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How to Do SEO for Your New Website [10-Step Guide]

Backlinko

If done well, SEO (search engine optimization) can send thousands of targeted visitors to your website every month. This article covers how to do SEO for your website in 10 digestible steps. Set Up Your Website If you haven’t already set up your site, it’s time to choose a platform. Okay, ready? Let’s start with step one.

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AI Made Me Want to Trademark My Name. Here’s How I Did It.

Jane Friedman

In August 2023, I went to the US Trademark Office website and searched to see if my author name, Teri Case, was already a trademark. To add insult to injury, Amazon wouldnt take the shoddy books down because Jane Friedman was not a registered US trademark. She was not alone. My takeaway from Jane Friedmans and Kiersten Modglins experiences?

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5 Ways to Search a Website for Keywords (+ Examples)

Backlinko

Have you ever wondered how to find keywords on a website? For instance, if “website audit” attracts many visitors but few clicks, it indicates we need to enhance our content on this topic to draw more visitors. So, we can search our website for keywords. Why Search a Website for Keywords? This method is easy to overlook.

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If You Don’t Define and Present Yourself Online, Others Will Do It for You

Jane Friedman

In social media groups and forums, many of us writers talk about the trifecta of building a website, maintaining our online identity, and navigating the shifting sands of social media platforms. Websites required designers, and hiring a coder to build an HTML site from scratch was expensive. Flash forward to 2024. He hated it.

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How Intent Data Helps Marketers Convert A-List Accounts

By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.

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Keyword Cannibalization: An A-to-Z Guide to Fixing and Avoiding It

Backlinko

Keyword cannibalization happens when two or more pages on your website target the same keyword(s) and fulfill a similar search intent. This might be because the website has multiple pages optimized for the same keyword and search intent. So you can improve your rankings and the user experience. What Is Keyword Cannibalization?

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Organic Traffic: What It Is & How to Increase It (6 Ways)

Backlinko

Growing your website starts with reaching the right people. Organic traffic refers to visitors who land on your website or blog from unpaid search engine results. Understanding Organic vs. Other Traffic Sources Search engines aren’t the only way people find websites. Not random traffic. What Is Organic Traffic?

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