Ahrefs

JANUARY 14, 2025

I interviewed Shermin Lim, our events marketer, to find out how we marketed the conference and sold out all our tickets. Heres everything we did to promote the conference. You can use these same strategies (or be inspired by them) … Read more ›

Promotion 112

Promotion Marketing 112

Jane Friedman

NOVEMBER 12, 2024

In journalism, we call them human interest stories—articles or broadcasts that cover the news from the perspective of individuals who are affected by the events. The author draws on chaos theory and a wealth of scientific data to demonstrate how random events affect our daily lives.

Medical 134

Medical Storytelling Writing Style Writer 134

Ahrefs

JANUARY 30, 2025

Weve already covered how we planned the event from start to finish and how we promoted the event. This time round, its about how our events can be better next time. Like any good event organizer, we sent out post-event … Read more ›

Post 84

Post Promotion IT Marketing 84

Backlinko

SEPTEMBER 6, 2024

Need to set up tracking for ecommerce reporting or custom events? For example, you can ask the AI Copilot how many users from a specific region complete conversion events on your website. Use the Top Events table to analyze why they aren’t clicking. Such features improve data accuracy, allowing you to trust the data stream.

Script 99

Script Landing Page Keywords Website 99

Jane Friedman

OCTOBER 30, 2024

The events don’t have to be as dramatic as an assassination attempt or suicide, of course. If you’re ten years past the events of the memoir, you’ll likely have more perspective. We read on, looking for answers. When considering the breaking point in your own memoir, think back to what led you to write your story in the first place.

Writer 139

Writer Publishing Publishing Publisher 139

Ahrefs

MARCH 31, 2025

When big-name sponsors put their logo on your event materials, theyre essentially saying: This event matters. We know this firsthand because event sponsorships have been a big part of our marketing strategy. Weve spent an estimated $500,000 on them, sponsoring … Read more ›

Marketing 72

Marketing 72

Content Marketing Institute

MARCH 5, 2025

Boot Barn turned a simple fashion show into a multimedia event and content strategy. Learn what every B2B and B2C marketer doing events should do to get the most from all that investment.

Content Marketing 81

Content Marketing IT Marketing Content 81

Jane Friedman

FEBRUARY 11, 2025

Attending events is another low-commitment way to get involved and meet others in the literary scene. Creating the space for live events puts you in touch with both writers and publishers of just-released books. Look up the agents of books that you appreciate, and read more books they have worked on. Follow and engage on social media.

Writing 137

Writing Publishing Publishing Publisher 137

ContentWriters

DECEMBER 19, 2024

They (subject) canceled (verb) the event (object). The event (object) was canceled (verb). Here are some active voice examples: The horse (subject) drank (verb) the water (object). The teacher (subject) gave (verb) the speech (object). This type of writing is straightforward and clear.

Writing Style 105

Writing Style Writing Projects Agency 105

Freelance Union

NOVEMBER 18, 2024

You create a website, share on social, and attend networking events, but you still can’t seem to stand out from the crowd. Drag and drop websites, content templates for social, email & sms marketing, event platforms, products- anything! Don’t just be an empty screen at online events or blank stare in person.

Brand 98

Brand Keywords Consulting Social Media 98

Jane Friedman

FEBRUARY 18, 2025

I’ve tried to make the event fee (the cost of my coaching) as affordable as I can for the value writers will get. Note: the travel deposit and the event fee are refundable up until 120 days prior to sailing, which is the cruise industry standard. There will always be financial risk, but I am comfortable with it.

Writing 125

Writing Transportation Entertainment Food 125

Buffer

JULY 23, 2024

Many topics can make a press release compelling to journalists or potential partners, such as:  Tying it to current events Our first press release came out in advance of Women’s History Month.   And that’s it!

