Contently

DECEMBER 14, 2022

After all, your brand narrative is an integral part of storytelling in content marketing. And using the right keywords in your top-of-funnel educational content makes you more likely to convert a reader into a lead. Is your brand’s messaging and positioning woven into all communication?

Editorial 90

Editorial Content Lead Generation Brand Awareness 90

Backlinko

NOVEMBER 29, 2024

If you aim to educate your readers, choose keywords with “Informational” intent. This begs the question—how long should your article be? Knowing how to write an article that ranks well means understanding the importance of content length. In most cases, long-form content outperforms short-form content in organic search results.

Writing 94

Writing Keywords Script SEO 94

Content Hacker

JUNE 15, 2023

True Content Writing Skills A skilled content writer crafts engaging articles that keep readers hooked from start to finish. The writing skills you want to look for include excellent grammar, storytelling, research, and adaptability in tone or style. You should also look for experience.

Writer 93

Writer Content Creation Content Creator Storytelling 93

Content Hacker

MARCH 2, 2023

Outbound Marketing Inbound content marketing involves creating high-quality content and experiences that provide value to your target audience. This type of marketing can be used to educate readers about topics related to your business or industry as well as answer common questions they may have.

Content Marketing 88

Content Marketing Marketing Content Content Creation 88

ContentWriters

MAY 31, 2023

Copywriting is a powerful tool that businesses use to engage, educate, and ultimately convert leads – but not all writing styles and techniques have equal B2B power. Short-form B2B content often drives readers to explore those long-form pieces, moving them along the sales funnel. What makes a good B2B writer?

Copywriting 52

Copywriting Copywriter Engagement Long Form Content 52

Creative Little World

OCTOBER 26, 2023

However, while AI may be able to generate content quickly, it cannot replicate the unique skills of human copywriters in storytelling, understanding audience pain points, and creating impactful messages. Emotional Connection: AI may struggle to evoke emotions effectively, while human copywriters employ storytelling and empathy.

Copywriting 52

Copywriting Copywriter Ad Copy Storytelling 52

Content Hacker

JANUARY 21, 2024

This genre offers readers an escape from the blunt edges of hard news by infusing human experience into storytelling. These articles aim to educate and empower the audience with practical knowledge. However, remember that these sources should be used purely for educational purposes and inspiration – never copy or plagiarize content.

Writing 52

Writing Storytelling Writing Style Creativity 52

Ann Handley

MAY 11, 2021

Pop quiz: How many notifications and lead-capture forms are too many on a homepage? A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. GET EDUCATIONAL CONTENT? Should you ungate your content? Last week I walked by a storefront.

Healthcare 52

Healthcare Content Hospitality Agency 52

Smart Blogger

NOVEMBER 23, 2023

This is especially valuable for professionals whose work is best expressed visually or through long-form content, such as a portfolio or blog , or entrepreneurs who want to build up their email list and audience beyond the social media platform. ” “Educator. Molding minds with chalk and challenges.”

Social Media 70

Social Media Finance Food Keywords 70

Content Hacker

FEBRUARY 27, 2024

Far from being just an online diary, a well-executed blog can serve as a dynamic hub for businesses to engage, educate, and convert customers. Source: Host Gator Educate Audiences At the heart of any successful content marketing strategy lies the power to educate. Check out our AIO Blogger course.

Recruitment 40

Recruitment Education Blog Blogging 40

Content Marketing Institute

DECEMBER 21, 2017

Visitors to the Upstanders website can also fill out a form to nominate someone who’s making an extraordinary impact in the community.@Starbucks’ Starbucks’ #Upstanders is its 1st original content series w/ multiplatform distribution. HANDPICKED RELATED CONTENT: Documentary Storytelling: 6 Examples From Brands That Nail It.

Content Marketing 104

Content Marketing Transportation Marketing Content 104

Content Hacker

AUGUST 31, 2023

“I aim to educate my readers about [concept/issue]. Finally, use these refined topics to create outlines for blog posts or other long-form content marketing material like white papers or ebooks. Never rush to publish an AI-generated piece of content without first editing and refining it.

Content Creation 86

Content Creation Content Social Media Concept 86

Content Hacker

DECEMBER 15, 2022

Now, what I test it for is the type of content that has been my bread-and-butter (and, per our recent report , a bigger sales-bringer than short-form!): long-form blogs and articles. 3 Key Downsides of AI for Long-Form Content. How ChatGPT describes pillar content is not fully accurate.

Copywriting 104

Copywriting Copywriter Writing Copy 104

CoSchedule

FEBRUARY 27, 2023

Whether they’re discussing the United Nations partnering with students to build better public spaces using Minecraft , or a wallpaper company revolutionizing a “boring” product , they excel at publishing compelling content like what you’d find on a leading non-branded blog. Excellent storytelling, and bold, no-nonsense blog posts.

Creativity 98

Creativity Blog Blogging Food 98

Smart Blogger

MAY 30, 2023

As a content creator, you’re not just a behind-the-scenes player; you’re a storyteller, a trendsetter, and an influencer. In essence, a content creator is a digital storyteller, weaving narratives using the power of words , visuals, and sometimes sounds.

Content Creator 65

Content Creator Content Creation Content Social Media 65