Backlinko

OCTOBER 23, 2024

Want to create a content marketing strategy that actually works? Through content marketing, Backlinko attracts over 772,000 monthly sessions. Identify Your Goals Before you do anything, set specific, time-bound goals for your content marketing strategy. And an email marketing campaign offering exclusive deals.

Content Marketing 111

Content Marketing Marketing Government Content 111

Grammarly

DECEMBER 6, 2024

In the digital age, customer communication preferences are always evolving, and marketing teams need to remain agile to keep up. Understanding marketing trends is crucial to helping brands evolve their marketing communication strategy to meet customer expectations and stay ahead of the competition.

Communication 105

Communication Marketing Storytelling Social Media 105

ContentWriters

NOVEMBER 21, 2024

Marketing scripts are the backbone of successful video and audio content, yet many professionals struggle to create compelling narratives that drive action. Whether you need to write a marketing script for social media, commercials, or podcasts, a powerful script will help you stand out. What Are Scripts in Marketing?

Script 105

Script Writing Marketing Persuasion 105

Contently

AUGUST 30, 2024

But with endless ads and marketing noise, it’s hard to get your story heard, especially if you’re using the same marketing tactics and jargon as your competitors. According to a study from Oracle and Brent Leary, “ 80% of consumers have purchased products in direct response to social media content.

Storytelling 85

Storytelling Marketing Social Media Brand 85

Grammarly

OCTOBER 30, 2024

In today’s competitive digital landscape, businesses are constantly seeking new ways to maximize their return on investment (ROI) from content marketing. With the rise of artificial intelligence (AI), marketing teams can scale their content marketing operations and businesses can use AI to effectively tell their brand story.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

Content Marketing Institute

NOVEMBER 2, 2023

With engagement and website traffic from social platforms dwindling, many marketers question whether to continue spending time, budget, and energy on social media content. Take stock of what you want from social media participation – and how to get it – with these tips.

Social Media 138

Social Media Media IT Engagement 138

Melanie Saxton

MARCH 6, 2023

The beauty of platforms like Facebook, Twitter, Instagram, and LinkedIn is that they provide a means of free social media for authors. Then post at least three times a week to beef up your engagement — and use hashtags as well. Paid Social Media Well, what if none of this comes naturally? Let’s Connect!

Social Media 130

Social Media Media Agency Promotion 130

Contently

SEPTEMBER 10, 2024

But in recent years, the concept of timeliness in a content marketing calendar has become less about utility and more about jumping on trends for the sake of relevancy. Seasonality, in regards to content marketing strategy, means aligning your content with what your audience is naturally thinking about.

Content Marketing 95

Content Marketing Marketing Utilities Content 95

Contently

OCTOBER 24, 2024

Creating content marketing is a little like playing party host. Instead of just talking at your guests, the best content marketing engages in two-sided conversations, helps guests connect with each other, and maybe even invites them to play a game or two to keep things lively. Interactive content can help you do just that.

Content Marketing 87

Content Marketing Brand Marketing Content 87

Content Marketing Institute

AUGUST 11, 2022

Simply showing up on social isn’t enough anymore. You need to engage on the right channels with the right content delivered the way your audience likes to engage. Try these expert tips to update and refine your social media strategy. Continue reading →

Social Media 143

Social Media Media Content Marketing Content 143

Freelance Magic

FEBRUARY 22, 2023

More than half of the world’s population uses social media today. In this case, an effective social media strategy can help you expand your network and get lucrative high-paying clients. Instead of shooting in the dark and hoping that you hit the mark, back your social media strategy with tips and data.

Social Media 130

Social Media Freelance Media Portfolio 130

Grammarly

APRIL 24, 2024

As a current student, it’s almost guaranteed you use social media in some way. It’s also quite likely you’ll write a social media essay at some point in your academic career. Work smarter with Grammarly The AI writing partner for anyone with work to do Get Grammarly What is a social media essay?

Social Media 114

Social Media Media Writing Digital Communication 114

Buffer

SEPTEMBER 25, 2023

It has also helped me double my social media content production. How to save time in social media content creation with AI Whether you're a content creator, a marketer, or a business owner, the pressure to consistently deliver engaging content on social can be overwhelming.

