Contently

AUGUST 21, 2024

Ah, the ever-changing world of social media engagement—a digital marketer’s playground and puzzle all in one. One moment, you’re riding high on likes and shares; the next, you’re wondering if anyone even saw your carefully crafted post. Why does posting time matter so much? Simple: to maximize reach and engagement.

Social Media 69

Social Media Media Post Engagement 69

iWriter

NOVEMBER 25, 2024

As we end 2024 and move into 2025, it’s time to set the record straight and debunk some of the most persistent myths that have clouded our understanding of what truly drives engagement. Quality should be measured by relevance and engagement, not just word count. In reality, visuals play a significant role in engaging readers.

Engagement 52

Engagement Writing Social Media Content 52

Enchanting Marketing

NOVEMBER 26, 2024

I pause and think about how I can add mini stories to keep readers engaged. Further reading: How to tell stories in 150 words (or less) and How to write a narrative blog post Type of story #5. You know what’s my second most commented post ever? It’s a post about ditching my gratitude journal. The best writing is personal.

Storytelling 254

Storytelling Marketing Script Social Media 254

AIIP

MARCH 19, 2024

By Chris Cochran Our journey as infopreneurs relies on building and engaging with our communities. Success depends on engaging effectively with these communities… Read More » The post Building and Engaging with Communities – An AIIP 2024 Symposium Preview appeared first on AIIP Connections Blog.

Engagement 158

Engagement Blog Blogging Post 158

Enchanting Marketing

JANUARY 28, 2025

Examples: Very, actual, in my opinion, really, just Chewy sentence: In my opinion, this blog post is fun. More nutritional: This blog post is fun. For instance: What is a good blog post? Do you mean its entertaining, engaging, or useful? You’ve seen me doing this in this post, right? Oodles of leisure time?

Content 231

Content Entertainment Text Publishing 231

Buffer

SEPTEMBER 5, 2024

The original Buffer Marketing team started posting to the blog as far back as 2013, a very different time for content on the Internet.     If you’re looking for simple guidance on writing your first blog post, scroll down to the penultimate header, ‘How to write a blog post in 6 steps,’ for a simple guide.

Blog Post 80

Blog Post IT Writing Post 80

iWriter

NOVEMBER 19, 2024

Have you ever wondered how to breathe new life into your old blog posts? Instead of letting great ideas gather dust, you can transform them into fresh formats that engage readers all over again. Whether it’s turning a blog post into a video or creating an infographic from key points, the possibilities are endless.

Blog Post 52

Blog Post Post Blog Blogging 52

Nick Ursborne

DECEMBER 2, 2024

[ NOTE: This post was written in part by GPT 4o, working from the slides and transcripts of a presentation I gave on Empathy Mapping.] Write with the mindset of sitting across from your reader, engaging in a genuine, respectful conversation. Feels : Capture emotions such as excitement, anxiety, or frustration. You become futureproof.

Copywriter 205

Copywriter Copywriting Storytelling Content Creation 205

Jane Friedman

MARCH 19, 2025

Photo by MIGUEL GASCOJ on Unsplash Todays post is by author Janee Butterfield. I ran Amazon ads, posted across social media, and told every friend and family member about my debut. Engaging readers beyond the pages At first, I thought marketing meant constantly running ads or posting daily on social media.

Publishing 136

Publishing Publisher Publishing Marketing 136

Express Writers

JANUARY 28, 2025

While blog posts are valuable for nurturing existing customers and reaching new ones to bring in more traffic, effective promotion is necessary for content to be noticed. The greatest challenge lies in discovering robust strategies that maximize reader engagement and boost your contents visibility.

Promotion 52

Promotion Blog Post Post IT 52

Jane Friedman

MARCH 18, 2025

Photo by Tima Miroshnichenko Todays post is by writer, coach, and brand strategist Michelle Tamara Cutler ( @mickytcutler ). Many web designers offer free site audits, and I interviewed three potential collaborators within my fixed budget before engaging with one for my revamped site. Its like your favorite local bar or coffee shop.

Food 133

Food IT Storytelling Social Media 133

Buffer

SEPTEMBER 30, 2024

The secret to engaging social media posts has been in front of you this whole time.  Copywriters call it a 'hook,' and learning how to write social media hooks can be the difference between your followers scrolling past your post or stopping in their tracks to see what you have to say.

