Neil Patel

AUGUST 19, 2021

A study by Hinge Marketing found accounting and financial service firms were the slowest growing of all professions studied. The difference between low-growth and high-growth businesses in any sector is marketing. Marketing is what develops the all-important know, like, and trust factor. 6 Marketing Tips for CPAs.

Brand Awareness 145

Brand Awareness Marketing Keywords Digital Marketing 145

Elna Cain

FEBRUARY 27, 2024

As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. So, if you want to market yourself as a SaaS content writer, once you pick an industry or SaaS company to pitch to, state the writing niche or service you provide.

Content Writer 237

Content Writer Writer Content Writing 237

Moz

FEBRUARY 10, 2021

Posted by IzabelleHundrev If there’s one thing that most marketers have in common, it’s that we want more leads. Sure, not all leads are good. But leads are what drive business, and as a result, many of us are held accountable for generating more of them. Some are even downright unqualified. More on this later.

Lead Generation 72

Lead Generation SEO Search Engine Optimization Brand Awareness 72

Neil Patel

MARCH 8, 2021

Which is just one of the reasons SMS marketing no longer sucks. Most online marketers laugh at the idea of SMS marketing because they think it’s more regulated than email marketing. Meanwhile, SMS marketing is lurking in the background, waiting for you to capitalize on it. The Many Advantages of SMS Marketing.

IT 145

IT Marketing Text Keywords 145

Smart Blogger

DECEMBER 29, 2023

So you’ve heard about the magic of LinkedIn lead generation and are curious whether it can work for you. Well, the good news is that transforming your LinkedIn profile into a lead-generating engine is totally doable with the right approach. Why LinkedIn for Lead Generation? Let’s dive right in.

Lead Generation 59

Lead Generation Social Media Brand Awareness Education 59

Neil Patel

JANUARY 27, 2021

How confident do you feel about your digital marketing strategy? If you aren’t seeing the results you hoped for, this guide will walk you through a 21 day digital marketing challenge that will help you reach your digital marketing goals. A Digital Marketing 21 Day Challenge. I’ve just provided the framework.

Digital Marketing 129

Digital Marketing Marketing Social Media Keywords 129

Neil Patel

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for.

Marketing 145

Marketing Brand Awareness Social Media Education 145

Smart Blogger

JUNE 29, 2023

The secret lies in lead generation. Lead generation isn’t just a fancy term, but a pivotal strategy that can create explosive growth for your business. And by understanding and applying effective lead generation tactics, you can tap into a world of potential customers just waiting to be converted.

Lead Generation 60

Lead Generation Landing Page Utilities Persuasion 60

Backlinko

OCTOBER 23, 2024

Want to create a content marketing strategy that actually works? Through content marketing, Backlinko attracts over 772,000 monthly sessions. Identify Your Goals Before you do anything, set specific, time-bound goals for your content marketing strategy. And an email marketing campaign offering exclusive deals.

Content Marketing 103

Content Marketing Marketing Government Content 103

Neil Patel

MAY 10, 2021

Here’s what you need to know about its effect on the digital marketing industry. Why Should You Use Blockchain in Marketing Data Security? Marketers can leverage blockchain by giving customers transparency and data protection while combating fraud and building brand recognition. Improved Keyword Tracking.

Medical 122

Medical Marketing Hospitality Digital Marketing 122

Neil Patel

DECEMBER 4, 2020

Even if you have a smaller real estate business, you don’t have to rely on third-party databases to get traffic to your listings through real estate marketing. PPC Real Estate Marketing Trends. Today, we see many realtors using trends such as virtual staging, drone photography, inbound marketing, and automation of lead verification.

Marketing 127

Marketing Advertising Landing Page Keywords 127

Contently

DECEMBER 16, 2022

How-to advice is one of the most dominant strategies used in marketing. While most marketers have good intentions when writing how-tos, they don’t always hit the mark on creating useful content. We’ve extensively researched marketing’s “advice problem” and have discovered the sweet spot.

Content Marketing 113

Content Marketing Marketing Content Banking 113

Moz

DECEMBER 13, 2020

How link building is similar to lead generation. In any business marketing strategy, we’re really interested in one thing: sales. It may sound obvious (so I’ll stop here) but the point I’m trying to make is: Marketers cannot focus on the final sale. In link building we need links, just like in marketing we want sales.

