AIIP

MARCH 19, 2024

By Chris Cochran Our journey as infopreneurs relies on building and engaging with our communities. Success depends on engaging effectively with these communities… Read More » The post Building and Engaging with Communities – An AIIP 2024 Symposium Preview appeared first on AIIP Connections Blog.

Engagement 158

Engagement Blog Blogging Post 158

Enchanting Marketing

NOVEMBER 26, 2024

I pause and think about how I can add mini stories to keep readers engaged. P.S. Stories in Miniature is a self-paced course that teaches you 7 simple story frameworks … Discover how to tell compelling stories, engage your audience, and build your authority (no storytelling talent required!): Happy storytelling!

Storytelling 254

Storytelling Marketing Script Social Media 254

Enchanting Marketing

JANUARY 28, 2025

Do you mean its entertaining, engaging, or useful? So, reading positive words activates our smile muscles while reading negative words engages our frown muscles. Words with low nutritional value are similar. They seem to have a meaning, but their meaning is weak. For instance: What is a good blog post? Oodles of leisure time?

Content 231

Content Entertainment Text Publisher 231

Nick Ursborne

DECEMBER 2, 2024

Write with the mindset of sitting across from your reader, engaging in a genuine, respectful conversation. Feels : Capture emotions such as excitement, anxiety, or frustration. Apply Insights : Use the empathy map to inform your copy.

Copywriter 205

Copywriter Copywriting Storytelling Content Creation 205

Jane Friedman

MARCH 19, 2025

Engaging readers beyond the pages At first, I thought marketing meant constantly running ads or posting daily on social media. But the most effective strategy Ive found is much more personal: engaging with readers beyond the book itself. I wasnt sure how many responses Id get, but I was amazed at the level of engagement.

Publishing 136

Publishing Publisher Publishing Marketing 136

Jane Friedman

MARCH 18, 2025

Many web designers offer free site audits, and I interviewed three potential collaborators within my fixed budget before engaging with one for my revamped site. Dont be clever: optimize and prolong engagement The name you choose for your URL should be clear and have longevity, so it builds in ranking. The staples.

Food 133

Food IT Storytelling Social Media 133

Buffer

SEPTEMBER 30, 2024

The secret to engaging social media posts has been in front of you this whole time.  As a copywriter, crafting engaging hooks is part of my job, but I don’t just save them for client work. And today, I want to share my framework for writing social media hooks that can increase engagement regardless of your account size.

Social Media 117

Social Media Media Writing Storytelling 117

Kayleigh Moore

FEBRUARY 3, 2025

Go back and read your brief, the source material, the research, whatever supporting documentation you have, and engage your critical thinking skills. So heres what I want to say to you: If youre writing at a ChatGPT-equivalent level, thats probably a sign you need to go deeper.

Writing 173

Writing Text Engagement Writer 173

Buffer

SEPTEMBER 23, 2024

  To predict the best time to post on Facebook, Instagram, LinkedIn, and X, we looked at the timeslots with the highest engagement rates on each platform.   The  algorithms  that rank the feeds of every  social media site  use audience engagement as signals to predict how much their users want to see it.

Social Media 99

Social Media Media Post Engagement 99

Jane Friedman

JANUARY 14, 2025

Writing for different media engages our imaginations in profoundly important ways. While some people cling to the traditional definition of reading as engaging with printed words on a page, many of us now understand that reading extends far beyond the confines of physical paper. Its about embracing the unique strengths of each format.

Creativity 128

Creativity Publishing Publishing Publisher 128

Grammarly

OCTOBER 30, 2024

AI enhances ROI by optimizing content creation, distribution, and analysis, boosting engagement, conversions, and revenue. Unlike traditional marketing channels, content marketing provides a long-term, sustainable approach to engaging with audiences. Efficiency and scale AI also streamlines ideation and content creation.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

Freelance Magic

NOVEMBER 15, 2024

Copywriters are responsible for crafting engaging, persuasive copy for things like websites, email marketing campaigns, sales pages, advertisements, and more. E-learning writers need strong instructional design skills to create engaging, effective learning materials, as well as a conversational tone to be able to write scripts with ease.

