Content Marketing Institute

JULY 31, 2018

Marketers have used psychology to influence the behavior of customers for years – often with great success. Using psychology to inform your content marketing isn’t sneaky trickery. Here are five psychological principles that can help you create more effective marketing material. What does this mean for content marketers?

Content Marketing 103

Content Marketing Persuasion Marketing Content 103

Neil Patel

APRIL 22, 2021

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. Most B2B digital marketers aren’t using effective CTAs to engage their ideal customers. Not all call to action messages are created equal.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Creative Little World

FEBRUARY 21, 2023

In the busy world of online marketing, landing pages are an effective element for driving conversions and achieving a specific action and goal. But what exactly is a landing page? In this blog post, I will dive into the basics of landing pages, including what they are, how they work, and their benefits.

Landing Page 52

Landing Page Persuasion Lead Generation Sales 52

Creative Little World

MARCH 17, 2023

You need to avoid these common landing page mistakes to create an effective landing page with a high conversion rate and positive user experience. 5 Landing Page Mistakes to Avoid Not having a clear value proposition Too many distractions Weak call-to-action Poor visual hierarchy Not optimising for mobile devices 1.

Landing Page 52

Landing Page Persuasion Text Communication 52

Neil Patel

JUNE 23, 2021

If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. Try to outdo their persuasion – whether they’re focusing on price or are using a testimonial from an industry influencer. is an ineffective headline that won’t encourage a high CTR or meet your marketing objectives.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

Creative Little World

APRIL 19, 2023

In this blog post, I will dive into the basics of landing pages, including what they are, how they work, and their benefits. I’ll also cover the critical elements of an effective landing page and tips and best practices for creating one. Let’s start by getting a better understanding of how landing pages work.

Landing Page 52

Landing Page Persuasion Lead Generation Sales 52

Neil Patel

SEPTEMBER 16, 2021

Many times, marketers focus their SEO efforts entirely on discoverability. They want to tick that careful balance between keyword optimized and “ keyword stuffed ,” but here’s a secret: being on the first page of search engine results pages (SERPs) won’t do you any good if searchers aren’t interested in your content.

Landing Page 145

Landing Page Persuasion Keywords Social Media 145

Elna Cain

JANUARY 12, 2023

Marketing automation tools. Copywriters create content for marketing materials to draw in customers using persuasive language. Brochures, landing pages, and newsletters are examples of copywriting projects you might do. How this Creator Created One Landing Page and Made $1 Million. Copywriter.

Content Writer 162

Content Writer Writer Medical Copywriter 162

ProBlogger

JUNE 20, 2017

If you’ve been blogging for awhile, you’re probably familiar with landing pages, and may have even used a few of them for different campaigns. Whether you’re trying to drive people to sign up for your mailing list, or to purchase a product/service you’re promoting, landing pages can help you achieve your conversion goals.

Landing Page 54

Landing Page Persuasion Copy Text 54

Credible Content

MAY 25, 2023

With your writing skills, you can transform ordinary words into persuasive, engaging, and memorable messages. Attention spans are fleeting, and competition is fierce in the world of advertising and marketing. Whether it’s a catchy headline, a compelling product description, or a persuasive call to action, every word counts.

Copywriter 130

Copywriter Copywriting Persuasion Writing 130

Content Hacker

AUGUST 18, 2023

So, you’ve heard about a s ales funnel marketing strategy , right? Usually, this is all about segmenting your marketing (and your content) so you address each sales funnel stage (awareness, intent, desire, consideration). So, how can you develop a sales funnel marketing strategy that boosts your revenue?

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Sales Landing Page Marketing Copy 90

Neil Patel

AUGUST 16, 2021

With lead generation, you can attract leads (your potential customer) into a marketing software system with the hope of nurturing them through the buying process. Marketers, particularly B2C marketers , rely on several channels to drive leads to their businesses and boost their conversion rate: SEO paid ads social media email landing pages.

Lead Generation 145

Lead Generation IT Landing Page Social Media 145

Neil Patel

FEBRUARY 16, 2021

No, it’s not about who has the right to publish a book or a photo (that’s copyright) nor is it just about writing blogs or social media posts, though those two can blur the lines of copywriting and marketing, depending on your goals. . Copywriting might be found on: Website pages Brochures Paid ads Landing pages Product pages.

