ContentWriters

APRIL 9, 2025

Building Brand Awareness & Visibility Clear, engaging technical content can be published as blogs, white papers, or gated resources that introduce your brand to a broader audience. They create resources like product explainers, guides, and FAQs to generate leads and engage prospects.

Writing 64

Writing Marketing Medical Education 64

Neil Patel

JUNE 15, 2021

There, they can engage in a personalized, targeted conversation that can lead to the conversion you’re aiming for. Direct Leads to a Landing Page. Historically, paid ads drive to landing pages , and this isn’t a bad thing. The trouble with landing pages occurs when they’re not optimized properly.

Ads 142

Ads Landing Page Social Media Copy 142

Credible Content

JUNE 23, 2023

Landing pages Most of the landing pages are good examples of direct response copywriting. A landing page call-to-action may look like this: Book your seat today for our seminar. Here is how their call-to-action may sound like: Call now and get this set of knives free with your vegetable chopping set.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Neil Patel

SEPTEMBER 22, 2021

It was delivered to everyone who landed on a specific web page URL, rather than retargeting all site visitors. I visited their webinar-training landing page and was immediately retargeted after not converting. For the next step, be sure to select “People who visited specific web pages.”.

Lead Generation 139

Lead Generation Landing Page Ads Advertising 139

Neil Patel

MAY 3, 2021

A/B testing is a marketing strategy that pits two different versions of a website, ad, email, popup, or landing page against each other to see which is most effective. For example, you might test two different popups to see which drives more webinar sign-ups or two different Google Ads to see which drives more purchases.

Landing Page 144

Landing Page IT Copy Sales Copy 144

Quick Sprout

JULY 25, 2022

You can generate leads and add people to your subscriber list with GetResponse landing page tools and webinars. Every plan comes with email autoresponder functionality, marketing automation, and 180+ landing page templates. per month Feature-rich autoresponder Lots of automations Landing page templates.

Landing Page 135

Landing Page Lead Generation Management Sales 135

Content Marketing Institute

NOVEMBER 6, 2017

For example, some of the best content for drawing in and nurturing qualified leads – like webinars – underperforms when it comes to link building. That means creating great cornerstone content – content that’s so rich you can repurpose it and use it to engage customers throughout your sales funnel and to encourage a variety of actions.

SEO 111

SEO Social Media Content Landing Page 111

Backlinko

JULY 26, 2024

Helping make sure that your content is engaging, easy to read, and SEO-friendly. Messaging Optimization Connect your website to Anyword, and it’ll extract the copy for all your landing pages. Like content briefs, follow-up emails, and promotional copy for webinars. Like the kind of people it’ll resonate with.

Content Creation 94

Content Creation Copy Text Creativity 94

ContentWriters

JANUARY 18, 2023

In simple terms, content marketing is an approach focused on creating and distributing valuable, unique, and consistent content to attract, engage and retain a targeted audience.tic. It’s a great way to inform and engage your audience while giving your website’s SEO a boost. Some of these will produce the intended results.

Content Marketing 105

Content Marketing Marketing Content Landing Page 105

Neil Patel

MARCH 16, 2021

The more you can engage with your audience, the more likely they are to sign up for your email marketing list. One method for engaging your audience is a giveaway. For example, Videofruit once offered a prize of a 10-year subscription to Leadpages , an industry-leading landing page service. Host A Giveaway. Conclusion.

Marketing 133

Marketing Script Landing Page Brand 133

Contently

DECEMBER 29, 2022

If you are creating content surrounding the launch of a new research study, someone on your team may need to publish a landing page to link to the study. Someone else may publish a related blog post linking to the landing page, and another stakeholder may need to promote it on your social media channels.

Publisher 136

Publisher Publishing Publishing Landing Page 136

Content Marketing Institute

DECEMBER 3, 2018

Think webinars. Webinars play a very important part in content marketing and lead generation process. From a 60-minute webinar, you can make around 10 shorter videos to distribute around your networks. HANDPICKED RELATED CONTENT: The No-Fail Formula for Creating Killer Webinar Content. But the benefits don’t stop there.

Content Marketing 111

Content Marketing Marketing Lead Generation Content 111

Neil Patel

MARCH 30, 2023

The main advantage of Facebook Ads is that they provide you with the ability to target your ads so that they’re shown to a very precise audience who will be curious about your offer and click, ideally to a specified landing page. Check out this advertisement I ran for a webinar that I hosted: Notice how specific it is?

