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Was my book just lost in the sea of self-published novels? Then, I published Falling Cryptic , and something unexpected happenedreaders who discovered my second book went back and bought my first. Engaging readers beyond the pages At first, I thought marketing meant constantly running ads or posting daily on social media.
We’ve previously explored what I called “the end of the trade publishing concept” , which stems from the now wide-open opportunity to publish available to anybody with a computer and something to deliver as a book. That requirement cost publishers money, but also served to eliminate competition.
When you publish your blog posts can have a significant impact on your traffic and engagement. But when should you actually be publishing your posts? This isn’t the easiest question.
A skilled content writer can help companies rank well on search engines, engage customers, and drive conversions. Blog Writers : They create engaging, informative articles to attract website traffic. Social Media Posts : Essential for engaging with followers and building brand loyalty. Do you need keyword-specific SEO content?
A content author, also called a content writer , plays a crucial role in modern media by crafting meaningful, engaging, and purposeful text for various platforms. A content author wears many hats, working across multiple platforms to deliver engaging material. As such, it maintains professionalism but also keeps readers engaged.
You can’t publish it like this. Do you mean its entertaining, engaging, or useful? So, reading positive words activates our smile muscles while reading negative words engages our frown muscles. You cant publish it like this. You can’t publish it like this. Editing is for tomorrow. What happened?
Writing for different media engages our imaginations in profoundly important ways. While some people cling to the traditional definition of reading as engaging with printed words on a page, many of us now understand that reading extends far beyond the confines of physical paper. Its about embracing the unique strengths of each format.
As we end 2024 and move into 2025, it’s time to set the record straight and debunk some of the most persistent myths that have clouded our understanding of what truly drives engagement. Quality should be measured by relevance and engagement, not just word count. In reality, visuals play a significant role in engaging readers.
The publishing landscape is complicated! Especially when we are first starting out, we need someone to distill that publishing landscape for us. If you are submitting a full book without an agent, you will likely be looking for small, independent publishers. We want a resource that is dependable, consistent, and navigable.
“I have no idea where my book is published.” These are just a few of the comments I’ve heard from authors sharing their experiences with the hybrid publishing companies they’ve chosen to work with. So if you’re an author starting out on your publishing journey, it’s important to know what to look out for. What royalties?
The goal should be to publish a book that resonates naturally with human readers. I help authors add realism and emotional depth to manuscripts so they can publish books that are more human-centric. If your manuscript was generated through an AI platform, chances are its passages can be rephrased and enhanced.
20 benefits of publishing a blog post every day. Publishing daily demonstrates valuable and fresh content, positively impacting search rankings. Content-rich websites improve user engagement and reduce bounce rates. Consistent publishing builds audience loyalty and increases repeat visits.
Securing the services of a literary agent has long been the gold standard for authors pursuing a long and successful career in publishing. At the turn of the twentieth century, the so-called “author’s representative” emerged as the figure who would help authors cut a better deal with publishers. It’s easy to understand why.
We poured over millions of posts, Reels, Tweets, TikToks, Shorts, videos, and more to pinpoint when the best-performing content was published. To predict the best time to post on Facebook, Instagram, LinkedIn, and X, we looked at the timeslots with the highest engagement rates on each platform.
AI-generated image using prompt “book publishing executives receiving lots of money from a technology company.” This week, the Copyright Clearance Center (CCC) announced the ability for publishers and other rights holders to include AI training rights as part of licensing arrangements. What is the CCC?
Writing and publishing e-books for personal branding. What Is E-Book Writing and Publishing? E-book writing and publishing refers to the process of creating, formatting, and distributing electronic books, also known as e-books. Marketing and Promotion Effective marketing and promotion play a vital role in e-book publishing.
We all know the rush of excitement that comes with publishing a piece of content. Publishing is just the end of one process and the beginning of another, essentially launching a chain of distribution tasks. Publishing is just the end of one process and the beginning of another, essentially launching a chain of distribution tasks.
And with laser-targeted audiences, a publishing platform, and a built-in professional network, it’s easy to find LinkedIn marketing examples from brands doing it right. These are the brands that know how to do LinkedIn content marketing, as well as build brand awareness and engage with their audiences.
Key elements of high-quality and engaging content. Once you know the key elements of creating high-quality and engaging content , and then write content accordingly, you can Attract new customers and clients with greater frequency. Increase social media shares and engagement. What is engaging content ?
Two of these lists focus on self-published books exclusively (print format and ebook format), and a third list looks at both traditionally published books and self-published books (print format), but excludes Big Five publishers and other major houses. Six weeks to publish a book, that is blazingly fast.
Businesses deciding when to publish a white paper must thoroughly understand their audience. The first step in identifying how often you should publish a white paper is researching your industry. If you have a lot of changes in your industry or your business, you likely need to publish a white paper frequently. How frequently?
When you improve the accessibility of your content, you can improve its web traffic and engagement. Studies show that readers tend to disengage when text feels overly complex or verbose, which can lead to lower engagement and conversions. Add Visual Breaks Oftentimes, readers don’t like to engage with a big wall of text.