Copywriter 145

Copywriter Copywriting Landing Page Copy 145

BKA Content

MAY 27, 2023

How To Improve Marketing to Baby Boomers There is no shortage of blogs, guides, how-to articles and ebooks about marketing to millennials , but what about marketing to baby boomers? A little research and insight can show you to how to market to baby boomers effectively. What Are Baby Boomers? We’ve got you covered.

Marketing 98

Marketing Persuasion Entertainment Search Engine Optimization 98

Neil Patel

MARCH 28, 2023

It’s a huge, ready-made market, with nearly 3 billion active monthly users, according to DataReportal. Driving customers—not just visitors—to your landing page is the best way to make sales. Most are happy with their day job and wouldn’t be interested in our marketing or coaching package. That’s a critical difference.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Content Marketing Institute

OCTOBER 4, 2018

Is your content persuasive? If your content doesn’t include data, it is less likely to be trusted, persuasive, or even read. Almost three-fourths (73%) say content with data is more persuasive (6% say it’s less persuasive). Persuasive #content? Is your content trustworthy? Click To Tweet. Click To Tweet.

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Persuasion IT Content Entertainment 111

Grammarly

DECEMBER 26, 2023

Long considered a traditional marketing strategy, sales letters remain relevant today by continually evolving. Sometimes sales letters are still sent by snail mail, but the format has seamlessly adapted to email, web page copy, and even videos. Next, marketing materials benefit from a touch of humanity—AI’s biggest weakness.

Sales 111

Sales Writing Persuasion Copywriter 111

Neil Patel

OCTOBER 16, 2020

You see, neither the promises nor problems that come with Google AdWords can fully describe the dynamic mechanism of a marketing platform and how it works. Incorporating Google AdWords into your marketing strategy is the only way you won’t fall behind. Creating laser-targeted landing pages. Review the Campaign Strategy.

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Consulting Landing Page Search Engine Optimization Persuasion 111

Credible Content

AUGUST 31, 2022

Use persuasive words when copywriting for e-commerce. You can do copywriting for an e-commerce website at different locations such as the homepage, the landing page, the about us page or the blog. It is one of the most important tools in your marketing bag. Use persuasive words when copywriting for e-commerce.

Copywriter 130

Copywriter Copywriting Persuasion Search Engine Optimization 130

Susan Greene

SEPTEMBER 16, 2016

Add landing pages to target specific niches. Transform your medical practice into a growth business using proven marketing techniques. But in today’s highly competitive healthcare market, is providing good care enough to grow your practice? You must be actively marketing. Probably not. Consumers Get Picky.

Healthcare 130

Healthcare Medical Copywriter Copywriting 130

Susan Greene

OCTOBER 8, 2017

I work with small- to mid-sized companies that can’t afford a full-service marketing firm or ad agency but appreciate the value of high quality, persuasive copy in their marketing materials. Determine what pages you need and the information each page should contain. Meet Susan Greene, Florida Copywriter.

Copy 130

Copy Freelance Copywriting Copywriter Copywriting 130

Express Writers

JANUARY 31, 2023

It can be an important tool to improve conversion rates on landing pages, blogs, and other types of content. To be more persuasive, you need to give the reader a lot of information. It is easier to convince someone to buy something with an entire page’s worth of information than a couple of sentences. Why is this?

Copywriter 98

Copywriter Copywriting Landing Page Persuasion 98

Buffer

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Content Marketing 120

Content Marketing Marketing Social Media Search Engine Optimization 120

The Hoth

JANUARY 30, 2023

Is your marketing agency able to quickly and accurately check performance metrics (such as SEO , CRO, PPC , etc.), Is communication between your team effortless, or do you struggle to get everyone on the same page? Let’s consider a quick example to illustrate why marketing tools are so essential.

Agency 98

Agency Marketing Keywords Landing Page 98

Backlinko

SEPTEMBER 6, 2024

AI copywriting involves using artificial intelligence tools to generate compelling marketing copy. You can use it to create: Snappy taglines Persuasive product descriptions Attention-grabbing social media posts There are lots of AI copywriting tools out there. Best for creating product descriptions and landing page copy Copy.ai

Copywriter 95

Copywriter Copywriting Ad Copy Landing Page 95

The Hoth

NOVEMBER 7, 2022

Lastly, how you should use them in your content marketing for excellent results. . This can lead to higher search volume and conversion rates from your content marketing and search terms. Long-tail keywords drive overall traffic to a website, landing page, or other online content. Let’s get started!

