This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Keyword cannibalization can negatively impact your website’s organic search performance. Cannibalized pages undermine your SEO efforts. Cannibalized pages undermine your SEO efforts. In this guide, we’ll teach you step-by-step how to identify and resolve keyword cannibalization issues. What Is Keyword Cannibalization?
If done well, SEO (search engine optimization) can send thousands of targeted visitors to your website every month. Backlinko started as a simple personal blog in 2012, publishing one or two posts per month. It has taken over a decade to reach this point, but our approach to SEO has remained consistent. Okay, ready?
SEO Writers : These professionals focus on optimizing content for search engines. How do you approach SEO in content creation? Are you looking to publish three blogs a month? Do you need keyword-specific SEO content? Blog Writers : They create engaging, informative articles to attract website traffic.
SEO Techniques Content authors also incorporate Search Engine Optimization (SEO) practices to make their content visible online. They enhance visibility on search engines by using highly searched keywords, metadata, and internal links. Without rigorous editing, even the best ideas risk being overshadowed by errors.
An SEO roadmap is where high-level objectives trickle down to project-level prioritization. Because having a solid SEO strategy is great. Below, I’ll break down why an SEO roadmap is such an important tool and how it can benefit your business at large. What Is an SEO Roadmap? But they don’t operate in a vacuum.
How can you work smarter and faster with SEO? Here are the best free SEO tools on the market that will fill up your toolkit with options for every scenario. After running an SEO audit, it also suggests areas where you can improve your internal linking, which helps boost your rankings in search engines.
SEO newsletters make it easy to keep up to date with what’s going on in the world of search engine optimization. Sign up and I’ll email to let you know about my favorite piece of content we’ve published each week. Sign up and I’ll email to let you know about my favorite piece of content we’ve published each week.
These plumbing companies all focus on the same core SEO strategies. They appear in Googles 3-Pack when prospective customers in their area search for “plumbing company and other related keywords. Their site also ranks for 3K keywords. With SEO for plumbers, your business can achieve similaror betterresults.
Local SEO for Small Businesses: A Complete Guide Search engine optimization (SEO) is a multifaceted marketing strategy for all businesses. However, local SEO for small businesses is particularly important for modest enterprises that depend on foot traffic and community support. What Is Local SEO for Small Businesses?
How To Outrank Your Competitors Using Google Gemini for SEO What if you could get direct insights on improving your content from Google? By using Google Gemini for SEO purposes, theres a way to identify why your content isnt ranking and learn how to make it better than your competitors. Ready to level up your SEO?
This concept is known as “information gain” in SEO. Picture this scenario: The top five search results for “SEO best practices” all talk about the same old stuff. But then, a new article pops up discussing how AI is changing SEO. This should give Google enough new content to test for our target keyword.
It revealed valuable insights about content longevity, SEO, and how our readership has evolved. How to refresh content: Our process When we set about auditing The Content S trategist , we quickly realized we had a larger, more complex problem on our hands—one that wouldn’t be fixed with a quick SEO scan of our blog content.
What does the rapid evolution of AI mean for SEO and the future of search? SEO is still crucial for effective content marketing–even as consumers switch from Google to AI tools in their searches. How businesses optimize for SEO is changing. To stay ahead, marketers must adapt their SEO content strategies.
To thrive as a freelance writer in 2025, mastering SEO content writing is essential. This guide covers key SEO content writing tips to help you craft optimized, high-ranking content. What Is SEO Writing? SEO-friendly content balances writing for humans and optimizing for search algorithms.
A content brief is a blueprint for high-quality, engaging, and SEO-friendly content. Here’s what team collaboration looks like at Backlinko: What to Include in a Content Brief Outside of keywords, it’s debatable what you should include in your brief. Secondary keyword: Related words or phrases that support the primary keyword.
This means SEO is an essential marketing channel for real estate agents. In other words, you need your content to rank on page one for your most important local keywords. If you do have some experience with SEO and link-building, feel free to skip this section. But how do you achieve such high rankings? Heres how it works.
It uses paid and unpaid tactics, like search advertising and local SEO, to help the business appear more prominently in local searches. Next, it ranks for 528 keywords with local packs, according to Semrushs Organic Research tool. They rank for 43 paid keywords, spending around $6.9K Now, you have a list of relevant keywords.
million blog posts get published. You can use a tool like Semrush’s Keyword Magic Tool to discover what people are actively searching for. Open the tool, type your seed keyword, and hit “ Search.” Select keywords that will help your website rank in search engines. Sort by Search Volume: Target high-volume keywords.
Ranking higher on search engines is a major goal of digital PR campaigns, meaning you can use digital PR for SEO success. In particular, digital PR has some savvy link-building tactics like publishing digital press releases, appearing on podcasts, and reaching out to online journalists. Link-building. Why is that?
At Backlinko, organic traffic brings us over 571K monthly visitorseach one specifically interested in SEO and digital marketing. For example, if someone searches “ seo competitor analysis ” on Google and clicks on a regular (non-ad) result, that counts as organic traffic. These unpaid clicks are organic traffic.
The typical length of a blog post is 1427 words ( Orbit Media ) 61% of bloggers typically publish content between 500 and 1500 words long. Only 14% of blogs typically publish 2000+ word posts ( Orbit Media ) Nearly half (47%) of bloggers publish every week or multiple times per month.
Back in November, we published an article discussing the use of copy in the Tech industry. Check out our article on AI we published back in January 2024 where we discuss how AI can assist you in your writing process. In fact, Googles algorithm updates have now made it that this outdated SEO tactic can harm your search ranking.
