Jane Friedman

NOVEMBER 12, 2024

It requires writers to become storytellers and deploy narrative skills to craft a tale that incorporates their analytical perspective. Tell their life story and describe the person behind the name, using descriptive terms that engage all of the readers’ senses and bring these characters to life for your audience.

Medical 134

Medical Storytelling Writing Style Writer 134

Credible Content

JUNE 10, 2023

How to use the elements of storytelling in content writing. The main elements of storytelling are: Plot: Sequence of events driving the story forward. Why use storytelling in content writing? Why use storytelling in content writing? Read: What is storytelling in content writing?

Storytelling 130

Storytelling Writing Content Entertainment 130

Grammarly

OCTOBER 30, 2024

AI enhances ROI by optimizing content creation, distribution, and analysis, boosting engagement, conversions, and revenue. Unlike traditional marketing channels, content marketing provides a long-term, sustainable approach to engaging with audiences. One challenge is its inability to handle creative, nuanced storytelling.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

Melanie Saxton

OCTOBER 29, 2024

I improve the impact of your storytelling, enhance your AI content, and make it unforgettable by ensuring the human touch reaches your audience — a human touch that cannot be duplicated no matter how prescient the bots become. An Experienced Book Editor Makes All the Difference Call me your AI Humanizer.

Storytelling 130

Storytelling Content Content Creation Text 130

Content Marketing Institute

DECEMBER 12, 2019

Many marketers take the “brand” in brand storytelling too literally. But when done well, brand storytelling is a differentiator and memorable opportunity to engage an audience. Continue reading → The post How to Do Brand Storytelling in 3 Successful Ways appeared first on Content Marketing Institute.

Storytelling 141

Storytelling Brand Engagement Content Marketing 141

Kayleigh Moore

MARCH 5, 2024

I just finished a complete series re-watch of the TV show Mad Men , and the thing I was struck by most in this viewing was that Don Draper’s character was a masterful storyteller. Here’s what you need to know about good storytelling. Good storytellers know that in order to capture and hold an audience’s attention, one must edit.

Storytelling 130

Storytelling IT Advertising Projects 130

Jane Friedman

MARCH 18, 2025

Many web designers offer free site audits, and I interviewed three potential collaborators within my fixed budget before engaging with one for my revamped site. Dont be clever: optimize and prolong engagement The name you choose for your URL should be clear and have longevity, so it builds in ranking. The staples.

Food 133

Food IT Storytelling Social Media 133

Buffer

SEPTEMBER 30, 2024

The secret to engaging social media posts has been in front of you this whole time.  As a copywriter, crafting engaging hooks is part of my job, but I don’t just save them for client work. And today, I want to share my framework for writing social media hooks that can increase engagement regardless of your account size.

Social Media 117

Social Media Media Writing Storytelling 117

Content Marketing Institute

OCTOBER 17, 2024

See (and hear) how six brands, recognized at the 2024 Content Marketing Awards and Cannes Lions, captivate audiences with their creative storytelling. They offer inspiring lessons on crafting engaging, impactful content.

Storytelling 128

Storytelling Creativity Engagement Content Marketing 128

Backlinko

JANUARY 6, 2025

Build a Strong Brand Through Storytelling When we consume 6 hours of content daily , attention is the most valuable currency in business. Storytelling is how you earn it. But brand storytelling isn’t just for founder-led content. It built a storytelling engine that helped customers see themselves in the products.

Storytelling 108

Storytelling Keywords Landing Page Sales 108

iWriter

NOVEMBER 25, 2024

As we end 2024 and move into 2025, it’s time to set the record straight and debunk some of the most persistent myths that have clouded our understanding of what truly drives engagement. Quality should be measured by relevance and engagement, not just word count. In reality, visuals play a significant role in engaging readers.

Engagement 52

Engagement Writing Social Media Content 52

Jane Friedman

OCTOBER 4, 2023

Along with prologues, adverbs, and semicolons, flashbacks may be the most vilified—and most misunderstood—of storytelling devices, ones that work only if they don’t seem like devices. Used unskillfully or too often, they lend an erratic feel and potentially compromise readers’ engagement. Join her on Wednesday, Oct.

Storytelling 144

Storytelling Publisher Publishing Publishing 144

Credible Content

JUNE 19, 2023

Key elements of high-quality and engaging content. Once you know the key elements of creating high-quality and engaging content , and then write content accordingly, you can Attract new customers and clients with greater frequency. Increase social media shares and engagement. What is engaging content ?