Ads 113

Ads Landing Page Advertising Copy 113

Neil Patel

DECEMBER 6, 2020

Constant Contact – Best for ecommerce Zoho Campaigns – Best for simple campaigns Sendinblue – Best ease-of-use Marketo Engage – Best for segmentation and personalization Pardot – Best for B2B marketing. Exemplary products: Salesforce Pardot, Marketo Engage. The Top 5 Options For Email Marketing Services.

Marketing 145

Marketing Landing Page Management Engagement 145

Contently

APRIL 13, 2023

For example, ads promoting an eBook or landing page copy for a webinar. Here’s one I used recently: Dear ChatGPT: You are an excellent copywriter skilled at crafting emails that use active verbs to engage recipients. Please write an email of fewer than 150 words that encourages the reader to attend a webinar.

Writing 126

Writing Prose Text Engineering 126

Contently

FEBRUARY 23, 2023

Every action a person takes on your website has a reason behind it, whether it’s a click, engaged page view, form fill, or purchase. For example, say traffic to one of your webinar landing pages is much higher than usual, dropping your conversion rate.

Content 124

Content Brand Awareness Landing Page Brand 124

Quick Sprout

AUGUST 24, 2022

Design landing pages that convert. With that you’ll be able to set up landing pages and transaction emails. From capturing new leads to generating sales, recovering abandoned carts, and driving engagement from your site traffic, GetResponse offers tools to meet your needs. Well worth it in my opinion.

Marketing 126

Marketing Landing Page Lead Generation Sales 126

ContentWriters

OCTOBER 12, 2022

So if you’re selling party planning services but your marketing campaign is geared towards getting people to sign up for a free webinar, your primary conversion would be the webinar signup – but, don’t discount the value of your content if it brings in organic traffic about general party planning services.

Content Marketing 96

Content Marketing Marketing Recruitment Landing Page 96

Smart Blogger

MARCH 3, 2023

Dedicated Landing Page Creating a landing page for your offers can help your conversion rates by as much as 43%. By having a dedicated landing page for your optins, you can promote that page all over social media and even to your list. Sarah Titus uses landing pages for many of her incentives.

Marketing 98

Marketing Landing Page Social Media Brand Awareness 98

Neil Patel

FEBRUARY 19, 2021

Include engaging, valuable CTAs on your landing pages. They’re highly engaged with their audiences, for one thing. Overall, there’s definitely a trend toward hiring influencers who embody a specific brand and engage with audiences on a more personal level, so don’t miss out. Micro-Influencers.

Social Media 144

Social Media Collaboration Architecture Digital Marketing 144

Content Marketing Institute

JUNE 28, 2018

If you have an engaged audience (or audience segment) that reacts well to catchy non-specific subject lines, you can try that approach. But, for less engaged segments, clarity around the action makes sense. That’s why segmenting your engaged vs. unengaged audience is critical. Forget non-engaged.

Landing Page 110

Landing Page Copywriter Copywriting Engagement 110

Freelance Union

APRIL 16, 2024

  While you don’t necessarily have to spend thousands on a website, you should consider optimizing it for organic search terms by incorporating relevant keywords, engaging content and clear calls-to-action (CTAs) to give your site some SEO gravitas.

Freelance 105

Freelance Lead Generation Prose Social Media 105

Neil Patel

SEPTEMBER 10, 2021

Customer engagement has quickly become a widespread use for AI in the retail industry and beyond. From creating a landing page to teaching an online course to managing your affiliates, Systeme provides an array of tools. With Exceed’s top-notch AI technology, engage your leads in human-like conversation. Use Exceed.ai

Marketing 139

Marketing Lead Generation Retail Utilities 139

ProBlogger

AUGUST 6, 2014

The full webinar is available for ProBlogger.com members (you can sign up here ). With regular sharing, you’re limited with the amount of people who will engage with your post – paying will reach people who still want to read your work – people who have been to your blog but don’t currently like your Facebook page, perhaps.

Advertising 53

Advertising Landing Page Promotion Ads 53

Neil Patel

DECEMBER 4, 2018

What are they doing to get such high engagement? For example, a lot of the info marketers sell aggressively, but the tactics they use, such as selling through webinars are great. sales at $997 for every 100 webinar registrations. That’s not too shabby… $3,589 in revenue for 100 webinar registrations.

