Backlinko

JULY 22, 2024

We interviewed Andrew Peluso, owner of Bananas Marketing Agency , for his expert advice on getting started with SEO. Conduct Research Learning how to do SEO for a website includes researching your customers, competitors, and keywords. Enter your product or service, and the tool will list question-based keywords. Okay, ready?

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Website SEO Search Engine Optimization Architecture 117

Backlinko

JANUARY 6, 2025

Here are some examples: BrandAnnual Revenue *All figures in USD Hush Blankets $48M Product Validation Mid Day Squares $20M Content Marketing TBH Skincare $6.5M Content Marketing MX Store $65M Search Marketing Who Is Elijah $13M Operational Efficiency Whether your goal is to do $1M or $100M, it comes from executing the fundamentals.

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Storytelling Keywords Landing Page Sales 109

iWriter

NOVEMBER 13, 2024

Are you ready to supercharge your marketing strategy and drive more traffic to your website? Understanding the nuances of bottom vs. top-of-the-funnel keywords could be the game-changer you’ve been searching for! Top Funnel Keywords Individuals in the early stages of their buying journey often use top-funnel keywords.

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Keywords Brand Awareness Landing Page Content Writer 52

Neil Patel

JULY 12, 2021

Marketing is important to your business. However, as customers evolve, so does the unpredictable marketing landscape. This means you’re likely spending more and more time trying to keep up with the latest marketing tips and trends. What is Marketing Automation? Just call me Captain Obvious. The good news?

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IT Landing Page Marketing Sales 145

Backlinko

NOVEMBER 18, 2024

Here’s what team collaboration looks like at Backlinko: What to Include in a Content Brief Outside of keywords, it’s debatable what you should include in your brief. But after publishing hundreds of articles, we’ve found these elements work best: Primary keyword: The main term or phrase your content must focus on.

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Neil Patel

SEPTEMBER 2, 2021

Dynamic keyword insertion is an ideal strategy to improve relevancy and lower paid ad costs. If you aren’t sure what dynamic keyword insertion is or how to make the most of it, you are in the right place. If you aren’t sure what dynamic keyword insertion is or how to make the most of it, you are in the right place.

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Keywords IT Landing Page Ads 133

Neil Patel

JUNE 22, 2021

Content marketing is powerful, but it’s also hugely competitive. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different.

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ContentWriters

FEBRUARY 22, 2023

As an experienced marketer, you understand the incredible value of search engine traffic — and it’s no wonder why! This indicates that keyword research is important to your marketing success. This indicates that keyword research is important to your marketing success. Why Is Keyword Strategy Important?

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Keywords Marketing Landing Page Digital Marketing 98

Neil Patel

MARCH 19, 2021

The power of pay-per-click (PPC) marketing is incredible, with a huge reach and the ability to target specific audiences. To help make sure you’re getting your PPC right, here’s my introduction to pay-per-click marketing. What is Pay-Per-Click (PPC) Marketing? Pay-per-click is a common advertising model in internet marketing.

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Landing Page Marketing Advertising Digital Marketing 138

Neil Patel

MAY 19, 2021

Twenty-nine percent of keywords featuring a question word like “why” or “can” triggers the featured snippet. Combine it with lucrative keywords, and it can be a winning recipe to grow site traffic and drive conversions. Why Is Answering Users’ Queries With High Potential Keywords an Effective Strategy?

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Keywords SEO Digital Marketing Landing Page 139

The Hoth

NOVEMBER 7, 2022

One solution is using long-tail keywords. Long-tail keywords change how search engines like Google respond. . Below, we’ll look at how long-tail keywords work and why they are important to your SEO. Lastly, how you should use them in your content marketing for excellent results. . Let’s get started! low) search volume.

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Keywords SEO Landing Page Content Creation 104

Backlinko

DECEMBER 27, 2024

For example, Semrushs Ecommerce Booster app generates ad descriptions based on keywords, text length, readability, tone of voice, and format settings. Marketing Generative AI tools let you quickly brainstorm marketing campaign ideas as well as draft blog posts and articles. Use a friendly, upbeat tone of voice.

