Neil Patel

JULY 12, 2021

For example, brands could create an automatic lead generation funnel that gathers an email address, sends a recorded demo, then invites the prospect to schedule a live demo. Marketing automation is not a nice-to-have strategy you can ignore — the industry is expected to be worth more than 25 billion dollars by 2023.

IT 145

IT Landing Page Marketing Sales 145

Neil Patel

OCTOBER 29, 2020

Google Guaranteed could be a powerful lead generation tool to help you stand out from your competitors. The program helps showcase home service providers who have been pre-screened. With an easily visible green Google Guaranteed Badge showing a checkmark, these ads may draw customers’ notice more than others will.

IT 137

IT Insurance Professional Services Ads 137

Neil Patel

MARCH 8, 2021

Here’s why (and how) you should revisit SMS marketing to generate revenue. The two basic components of a typical SMS-marketing campaign are the keyword and the shortcode. POPCORN” is the keyword that gets placed in the body of the message. It’s the only way to steer clear of the noise and get a positive return on investment.

IT 145

IT Marketing Text Keywords 145

Moz

FEBRUARY 10, 2021

But leads are what drive business, and as a result, many of us are held accountable for generating more of them. Out of all of the lead generation strategies out there, there’s one that I find particularly effective: search engine optimization (SEO) and conversion rate optimization (CRO) working together.

Lead Generation 72

Lead Generation SEO Search Engine Optimization Brand Awareness 72

Smart Blogger

JUNE 29, 2023

The secret lies in lead generation. Lead generation isn’t just a fancy term, but a pivotal strategy that can create explosive growth for your business. And by understanding and applying effective lead generation tactics, you can tap into a world of potential customers just waiting to be converted.

Lead Generation 60

Lead Generation Landing Page Utilities Social Media 60

Contently

AUGUST 23, 2024

Are you hoping to create more brand awareness for your new FinTech app or improve lead generation for new bank customers? Having great ideas is only part of the package when it comes to delivering high-quality, compelling content. You’ve also got to have the right framework in place, otherwise known as a content strategy.

Content 71

Content Content Creation Medical Brand Awareness 71

Grammarly

APRIL 10, 2024

GPT-4 is a versatile generative AI system that can both interpret and produce a wide range of content. GPT-4 is a highly adaptable generative AI tool that supports multimodal inputs. The company is behind several leading AI platforms, including DALL-E and Codex. It generates one word at a time, predicting each word as it goes.

IT 122

IT Text Prose Architecture 122

Smart Blogger

DECEMBER 29, 2023

So you’ve heard about the magic of LinkedIn lead generation and are curious whether it can work for you. Well, the good news is that transforming your LinkedIn profile into a lead-generating engine is totally doable with the right approach. Why LinkedIn for Lead Generation? Let’s dive right in.

Lead Generation 59

Lead Generation Social Media Brand Awareness Education 59

Moz

DECEMBER 13, 2020

How link building is similar to lead generation. There’s no “lead generation” in link building. If you apply that lead generation process to link building, you may see much better results, and more importantly, those results will keep growing the more leads you acquire. The solution?

Lead Generation 60

Lead Generation Content Creation Social Media Editorial 60

Neil Patel

JULY 28, 2021

For instance, content might be of little use in converting users at the bottom of the sales funnel; however, it could be invaluable in bringing users onto your site in the first place, by boosting brand awareness and organic lead generation. The quickest and easiest way to track leads is to use goals in Google Analytics.

IT 141

IT Content Social Media Brand Awareness 141

Elna Cain

FEBRUARY 27, 2024

You Write Content in All Areas of the Sales Funnel Any business that wants to generate revenue needs a strong sales funnel. I’ve been a content writer for SaaS for almost a decade now… well, I mean, a freelancer, not just a writer. Maybe you’re interested in this writing niche and want to see what it’s all about.

Content Writer 239

Content Writer Writer Content Writing 239

Copywriter Collective

FEBRUARY 28, 2025

You have spent a good amount of resources to produce quality blog posts, email newsletters, and case studies to target potential leads; but the results are disappointing. Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. So what are you doing wrong?

Content 67

Content Search Engine Optimization Copywriter Copywriting 67

Neil Patel

JANUARY 26, 2021

Video is a powerful marketing tool—it can drive traffic, leads, and (most importantly) revenue. In fact, 78% of video marketers say video directly increases sales. There are currently two ways to place videos on your landing pages or website—link or embed videos. Which method should you choose? Now let’s dig into why that is.

