Backlinko

JULY 22, 2024

Secure your website with an SSL certificate (HTTPS) to protect your visitors’ information using data encryption. Conduct Research Learning how to do SEO for a website includes researching your customers, competitors, and keywords. Information needs: What knowledge gaps do they have that you can fill?

Website 117

Website SEO Search Engine Optimization Architecture 117

BKA Content

FEBRUARY 10, 2025

Is Google Punishing Keyword SEO Blogs? Youve invested countless hours researching the perfect keywords and crafting blog posts, yet the results are lackluster. With Googles algorithm evolving rapidly, is it possible that your keyword-focused SEO blogs are being punished rather than rewarded?

Keywords 59

Keywords SEO Blogging Blog 59

Backlinko

SEPTEMBER 6, 2024

We ranked each extension by its standout features and included detailed pros and cons to help you make an informed decision. Detailed tells you everything you need to know to outrank your competitors—including the keywords they used, article length, metadata, and more. for every 1,000 keywords processed. Keyword seem promising?

SEO 111

SEO Keywords Website Engineering 111

Neil Patel

APRIL 1, 2023

Every content strategy recipe needs its secret sauce: keywords. Keywords go with everything. But your recipe falls apart if you don’t align the right keywords with the right content. No matter what other methods you use to drive traffic to your site, you want to use SEO keyword mapping. What Is Keyword Mapping?

Keywords 140

Keywords SEO Engineering Concept 140

Backlinko

OCTOBER 23, 2024

For example, you might launch a new blog series targeting long-tail keywords to achieve your organic traffic goal. This information will come in handy when building audience personas. Next, use Google Analytics to research essential demographic information (if you have enough existing data). Including where your audience lives.

Content Marketing 113

Content Marketing Marketing Government Content 113

Buffer

JULY 31, 2024

This article will share content curation sources that will help you become your audience’s favorite, go-to place for information. 😉) But there are also more niche newsletters like Lia Haberman’s ICYMI for influencer marketing information and The Publish Press’s newsletter if you’re into the creator economy.

Social Media 106

Social Media Content Retail Content Creator 106

Backlinko

AUGUST 19, 2024

A keyword might trigger an AI Overview one day, but not the next. Or provide information on related topics and queries. If users can get all the information they need directly from Google, they might not click through to individual websites. ” Planning: Searches for organizing information. This is a huge time-saver.

SEO 108

SEO Keywords Website Management 108

Backlinko

SEPTEMBER 28, 2023

Tracking your Google keyword rankings is vital if you want to determine if your SEO efforts are heading in the right direction. Continually ranking high for your target keywords proves that your content resonates with your audience and that the SEO tactics you implemented have been successful.

Keywords 120

Keywords SEO Engineering Website 120

iWriter

NOVEMBER 13, 2024

Understanding the nuances of bottom vs. top-of-the-funnel keywords could be the game-changer you’ve been searching for! In the vast world of digital marketing, not all keywords are created equal—each serves a unique purpose in guiding potential customers through their journey.

Keywords 52

Keywords Brand Awareness Landing Page Content Writer 52

Backlinko

DECEMBER 29, 2024

They appear in Googles 3-Pack when prospective customers in their area search for “plumbing company and other related keywords. Their site also ranks for 3K keywords. Keyword Research The first step of any plumber SEO campaign is keyword research. And conducting research into your competitors keyword strategies.

SEO 99

SEO Keywords Contractor Insurance 99

Backlinko

JULY 12, 2024

A reverse image search allows you to find more information about an image or topic by using the image itself—instead of text. You can also click “ Add to your search ” to add more keywords along with the image and find more relevant results. Click “ Add to your search ” on an iPhone to find more results by adding more keywords.

Keywords 103

Keywords Text Engineering Website 103

BKA Content

APRIL 30, 2024

How To Find Competitors’ Keywords Finding the right keywords is essential to developing an effective search engine optimization (SEO) strategy. Researching keywords that your competitors are using to improve their rankings is the first step in finding keywords that work for your company.

Keywords 96

Keywords Search Engine Optimization Insurance Engineering 96

Backlinko

NOVEMBER 18, 2024

Here’s what team collaboration looks like at Backlinko: What to Include in a Content Brief Outside of keywords, it’s debatable what you should include in your brief. But after publishing hundreds of articles, we’ve found these elements work best: Primary keyword: The main term or phrase your content must focus on.