The secret to engaging social media posts has been in front of you this whole time. As a copywriter, crafting engaging hooks is part of my job, but I don’t just save them for client work. And today, I want to share my framework for writing social media hooks that can increase engagement regardless of your account size.
Maybe it’s insightful comments from your audience, engaging email newsletters, or even those impromptu social media interactions that spark a thought. Let’s say you have an editorial calendar in Notion where each entry represents a piece of content you’re planning to publish. Enter RSS feeds, Zapier, and Buffer.
Tell their life story and describe the person behind the name, using descriptive terms that engage all of the readers’ senses and bring these characters to life for your audience. Provide ample details about the people who play a role or are mentioned in your book, whether they’re historical figures, inventors, explorers or ordinary folk.
Recent data shows high production values aren’t critical to keeping viewers engaged. By breaking your script into these four key elements, you transform complex messages into clear, engaging stories. An earlier version of this post was published in May, 2019 by Melanie G. The good news?
Back in November, we published an article discussing the use of copy in the Tech industry. Check out our article on AI we published back in January 2024 where we discuss how AI can assist you in your writing process. Readers are less likely to stay engaged if links are forced into every paragraph without adding genuine value.
The only exception was some light proofreading before publishing. The impressions and total engagement numbers indicate an engaged audience for content written automatically with minimal oversight. Average engagements for Nov 6-12 are over 75% higher than a typical week.
Previously, I had worked in corporate finance, so I knew exactly how much the companies I worked for spent on engagements with PR firms. And then we attended a webinar where we learned about platforms that help businesses write and publish press releases that get picked up by major news outlets like The Associated Press.
For further reading I’d recommend the following… General advice for the author’s note There are no firm format or rules for the notes other than to be engaging and connect with your reader. From beginning to end, writing and publishing a novel is all about telling a story and connecting to readers. Write in the first person.
In the concluding paragraph below, for instance, the reader is reminded that good blogging is a conversation with your readers: The truth about seducing your blog readers Blogging isn’t about hitting the publish button. Blogging isn’t one-way communication. You’re starting a conversation with your readers. Learn who your readers are.
JK Rowling claims to have received loads of rejections before finally being published ( source ). over how a single, sweary, typo-infested LinkedIn post slopped together in 20 minutes sparked a flurry of online engagement and $90K in sales. And anyway … who decides what is good enough? So, who’s the judge of your content?
Using media-rich storytelling in marketing can help humanize your brand, engage your audience, and build a loyal customer base. This approach ensures customers have a consistent, positive experience with your brand whether they engage with it via email, social media, the mobile app, a physical location, or elsewhere.
They literally can’t afford to start publishing copy and content that sounds and feels “the same”. Generic, robotic copy not only dilutes their brand, but also reduces customer engagement. Emotion increases engagement, and fosters a sense of trust. The same is true for freelancers. I’m all for using AI… I use it myself.
If your contact doesn’t engage on Linkedin consistently, it’s better to email them. Link to two strong writing samples published is preferred and as long as you have permission to share the work, it counts. ” or “What’s your process for hiring writers?” ” Keep it casual and friendly.
The course focuses on helping you improve in different elements such as character development and plot. As part of the book writing training, you’ll learn how to self-publish a book on digital platforms like Amazon. You’ll be engaging in group discussions and doing assignments every week. How do I find my writing style?
It positions Claire as involved and engaged. An earlier version of this post was published in June, 2018 by Edward L. Active and passive structures emphasize different aspects of your sentence. For example, “Claire completed the project” focuses on the subject, Claire, and her achievement.
Talk about this with your clients, and work with them to identify a company persona that’s emotionally engaging. Addressing those emotions in your copy is a powerful way to engage with and ultimately convert your readers. #3 It’s not enough to publish the unedited output of tools like ChatGPT.
The most successful and published writers I know are not waiting around for the wave to lift them up; theyre carrying buckets every day. If we expect our writing life to feel welcoming and engaging all the time, then when it doesnt the disappointment can morph into preemptive rejection: Ill show you, you difficult project.
Further reading: Local Keyword Research: 4 Easy Steps to Attract More Customers Get More Google Reviews and Engage with Them Google reviews can influence your rankings in local search results. It helps you increase engagement and conversions from local searchers. Because local content is tailored to their unique needs and interests.
Here’s what I did: Spent 10 mins engaging with content on the #saas and #contentmarketing hashtags each day . Published one post about content marketing/SaaS content every day for seven days. In In total, the posts generated 7,500 impressions (and counting), 90 reactions , and 31 comments , and I got about 60 new followers.
This revealed a disconnect between the type of content we’d been publishing for the past three years and the topics that are the most interesting, valuable, and searched for among our target audience. Likely improvements include higher keyword rankings, increased organic traffic, and better engagement rates.
These are short pieces of content and publishers need lots of them on a regular basis. If you can master the craft of writing engaging long-form pieces, you can charge up to $500-$800 per article. While these are short pieces of content, you’ll have to conduct client interviews to write engaging and high-converting pieces.
Here’s a behind-the-scenes look at my typical writing process from start to publish. Visuals are key to making a blog post engaging, and wherever possible, I use them to illustrate my words. Add final touches and publish With the draft polished, it’s time for final touches and publishing.
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