Keywords 104

Keywords SEO Landing Page Content Creation 104

Susan Greene

SEPTEMBER 29, 2022

If you’re marketing a software product, then you know that trying to sell software is way different than e-commerce or info. Your copywriter will research your market and talk to your customers to find out what they know — and don’t know — about the product and product category. Need help with copy for your SaaS product?

Copywriter 130

Copywriter Copywriting Copy Persuasion 130

Neil Patel

MARCH 30, 2023

Facebook Ads are one of the more popular advertising options for people who are new to online marketing. However, despite 90% of marketers claiming to use Facebook Ads , there are still many who try and fail to generate positive conversion rate results. If you’re a marketer, that’s one of the worst things that can happen.

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Ads Landing Page Advertising Copy 113

Smart Blogger

MARCH 10, 2023

With this in mind, let’s go over the elements of a good, persuasive testimonial. Telling a good story — one that weaves in narrative elements that sparks emotion within the reader, making them want to keep reading and take action — is a great way to craft a persuasive testimonial readers can relate to. Overcome Objections.

Persuasion 110

Persuasion Writing Storytelling Script 110

BKA Content

NOVEMBER 15, 2023

Each marketing agency has certain areas where it stands out. This type of content is: Persuasive Friendly Authoritative Engaging We help you make a great first impression with potential customers. We adapt to your marketing budget and goals. When they like your brand, they’re more likely to click the “buy now” button.

SEO 98

SEO Retail Search Engine Optimization Landing Page 98

Content Hacker

JULY 21, 2023

The power of content marketing is undeniable. Perhaps you, too, aren’t seeing great results from your blog posts and overall content marketing campaigns. And that’s even after following all the content marketing strategies you’ve learned and read about. Not all people fit in one or the other of the marketing funnel stages.

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Content Marketing Persuasion Marketing Government 73

ContentWriters

DECEMBER 14, 2022

Marketing makes up a large part of your success as a real estate agent because it connects you to leads, strengthens relationships with existing clients, and can boost your website’s SEO credentials. But how do you create an excellent real estate blog and other marketing content? Closing more deals is the goal in real estate!

Copy 98

Copy Writing Persuasion Landing Page 98

Grammarly

JUNE 26, 2024

Instead of this: Write a marketing email for our window washing services. Do this: Write a marketing email for our company’s window washing services. Instead of this: Write a landing page promoting our summer sale. This landing page will go live on June 20, and everything is 20 percent off July 1–4 for the sale.

Writing 104

Writing Healthcare Landing Page Manufacturing 104

Creative Little World

JANUARY 4, 2023

Copywriting is an essential part of marketing. In this article, we’ll dive into copywriting 101 and why good marketing copy should be a top priority when it comes to your marketing and sales. Keep reading for tips on how to create grea t copywriting for marketing. What exactly does a copywriter do?

Copywriter 52

Copywriter Copywriting Persuasion Marketing 52

Kristi Hines

AUGUST 4, 2023

This comprehensive article explores the landscape of generative AI solutions available for businesses in areas like marketing, sales, customer service, coding, HR, legal, and finance. It is designed to empower marketers to ideate, compose, and perfect their content at an unprecedented speed.

Marketing 130

Marketing Utilities Social Media Recruitment 130

Credible Content

JUNE 18, 2023

It involves crafting compelling messages, headlines, calls to action, and persuasive arguments that appeal to the target audience’s emotions, desires, and pain points. ” Use compelling language Your CTAs should be compelling and persuasive, enticing the reader to act. Lack of storytelling Lack of storytelling.

Copywriter 130

Copywriter Copywriting Proofreader Persuasion 130

Grammarly

DECEMBER 12, 2023

A CTA is more than a prompt; it’s a strategic marketing tool designed to elicit an immediate response, transforming passive onlookers into active participants. No matter whether you’re asking your audience to make a purchase, subscribe to a service, or engage with content, the call to action is a strategic marketing tool.

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Persuasion Social Media Advertising Portfolio 96