Social Media 120

Social Media Content Creation Media Content 120

Jane Friedman

MARCH 18, 2025

In social media groups and forums, many of us writers talk about the trifecta of building a website, maintaining our online identity, and navigating the shifting sands of social media platforms. More and more professional relationships were being forged via video apps and social media. Flash forward to 2024.

Food 133

Food IT Storytelling Social Media 133

Express Writers

DECEMBER 12, 2024

Learn the secret behind brand consistency in content marketing and five tips to help you improve your brand consistency. In content marketing, brand consistency includes: Consistent images Consistent content Consistent video More importantly, brand consistency is creating a personality for your brand. What Is Brand Consistency?

Brand 98

Brand Content Marketing IT Marketing 98

Buffer

AUGUST 27, 2024

Whether using Zapier to keep things flowing between apps, Buffer to manage our social media like a breeze, or Notion to keep our projects on track, these tools have revolutionized the way we work. Social media interactions : Pay attention to what your followers are saying and asking.

Social Media 81

Social Media Content Creation Content Promotion 81

Freelance Magic

NOVEMBER 15, 2024

Copywriters are responsible for crafting engaging, persuasive copy for things like websites, email marketing campaigns, sales pages, advertisements, and more. Content marketing Another lucrative freelance writing niche is content marketing. Copywriting One of the most lucrative forms of freelance writing is copywriting.

Freelance 130

Freelance Portfolio Writing Persuasion 130

Contently

AUGUST 15, 2024

High-quality individual pieces of content marketing don’t just happen in a vacuum – you need goals, a content calendar, competitor, audience and SEO research, and more! Read on for the essential elements of how to create a successful content marketing strategy. What are they likely to engage with? and behavior patterns.

Content Marketing 65

Content Marketing Marketing Content Healthcare 65

ContentWriters

APRIL 9, 2025

Learn more about why technical writing is crucial for marketing success below. In marketing specifically, technical writing guides audiences through the buyer’s journey, offering educational resources that simplify decision-making. Beyond just informing, technical content plays a decisive role in marketing.

Writing 64

Writing Marketing Medical Education 64

Backlinko

JULY 22, 2024

We interviewed Andrew Peluso, owner of Bananas Marketing Agency , for his expert advice on getting started with SEO. Make a list of questions your customers ask in person, over the phone, or through marketing channels like email and social media. Social media: Share your content on your most active social media platforms.

Website 115

Website SEO Search Engine Optimization Architecture 115

Freelance Magic

DECEMBER 1, 2024

In fact, the content marketing industry alone is worth billions, and it’s still expanding. Blog posts, articles, newsletters, social media captions, white papers, case studies, product descriptions, and even video scripts—if it involves words, there’s probably someone willing to pay you to write it. Who hires freelance writers?

Freelance 130

Freelance Writer Portfolio Projects 130

ContentWriters

NOVEMBER 7, 2024

Why Readability Matters For Your Marketing In marketing, clarity is key. Whether you’re writing a web article, white paper, or social media post, your message must be understood by your audience. When you improve the accessibility of your content, you can improve its web traffic and engagement.

IT 105

IT Text Utilities Content Creation 105

Jane Friedman

FEBRUARY 11, 2025

For the analog among us, Writers Market is the print edition of every detail about nearly every submission venue. Writers Market , Duotrope , and Poets & Writers include lists of literary agents alongside their information about literary magazines and independent publishers. Follow and engage on social media.

Writing 137

Writing Publisher Publishing Publishing 137

Contently

SEPTEMBER 11, 2024

Visual marketing design trends are evolving more rapidly than ever, thanks to a highly interconnected media culture that provides nearly instant feedback. Staying on top of the latest visual marketing design trends is essential for building an enduring brand, telling engaging stories , and emotionally connecting with customers.

Marketing 52

Marketing Brand Communication Engagement 52

Jane Friedman

MAY 9, 2024

Show of hands, writers, how many of you love book marketing? Authors hate what they think marketing is. Like most writers, I was not initially thrilled with marketing. But the more I learned, the more my feelings about marketing shifted. Not only is my marketing more successful now, I also enjoy it! And you should!

