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How to Optimize Your Anchor Text Strategy For SEO

Neil Patel

That included keyword stuffing and creating spammy backlinks on a regular basis. Similarly, Penguin (the fan-titled the “webspam algorithm” ) has seen a few changes over the last few years – meaning the anchor text you use in your backlinks and internal links is more important than ever. What Are Anchor Texts, and Why Bother?

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How to Create Search Engine Friendly Title Tags

Neil Patel

They’re how your titles are relayed to search engines, and they’re an important part of any SEO strategy. This is one of the few times when you need to write for both people and search engines, and that can be tricky. In short, you have to create a clickable headline that also makes search engines happy. They will learn from it.

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What is a Content Author?

Agency Content Writer

A content author, also called a content writer , plays a crucial role in modern media by crafting meaningful, engaging, and purposeful text for various platforms. SEO Techniques Content authors also incorporate Search Engine Optimization (SEO) practices to make their content visible online. Below are some of the most important ones.

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How Google’s Search Engine Really Works (A Peek Under The Hood)

Neil Patel

Google’s search engine is technically complex. There are hundreds (maybe even thousands) of different factors taken into account so that the search engine can figure out what should go where. However, the good news is that search engines are actually pretty easy to understand. How Do Search Engines Crawl the Web?

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How to Do Keyword Mapping Using Ubersuggest

Neil Patel

Every content strategy recipe needs its secret sauce: keywords. Keywords go with everything. But your recipe falls apart if you don’t align the right keywords with the right content. No matter what other methods you use to drive traffic to your site, you want to use SEO keyword mapping. What Is Keyword Mapping?

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Keyword Cannibalization: An A-to-Z Guide to Fixing and Avoiding It

Backlinko

Keyword cannibalization can negatively impact your website’s organic search performance. In this guide, we’ll teach you step-by-step how to identify and resolve keyword cannibalization issues. What Is Keyword Cannibalization? What Keyword Cannibalization Is Not Let’s recap. So, we consolidated them with a 301 redirect.

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10 Types of Keywords with Examples (+ How to Find Them)

Backlinko

In this post, you’ll learn the 10 most important types of keywords to improve your SEO. Keyword Type Examples 1. Seed keywords Books, cars, digital marketing 2. Informational keywords How to change a tire, what is SEO 3. Commercial keywords Best CRM software, compare MacBooks 4. Primary keywords Healthy recipes 9.

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