Freelance 130

Freelance Portfolio Writing Persuasion 130

ContentWriters

NOVEMBER 7, 2024

When you improve the accessibility of your content, you can improve its web traffic and engagement. Studies show that readers tend to disengage when text feels overly complex or verbose, which can lead to lower engagement and conversions. Add Visual Breaks Oftentimes, readers don’t like to engage with a big wall of text.

IT 105

IT Text Utilities Content Creation 105

Freelance Magic

DECEMBER 1, 2024

Startups hire freelance writers to explain their products in simple, engaging ways. Your job is to hook readers, keep them engaged, and clearly communicate ideas. Start by following your ideal clients on LinkedIn or engaging with their content on X. Who hires freelance writers? A lot of people. Let me know if you’d like to chat!

Freelance 130

Freelance Writer Portfolio Projects 130

Freelance Magic

NOVEMBER 19, 2024

If you can capture the attention and intrigue of a prospect from the get-go, you have a higher chance of keeping them engaged and interested in your offer. They invite engagement and treat the recipient as a human rather than a walking cash machine (because, let’s face it, a lot of cold emails are trying to get money out of people).

Landing Page 130

Landing Page Freelance Long Form Content Copy 130

Contently

AUGUST 16, 2024

These are the brands that know how to do LinkedIn content marketing, as well as build brand awareness and engage with their audiences. As Google has launched and expanded the Gemini products, it’s used LinkedIn to keep audiences informed and engaged, which has strengthened its online community.

Brand 95

Brand IT Marketing Healthcare 95

Contently

OCTOBER 24, 2024

Instead of just talking at your guests, the best content marketing engages in two-sided conversations, helps guests connect with each other, and maybe even invites them to play a game or two to keep things lively. Interactive content boosts engagement by inviting your audience to actively participate. It’s a win for the brand, too.

Content Marketing 85

Content Marketing Brand Marketing Content 85

Melanie Saxton

OCTOBER 29, 2024

The mission is to create an engaging and memorable book — one that simplifies overly complex scenarios or fills the pages with a richer tapestry of descriptions and explanations. The bottom line is that genuine and authentic content fosters a relationship between authors and readers. Your readers can and will appreciate the genuine effort.

Storytelling 130

Storytelling Content Content Creation Text 130

Backlinko

OCTOBER 23, 2024

Social media posts : Ideal for engagement and brand awareness. Keep the following content strategy tips in mind to ensure you produce high-quality, engaging content that resonates with your audience. Luckily, you have many options: Email campaigns: Leverage your subscriber list to showcase new content and drive engagement.

Content Marketing 110

Content Marketing Marketing Government Content 110

Blogging Wizard

MAY 28, 2024

When you publish your blog posts can have a significant impact on your traffic and engagement. But when should you actually be publishing your posts? This isn’t the easiest question.

Blog Post 286

Blog Post Publishing Publisher Publishing 286

Grammarly

DECEMBER 6, 2024

Using media-rich storytelling in marketing can help humanize your brand, engage your audience, and build a loyal customer base. This approach ensures customers have a consistent, positive experience with your brand whether they engage with it via email, social media, the mobile app, a physical location, or elsewhere.

Communication 105

Communication Marketing Storytelling Social Media 105

Contently

OCTOBER 29, 2024

Encouraging more engagement from your community When it comes to customer-generated content, especially for niche or B2B brands, the key is to find organic ways to encourage your audience to participate in UGC in a way that is also helpful to them. Metrics like engagement rates, user interactions, and conversion rates are common indicators.