Content 94

Content Keywords Collaboration Writer 94

Express Writers

MAY 31, 2024

How to Choose Keywords for SEO that Actually Rank If you are performing a home renovation and run into an issue, what’s typically your first response? One of the most crucial parts of the optimization process is choosing the right keywords for your audience that will appear in search results. What’s the Big Deal with Keywords?

Keywords 98

Keywords SEO Search Engine Optimization Education 98

Backlinko

APRIL 12, 2024

Local keyword research is the process of finding the keywords people use when they’re searching for locations, products, or services in their area. Like this: Why are local keywords useful to know? Keywords are a fundamental element of search engine optimization (SEO). Do it right, and your business becomes more visible.

Keywords 107

Keywords SEO Search Engine Optimization Website 107

Backlinko

AUGUST 7, 2024

And an SEO roadmap helps you stick to them by: Connecting SEO work to broader business goals Empowering informed, cross-functional collaboration Streamlining SEO in the best way to maximize ROI An SEO roadmap benefits stakeholders across teams by making it clear why each item matters. Could something give you an edge over competitors?

SEO 126

SEO Architecture Projects Collaboration 126

BKA Content

NOVEMBER 26, 2024

Local SEO for small businesses focuses on creating content with subjects and keywords that are relevant to the local market and attract that clientele. This information lets you emulate and improve on what’s worked for others. Put keywords in web page meta titles and descriptions, too.

SEO 105

SEO Brand Awareness Search Engine Optimization Keywords 105

BKA Content

AUGUST 29, 2024

How To Find Low-Competition Keywords for SEO Even though Google users search billions of times every day, an astounding 15% of queries are keyword phrases the search engine hasn’t seen before. Instead of fighting tooth and nail to rank in the top spots for a well-known keyword, why not skip the line by discovering new keywords instead?

Keywords 98

Keywords SEO Search Engine Optimization Insurance 98

Contently

OCTOBER 3, 2024

Second, unlike many tools that provide data based on proprietary algorithms that estimate keyword traffic, Google Analytics gives you hard data on actual visitors hitting your website. Google Keyword Planner Google Keyword Planner is another must-have SEO tool, and it’s also free. The first step is to enter a keyword.

Content Marketing 89

Content Marketing SEO Content Management System Marketing 89

Backlinko

NOVEMBER 29, 2024

You can use a tool like Semrush’s Keyword Magic Tool to discover what people are actively searching for. Open the tool, type your seed keyword, and hit “ Search.” Select keywords that will help your website rank in search engines. If you aim to educate your readers, choose keywords with “Informational” intent.

Writing 103

Writing Keywords Script SEO 103

Backlinko

DECEMBER 5, 2024

Next, it ranks for 528 keywords with local packs, according to Semrushs Organic Research tool. And it attracts nearly 33K organic traffic solely by ranking for keywords with local packs in search results. They rank for 43 paid keywords, spending around $6.9K Then click Edit business info to manage your business information.

IT 98

IT Marketing Keywords Search Engine Optimization 98

Express Writers

OCTOBER 1, 2024

Keyword placement for SEO in content requires a similar careful balance between too many, too few, or not being placed carefully enough to show a connection to a topic. You want to be obvious enough with your keyword placement to improve your Google indexing but not too eager for Google to assume you are spam.

Keywords 90

Keywords SEO Text Healthcare 90

Backlinko

DECEMBER 27, 2024

Various programs have the ability to learn almost any kind of information. For example, Semrushs Ecommerce Booster app generates ad descriptions based on keywords, text length, readability, tone of voice, and format settings. Then, it reverses the process to recover the data and create new combinations of information.

IT 113

IT Medical Architecture Manufacturing 113

Grammarly

DECEMBER 9, 2024

Even the best rsums wont see the light of day without the right keywords. More importantly, AI can analyze job postings and recommend relevant keywords and phrases to include in your bullet points to optimize your rsum for an ATS and improve your chances of getting your rsum in front of human recruiters or hiring managers.

Recruitment 98

Recruitment Digital Marketing Social Media Keywords 98

ContentWriters

JANUARY 30, 2025

According to a study by the Center for the Digital Future , only 25% of people trust the majority of the information on the internet, 51% of people trust about half of the information available online, and 24% of people believe that only a small portion of online information is accurate. To inform the public?

