to your website as the CTA. Landing pages featuring free webinars or live demos of your product . In particular, you need to knock it out of the park with your educational content.

Marketing 105

Marketing Education Construction Landing Page 105

Neil Patel

APRIL 20, 2021

Email marketing is the most effective lead generation tactic , followed by websites/landing pages and then content marketing. Your responsibility is to educate others’ human minds as you convey your brand’s core message. Instead, educate more. But guess what? how do you stand out from the crowd?

Sales 137

Sales Advertising Content Creation Education 137

Contently

DECEMBER 14, 2022

Make Sure Your Strategy Includes Lead Generation. A good content strategy grows your lead funnel, starting at awareness and pulling the prospect through the consideration and decision stages. And using the right keywords in your top-of-funnel educational content makes you more likely to convert a reader into a lead.

Editorial 93

Editorial Content Lead Generation Brand Awareness 93

Credible Content

SEPTEMBER 22, 2022

Every non-“buy from us” email campaign is a lead generation campaign, and such campaigns are as important as asking people to buy from you. There may be a landing page that asks people to download a white paper or a case study. Watching your video presentation. Participating in a survey.

Copywriter 130

Copywriter Copywriting Text Copy 130

ProBlogger

MARCH 21, 2016

If converting traffic to subscribers is high on your list of priorities, you won’t want to miss today’s episode of the ProBlogger podcast, where I chat with “Conversion Educator” Tim Paige of LeadPages. Landing Pages for Bloggers. What the benefits of LeadPages are over plain WordPress pages.

Landing Page 31

Landing Page Blogger Education Lead Generation 31

ContentWriters

MARCH 6, 2024

Content types suited to SEO content briefs include: Blog posts Product pages Landing pages Articles Guides White papers eBooks An SEO content brief can be particularly valuable when focused on achieving specific content marketing goals like fueling lead generation, sales growth, and ROI through organic search.

SEO 98

SEO Writing Content Brand Awareness 98

Neil Patel

MARCH 4, 2021

When I clicked on Ubert Help, I received the following response from the bot: You can also use Facebook chats for: Automatically sending chats to people who comment on your posts Answer FAQs Send “Welcome” messages that introduce your business and point to your website’s landing pages. Bot Academy. Conclusion.

Sales 143

Sales Landing Page Engagement Lead Generation 143

Moz

NOVEMBER 16, 2020

To illustrate this change, we took a look at the total advertiser spend on our network across each vertical, and broke it down by three high-level KPIs: brand awareness, lead generation, and purchases. Lead generation. Lead generation includes KPIs like form fills, engagement on the page, or newsletter subscriptions.

Editorial 66

Editorial Advertising Brand Awareness Healthcare 66

Article Writing

OCTOBER 17, 2022

Whether you’re on Shopify or Squarespace, having a strong landing page is essential. As the bridge between your marketing and your conversions, a bad landing page can sink your business. You can also integrate features like digital asset delivery for more lead generation. . Ecommerce blogs.

Manufacturing 98

Manufacturing Landing Page Finance Search Engine Optimization 98

The Hoth

MARCH 23, 2023

You see, you can generate all the organic traffic in the world to a landing page – but if it’s not optimized to convert – you won’t see any increases in revenue. If you only focus on SEO, you’ll generate a ton of organic traffic, but you won’t see an increase in sales.

SEO 59

SEO Landing Page Lead Generation Keywords 59

Buffer

NOVEMBER 8, 2023

The ones I’ve seen used most often to track content performance are: Page views This is usually the biggest traffic number — the number of times a landing page or blog post on your site has been viewed. It’s important to note that this tracks multiple visits from the same person.

Content Marketing 120

Content Marketing Marketing Social Media Search Engine Optimization 120

Smart Blogger

MAY 8, 2023

Typically, marketers are concerned about tangible metrics: sales volume, leads generated, email subscribers added, etc. Content Marketing Content marketing educates, informs, and entertains without appearing overtly ‘sales-y.’ Here is an example of a landing page from Morning Brew. The decision is simple.

Copywriter 79

Copywriter Copywriting Brand Awareness Social Media 79

Smart Blogger

NOVEMBER 23, 2022

Our own resources page is a good example: It promotes lots of different products, but it also explains why those products would be helpful to them. It’s educational. Chances are, you can put together a landing page like this within a few hours. In other words, it’s not just a sales pitch. Website services (e.g.,

Marketing 111

Marketing Professional Services Promotion Banking 111

Moz

APRIL 3, 2019

Google, Bing, and Yahoo all have their own forms of a quality score that takes into account a number of factors, including your expected CTR, landing page quality and relevance to your ad, and ad text relevance. That’s not an issue from an SEO perspective as long as you no-index your landing pages. Goal: Lead generation.

Brand 68

Brand Government Brand Awareness Finance 68

Neil Patel

JANUARY 20, 2021

Reason 1: Nurture More Leads and Organic Conversions. Lead generation is one of the missed opportunities. The more organic reach that you have, the better your lead generation and conversion funnels will work. These can increase the usability of your page as well as amplify your marketing efforts.

Social Media 145

Social Media Persuasion Promotion Ads 145

BKA Content

JULY 14, 2023

Before we get too far down the rabbit hole of how to increase engagement with your written SEO content, it’s a good idea to define exactly what online real estate leads look like. Most leads come from direct engagement with your online real estate content.

Lead Generation 52

Lead Generation Landing Page Portfolio Social Media 52

The Hoth

AUGUST 1, 2023

In the world of digital marketing, you provide value to your target audience with great content that educates, informs, entertains, and solves their pain points. Instead of trying to snag an immediate conversion, inbound tactics provide value at each stage of the journey by educating, entertaining, and ultimately converting the prospect.

Landing Page 52

Landing Page Marketing Brand Awareness Keywords 52