Editorial Team 78

Editorial Team IT Marketing Brand 78

Jane Friedman

MARCH 19, 2025

That one small event sparked conversations, led to new reviews, and even brought in sales for my other books. When I ran a free promo for Caught in Cryptic , something unexpected happeneda friend of mine decided to host a book club discussion about it. She invited a mix of avid thriller readers and casual book lovers.

Publishing 141

Publishing Publishing Publisher Marketing 141

Jane Friedman

NOVEMBER 20, 2024

Historical context and the intersection of modern issues Although readers are certainly not looking for a history lesson, some further insights into related historical information can be of interest, particularly if a story is built around a little-known event. Other material or resources can be acknowledged or referenced for further reading.

Writing 137

Writing Writer Copy Communication 137

Backlinko

JULY 22, 2024

For example, if you get a booth at a local farmer’s market, the event site might include your logo and a link to your site, helping you build authority. “I While there are multiple ways to acquire backlinks, Andrew recommends getting involved in your local community.

Website 115

Website SEO Search Engine Optimization Architecture 115

Jane Friedman

MARCH 25, 2025

By filtering events through Nicks perspective and revealing Gatsbys past in layers, the novel fosters suspense and a sense of inevitable tragedy. If Fitzgerald had told Gatsbys story in order, it would be a simple rise-and-fall narrative: a man amasses wealth to reclaim lost love, only to be destroyed by forces beyond his control.

Prose 140

Prose Architecture Storytelling Engagement 140

Jane Friedman

FEBRUARY 27, 2025

I know these events happened because she wrote about them later. Sections from pages covering April 1866, when Scott spent days traveling just to visit her and the two declared their love, and June and July 1866, including the day of Scotts birthday, are neatly excised, as if cut out with scissors.

IT 129

IT Hospitality Consulting Projects 129

Backlinko

DECEMBER 5, 2024

Follow these tips to tailor your content to your local audience: Create content that is useful for locals: Such as neighborhood guides, how-to articles, local event summaries, or news about local activities. Include photos of the local area, landmarks, or community events: This adds to the local feel of your content.

IT 95

IT Marketing Keywords Search Engine Optimization 95

Backlinko

AUGUST 21, 2024

It’s a great one for beginners with a start-to-finish guide for creating key events in GA4. One being where Dana DiTomaso breaks down her tips for tracking attribution in GA4. Jack also covers thought-provoking topics like “ Is Bing better than Google? ” to have opinionated discussions with experts.

SEO 93

SEO Concept Agency Digital Marketing 93

Contently

SEPTEMBER 30, 2024

Social media has profoundly shaped global events, public discourse, and the very fabric of our societies since the early 21st century. As platforms like Facebook, Twitter (now X), and Instagram became integral to daily life, they also introduced new regulatory challenges.

Social Media 107

Social Media Media Brand Telecommunication 107

Jane Friedman

MARCH 18, 2025

Back in 1997, when I was a visual artist in NYC, I relied on in-person events, word-of-mouth, business cards, and email to maintain professional connections. Really, what were talking about is how we define and present ourselves online.

Food 133

Food IT Storytelling Social Media 133

Enchanting Marketing

FEBRUARY 11, 2025

The one-phrase sentences here stress the separateness of each event: Dog walkers. Organic grocery stores and fromageries and fixed-gear bicycle shops. She saw her neighborhood turning into this, the citys newest hip yuppie enclave. Stroller pushers. Lawyers and their miserable lawyer wives.

Writing 130

Writing Social Media Text Communication 130

Backlinko

SEPTEMBER 6, 2024

What Readers Say 5.

SEO 101

SEO Search Engine Optimization Engineering Social Media 101

Contently

SEPTEMBER 18, 2024

There’s round-the-clock pressure to create new content—whether the goal of that content is to recruit for an event on social media or promote a new product on the blog. As a content marketer for a B2B tech company, I know how burnout feels and how hard it is to generate new ideas.