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IT Medical Architecture Manufacturing 113

Backlinko

JULY 26, 2024

Custom GPTs One of ChatGPT’s standout features is the ability to create a custom GPT to fit your specific needs, whether it’s for customer service, content marketing , or creating sales collateral. Like keyword research , building topic clusters, and writing SEO-friendly content. ChatGPT can also rewrite your sentences.

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Content Creation Copy Text Creativity 96

Neil Patel

DECEMBER 21, 2020

You might not know that there is a subset of it that plays a vital part in digital marketing. Natural language generation has some incredible implications for your digital marketing campaigns. You can see why natural language generation is attractive to marketers. How Does Natural Language Generation Affect Digital Marketing?

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Digital Marketing Marketing Telecommunication Landing Page 144

Neil Patel

OCTOBER 12, 2020

If you aren’t willing to embrace AI digital assistants as a marketer, you’re going to have a tough time competing with everyone else. Just like Alexa brings you the best jams on-demand and Siri helps you find the nearest Starbucks, AI digital assistants can help you become a better marketer. And late adopters?

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Marketing Landing Page Content Creation Social Media 136

Neil Patel

JANUARY 28, 2021

Video marketing has exploded in recent years. If you have or are considering diving into video marketing , you need to know about Vimeo. Creators and marketers use Vimeo in various businesses to create and share videos. Does Vimeo have any marketing potential, and is it right for your business? What is Vimeo?

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Marketing Landing Page Social Media Manufacturing 129

Fat Joe

JUNE 9, 2023

In this era of content marketing, it’s a common practice to make as many blog posts, articles, and landing pages as possible to target any queries or concerns a potential customer could have. The trouble is, without a proper strategy in mind producing lots of content can lead to keyword cannibalization.

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Keywords SEO IT Landing Page 96

Neil Patel

FEBRUARY 3, 2021

Many marketers think generating a ton of traffic to their website is the end-all-be-all of online marketing. What’s far more important is getting your target market right. Your target market is the people you want to buy your product or service. Demographics are actually subsets of a target market.

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Insurance Marketing Landing Page Food 142

Neil Patel

MARCH 1, 2023

The right keywords mean people can find you when searching for products and services like yours. So, how do you know which keywords will lead to conversions? That’s where keyword research using a tool like Ubersuggest comes in. It shows the related terms and long-tail keywords that people are searching for online every day.

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Keywords Landing Page SEO Sales 91

Neil Patel

JANUARY 15, 2021

Here’s what you should be looking for during an audit: Check #1: Do all your website’s pages have SEO meta titles and descriptions ? Check #2: Is each page on your website optimized for SEO keywords? Remember, optimize appropriately without keyword stuffing ! Is each page and blog post formatted properly?

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SEO Landing Page Keywords Social Media 145

Neil Patel

DECEMBER 23, 2020

What impact does it have on digital marketing? While keywords are still highly valuable, search behavior is becoming more complex because we expect search engines to understand what we mean. How it Is Now: The Effects of NLP on Digital Marketing. What made them bounce off the landing page? Let’s find out.

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Digital Marketing Marketing Content Creation Recruitment 145

Neil Patel

DECEMBER 14, 2020

Use Long-Tail Advanced Amazon Keywords to Find Users With Strong Purchase Intent. Keyword research is the secret sauce of any advanced Amazon ad strategy. You need to make sure it’s a long-tail keyword. Another reason to niche down with your keyword research strategy is the lack of the competition.

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Neil Patel

DECEMBER 16, 2021

Targeted Google and Facebook Ads have their place, but there are plenty of free ways to market online. I’m going to share a list of all the free tools and strategies that can help you compete with major conglomerates through content marketing. This shows us how many keywords I rank for, along with how many backlinks I’ve earned.

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Marketing Social Media Keywords Digital Marketing 145

The Hoth

NOVEMBER 7, 2023

It seems like no matter what you do, you can’t improve your rankings for your most important keywords. These are competitor websites with impeccable link profiles, sky-high authority, and scores of loyal fans flocking to their web pages daily (think Amazon, Wikipedia, NY Times, etc.). What the Heck are Long-Tail Keywords?

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Keywords SEO Digital Marketing Landing Page 98

Neil Patel

APRIL 14, 2021

I suggest using UberSuggest, which is my own free keyword research tool. The keyword tool acts much like a thesaurus. Ubersuggest will tell you how often people search these phrases, how competitive the keywords, and how much it’ll cost to advertise on each keyword. In other words, what is the intent of the keyword?