Lead Generation 60

Lead Generation Content Creation Editorial Social Media 60

Content Marketing Institute

DECEMBER 3, 2018

Many brands leverage content marketing to generate qualified leads and boost sales. In fact, content marketing generates over three times more leads as outbound marketing and costs 62% less. When the goal is lead generation, you need to incorporate that objective into your strategy.

Content Marketing 111

Content Marketing Marketing Lead Generation Content 111

Content Marketing Institute

FEBRUARY 2, 2018

It’s a hazard of the job for content marketers. Content marketing strategists from these three brands plus two more willingly shared how they ideate, strategize, and produce that high-quality content, and evaluate its success. Read on to get some tips and insight that you can incorporate into your content marketing process.

Content Marketing 111

Content Marketing Brand Editorial Marketing 111

Contently

DECEMBER 27, 2022

Content Marketing Institute (CMI) predicts that companies will spend less on paid content and focus more on organic ways to gain audience share in the new year. Contently pioneered the content maturity model to map out a content marketer’s journey to world domination (just kidding). Assess how your content performed. Not at all!

Content Marketing 122

Content Marketing Marketing Content Utilities 122

Buffer

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Content Marketing 126

Content Marketing Marketing Social Media Search Engine Optimization 126

ContentWriters

FEBRUARY 8, 2023

One of the best ways is through video marketing. However, there are many different types of video marketing that businesses can create. This article will discuss some basics of B2B video marketing and what makes a good B2B video. 8 B2B Video Marketing Ideas Video marketing for B2B is gaining more and more popularity.

Marketing 115

Marketing Brand Awareness Social Media Promotion 115

Neil Patel

FEBRUARY 4, 2021

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. Neil Patel’s foray into digital marketing began with his blog.

Digital Marketing 126

Digital Marketing Agency Marketing Portfolio 126

The Hoth

FEBRUARY 15, 2023

While SaaS applications are undoubtedly useful, the oversaturation of apps & content makes marketing these services quite the challenge. In particular, SaaS marketing strategies involve long & complex sales cycles, rigorous brand-building, and a healthy amount of lead generation. What Makes SaaS Marketing Unique?

Marketing 102

Marketing Education Brand Awareness Keywords 102

Content Marketing Institute

DECEMBER 6, 2018

These are real results from real companies shared in response to our request for examples of awesome content marketing via HARO and other channels. Let’s explore how six companies in six industries find amazing results from their content marketing programs. HANDPICKED RELATED CONTENT: Are You Still Content Marketing Like It’s 2018?

Content Marketing 110

Content Marketing Brand Hospitality Contractor 110

Neil Patel

JANUARY 8, 2019

Someone who is a marketer… maybe even an entrepreneur. I want to share with you the biggest marketing mistakes I have made. This is one of the biggest and silliest marketing mistakes I have ever made. Be cautious, not slow – Every major marketing channel has algorithms. It’s much easier to own 1% of a market.

Marketing 111

Marketing Keywords Ads Insurance 111

Neil Patel

MARCH 11, 2023

As many as 91% of B2B marketers use content marketing as part of their marketing strategy. You’ve likely already realized its importance and plan to make changes to include it in your overall marketing strategy ASAP. Do you know what your competition is writing about and how they market it?

Content Marketing 114

Content Marketing Marketing Content Social Media 114

Neil Patel

FEBRUARY 12, 2021

I’m so excited to announce my Digital Marketing and Sales for Small Business Online Summit on Feb. 23, a free summit that focuses on digital marketing strategies for small and medium businesses. According to Small Business Trends , 32 percent of small businesses don’t have a budget for content marketing. Related Links.

Digital Marketing 122

Digital Marketing Sales Marketing Consulting 122

Neil Patel

JUNE 2, 2021

Being a marketer is an interesting job. I’ve just noticed there are plenty of underutilized marketing platforms right now. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why. That’s what makes this advertising approach so useful to brands and marketers.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

BKA Content

JANUARY 27, 2023

Incorporating Artificial Intelligence in Business Marketing When you hear the phrase “artificial intelligence in business,” what first comes to mind? Maybe you thought of futuristic, life-like robots rolling around the office, generating reports and telling terrible jokes. It’s a warmer approach to sales versus contacting cold leads.