Creativity 101

Creativity Content Marketing Marketing Content 101

Freelance Union

JANUARY 16, 2025

Attend networking events to meet other professionals in your industry. Similarly, developers could partner with UX designers to create seamless digital experiences.    Leveraging strategic partnerships as a freelancer requires effort, but it’s worth it.

Freelance 105

Freelance Collaboration Social Media Content Creation 105

The Idea Logical Company

OCTOBER 4, 2023

What the PW presentation made clear is that, across the industry, people are experimenting with it for a multitude of tasks: title creation (of course, although that didn’t get the emphasis it deserved in the PW event), marketing from creating copy to finding audiences, and in production in a multitude of ways.

Publishing 340

Publishing Publishing Publisher Electronics 340

Elna Cain

MARCH 7, 2025

In-person events are worth your time, too. This might lead to an unexpected writing job. Maybe your neighbor needs help with website updates or your cousin’s coworker is looking for someone to clean up AI-generated content.

Freelance 130

Freelance Writer Agency Content Writer 130

Jane Friedman

JUNE 25, 2024

For writers of history, biography, and memoir, or historical fiction based on real events, Ancestry is one of the most popular sources available. Simply browsing newspapers for the time and place your characters live in can give you a feel for accurate language, food, clothing, culture, and social events.

Writer 143

Writer Storytelling Food Creativity 143

Jane Friedman

AUGUST 22, 2024

Interiority can be used to mark character growth and change, as well as scene-level reactions to events. Narration : The reporting of events without reaction or interpretation , as if the character is a security camera, seeing the scene with no specific slant. Generally, information can be deployed at four levels of narrative depth.

Writing Style 142

Writing Style Writer Entertainment Food 142

Jane Friedman

OCTOBER 17, 2024

I believe this is in part due to the fact that when events occur close together in time, you get a stronger sense of cause and effect even if one event isn’t leading directly to the next. Get rid of events (and characters!) Which tends to feel more confusing for the reader than anything else.

Banking 141

Banking Storytelling Writer Creativity 141

Jane Friedman

AUGUST 7, 2024

Writing a lean first draft allows you to see the main points and events that are most central to the story and work to enhance them, rather than having to uncover those main points underneath a mountain of excess words. They want to experience those events alongside them and feel their emotions in real time.

Writer 143

Writer Writing Ads Post 143

Nick Ursborne

APRIL 15, 2023

I’d love to build my brand and get more exposure by speaking at industry events. But here you are, 30 years later, saying, “I can’t speak at industry events. “The prices are pretty much set in this niche. I can’t just step up and charge twice as much as all my competitors.” “Who Who says?” “I’d The teacher said it once.

Freelance 183

Freelance Copywriting Copywriter Projects 183

Contently

SEPTEMBER 10, 2024

You’ll want to start by outlining the cornerstone events or seasonal themes that you can anticipate ahead of time, which you can plan bigger-lift content around (things like white papers with industry research or larger newsletter campaigns).

Content Marketing 95

Content Marketing Marketing Content Utilities 95

Backlinko

JULY 19, 2024

Its “Signals” are bite-sized, daily alerts that flag major changes or events. Signals cover a wide range of important events. Daily Alerting System SEOmonitor equips you with a comprehensive alerting system that goes beyond just periodic reports.

SEO 108

SEO Keywords Landing Page Agency 108

Jane Friedman

FEBRUARY 1, 2024

Even with the best pre-event push, there’s no guarantee you’ll fill the seats. Minutes before the event was slated to begin, the store was nearly empty. I joke that bookstores should hire them for future events because their questions fostered such an engaging discussion.) I invited friends and included it in my newsletter.

Writing 144

Writing Social Media Copy Advertising 144

Buffer

AUGUST 27, 2024

Zapier automatically adds the idea to your Buffer queue as soon as your trigger event occurs. Unlike timely news articles or event-driven posts, evergreen content remains relevant and valuable to your audience long after it’s first published.

Social Media 81

Social Media Content Creation Content Promotion 81