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Editing and proofreading: Being proficient in reviewing and revising content for grammar, spelling, punctuation, and overall clarity. This enables you to provide valuable content that educates and informs your readers. Aim for a readability level that matches your target audience’s preferences and education level.
That fascination is one of the reasons why I’m now so interested in sales and marketing. Good salescopy can make people happy, sad, worried, frustrated… anything you want. Ultimately, good salescopy is all about convincing some complete stranger’s brain that whatever you’re selling is a great idea.
A content writer usually writes to educate, inform, and entertain. They both serve a purpose in growing sales for a business, but the approaches (and techniques) are different. Content writing is used to attract potential customers and educate them about the products and services of a brand.
Formally, I hold a MBA-marketing, Bachelor at Law and Education degrees, and I started my own business last year. I offer coaching and review services and I also teach Blogging for Business courses in local adult education provides (that’s TAFE for people who are in Australia). I am a blogging coach.
We ’ ve had companies like Canon, I think we had Tamron, we ’ ve had other photography education sites and centers like the New York Institute of Photography. We hire people to proofread our ebooks, I hire people to edit this podcast, I hire people to write content on Digital Photography School, they get paid per article.
The same is true for blogs, essays, and salescopy – so don’t be shy about reading your competitor’s work online. . Proofreading . As a result, first drafts often have a lot of repetition, proofreading mistakes, and an awkward flow. . Word choice . Passive and active voice .
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