Marketing 98

Marketing Content Creation Search Engine Optimization Proofreader 98

Neil Patel

JANUARY 27, 2021

LinkedIn Newsletters Help Generate Leads. Lead generation is the heart of online businesses. After all, without a steady stream of leads, your business won’t go anywhere. It can be an invaluable tool in your inbound marketing strategy. To craft LinkedIn newsletter headlines that work: Use Keywords.

Brand Awareness 137

Brand Awareness Lead Generation Social Media Publishing 137

BKA Content

MAY 31, 2023

Content Marketing Guide for Insurance Companies You’ve heard by now that insurance content marketing can help grow your business, but have you added this strategy to your arsenal? Despite these reservations, there are solutions to creating content that raises your google rankings and encourages insurance lead generation.

Insurance 98

Insurance Content Marketing Marketing Content 98

Content Marketing Institute

JANUARY 9, 2019

marketing automation, predictive lead scoring, etc.). Beyond that, I found the concept hard to grasp until Chris Penn’s presentation at Content Marketing World, How to Use AI to Boost Your Content Marketing Impact. But most marketers don’t have data science and computer programming skills. cspenn Click To Tweet.

Content Marketing 99

Content Marketing Marketing Content Text 99

Neil Patel

JANUARY 12, 2022

If you want to succeed in online marketing, your website needs to be effective. Website metrics can also help you track and diagnose issues with: Effectiveness of your content strategy Keyword ranking The best traffic sources Paid ad success Conversion rates. Convert, convert, convert is a common mantra in the marketing world.

Website 127

Website Landing Page Lead Generation Keywords 127

BKA Content

JULY 28, 2023

Content Marketing Vs Social Media Marketing: Finding the Right Balance For a long time, content was the king of online marketing. Now, social media marketing is a major contender for the throne. In the matchup of content marketing vs social media marketing, which channel would win?

Social Media 95

Social Media Content Marketing Media Marketing 95

The Hoth

JANUARY 24, 2023

Finding the right marketing talent for your small business is crucial if you want to see continued growth and expansion in the future. Yet, top marketing professionals don’t stay available for long, as according to LinkedIn, the best candidates are off the market within 10 days. Not at all. You just need to know where to look.

Agency 96

Agency Recruitment Marketing Lead Generation 96

Neil Patel

JANUARY 24, 2023

I get this question a lot: “How do I measure content marketing success?” It’s a much better question than, “ when will my content marketing work ?” or “what are some good content marketing examples ?” So often, people working in content marketing think that performance is subjective. But be careful.

Content Marketing 120

Content Marketing Marketing Content Keywords 120

Neil Patel

SEPTEMBER 21, 2021

Looking for a new way to research or find content ideas for your marketing content ? Anyone can use this tool, such as marketers, academics, or anyone who wants to do research. Not to mention, it costs 62 percent less than traditional marketing and can triple the number of leads you bring in. Let’s get started!

Content Management System 142

Content Management System Food Content Keywords 142

The Hoth

DECEMBER 7, 2022

Before you propose your new ad strategy using interactive 360° video walls around town, you need to stop and consider the marketing expenses involved. . Sure, it’d be great to roll out an innovative new digital marketing campaign using interactive technology, but if you can’t afford it, there’s no way it’s going to happen. .

Marketing 101

Marketing Brand Awareness Freelance Content Creation 101

Content Marketing Institute

JANUARY 21, 2019

I know what you might be thinking: What happened to the content I’m used to reading here at Content Marketing Institute? 15% of B2B brands implement influencer marketing via “consistent, integrated campaigns,” according to research from Traackr and Altimeter Group. To summarize: Target audience = digital marketers.

Content Marketing 104

Content Marketing Marketing Editorial Content 104

BKA Content

JANUARY 24, 2024

A recent survey revealed that 73% of marketers believe getting the attention of business-to-business audiences can be challenging. Professional SEO companies provide services that include developing optimization strategies, researching keywords and writing high-quality content.

SEO 98

SEO Search Engine Optimization Manufacturing Finance 98