Landing Page 143

Landing Page Advertising Keywords Ads 143

Elna Cain

FEBRUARY 27, 2024

As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. So, if you want to market yourself as a SaaS content writer, once you pick an industry or SaaS company to pitch to, state the writing niche or service you provide.

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Content Writer Writer Content Writing 239

BKA Content

MARCH 22, 2024

How To Market Digital Products: 5 Strategies for 2024 In 2024, the digital product market should hit $7.63 As one of millions of digital product creators, you may wonder how to market digital products. As one of millions of digital product creators, you may wonder how to market digital products.

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Landing Page Marketing Search Engine Optimization Social Media 98

Neil Patel

FEBRUARY 17, 2021

With the competition for customers becoming stiffer by the day, brands have to be savvy about the way they do their marketing. You must employ marketing strategies that work. One such marketing strategy is direct response marketing. What is Direct Response Marketing? Advantages of Direct Response Marketing.

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Recruitment Marketing Social Media Lead Generation 141

Neil Patel

AUGUST 11, 2021

Those who have successful ad campaigns spend a lot of time on the backend evaluating the performance of their ads, looking at different keywords , switching up the designs and copy , and testing everything against key metrics to see how they perform. With every type of digital marketing, targeting is an important factor. Conversions.

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Ads Management Landing Page Ad Copy 144

Bramework

DECEMBER 28, 2022

Looking for the best keyword discovery ranking tools to really boost your website traffic? What do I mean by keyword ranking? That you’re using your keywords to rank your website better in the search engines. That you’re using your keywords to rank your website better in the search engines. SERPWatcher.

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Keywords Blog Post Post Blog 95

Neil Patel

FEBRUARY 26, 2021

Sometimes in marketing, keeping a close eye on the budget can be a challenge. The only questions now are: With so many marketers using the platform, how do you stand out in this virtual crowd? Here are a couple of tips to set you on the right path: Keyword Research. Keyword research is an essential element of your campaign.

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Advertising Landing Page Keywords Ads 138

Neil Patel

AUGUST 10, 2021

Law firm marketing is essential to attracting clients and sharing what your law practice offers. The goals and the practical details of law firm marketing are not as obvious and straightforward as marketing for other brands. A pull, rather than push, strategy is referred to as inbound marketing. Laws Pertinent to Lawyers.

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Search Engine Optimization Marketing Education Digital Marketing 139

Neil Patel

NOVEMBER 9, 2020

Here are 7 important eye-tracking studies that give a sneak peek into common browsing patterns and elements of human behavior that all marketers need to know. However, instead of assuming, test to see if it impacts your search traffic for top keywords. Eye Tracking Shows We Must Avoid “Dead Weight” Visuals.

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Marketing Persuasion Copy Sales 145

Neil Patel

MARCH 25, 2021

To accomplish this, you’ll need a good marketing strategy and access to the best digital marketing tools. In this post, I’m going to outline 21 digital marketing tools you need when starting a business. You may be familiar with a marketing tool or two in here; others might be new to you. Then let’s begin.

Digital Marketing 144

Digital Marketing Marketing Freelance Social Media 144

Neil Patel

DECEMBER 16, 2020

So, you dive into affiliate marketing, which has a lot of earning potential. A study from VigLink (now Sovrn) shows that affiliate marketing is the biggest revenue generator for publishers after Google AdSense. Once you’ve started with affiliate marketing, you can gain more revenue from using more advanced affiliate methods.

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Marketing Social Media Promotion Script 134

Neil Patel

MARCH 23, 2021

Another benefit of Google Search campaigns is you can pick the keyword that triggers your search and display ad. One factor that you should pay attention to are the keywords that you’re going to be targeting. Choose the Right Keywords to Target. Let’s first take a look at why keywords influence the success of your campaign.

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Landing Page Keywords Ads Ad Copy 142

Elna Cain

OCTOBER 19, 2023

Something like, “My name is Elna Cain and I’ve been a SaaS digital marketing writer for nearly a decade. I love helping brands elevate their message on social media and through their email marketing. Do they have a link to an author page? This makes it easier for your marketing strategy for getting clients.

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