Landing Page 117

Landing Page IT Storytelling Text 117

Neil Patel

JUNE 2, 2021

You’ve done all your audience and keyword research , and you know what the messaging should look like. This is where your keyword research can really shine. Create content that revolves around those low competition keywords with high volume. Ideally, it lays the foundation for effective lead generation. Bumper Ads.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Neil Patel

JANUARY 27, 2021

Launched in 2003, LinkedIn has become the most popular social network for professionals. With over 700 million users globally, it is now one of the biggest social media platforms. That’s why every brand should be using LinkedIn to grow their brand. One way to do that is by creating a LinkedIn newsletter. What Is a LinkedIn Newsletter?

Brand Awareness 137

Brand Awareness Lead Generation Social Media Publisher 137

Neil Patel

JANUARY 12, 2022

Website metrics can also help you track and diagnose issues with: Effectiveness of your content strategy Keyword ranking The best traffic sources Paid ad success Conversion rates. That might mean tracking which keywords you rank for using a tool like Ubersuggest. How do you tell if it’s actually working? Time to Interact.

Website 127

Website Landing Page Lead Generation Keywords 127

Freelance Union

APRIL 16, 2024

Yet, to stand out and attract the right types of clients in today’s market, freelancers need to be methodical and strategic in their lead-generation efforts.   However, for those who are stretched in terms of time and resources, generating winning leads regularly isn’t always possible.

Freelance 105

Freelance Lead Generation Prose Social Media 105

Neil Patel

OCTOBER 27, 2021

You spend hours researching keywords. Google may release a new algorithm, tanking one of your top-performing posts and a lucrative lead source with it. Some of the metrics you’ll want to review include: organic traffic click-through-rate (CTR) bounce rate keyword rankings backlinks page speed conversions. Yet, crickets.

SEO 145

SEO Keywords Architecture Social Media 145

Neil Patel

AUGUST 31, 2021

Steer clear of declining topics in your upcoming content and lead generation to avoid being out of date or yelling into the wind. This is great to engage with and even lead the conversations regarding those topics. Identify Connected Keywords and Hashtags. Trends come and go. Bell bottom jeans, Rubix cubes, flannel.

Marketing 137

Marketing Social Media Lead Generation Concept 137

Neil Patel

SEPTEMBER 20, 2021

The best way to stand out and generate attention is by carefully optimizing your site, so Google’s SERP algorithm shares you with relevant users over any competition. It’s really easy to get started through simple methods like using alt text, creating content, and detailed keyword research. Do Keyword Research.

Website 141

Website Landing Page Keywords SEO 141

Neil Patel

AUGUST 19, 2021

Sick of cold emailing tactics or leads who have no intent on opting in for your services? By going all-in on SEO and targeting keywords your potential clients are using, you can attract the right customers (who are ready to sign a contract) straight to your website. Not sure what SEO is or how to do keyword research?

Brand Awareness 145

Brand Awareness Marketing Keywords Digital Marketing 145

Neil Patel

SEPTEMBER 21, 2021

Not to mention, it costs 62 percent less than traditional marketing and can triple the number of leads you bring in. You can find content ideas on Google Scholar by searching for keywords related to your industry, brand, or topic. Looking for a new way to research or find content ideas for your marketing content ?

Food 142

Food Content Management System Content Keywords 142

Content Hacker

OCTOBER 25, 2022

In our digital age, both B2B and B2C business owners and marketers are seeing massive benefits when they use strategic content creation (like lead generation, for one!). The biggest goal people want to achieve through content marketing is to generate more high-quality leads ( 79% ). Let’s get to it. Source: CMI.

Content Marketing 96

Content Marketing IT Marketing Search Engine Optimization 96

Agency Content Writer

JULY 25, 2022

If you’re looking for more leads, consider an SEO Content Strategy for your website. I will be the first to admit that for years my website was a sample of my writing and not a lead generator. Keyword Research. It will help us develop keyword-based content for their website. The pandemic changed my mind.

Website 130

Website SEO Agency Content 130

The Hoth

NOVEMBER 15, 2022

Also, SEO is notorious for taking a long time to start working, with the general consensus being it takes around 6 – 12 months to start seeing a positive ROI. . Yet, even organic SEO isn’t free, and convincing decision-makers and stakeholders at your company of its value can be a hard sell. Why is that?