Engagement 130

Engagement Storytelling Search Engine Optimization Content 130

Grammarly

DECEMBER 6, 2024

7 trends in marketing communication 1 Personal multimedia storytelling Storytelling is a classic marketing strategy that uses a narrative to communicate a brands message. Using media-rich storytelling in marketing can help humanize your brand, engage your audience, and build a loyal customer base.

Communication 105

Communication Marketing Storytelling Social Media 105

Write Freelance

JANUARY 21, 2023

There are many brands who need storytelling writers and even poets. Why enroll in a creative writing course? You’ll be engaging in group discussions and doing assignments every week. Neil Gaiman is a best selling author and prolific award-winning writer who heads this masterclass in the art of storytelling.

Creativity 299

Creativity Writing Storytelling Writing Style 299

Grammarly

JANUARY 16, 2025

The intersection of AI and marketing presents a transformative opportunity for businesses considering how to incorporate AI into strategic work, use it to enhance creativity, and drive authentic customer engagement. One benefit is enhanced storytelling. Stay informed and adaptive: The world of AI is ever-evolving.

Creativity 105

Creativity Marketing Storytelling Persuasion 105

Article Writing

NOVEMBER 7, 2022

There are several ways to combat this, with one of the best of them being social media storytelling. Social media storytelling is an art that is difficult to master. However, with the help of a few simple tips, you will be able to improve your social media storytelling skills. But how do you effectively tell a story online?

Storytelling 97

Storytelling Social Media Copywriting Copywriter 97

Melanie Saxton

DECEMBER 27, 2024

You need useful, engaging, and persuasive copy to convert your offerings into sales. Emphasis on storytelling. Why do businesses and organizations need professional copywriting services? The answer is simple. Emphasis on persuasion. Emphasis on trust-building. Emphasis on capturing and holding attention.

Copywriter 130

Copywriter Copywriting Persuasion Script 130

Nick Ursborne

JANUARY 15, 2024

Step 4: Personalization and Storytelling Emma uses her EI to weave a relatable story into the ad copy. This storytelling approach adds a human element that AI alone couldn’t have created, making the campaign more engaging and relatable. That’s a pretty amazing 5-step process.

Ads 220

Ads Ad Copy Storytelling Copywriting 220

Copywriter Collective

JANUARY 10, 2025

Visual Storytelling Video content creation seems to be on the up-and-up. The content lacks originality and value for the readers, leading to low engagement and regurgitated cyber junk floating around the internet. Readers are less likely to stay engaged if links are forced into every paragraph without adding genuine value.

Copywriter 105

Copywriter Copywriting Script Copy 105

ContentWriters

NOVEMBER 21, 2024

Recent data shows high production values aren’t critical to keeping viewers engaged. From understanding industry standard formats to mastering the art of persuasive storytelling, we’ll cover what you need to know. The good news? You don’t need a Hollywood budget to create compelling content.

Script 105

Script Writing Marketing Persuasion 105

Nick Ursborne

OCTOBER 4, 2023

From description to storytelling. You need to imagine the experience to a depth that allows you to write truly engaging and relatable copy. But perhaps the easiest way to communicate emotion is to write from a perspective of personal experience. On other words, weave yourself or someone else into the narrative. But so can GPT-4.

Copywriting 235

Copywriting Copywriter Storytelling Writing 235

Elna Cain

MARCH 8, 2025

But in 2025, I feel Instagram is a better platform for communication, engagement and pitching. Top dollar means: Expert quotes User generated content at times Statistics Descriptive writing Images Easy flow Storytelling Clients are wanting their writers to share their stories. You can use Pinterest, X, TikTok or Instagram.

Writer 130

Writer Portfolio Post Freelance 130

Freelance Magic

DECEMBER 1, 2024

Startups hire freelance writers to explain their products in simple, engaging ways. First, you need solid writing and storytelling skills. Your job is to hook readers, keep them engaged, and clearly communicate ideas. Start by following your ideal clients on LinkedIn or engaging with their content on X. A lot of people.

Freelance 130

Freelance Writer Portfolio Projects 130

Copywriter Collective

JANUARY 17, 2025

The Power of Storytelling Humans are wired for stories. When you use storytelling, you transform cold facts into relatable experiences. Humor keeps the target audience engaged and builds an emotional connection, making your pitch feel less like a sales spiel and more like a conversation.