Brand 96

Brand Content Retail Utilities 96

Freelance Magic

NOVEMBER 18, 2024

If you can capture the attention and intrigue of a prospect from the get-go, you have a higher chance of keeping them engaged and interested in your offer. They invite engagement and treat the recipient as a human rather than a walking cash machine (because, let’s face it, a lot of cold emails are trying to get money out of people).

Landing Page 130

Landing Page Freelance Long Form Content Copy 130

Contently

AUGUST 21, 2024

Ah, the ever-changing world of social media engagement—a digital marketer’s playground and puzzle all in one. Algorithms decide which content gets prime real estate on users’ feeds, and users’ behavior determines when they’re online and ready to engage. Simple: to maximize reach and engagement.

Social Media 69

Social Media Media Post Engagement 69

Blogging Wizard

SEPTEMBER 11, 2024

It’s getting harder to find guest blogging opportunities and it feels like audiences are less engaged than ever. Guest posting is hard, right? But it doesn’t have to be that.

Blog 254

Blog Blogging Engagement Audience 254

Copywriter Collective

FEBRUARY 28, 2025

Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. Most likely, you arent engaging because the content does not align with the audiences needs at different stages of their decision-making process. So what are you doing wrong?

Content 67

Content Search Engine Optimization Copywriter Copywriting 67

Contently

SEPTEMBER 18, 2024

Instead, let’s focus on different ways to spark creativity with content to gauge interest and engagement. Engaging, personalized, and interactive creative content is a great way to do that. With more creativity in marketing assets. The same school of thought applies to your company’s brand.

Creativity 101

Creativity Content Marketing Marketing Content 101

Jane Friedman

NOVEMBER 12, 2024

Tell their life story and describe the person behind the name, using descriptive terms that engage all of the readers’ senses and bring these characters to life for your audience. Provide ample details about the people who play a role or are mentioned in your book, whether they’re historical figures, inventors, explorers or ordinary folk.

Medical 134

Medical Storytelling Writing Style Writer 134

ContentWriters

NOVEMBER 21, 2024

Recent data shows high production values aren’t critical to keeping viewers engaged. By breaking your script into these four key elements, you transform complex messages into clear, engaging stories. The good news? You don’t need a Hollywood budget to create compelling content. Download our free script template below.

Script 105

Script Writing Marketing Persuasion 105

Buffer

AUGUST 27, 2024

Maybe it’s insightful comments from your audience, engaging email newsletters, or even those impromptu social media interactions that spark a thought. By integrating repurposing into your content creation process, you can maintain a steady flow of engaging material without constantly starting from scratch.

Social Media 81

Social Media Content Creation Content Promotion 81

Copywriter Collective

JANUARY 10, 2025

The content lacks originality and value for the readers, leading to low engagement and regurgitated cyber junk floating around the internet. Readers are less likely to stay engaged if links are forced into every paragraph without adding genuine value. These internal links should be placed strategically and with intention.

Copywriter 105

Copywriter Copywriting Script Copy 105

Contently

AUGUST 30, 2024

When you allow your customers to speak for your brand, you get more user-generated content on your site and more engaged followers. Be sure to engage with your customers (both happy and angry), so these interactions will also end up in search results. These reviews can either be in written or video form. What is a micro influencer?

Storytelling 82

Storytelling Marketing Social Media Brand 82

Backlinko

JANUARY 6, 2025

How to Start Creating Engaging Stories Before investing in content, identify what makes your brand relatable. Look for patterns in engagement and sales attribution. But I’ve found that smaller, engaged lists consistently outperform massive, unengaged ones.” And it worked. Test and iterate. Double down on what works.

Storytelling 108

Storytelling Keywords Landing Page Sales 108

Backlinko

NOVEMBER 29, 2024

We’ve seen firsthand how the right approach to content can lead to higher engagement, more shares, and increased visibility. The following writing tips will help you keep readers engaged from start to finish. In July 2024, we wrote an article about how to create a website. It has since received 27,193 pageviews.

Writing 102

Writing Keywords Script SEO 102