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Information Gain: How Top Content Leaders Win at SEO

Backlinko

This concept is known as “information gain” in SEO. Information gain measures how unique and valuable your content is compared to existing content. This post aims to complement them by providing practical, real-world applications of information gain. Then, add new information. What does Google do?

SEO 101
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How to Do SEO for Your New Website [10-Step Guide]

Backlinko

If done well, SEO (search engine optimization) can send thousands of targeted visitors to your website every month. It has taken over a decade to reach this point, but our approach to SEO has remained consistent. This article covers how to do SEO for your website in 10 digestible steps. Okay, ready? Let’s start with step one.

Website 116
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How to Build an SEO Roadmap That Drives Performance

Backlinko

An SEO roadmap is where high-level objectives trickle down to project-level prioritization. Because having a solid SEO strategy is great. Below, I’ll break down why an SEO roadmap is such an important tool and how it can benefit your business at large. What Is an SEO Roadmap? But they don’t operate in a vacuum.

SEO 126
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9 Best Chrome Extensions for SEO: Our Top Picks

Backlinko

In fact, Leigh McKenzie, head of SEO at Backlinko, uses Chrome extensions to speed up many daily SEO tasks. I couldn’t work as an SEO without all of my favorite extensions. First, read our comprehensive review of the best Chrome extensions for SEO. What’s the Best Chrome Extension for SEO? Let’s get started!

SEO 111
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8 Remarkable SEO Podcasts to Level Up Your Knowledge

Backlinko

With dozens of SEO podcasts vying for your attention, choosing the right one(s) can be overwhelming. That’s why we’ve curated a list of the best SEO podcasts. To help you navigate the world of SEO and stay on top of the latest industry news. Whether you want to learn SEO as a beginner.

SEO 95
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What is a Content Author?

Agency Content Writer

Whether blogs, articles, or social media content, their work informs, educates, and entertains audiences. SEO Techniques Content authors also incorporate Search Engine Optimization (SEO) practices to make their content visible online. Authors must verify facts, gather insights, and accurately portray information.

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Looking for a Content Writer: A Comprehensive Guide

Agency Content Writer

Blog Writers : They create engaging, informative articles to attract website traffic. SEO Writers : These professionals focus on optimizing content for search engines. How do you approach SEO in content creation? Do you need keyword-specific SEO content? Can you meet tight deadlines?