Backlinko

OCTOBER 23, 2024

Want to create a content marketing strategy that actually works? Through content marketing, Backlinko attracts over 772,000 monthly sessions. Identify Your Goals Before you do anything, set specific, time-bound goals for your content marketing strategy. And an email marketing campaign offering exclusive deals.

Content Marketing 93

Content Marketing Marketing Government Content 93

Neil Patel

SEPTEMBER 2, 2021

Dynamic keyword insertion is an ideal strategy to improve relevancy and lower paid ad costs. If you aren’t sure what dynamic keyword insertion is or how to make the most of it, you are in the right place. If you aren’t sure what dynamic keyword insertion is or how to make the most of it, you are in the right place.

Keywords 133

Keywords IT Landing Page Ads 133

Contently

DECEMBER 16, 2022

How-to advice is one of the most dominant strategies used in marketing. While most marketers have good intentions when writing how-tos, they don’t always hit the mark on creating useful content. We’ve extensively researched marketing’s “advice problem” and have discovered the sweet spot.

Content Marketing 114

Content Marketing Marketing Content Banking 114

Buffer

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Content Marketing 126

Content Marketing Marketing Social Media Search Engine Optimization 126

BKA Content

JULY 28, 2023

Content Marketing Vs Social Media Marketing: Finding the Right Balance For a long time, content was the king of online marketing. Now, social media marketing is a major contender for the throne. In the matchup of content marketing vs social media marketing, which channel would win?

Social Media 95

Social Media Content Marketing Media Marketing 95

The Hoth

FEBRUARY 15, 2023

While SaaS applications are undoubtedly useful, the oversaturation of apps & content makes marketing these services quite the challenge. In particular, SaaS marketing strategies involve long & complex sales cycles, rigorous brand-building, and a healthy amount of lead generation. What Makes SaaS Marketing Unique?

Marketing 102

Marketing Education Brand Awareness Keywords 102

BKA Content

MAY 31, 2023

Content Marketing Guide for Insurance Companies You’ve heard by now that insurance content marketing can help grow your business, but have you added this strategy to your arsenal? Despite these reservations, there are solutions to creating content that raises your google rankings and encourages insurance lead generation.

Insurance 98

Insurance Content Marketing Marketing Content 98

BKA Content

JANUARY 27, 2023

Incorporating Artificial Intelligence in Business Marketing When you hear the phrase “artificial intelligence in business,” what first comes to mind? Maybe you thought of futuristic, life-like robots rolling around the office, generating reports and telling terrible jokes. It’s a warmer approach to sales versus contacting cold leads.

Marketing 98

Marketing Content Creation Search Engine Optimization Proofreader 98

Neil Patel

AUGUST 31, 2021

Harnessing what’s trending could be a powerful fuel for your digital marketing strategy, for the content you are creating, and for reaching your target market with a message that resonates. You’ll learn what people are talking about, how they’re feeling, what they’re wondering about, and what’s the general buzz.

Marketing 137

Marketing Social Media Lead Generation Concept 137

Neil Patel

JULY 12, 2021

Marketing is important to your business. However, as customers evolve, so does the unpredictable marketing landscape. This means you’re likely spending more and more time trying to keep up with the latest marketing tips and trends. What is Marketing Automation? It’s perfect for content marketing. The good news?

IT 145

IT Landing Page Marketing Sales 145

ContentWriters

FEBRUARY 8, 2023

One of the best ways is through video marketing. However, there are many different types of video marketing that businesses can create. This article will discuss some basics of B2B video marketing and what makes a good B2B video. 8 B2B Video Marketing Ideas Video marketing for B2B is gaining more and more popularity.

Marketing 115

Marketing Brand Awareness Social Media Promotion 115

Contently

DECEMBER 27, 2022

Content Marketing Institute (CMI) predicts that companies will spend less on paid content and focus more on organic ways to gain audience share in the new year. Contently pioneered the content maturity model to map out a content marketer’s journey to world domination (just kidding). Assess how your content performed. Not at all!

Content Marketing 123

Content Marketing Marketing Content Utilities 123

The Hoth

JANUARY 24, 2023

Finding the right marketing talent for your small business is crucial if you want to see continued growth and expansion in the future. Yet, top marketing professionals don’t stay available for long, as according to LinkedIn, the best candidates are off the market within 10 days. Not at all. You just need to know where to look.

