Backlinko

JULY 22, 2024

Secure your website with an SSL certificate (HTTPS) to protect your visitors’ information using data encryption. Text: Is text readable and appropriately sized for mobile screens? Information needs: What knowledge gaps do they have that you can fill? Navigation: Is the navigation menu easy to use on a touchscreen?

Website 116

Website SEO Search Engine Optimization Architecture 116

Backlinko

DECEMBER 27, 2024

These models can produce various content formats, including code, text, visuals, audio, and video. Various programs have the ability to learn almost any kind of information. Depending on the tool you use, you may be able to enter freeform, text-based prompts. Heres how the process works. Use a friendly, upbeat tone of voice.

IT 112

IT Medical Architecture Manufacturing 112

Backlinko

JULY 10, 2024

We had two older articles on the same topic: the best free and paid SEO tools. : Serves an informational intent with factual details about consuming protein powder. Serves an informational intent with a nutritional breakdown of protein powder. When keyword cannibalization happens, internal links are spread across multiple pages.

Keywords 107

Keywords IT SEO Engineering 107

Ashleyn Writes

JANUARY 8, 2025

Heres how you can make your copy eyeball-friendly: Break up your text : Whack that return key often. Use bullet brigades : Think emojis, numbered lists, or bolded text to highlight key points. They text you, OMG, I tried this thing where I work in 25-minute bursts, and Im crushing it. Short paragraphs reign supreme.

Copywriter 130

Copywriter Copywriting Copy Sales 130

Backlinko

NOVEMBER 18, 2024

Notes about the search engine results page (SERP): Observations about the search results for the primary keyword. This includes notes on the types of content that are ranking, such as blog posts or landing pages. Internal link suggestions: Links to other relevant pages on your website. Use them as references.

Content 94

Content Keywords Collaboration Writer 94

Nick Ursborne

NOVEMBER 30, 2023

And sometimes, when writing informational content, optimized for SEO, and published in bulk, with some light human editing AI can come close to being “good enough”. But when it’s not just about sharing information, the math changes. But here are some questions I’ll ask myself as a way to audit the text for Emotional Intelligence: 1.

Copy 217

Copy Ads Copywriter Copywriting 217

Grammarly

DECEMBER 6, 2024

Adapting to generative AI marketing communication Generative AI (also known as gen AI) is a branch of AI that creates new content, such as images, text, music, or other media, based on patterns and data learned from existing examples.

Communication 105

Communication Marketing Storytelling Social Media 105

Backlinko

JULY 26, 2024

Add a link or some text, and the tool will take that to represent your ideal brand voice. Versatile Content Creation While Quillbot is limited only to textual content, Writesonic lets you create content in different formats create content in different formats: text, audio, and visual. Like the kind of people it’ll resonate with.

Content Creation 96

Content Creation Copy Text Creativity 96

Creative Little World

MARCH 17, 2023

You need to avoid these common landing page mistakes to create an effective landing page with a high conversion rate and positive user experience. 5 Landing Page Mistakes to Avoid Not having a clear value proposition Too many distractions Weak call-to-action Poor visual hierarchy Not optimising for mobile devices 1.

Landing Page 52

Landing Page Persuasion Text Communication 52

Neil Patel

JANUARY 15, 2021

This is the final section of the site audit, and it outlines the top on-page SEO issues. You can click on each line for more information. For example, “21 pages with duplicate meta descriptions.” Create SEO Optimized Landing Pages. A well-designed landing page can improve your lead generation and sales.

SEO 145

SEO Landing Page Keywords Social Media 145

Backlinko

JANUARY 6, 2025

.” Aaron Spivak That single insight led to their breakthrough “ice fabric” technology, which: Raised $1M on Kickstarter Sold 3,000 units in 72 hours Became their highest-margin product The entrepreneurs continued talking to customers to inform product development. No disconnects.”

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Neil Patel

MARCH 28, 2023

Driving customers—not just visitors—to your landing page is the best way to make sales. Not to mention, your ability to captivate with a smaller image and little to no text area becomes a little diluted. My video landing page converts 56% of the people who visit. So good try, but wrong placement. What scares them?