Content optimization #5- SurferSEO A good tool for content editors to create outlines and review search optimized content Think of Surfer SEO as a data scientist on demand who can analyze competitors, evaluate performance metrics, and tell you the technical factors that may impact your overall ranking of your content. I don’t think so.
For example, our SEO strategy guide dominates the search results. long tail keywords : But this wasnt by luck. We aim for every article we publish to meet or exceed Google’s helpful content standards. Use it before hitting publish to ensure your content meets Google’s quality standards. And you can, too.
20 benefits of publishing a blog post every day. Publishing daily demonstrates valuable and fresh content, positively impacting search rankings. Daily blogging expands keyword coverage, attracting a diverse audience. Targeting specific keywords increases organic traffic from users searching for those keywords.
It depends… Parasite SEO is where you leverage the authority of an established website to rank for competitive keywords. You do this by publishing content on the high-authority … Read more › But do these benefits come at the risk of a Google penalty?
Here’s a behind-the-scenes look at my typical writing process from start to publish. Keyword research with Ahrefs Every great blog post starts with a great idea – and then follows that up with thorough keyword research. Surfer has a handy Chrome extension that I use to build out the headers of my article.
SEO isn’t new, it has been around for a while. Just think of it this way… Google was founded in 1998 and SEO existed before Google as it wasn’t the first search engine. Take a guess… maybe links, on-page SEO, social media… seriously, take a guess…. It’s not a bad keyword… even has a cost per click at $18.61 Of course not.
How SEO Helps Your Business (and Why You Should Start Today) If you own a businesswhether it’s a small startup or a well-established brandyou might be wondering how SEO helps your business and if it’s worth the investment. Thats the power of SEO. Spoiler alert: It is. Running paid ads can get expensive fast.
It provides a way for companies to create thousands of website pages targeted at thousands of keywords—without having to design, write, and publish pages manually. Companies like Zapier, Zillow, and G2 use programmatic SEO to generate millions of pageviews each … Read more ›
😉) But there are also more niche newsletters like Lia Haberman’s ICYMI for influencer marketing information and The Publish Press’s newsletter if you’re into the creator economy. 7: Social media hashtags or keywords Think of social media hashtags and keywords as an extension of your FYP.
Have you ever seen a search optimization strategy without a focus on SEO content? That’s because in today’s environment, an SEO strategy is absolutely critical to getting your audience’s attention. Part of the problem is an increasing awareness among your competitors about the effectiveness of SEO.
When we talk about SEO, Google comes to mind for most search engine marketers. Most marketers don’t consider Bing (the second most used search engine) a lucrative channel, but it can be if you’ve optimized your site for Bing SEO. . The Benefits of Bing SEO. The Benefits of Bing SEO. Pay Attention to On-Page SEO.
Virtually every industry has been impacted by the rise of AI, but few compare to the drastic changes its brought to the SEO space. According to new research, 86.07% of SEO professionals have already adapted AI into their SEO strategies, and its pretty easy to see why. AI overviews and SEO How are AI Overviews impacting SEO?
You can also find authoritative sources using a general search engine by adding specific keywords to your search terms. Check the publisher: Are they a government agency or a professional institution? Well-researched articles with links to authoritative sources can enhance the SEO value of your work.
It requires an SEO-driven content strategy that accounts not just for your audience’s preferences, but their search behaviors. That’s where SEO content strategy tools come in. Instead, you need a healthy mix of tools, all playing their own distinct roles in driving your SEO content strategy.
You can also click “ Add to your search ” to add more keywords along with the image and find more relevant results. It gives you the option to add more keywords to your image search and visit any of the result pages. Click “ Add to your search ” on an iPhone to find more results by adding more keywords.
Is SEO pagination on your technical SEO site audit checklist ? If you publish loads of content or have a specific type of site, like an e-commerce store, then perhaps it should be. As I’ll discuss in this article, pagination has immense advantages, such as the SEO boost it may give. What is Pagination SEO?
But is Shopify good for SEO? Is Shopify Good for SEO In General? Yes, Shopify can be SEO-friendly, but success depends on how you optimize your store. What Are the SEO Issues With Shopify? Despite Shopifys popularity, some SEO professionals argue that it isnt a good platform for search engine optimization.
For example, Semrushs Ecommerce Booster app generates ad descriptions based on keywords, text length, readability, tone of voice, and format settings. Further reading: ChatGPT for SEO: Ultimate Guide, Tips & Prompts Claude Like ChatGPT, Claude is an AI chatbot that generates text responses to prompts. Then click Create article.
Sure, if you’re a content-generating machine that A) always knows the right keywords to target and B) never runs out of ideas! Also, SEO is fiercely competitive across all industries , so there are bound to be umpteen other websites covering the same topics you do. In theory, that shouldn’t be too difficult, right?
You’re not seeing results from your SEO strategy, and you’re about one ranking away from throwing your laptop out the window. You’re publishing new content consistently. You spend hours researching keywords. You have a leak in your SEO strategy. Here’s how to implement a solid SEO plan.
Understanding how to boost site traffic and keyword rankings can be simplified down to one powerful strategy: regularly feeding Google’s algorithm with strategic, keyword-focused content. SEO can be overwhelming, especially if you’re not seeing results or havent even started optimizing yet.
How much time does SEO copywriting take to improve search engine rankings. I was going through a Reddit thread about whether a person should invest in SEO if he is spending good money on advertising on Facebook and other social media networks. SEO copywriting is the backbone of search engine optimization.
We organize all of the trending information in your field so you don't have to. Join 36,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content