Agency 96

Agency Recruitment Marketing Lead Generation 96

Neil Patel

AUGUST 19, 2021

A study by Hinge Marketing found accounting and financial service firms were the slowest growing of all professions studied. The difference between low-growth and high-growth businesses in any sector is marketing. Marketing is what develops the all-important know, like, and trust factor. 6 Marketing Tips for CPAs.

Brand Awareness 145

Brand Awareness Marketing Keywords Digital Marketing 145

Neil Patel

MARCH 11, 2023

As many as 91% of B2B marketers use content marketing as part of their marketing strategy. You’ve likely already realized its importance and plan to make changes to include it in your overall marketing strategy ASAP. Do you know what your competition is writing about and how they market it?

Content Marketing 114

Content Marketing Marketing Content Social Media 114

Neil Patel

FEBRUARY 17, 2021

With the competition for customers becoming stiffer by the day, brands have to be savvy about the way they do their marketing. You must employ marketing strategies that work. One such marketing strategy is direct response marketing. What is Direct Response Marketing? Advantages of Direct Response Marketing.

Recruitment 141

Recruitment Marketing Social Media Lead Generation 141

Elna Cain

FEBRUARY 27, 2024

As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. So, if you want to market yourself as a SaaS content writer, once you pick an industry or SaaS company to pitch to, state the writing niche or service you provide.

Content Writer 237

Content Writer Writer Content Writing 237

Neil Patel

JANUARY 27, 2021

How confident do you feel about your digital marketing strategy? If you aren’t seeing the results you hoped for, this guide will walk you through a 21 day digital marketing challenge that will help you reach your digital marketing goals. A Digital Marketing 21 Day Challenge. I’ve just provided the framework.

Digital Marketing 129

Digital Marketing Marketing Social Media Keywords 129

Neil Patel

MAY 10, 2021

Here’s what you need to know about its effect on the digital marketing industry. Why Should You Use Blockchain in Marketing Data Security? Marketers can leverage blockchain by giving customers transparency and data protection while combating fraud and building brand recognition. Improved Keyword Tracking.

Medical 122

Medical Marketing Hospitality Digital Marketing 122

Content Hacker

OCTOBER 26, 2023

You could have used the perfect sales pitch but you’re left wondering why no one cares… Marketers make this mistake all the time and if you keep it up you’re going to make yourself (and your prospects) sick and tired of it. Marketing” is helping people buy from you. Ever heard of a marketing “funnel”? Read that again.

Content Marketing 52

Content Marketing Marketing Content Search Engine Optimization 52

Blogtrepreneur

APRIL 5, 2024

The courtroom of legal marketing has a new challenger in the ring: Pay-per-click (PPC) advertising. Traditional marketing offers undeniable reach, building brand awareness like a meticulously crafted opening statement. But should established firms trade familiar territory for this digital battlefield? Not necessarily.

Brand Awareness 52

Brand Awareness Marketing Advertising Lead Generation 52

Neil Patel

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for.

Marketing 145

Marketing Brand Awareness Social Media Education 145

iWriter

MAY 29, 2024

Wondering how to elevate your marketing game? Attract a Wider Audience Expanding your reach is crucial in today’s digitally driven market, and providing a free e-book is an exceptional strategy to attract a diverse and wider audience. Look no further than the power of a free e-book.

Marketing 52

Marketing Persuasion Content Writer Lead Generation 52

BKA Content

MAY 29, 2024

It can also increase lead generation and sales. Over 25% of searchers will click on the first result that pops up, dramatically increasing your website’s traffic and by extension generating more leads and sales for your business. Understanding Pool Builder SEO SEO is one of the most important aspects of digital marketing.

Search Engine Optimization 97

Search Engine Optimization Engineering Keywords Lead Generation 97

Neil Patel

MARCH 8, 2021

Which is just one of the reasons SMS marketing no longer sucks. Most online marketers laugh at the idea of SMS marketing because they think it’s more regulated than email marketing. Meanwhile, SMS marketing is lurking in the background, waiting for you to capitalize on it. The Many Advantages of SMS Marketing.

