Remove Email Copy Remove Promotion Remove Retail
article thumbnail

9 Digital Marketing Tips for the Holidays

Neil Patel

In 2020, online retail sales during the holiday period totaled $186 billion, and Cyber Monday was the biggest online shopping day in U.S. Since retailers know that consumers are much more likely to make purchases the later it gets in the season, CPCs become more expensive, too. Use Promotions but Use Them Carefully.

article thumbnail

How to Understand and Improve CTOR (Click-to-Open Rate)

Neil Patel

In contrast, retail, food, and travel industries tend to have a lower-than-average CTOR. Break up your copy in short chunks and ensure your sections flow logically. When choosing where to include your CTA, consider exactly what you’re asking of your email openers. Use Clear and Engaging Copy. 8 Ways to Improve CTOR.

Copy 117
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What is An Email Blast? 11 Steps to Mastery (+ Examples)

Smart Blogger

When businesses have any kind of information they want to share with a large group of people, they generate an email blast. Write To Your Target Audience Once you’ve segmented your email list, tailor the email copy to each segment’s interests, preferences, and the specific CTA you’re making.

article thumbnail

31 Best Ecommerce Tools To Get Your eBusiness Started In 2023

Article Writing

With the many issues conventional retail is having, there is a greater and greater opening for small-to-medium eCommerce businesses to get a foothold. However, you want to ensure you have an intelligent email marketing strategy and compelling email copy to keep your materials out of the Trash Bin. Article-Writing.co.

article thumbnail

31 Best Ecommerce Tools To Get Your eBusiness Started In 2023

Article Writing

With the many issues conventional retail is having, there is a greater and greater opening for small-to-medium ecommerce businesses to get a foothold. However, you want to make sure you have a smart email marketing strategy and effective email copy to keep your materials out of the Trash Bin. Article-Writing.co.