Neil Patel

FEBRUARY 24, 2021

While the terms B2B (business-to-business) and B2C (business-to-consumer) marketing may sound similar, they differ vastly in practice, especially when it comes to paid social media. Areas like content, objectives, best practices, and which platforms to use can impact the most effective strategies in paid social media.

Social Media 134

Social Media Media Brand Awareness Hospitality 134

ContentWriters

JANUARY 9, 2025

Get it right, and you’ll have a lead-generating asset that positions your organization as a thought leader. Their primary value lies in lead generation, targeting decision-makers seeking solutions to complex problems. Get it wrong, and your white paper might join the graveyard of unread PDFs gathering digital dust.

Healthcare 59

Healthcare Medical Writing Lead Generation 59

Backlinko

OCTOBER 8, 2024

A high-converting landing page is a key component of lead generation campaigns. Travel and hospitality 4.8% Paid social 12% Email 19.3% of marketers say they use landing pages to generate new email subscribers as their primary goal. Social media sharing icons 30.7% Let’s dive right in! Ecommerce 4.2%

Landing Page 103

Landing Page Hospitality Lead Generation Entertainment 103

Neil Patel

OCTOBER 1, 2020

Scorpion offers internet marketing services to law firms, hospitals, franchises, and more. A blue button for anxious customers leads right to a 20-minute consult appointment. For companies hoping to emphasize lead generation, this is a smart model to follow. These ten companies have lessons anyone can apply.

Hospitality 145

Hospitality Text Consulting Communication 145

Neil Patel

MAY 10, 2021

Decentralized Social Media. Data breaches and Facebook’s involvement in the 2016 US elections are causing social media users to become more aware of how their data can be used against them. As a response, there’s a growing market for decentralized social media networks. Generate Better Leads.

Medical 122

Medical Marketing Hospitality Digital Marketing 122

Content Marketing Institute

DECEMBER 6, 2018

A technology upgrade helped Anthem improve the visitor site experience by providing content recommendations based on the visitor’s interests and behavior rather than only on the currently viewed content topic, according to Lauren Cranston, PR and social media specialist at Skyword. Click To Tweet. Shoes for Crews: The Gripping Blog.

Content Marketing 111

Content Marketing Brand Hospitality Contractor 111

BKA Content

JANUARY 24, 2024

We can help with every step of your agency’s SEO strategy, from keyword research and industry-specific blogs to website SEO audits, social media management and link-building. BKA creates organic growth and a heightened online presence by increasing traffic, enhancing lead generation and amplifying conversion rates.

SEO 98

SEO Search Engine Optimization Manufacturing Finance 98