Banking 111

Banking Landing Page Ads Copy 111

Credible Content

MAY 29, 2023

Understanding the fundamentals of copywriting empowers you to effectively communicate your message, engage your audience, build trust, and create persuasive content across different channels. Engaging and Persuasive Content Copywriting helps you create content that grabs attention and keeps readers engaged.

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

The Hoth

FEBRUARY 15, 2023

For BOFU prospects, you’ll want to transition into live demos, case studies, product comparison sheets, and webinars. Videos provide a high level of engagement with users, and they can also be inexpensive to create (i.e., Webinars Last but not least, webinars are extremely effective for generating SaaS leads and conversions.

Marketing 102

Marketing Education Brand Awareness Keywords 102

Contently

DECEMBER 16, 2022

The focus is primarily on building and engaging their target audience and creating an SEO strategy. Walk: Brands get more strategic, lean into lead generation and engagement, and carve out their share of voice in the market. Lead Engagement. Lead engagement measures the contact’s quality and interest in your brand.

Content Marketing 114

Content Marketing Marketing Content Banking 114

Neil Patel

DECEMBER 13, 2021

This will help you calculate how to collect leads once someone engages with your content to make the most of your investment. I recommend having an autoresponder sequence in place that books a call with every lead after they follow your CTA, or even sends them to an engaging webinar that you’ve put together.

Ads 126

Ads Sales Social Media Advertising 126

Content Marketing Institute

JANUARY 30, 2019

few short years ago, simply writing useful articles regularly was enough to keep your audience engaged and see your SEO rankings steadily grow. You always must surprise your audience, as well as find new ways to engage your readers. On-demand content like webinars, demos, video lessons, etc. tools Click To Tweet.

Editorial 109

Editorial Editorial Team Collaboration Social Media 109

Neil Patel

DECEMBER 18, 2018

Most remarketing campaigns don’t work well because you are driving people back to the same page that they didn’t convert in the first place. So instead of doing that, when you are remarketing users, send them to a page that has the opposite pitch. Videos on LinkedIn get 2 to 3 times more engagement than text.

Sales 111

Sales Landing Page Lead Generation Text 111

Buffer

JUNE 20, 2024

  And, while my competitors were busy posting on other social media platforms like LinkedIn, writing articles for SEO and content marketing , and doing webinars, none of them were showing off their expertise on Reddit as a marketing strategy.

Marketing 111

Marketing IT Agency Social Media 111

Elna Cain

OCTOBER 13, 2022

Try to make this section of your byline engaging and not just a matter-of-fact spewing of details. She works with coaches, consultants and service-based entrepreneurs to build their email lists, fill up their webinars with Facebook ads and generate big profits in their businesses. You can use your byline to answer all three questions!

Portfolio 155

Portfolio IT Freelance Storytelling 155

Content Hacker

AUGUST 18, 2023

These prevent your leads from taking the desired action on your blog posts or landing pages. If you’re unable to clearly convey your value proposition or address pain points effectively, it might result in low engagement and, ultimately, lower conversion rates. Poor messaging often serves as another barrier.

Sales 90

Sales Landing Page Marketing Copy 90

Neil Patel

DECEMBER 26, 2020

Armed with this, your online promotion efforts are going to help drive meaningful engagement and, ideally, increase event attendance. Let’s say that you’ve taken a page out of my book and created content so valuable that your competitors would have made people pay for it. Create Content to Promote Your Event. Why does this matter?

Promotion 145

Promotion Social Media Content Creation Ads 145

Smart Blogger

FEBRUARY 16, 2023

Gartner , 2021) 53% of marketers say webinars are the top-of-the-funnel format that generates the most high-quality leads. Salsify , 2022) 69% of consumers will engage with your brand using chatbots. Lead Pages , 2022) There’s an 86% improvement in conversion rates when video content is used on landing pages.

Digital Marketing 109

Digital Marketing Marketing Retail Landing Page 109

Contently

MAY 9, 2024

Images can go a long way to driving a point home and keeping your audience engaged. Pay particular attention to your title page, too. Create enticing teasers to generate curiosity and drive traffic to a dedicated landing page where visitors can download the white paper in exchange for their contact information.

Proofreader 109

Proofreader Writing Recruitment Brand 109