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For example, a marketer could use generative AI to produce multiple versions of marketingcopy, giving them a range of creative starting points to develop further. According to IBM , we should also expect governments around the world to make AI management a priority.
According to IBM , we should also expect governments around the world to make AI management a priority. In the months and years ahead, expect institutions and governments to pay ever-increasing attention to the challenge of responsible innovation in the world of generative AI.
Copywriters write advertising and marketingcopy, such as websites, brochures, ads, blog posts and more. The words we write (our “copy”) sell products and services, convince people to take an action, or persuade them to think of a company or brand in a certain light. Susan Greene. January 1, 2021. What does a copywriter do?
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