Social Media 117

Social Media Media Writing Storytelling 117

Jane Friedman

JANUARY 14, 2025

Photo by Google DeepMind Todays post is by author, filmmaker, and podcaster Elizabeth Rynecki. Writing for different media engages our imaginations in profoundly important ways. Podcast storytellingas opposed to the interview formatoffers the potential for a deeply engaging and personal way to engage with audiences.

Creativity 128

Creativity Publisher Publishing Publishing 128

Grammarly

OCTOBER 30, 2024

AI enhances ROI by optimizing content creation, distribution, and analysis, boosting engagement, conversions, and revenue. Unlike traditional marketing channels, content marketing provides a long-term, sustainable approach to engaging with audiences. Efficiency and scale AI also streamlines ideation and content creation.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

Bramework

JANUARY 3, 2025

Platform-Specific Customization Generate tailored content for platforms like: Facebook Twitter/X Instagram captions LinkedIn posts Pinterest pins Email newsletters YouTube scripts Step-by-Step Guide Using a Content URL Navigate to the Social Media Content Generator. Select Content URL and paste the link to your source material. Whats Next?

Content Creator 52

Content Creator Script Post Social Media 52

Freelance Magic

NOVEMBER 15, 2024

Copywriters are responsible for crafting engaging, persuasive copy for things like websites, email marketing campaigns, sales pages, advertisements, and more. Content marketing writing often pays better than standard blog post rates, with the potential to earn £300-£1,000+ per project. I charge a minimum of £600 for a short blog post.

Freelance 130

Freelance Portfolio Writing Persuasion 130

Kayleigh Moore

FEBRUARY 3, 2025

Id be lying to you if I didnt give myself a little pat on the back post-submission. Go back and read your brief, the source material, the research, whatever supporting documentation you have, and engage your critical thinking skills. Youre so good at this, I told myself. If he pulls a few example papers, one will probably be yours.

Writing 173

Writing Text Engagement Writer 173

Freelance Magic

DECEMBER 1, 2024

I started out charging pennies for blog posts and working 14-hour days to make ends meet. There’s a huge demand for blog posts, newsletters, website copy, white papers—you name it. Startups hire freelance writers to explain their products in simple, engaging ways. You can also start a personal blog to post your writing.

Freelance 130

Freelance Writer Portfolio Projects 130

ContentWriters

NOVEMBER 7, 2024

Whether you’re writing a web article, white paper, or social media post, your message must be understood by your audience. When you improve the accessibility of your content, you can improve its web traffic and engagement. Add Visual Breaks Oftentimes, readers don’t like to engage with a big wall of text.

IT 105

IT Text Utilities Content Creation 105

Grammarly

DECEMBER 6, 2024

Using media-rich storytelling in marketing can help humanize your brand, engage your audience, and build a loyal customer base. This approach ensures customers have a consistent, positive experience with your brand whether they engage with it via email, social media, the mobile app, a physical location, or elsewhere.

Communication 105

Communication Marketing Storytelling Social Media 105

Jane Friedman

NOVEMBER 12, 2024

Photo by Onin Today’s post is by book coach Nicole Pope. Tell their life story and describe the person behind the name, using descriptive terms that engage all of the readers’ senses and bring these characters to life for your audience. Casualty numbers after an earthquake, for example, may feel abstract to readers far away.

Medical 134

Medical Storytelling Writing Style Writer 134

Contently

AUGUST 16, 2024

These are the brands that know how to do LinkedIn content marketing, as well as build brand awareness and engage with their audiences. As Google has launched and expanded the Gemini products, it’s used LinkedIn to keep audiences informed and engaged, which has strengthened its online community. Connect with us to find out more.

Brand 95

Brand IT Marketing Healthcare 95

Melanie Saxton

OCTOBER 29, 2024

The mission is to create an engaging and memorable book — one that simplifies overly complex scenarios or fills the pages with a richer tapestry of descriptions and explanations. The post Enhance Your AI Content with the Help of a Book Editor appeared first on Melanie Saxton Media.

Storytelling 130

Storytelling Content Content Creation Text 130

Backlinko

OCTOBER 23, 2024

For example, blog posts and infographics can attract top-of-funnel audiences. Content formats include: Blog posts : Great for in-depth information and SEO. Social media posts : Ideal for engagement and brand awareness. Guest posting : Contribute to relevant blogs, linking back to your content to drive referral traffic.

