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6 Psychological Techniques to Help You Write Great Social Media Hooks

Buffer

The secret to engaging social media posts has been in front of you this whole time.  Copywriters call it a 'hook,' and learning how to write social media hooks can be the difference between your followers scrolling past your post or stopping in their tracks to see what you have to say.

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The Best Time to Post on Social Media in 2024: Times for Every Major Site

Buffer

At Buffer, we recently embarked on an ambitious project: uncovering the best times to post on every major social network in 2024.    We poured over millions of posts, Reels, Tweets, TikToks, Shorts, videos, and more to pinpoint when the best-performing content was published. 

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Why You Should Be Writing on Social Media

Jane Friedman

Photo by Karolina Grabowska Today’s guest post is by Allison K Williams ( @guerillamemoir ). Join us on April 5 for the online class Write Better With Social Media. Social media doesn’t sell books in any provable way. You should still be writing on social media. Even platform isn’t the point.

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Looking for a Content Writer: A Comprehensive Guide

Agency Content Writer

A skilled content writer can help companies rank well on search engines, engage customers, and drive conversions. Do you need blog posts, social media updates, whitepapers, or email campaigns? Blog Writers : They create engaging, informative articles to attract website traffic. What are your content goals?

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What Are the Best Days and Times to Post on Social Media?

Contently

Ah, the ever-changing world of social media engagement—a digital marketer’s playground and puzzle all in one. One moment, you’re riding high on likes and shares; the next, you’re wondering if anyone even saw your carefully crafted post. Why does posting time matter so much? Wednesdays at 3:15 p.m.,

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What is a Content Author?

Agency Content Writer

A content author, also called a content writer , plays a crucial role in modern media by crafting meaningful, engaging, and purposeful text for various platforms. Whether blogs, articles, or social media content, their work informs, educates, and entertains audiences. The post What is a Content Author?

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16 Ways To Build Your Social Media Presence

Adam Connell

Trying to build your social media presence? In this post, I’ll share 16 powerful ways to boost your visibility on social. These tips will help you put together a winning social strategy and get more views, engagements, and followers on all your profiles. I’ve got you covered. Let’s jump into it…. #1