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

FEBRUARY 10, 2021

This is also the stage where you’re gathering information about them. Step 1: Create Lead-Capturing Landing Pages for Increased Funnel Conversions. You can create landing pages for visitors at any stage of the funnel. Ideally, your landing page should be higher converting than a purely informational page.

Landing Page 133

Landing Page Lead Generation Social Media Sales 133

Neil Patel

MARCH 5, 2021

Analyze Your Landing Pages. Once you’ve got funnel visualization set up, your first round of testing should focus on your landing page. Color : Test different background and text color to improve conversion. Font Style and Size : Try different font sizes to see which size keeps readers on the page longer.

Landing Page 140

Landing Page Copy Text Sales 140

Neil Patel

APRIL 22, 2021

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. The benefit to its users is access to the best information. Not all call to action messages are created equal. Tactic #4: Evoke Curiosity.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Neil Patel

JANUARY 25, 2021

How often do you see a business listing pop up on Google with minimal information, no images, and few reviews? A business listing with up-to-date information, reviews, and images attracts local users and helps convert them into paying customers. Make sure to include this information so searchers can find what they need.

Landing Page 132

Landing Page Architecture Keywords Text 132

Kristi Hines

AUGUST 2, 2023

Whether you want to offer freelance services, create information products, build tools and web apps, automate marketing and growth, or analyze data – ChatGPT can assist with all of these to help you make money. Enter any URL and have the text content rewritten for your clients.

Utilities 246

Utilities Transportation Medical Content Creation 246

Creative Little World

FEBRUARY 21, 2023

In the busy world of online marketing, landing pages are an effective element for driving conversions and achieving a specific action and goal. But what exactly is a landing page? In this blog post, I will dive into the basics of landing pages, including what they are, how they work, and their benefits.

Landing Page 52

Landing Page Persuasion Lead Generation Sales 52

Neil Patel

SEPTEMBER 16, 2021

When users see a descriptive long-tail keyword relevant to what they’re looking for, they’re motivated to click on your URL as they’re confident your post will contain the information they’re looking for. These are the snippets of text that appear below your title tag in the SERPs. Write Effective Meta Descriptions. People love lists.

Landing Page 145

Landing Page Persuasion Keywords Social Media 145

Credible Content

SEPTEMBER 17, 2022

Whereas content writing mostly involves writing informational and educational material, copywriting is more about convincing and persuading people into becoming paid customers and clients. The main sections of a website such as the homepage, the services page/pages, company profile, and product descriptions. Landing pages.

Content Writer 130

Content Writer Copywriter Copywriting Writer 130

Neil Patel

SEPTEMBER 11, 2020

Consumers on Yelp are no longer looking for information about a service or product; they’re narrowing their focus to local businesses to make a purchase. Your profile, also known as a Business Page, is your way to provide accurate information about your business to local consumers. Keep Your Business Page Updated.

Ads 145

Ads Landing Page Advertising Sales 145

Neil Patel

MAY 5, 2021

Text ads are the type you usually see on the primary Google search page. They offer display and text ads in association with highly targeted keywords. They combine display and text ads with targeted search terms. Create a Landing Page. Landing pages make tracking your visits very easy.

Advertising 123

Advertising Landing Page Social Media Keywords 123

Neil Patel

JANUARY 26, 2021

There are currently two ways to place videos on your landing pages or website—link or embed videos. Embedded videos keep users on your page—which is ideal for landing pages or blog posts where you want to share information, but avoid losing the viewer to another page. Which method should you choose?

Landing Page 117

Landing Page IT Storytelling Text 117

Neil Patel

DECEMBER 14, 2020

Create an Enticing Advanced Amazon Landing Page That Converts. Anyone can build a landing page on Amazon, but how can you be sure it will convert? If your landing page is bland (no call-to-action, little-to-no text), you won’t capture people’s attention.

Ads 145

Ads Sales Brand Awareness Landing Page 145

Creative Little World

APRIL 19, 2023

In this blog post, I will dive into the basics of landing pages, including what they are, how they work, and their benefits. I’ll also cover the critical elements of an effective landing page and tips and best practices for creating one. Let’s start by getting a better understanding of how landing pages work.