Government 111

Government Medical Banking Editorial 111

Backlinko

MARCH 3, 2025

Think of it as people finding your content naturally when they search for information, products, or services. ranking keywords 110.2K in traffic value Click the “ Positions ” tab to discover every keyword you rank for. Select Keywords with Low Difficulty for Your Site Want to know the secret to ranking faster?

IT 104

IT Keywords Brand Awareness SEO 104

Freelance Union

DECEMBER 19, 2024

They do this by automating outline processes, enabling you to enter a prompt that will return information on a topic (similar to a Google search).    Tip for you: One of the popular AI writing techniques, in this case, is to use a prompt that requests an AI tool to seamlessly and instantly incorporate keywords into a text.

Freelance 112

Freelance Writing Landing Page Script 112

Backlinko

MARCH 25, 2025

This included: Search volume data Keyword difficulty scores Average cost per click (CPC) Search intent Short- and long-term growth trends For each winning niche, we created a detailed scorecard that ranks its performance across three critical dimensions: Growth, monetization, and ranking potential. But the 100% keyword difficulty?

Blogging 103

Blogging Blog Medical Finance 103

Jane Friedman

FEBRUARY 11, 2025

Her list also includes information about deadlines, response time, and word count. You can organize these deals by agent, genre, and keyword. Writers Market , Duotrope , and Poets & Writers include lists of literary agents alongside their information about literary magazines and independent publishers.

Writing 137

Writing Publishing Publisher Publishing 137

Copywriter Collective

JANUARY 10, 2025

Outdated Practices to Avoid And with that, lets be reminded of some of the outdated copy practices that no longer works for us: Keyword Stuffing This tactic of keyword stuffing has been poo-pooed many times before. 2025 is all about high-quality, informative and interesting copy that’s actually worth reading.

Copywriter 105

Copywriter Copywriting Script Copy 105

Buffer

SEPTEMBER 5, 2024

Keyword research with Ahrefs Every great blog post starts with a great idea – and then follows that up with thorough keyword research.    A lot of my articles begin with a dive into Ahrefs, a powerful SEO tool we use on the Buffer team to identify primary and secondary keywords to target.

Blog Post 80

Blog Post IT Writing Post 80

Backlinko

JANUARY 6, 2025

.” Aaron Spivak That single insight led to their breakthrough “ice fabric” technology, which: Raised $1M on Kickstarter Sold 3,000 units in 72 hours Became their highest-margin product The entrepreneurs continued talking to customers to inform product development. Broad keywords. Generic ads. Homepage traffic.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Kristi Hines

AUGUST 2, 2023

Whether you want to offer freelance services, create information products, build tools and web apps, automate marketing and growth, or analyze data – ChatGPT can assist with all of these to help you make money. Discover SEO keywords for a specific topic and analyze SEO metrics/backlink data for a domain with the Serpstat SEO Tool.

Utilities 246

Utilities Transportation Medical Content Creation 246

Copywriter Collective

FEBRUARY 28, 2025

You use your customers data to deliver tailored information, meeting their specific needs as they progress from awareness to decision stages. Education and information should form part of the content here that can empower them to realize their challenges and needs. Awareness: Attract and inform.

Content 67

Content Search Engine Optimization Copywriter Copywriting 67

Elna Cain

FEBRUARY 27, 2024

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. ToFu means Top of the Funnel content, which implies educational and informative content.

Content Writer 239

Content Writer Writer Content Writing 239

Backlinko

JULY 26, 2024

Like keyword research , building topic clusters, and writing SEO-friendly content. It also suggests a list of keywords for you to include, along with insights for adding images, headings, and more. Once you select the language, share some contextual details like keywords, article title, subheading, etc. Marketing and Sales Copy.ai

Content Creation 96

Content Creation Copy Text Creativity 96

Elna Cain

JANUARY 13, 2023

You can then ask ChatGPT to rewrite that in whatever tone you want: friendly, informative, casual, conversational, converting, compelling, etc… 9. Keyword Suggestions for Topics. I see videos from bloggers, entrepreneurs, and marketers all over Youtube on how to use ChatGPT for keyword topics. Finding Experts.

Freelance 285

Freelance Writer Script Writing 285