Marketing 144

Marketing Social Media Entertainment Sales 144

Freelance Union

JANUARY 16, 2025

Or, if you’re a photographer, you might partner with freelancers offering social media or marketing services. Consider using a strategy canvas to map out your skill offerings compared to others in the market. In that case, it may make sense to partner with a marketing specialist.

Freelance 105

Freelance Collaboration Social Media Content Creation 105

BKA Content

NOVEMBER 26, 2024

Local SEO for Small Businesses: A Complete Guide Search engine optimization (SEO) is a multifaceted marketing strategy for all businesses. Making local SEO work for small companies involves using tailored techniques that maximize your marketing budget for a healthy ROI.

SEO 105

SEO Brand Awareness Search Engine Optimization Keywords 105

Contently

OCTOBER 29, 2024

Warby Parker’s well-known campaign, encouraging users to show off their eyeglass options with the hashtag #warbyhometryon , was a great example of this, generating tens of thousands of organic social posts from real-life customers. But, you don’t need to share user-generated content on social media alone.

Brand 98

Brand Content Retail Utilities 98

Grammarly

DECEMBER 9, 2024

To get started, find three to five job postings for your target role, whether its a digital marketing manager, customer service representative, VP of sales and marketing, or any other position. Detail the transformational changes youve spearheaded and their long-term impact on the companys growth, culture, or market position.

Recruitment 98

Recruitment Digital Marketing Social Media Keywords 98

Melanie Saxton

DECEMBER 27, 2024

You need useful, engaging, and persuasive copy to convert your offerings into sales. Marketing copy includes prompts (calls to action) that inspire audiences to click a link, make a purchase, donate to a cause, schedule a consultation, or receive a quote. Add video scripts, podcasts, and social media, and you are making an impact!

Copywriter 130

Copywriter Copywriting Persuasion Script 130

Elna Cain

MARCH 8, 2025

My niche, digital marketing, found me or was revealed to me while I was researching how to market my freelance business. I was reading a ton of digital marketing blogs and trying out the tactics and also having a lot of fun researching and reading the content. It will be a strong tool to landing client work.

Writer 130

Writer Portfolio Post Freelance 130

Backlinko

DECEMBER 28, 2024

Copy your Google review link and share it in places like your: Website footer Email signature Social media profiles For example, Bunny & Co. You can also use an email marketing platform to automate your customer feedback emails instead of sending them manually. We recommend using the short link, as it looks cleaner.

Script 112

Script Management SEO Social Media 112

Shorthand Content Marketing

NOVEMBER 29, 2024

What if you didn’t need an HVAC marketing agency to run everything? These are some of the proven advantages of HVAC content marketing. And although it sounds confusing or like just another marketing jargon term, HVAC content marketing is more simple than you think. What if you could save $5000 a month on Google ads?

Content Marketing 52

Content Marketing Marketing Agency Content 52

Enchanting Marketing

SEPTEMBER 19, 2023

The easiest way to do that in content marketing is to share miniature stories : Tiny stories that you can feature in blog posts, books, social media, and courses. I used that story to explain how mistakes matter less than we think, also in content marketing. In content marketing, we give away valuable free gifts, too.

Writing 258

Writing Social Media Agency Content Marketing 258

Copywriter Collective

JANUARY 10, 2025

Micro copy is memorable taglines, app or push notifications, social media captions, or bio descriptions. Wyzowl’s State of Video Marketing Report reveals that 88% of marketers credit video with generating leads, while 78% say it has directly boosted sales.

Copywriter 105

Copywriter Copywriting Script Copy 105

Freelance Magic

NOVEMBER 6, 2024

HR There are many professional employer organizations (PEOs) that need writers to market their services like hiring, payroll management, and international recruitment. Digital Marketing Since 2018 , digital marketing has taken over traditional advertising. Or, you can write for agencies or blogs that provide tips on marketing.

Freelance 130

Freelance Finance Writing Medical 130

Buffer

NOVEMBER 12, 2024

Here at Buffer, we think a lot about visual content — images and carousels are one of the  best types of content to post  for engagement, after all. Our  social media management tool  incorporates image posting because we know how important that element is to engage your followers and fans.

Social Media 80

Social Media Creativity Recruitment Media 80