Landing Page 52

Landing Page Persuasion Lead Generation Sales 52

BKA Content

DECEMBER 12, 2024

A common example is when you merge information from two pages with related content. You can send the traffic from both pages to the new one for a page with stronger ranking metrics. However, dont just send traffic to any page on your site, such as your home page or a generic landing page.

Search Engine Optimization 59

Search Engine Optimization Content Management System Agency Landing Page 59

Quick Sprout

JULY 22, 2022

They provide a host of lead nurturing tools to help you grow your contact list: Landing pages. Create actionable and engaging web pages to collect leads for you. Place forms anywhere on your website to get user information. Up to 1MM emails Marketing automation Facebook ads Retargeted ads Landing pages Telephone support.

Marketing 144

Marketing Landing Page Lead Generation Sales 144

Neil Patel

APRIL 14, 2021

All of this information will help you determine which keywords you want to use in your first campaign. That means they have figured out which keywords, ads, and landing pages work and do not work in your market. Wouldn’t it be great if you could just hack into your competitor’s AdWords accounts and steal that information?

Landing Page 143

Landing Page Advertising Keywords Ads 143

Neil Patel

FEBRUARY 26, 2021

This planner can provide you with essential information, such as the number of clicks your ad might get every day, the average cost for those clicks, the number of impressions, the click-through-rate (CTR), and more. With this information, you can start building a solid Google advertising campaign. Perfect Your Landing Page.

Advertising 138

Advertising Landing Page Keywords Ads 138

Neil Patel

SEPTEMBER 20, 2021

It’s really easy to get started through simple methods like using alt text, creating content, and detailed keyword research. There are a ton of free resources online from YouTube to free courses, to endless information on my site from myself and other industry experts. Create Landing Pages. Luckily, SEO is not.

Website 141

Website Landing Page Keywords Architecture 141

Neil Patel

DECEMBER 21, 2020

It transforms the data you have into natural-sounding text. Natural language generation allows the updating of existing text and automation. Logistics and travel: Keep passengers updated, write itineraries, and translate texts into various languages. NLU analyzes text to understand intent and meaning. Personalization.

Digital Marketing 144

Digital Marketing Marketing Telecommunication Landing Page 144

Neil Patel

AUGUST 6, 2021

Whether your product comes with ten features or two, you need to be talking about them across your website including your product descriptions, landing page , and even your homepage. Each target customer should have a dedicated landing page where you speak exclusively about relevant product features. Use Video and Images.

Website 142

Website Landing Page Manufacturing Sales Copy 142

Neil Patel

NOVEMBER 23, 2021

For example, your ad might show as a banner ad on one site and a dynamic text ad on another. Text Combinations Can Be Quite Tricky—Create Them Wisely. One significant advantage of responsive display ads is that they offer more text fields for you to work with. Your Landing Page Should Always Match Your Ad.

Ads 112

Ads Landing Page Text Copy 112

Neil Patel

FEBRUARY 8, 2021

An example of this would be someone completing a form on your landing page and entering their phone number for you to call them. Whether it’s your landing page, PPC, or social media, you’ll want to track the success of your efforts. If your business call volume is high, this information will be even more critical.

Landing Page 120

Landing Page Social Media Keywords Sales 120

Neil Patel

OCTOBER 5, 2021

If you’re not collecting the right kinds of information , you won’t have a good starting point for personalization. By collecting information from readers on sign-up forms. Whatever information you ask for, keep it short and sweet, like this example: Next, use integrations to gather even more data. Collect the Right Data.

Landing Page 145

Landing Page Retail Engagement Promotion 145

Neil Patel

JULY 16, 2021

Small but mighty, simple yet complex, internal links help navigate users through your digital content and give search engine crawlers information about how your website works. Internal links are found on almost every page on the internet. The majority of your external links should point at deep internal pages, not your home page.

Architecture 145

Architecture Text SEO Engineering 145

Neil Patel

JUNE 23, 2021

Back up your claims with data and testimonials on your landing page/ad copy/ and social media adverts. The ‘free invoicing software’ ad above leads to a landing page, only to show that the software has a 30-day free trial. Like a high-converting landing page, your Twitter ad should ideally have a single place to click.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136