Copy 97

Copy Sales Copywriting Copywriter 97

Smart Blogger

MAY 27, 2024

Love it or hate it, AI’s role in storytelling has grown exponentially — with no end in sight. In this densely packed post, we’re going to explore the secrets of AI storytelling and see how it’s reshaping the narratives we thought we knew. A really simple guide , which demonstrates its use of data visualization to enhance storytelling.

Storytelling 77

Storytelling Script Collaboration Creativity 77

Nick Ursborne

MARCH 12, 2021

A story engages us quickly, and can bind us at a deep level through shared experiences and emotions. And when they empathize, their emotions are quickly engaged, and they are more likely to keep reading. They definitely know about the power of emotion when it comes to engaging readers. We know how she was feeling. It’s fiction.

Engagement 130

Engagement Sales Copy Landing Page Copywriting 130

Copywriter Collective

APRIL 11, 2025

This includes everything from brand storytelling, product demos, tutorials, skits, and UGC-style (user-generated content) ads that mimic influencer content. Copywriters fluent in branding and storytelling already hold many of the tools TikTok demands. The pacing should feel natural and engaging. Try it and thank me later.

Script 54

Script Copywriter Copywriting Writing 54

Dr. Rissy's Writing and Marketing

JULY 18, 2023

Successful brands understand that it’s not merely about content existence, but about its ability to engage, captivate, and spur audiences to action. At Dr. Rissy’s Writing and Marketing, we understand the power of engaging content. It’s not about the quantity of content produced, but the quality and impact it holds.

Engagement 98

Engagement Utilities Content Brand Awareness 98

Freelance Magic

DECEMBER 6, 2022

How to add storytelling to content. Here’s what I did: Spent 10 mins engaging with content on the #saas and #contentmarketing hashtags each day ​. Engage with others: I’m not sure how LinkedIn’s algorithm works, but adding insightful comments to others posts also shows up in your followers’ feeds. A controversial opinion.

Freelance 260

Freelance Storytelling Concept Brand 260

Contently

AUGUST 2, 2022

Marketers are always on the lookout for new inspiration to engage their audiences. Like other phenoms that have gone before, jumping on the Ted Lasso bandwagon is a great way to ride the wave of a cultural moment and engage your audience in different ways. And that inspiration can strike from anywhere. a purchase is made.

Engagement 94

Engagement Storytelling Content Brand 94

Backlinko

OCTOBER 21, 2024

It runs a test to see how users engage with this new information. Nisha applies information gain through: Extensive research Rigorous testing Visual storytelling Time investment Let’s review her approach. Visual Storytelling Nisha’s visual content is a feast for the eyes. What does Google do? And DELICIOUS.

SEO 99

SEO Content Finance Concept 99

Income Diary

OCTOBER 30, 2024

Launched to compete with platforms like TikTok, these concise videos can be a fantastic way to capture attention and drive engagement. As viewers tend to have shorter attention spans, delivering messages quickly and effectively can keep them engaged. This flexibility can lead to a more dynamic storytelling experience.

Storytelling 52

Storytelling Script Social Media Entertainment 52

Contently

JULY 26, 2022

But if you’re not able to make the content engaging, you may be doing your brand a disservice. Are you doing enough to differentiate your company from the competition and create an engaging brand persona? We’ve got a few ideas for how you can turn blog posts and product material into engaging fintech content.

Engagement 119

Engagement Banking Content Finance 119

Contently

SEPTEMBER 5, 2024

It’s more than a marketing asset—it’s a storytelling tool that can make a major impact on potential investors, customers, and your bottom line. To resonate with your audience, your content needs to blend storytelling with solid data , making your success stories both engaging and credible.

Storytelling 52

Storytelling Search Engine Optimization Finance Content Creation 52

Backlinko

NOVEMBER 29, 2024

We’ve seen firsthand how the right approach to content can lead to higher engagement, more shares, and increased visibility. The following writing tips will help you keep readers engaged from start to finish. In July 2024, we wrote an article about how to create a website. It has since received 27,193 pageviews.

Writing 102

Writing Keywords Script SEO 102

Contently

AUGUST 23, 2024

Are they engaging with it? For example, you can adapt longer-form content to rank for certain keywords or repurpose a blog post into bite-sized social media posts for better engagement. Analyze the performance data to identify potential issues, such as lack of engagement or poor SEO. Why or why not?

Content 70

Content Content Creation Medical Brand Awareness 70