SEO 105

SEO IT Search Engine Optimization Brand Awareness 105

Neil Patel

APRIL 19, 2021

It’s a fast-paced platform you can use to achieve many business goals such as lead generation, brand awareness, and even driving sales, among others. Keyword Targeting. Another significant advantage of Twitter advertising is that you can create campaigns to target people who have used a particular keyword.

Advertising 128

Advertising Ad Copy Social Media Brand Awareness 128

Neil Patel

JULY 6, 2021

based users active on Twitter, meaning it’s a platform full of potential when it comes to lead generation within the states. Unfortunately, it can be hard to know how to find leads effectively on Twitter—unless you know how to use Twitter’s advanced search queries. There are 69.3 million U.S.-based

Keywords 145

Keywords Engagement Lead Generation Brand 145

The Hoth

JANUARY 31, 2023

Yet, once your agency is up and running, you face the additional challenge of building a robust client base – which means you need to have an airtight system for lead generation. There’s a significant reason why the salesmen of the famous movie/play Glengarry Glen Ross place so much stock on obtaining high-quality leads.

SEO 98

SEO Healthcare Agency Lead Generation 98

Neil Patel

FEBRUARY 3, 2023

The world of search has evolved from simple keyword queries to a complex, data-driven ecosystem that is constantly changing. Keyword universe: Number of keywords and key phrases included in a site’s SEO strategy. Your customers are only a search query away, thanks to search engines like Google. I hardly do. Think about it.

Brand Awareness 144

Brand Awareness Keywords Storytelling SEO 144

Content Marketing Institute

DECEMBER 3, 2018

When the goal is lead generation, you need to incorporate that objective into your strategy. Webinars play a very important part in content marketing and lead generation process. Outstanding content is not enough to attract leads. I love e-books and checklists for this kind of lead generation.

Content Marketing 111

Content Marketing Marketing Lead Generation Content 111

Contently

DECEMBER 16, 2022

Constant search index changes make it tough to keep content optimized and leave a lot to speculation… leading us back to content like how-to advice. Walk: Brands get more strategic, lean into lead generation and engagement, and carve out their share of voice in the market. Leads Generated.

Content Marketing 114

Content Marketing Marketing Content Banking 114

Agency Content Writer

MAY 25, 2023

In this article, I share how to identify your target clients, the benefits of blogging, search engine optimization tips, and free resources for keyword research. If you’re solely relying on social media for lead generation, you’re missing other opportunities to drive traffic to your website, generate, and convert leads.

Search Engine Optimization 130

Search Engine Optimization Writing Blog Blogging 130

Agency Content Writer

MAY 25, 2023

In this article, I share how to identify your target clients, the benefits of blogging, search engine optimization tips, and free resources for keyword research. If you’re solely relying on social media for lead generation, you’re missing other opportunities to drive traffic to your website, generate, and convert leads.

Search Engine Optimization 130

Search Engine Optimization Writing Blog Blogging 130

Express Writers

JUNE 3, 2024

Here are three buckets that we use at Express Writers and works well for many similar brands: SEO & Brand Awareness: Create content that will appear in search engine results, generating traffic and getting our name out. Lead generation might refer to a target number of new leads you generate each month or a target engagement rate.

Content 98

Content Keywords Lead Generation SEO 98

BKA Content

MAY 29, 2024

It can also increase lead generation and sales. Over 25% of searchers will click on the first result that pops up, dramatically increasing your website’s traffic and by extension generating more leads and sales for your business. Another factor to consider when choosing keywords is the customer intent.

Search Engine Optimization 97

Search Engine Optimization Engineering Keywords Lead Generation 97

Neil Patel

DECEMBER 4, 2020

Through a successful PPC campaign , your website could feature at the top of the page for your chosen keywords, potentially bringing in a large volume of traffic. Selecting Keyword Phrases for Your Real Estate Marketing PPC. Selecting Keyword Phrases for Your Real Estate Marketing PPC. Lauderdale.

Marketing 127

Marketing Advertising Landing Page Ads 127

Neil Patel

FEBRUARY 10, 2021

Exposure, influence, and engagement are the keywords. Even at this step of the funnel, there is a breakdown in where potential leads might be : The leads may be totally unaware of your business or product, or they may have heard of you, but they’ve never been to your website. Here’s how to do it. It’s an exploratory stage.

Landing Page 133

Landing Page Lead Generation Social Media Sales 133