Content Marketing 110

Content Marketing Marketing Government Content 110

Freelance Magic

NOVEMBER 19, 2024

If you can capture the attention and intrigue of a prospect from the get-go, you have a higher chance of keeping them engaged and interested in your offer. They invite engagement and treat the recipient as a human rather than a walking cash machine (because, let’s face it, a lot of cold emails are trying to get money out of people).

Landing Page 130

Landing Page Freelance Long Form Content Copy 130

Contently

OCTOBER 24, 2024

Instead of just talking at your guests, the best content marketing engages in two-sided conversations, helps guests connect with each other, and maybe even invites them to play a game or two to keep things lively. Interactive content boosts engagement by inviting your audience to actively participate. It’s a win for the brand, too.

Content Marketing 85

Content Marketing Brand Marketing Content 85

Jane Friedman

NOVEMBER 20, 2024

Photo by Cup of Couple Today’s post is by author Jennie Liu. For further reading I’d recommend the following… General advice for the author’s note There are no firm format or rules for the notes other than to be engaging and connect with your reader. Write in the first person.

Writing 137

Writing Writer Copy Communication 137

Jane Friedman

FEBRUARY 27, 2025

Photo by Joanna Kosinska on Unsplash Todays post is by author, book coach and historian Christina Larocco. Destroy this unread, she wrote years later into her diary from 18681869, when her best friends engagement led her to contemplate death. In 1865, she dropped her letters to John Bunting, her first love, into the Atlantic Ocean.

IT 130

IT Hospitality Consulting Projects 130

Contently

OCTOBER 29, 2024

Oftentimes, that’s in the form of a social post showcasing a product in action. Warby Parker’s well-known campaign, encouraging users to show off their eyeglass options with the hashtag #warbyhometryon , was a great example of this, generating tens of thousands of organic social posts from real-life customers.

Brand 96

Brand Content Retail Utilities 96

Jane Friedman

FEBRUARY 11, 2025

Photo by GeoJango Maps on Unsplash Todays post is by Dennis James Sweeney, author of the new book How to Submit. Jane Friedmans post on finding a literary agent is a terrific primer on who needs an agent, how to query an agent, and how to choose the agent who is right for you. Follow and engage on social media.

Writing 137

Writing Publishing Publisher Publishing 137

Freelance Magic

NOVEMBER 18, 2024

If you can capture the attention and intrigue of a prospect from the get-go, you have a higher chance of keeping them engaged and interested in your offer. They invite engagement and treat the recipient as a human rather than a walking cash machine (because, let’s face it, a lot of cold emails are trying to get money out of people).

Landing Page 130

Landing Page Freelance Long Form Content Copy 130

Jane Friedman

FEBRUARY 19, 2025

Photo by Karolina Koodziejczak on Unsplash Todays post is by doctor and novelist Emma Olive Billington. However, on days when my brain refuses to engage in either of these tasks, I let myself use the time for anything that will ultimately push my writing forward. Ive been known to ruin dinner. Try not to be too prescriptive.

Writer 131

Writer Medical Creativity Writing 131

Contently

SEPTEMBER 18, 2024

Instead, let’s focus on different ways to spark creativity with content to gauge interest and engagement. “Creativity” doesn’t mean every blog post or whitepaper you write is drastically different from the one before it. Engaging, personalized, and interactive creative content is a great way to do that.

Creativity 101

Creativity Content Marketing Marketing Content 101

Blogging Wizard

SEPTEMBER 11, 2024

Guest posting is hard, right? It’s getting harder to find guest blogging opportunities and it feels like audiences are less engaged than ever. But it doesn’t have to be that.

Blog 254

Blog Blogging Engagement Audience 254

Buffer

AUGUST 27, 2024

From capturing ideas to scheduling posts, automation tools can handle the nitty-gritty so you can focus on what you do best — creating. Maybe it’s insightful comments from your audience, engaging email newsletters, or even those impromptu social media interactions that spark a thought.

Social Media 81

Social Media Content Creation Content Promotion 81

Copywriter Collective

FEBRUARY 28, 2025

You have spent a good amount of resources to produce quality blog posts, email newsletters, and case studies to target potential leads; but the results are disappointing. Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. So what are you doing wrong?

Content 67

Content Search Engine Optimization Copywriter Copywriting 67

ContentWriters

NOVEMBER 21, 2024

Recent data shows high production values aren’t critical to keeping viewers engaged. By breaking your script into these four key elements, you transform complex messages into clear, engaging stories. An earlier version of this post was published in May, 2019 by Melanie G. The good news?

Script 105

Script Writing Marketing Persuasion 105