IT 145

IT Marketing Text Keywords 145

BKA Content

JANUARY 24, 2024

A recent survey revealed that 73% of marketers believe getting the attention of business-to-business audiences can be challenging. Professional SEO companies provide services that include developing optimization strategies, researching keywords and writing high-quality content.

SEO 98

SEO Search Engine Optimization Manufacturing Finance 98

The Hoth

DECEMBER 7, 2022

Before you propose your new ad strategy using interactive 360° video walls around town, you need to stop and consider the marketing expenses involved. . Sure, it’d be great to roll out an innovative new digital marketing campaign using interactive technology, but if you can’t afford it, there’s no way it’s going to happen. .

Marketing 101

Marketing Brand Awareness Freelance Content Creation 101

Content Hacker

MARCH 2, 2023

Inbound content marketing just might be the magic touch you need. 3x more leads than traditional marketing (with a 67% cost savings). 3x more leads than traditional marketing (with a 67% cost savings). The secret to this marketing methodology lies in the word “inbound.” 97% more inbound links.

Content Marketing 92

Content Marketing Marketing Content Content Creation 92

BKA Content

JANUARY 19, 2023

The Top 2 Online Marketing Strategies for Small Businesses If you are a small business owner, one of the biggest challenges you face is figuring out how to grow your small business with marketing online. Here are two online marketing strategies for small businesses that are guaranteed to improve lead generation, traffic and sales.

Marketing 52

Marketing Search Engine Optimization Lead Generation Insurance 52

Neil Patel

DECEMBER 4, 2020

Even if you have a smaller real estate business, you don’t have to rely on third-party databases to get traffic to your listings through real estate marketing. PPC Real Estate Marketing Trends. Today, we see many realtors using trends such as virtual staging, drone photography, inbound marketing, and automation of lead verification.

Marketing 127

Marketing Advertising Landing Page Keywords 127

Freelance Union

APRIL 16, 2024

Yet, to stand out and attract the right types of clients in today’s market, freelancers need to be methodical and strategic in their lead-generation efforts. This guide will explore a range of proven digital marketing techniques that can help you generate winning leads as a freelancer.

Freelance 86

Freelance Lead Generation Prose Social Media 86

BKA Content

FEBRUARY 18, 2023

Content Marketing Life Hack: Using a Content Writing Company Content Marketing is the driving life force behind keyword targeting, content creation, and online lead generation. It’s no secret that all of this content writing takes time, which is the one thing that most content marketers have in short supply.

Content Marketing 98

Content Marketing Content Writing Marketing 98

Neil Patel

JANUARY 24, 2023

I get this question a lot: “How do I measure content marketing success?” It’s a much better question than, “ when will my content marketing work ?” or “what are some good content marketing examples ?” So often, people working in content marketing think that performance is subjective. But be careful.

Content Marketing 120

Content Marketing Marketing Content Keywords 120

Smart Blogger

JULY 5, 2023

Embarking on the journey of LinkedIn marketing can feel like venturing into uncharted waters, can’t it? We’ve put together a list of actionable LinkedIn marketing strategies to help you tap into this potential and attract the right audience. What is LinkedIn Marketing? Why Should You Consider LinkedIn Marketing?

Marketing 64

Marketing Lead Generation Utilities Construction 64

The Hoth

AUGUST 1, 2023

Why are we telling you about squirrels in an article about marketing? It’s because the story perfectly illustrates the principle behind an inbound marketing strategy. If you attract new leads and potential customers by offering something of value (relevant content, lead magnets, etc.), How is that?

Landing Page 52

Landing Page Marketing Brand Awareness Keywords 52

Shorthand Content Marketing

JANUARY 5, 2023

For anyone interested in content marketing and using it to their advantage, there have been many great content marketing books published over the past 25 years that can help. Both elements are equally important when it comes to creating a successful content marketing strategy. The Top 12 Content Marketing Books for 2023.

Content Marketing 98

Content Marketing Marketing Content Social Media 98

BKA Content

MARCH 15, 2024

The 7 Best International SEO Agencies To Work With in 2024 Search engine optimization is more than a buzzword; it’s a vital part of modern marketing around the world. Our expertise lies in crafting tailored content that resonates across diverse markets. Partnering with BKA Content means gaining a trusted ally in marketing.

Agency 98

Agency SEO Hospitality Search Engine Optimization 98