Backlinko

JULY 22, 2024

If done well, SEO (search engine optimization) can send thousands of targeted visitors to your website every month. This article covers how to do SEO for your website in 10 digestible steps. Set Up Your Website If you haven’t already set up your site, it’s time to choose a platform. Okay, ready? Let’s start with step one.

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Website SEO Search Engine Optimization Architecture 107

Neil Patel

AUGUST 6, 2021

Despite their importance, many brands fail to make their product’s features clear on their websites—and that could cause revenue to drop. Whether your product comes with ten features or two, you need to be talking about them across your website including your product descriptions, landing page , and even your homepage.

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Website Landing Page Manufacturing Sales Copy 142

Neil Patel

JANUARY 12, 2022

If you want to succeed in online marketing, your website needs to be effective. Website performance metrics are the key. In this blog post, I’ll share 10 website performance metrics that will help you understand your site’s overall performance. Why Is It Important to Track Website Performance Metrics? Website Speed.

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Website Landing Page Lead Generation Keywords 127

Neil Patel

DECEMBER 18, 2020

However, the psychology of color is often a subject of disagreement in marketing and website design because color preference varies widely between individuals. This article discusses the use of color in website design. CRO is an integral part of building a successful website. Color is critical. So, how do you get it, right?

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Website Landing Page Food Banking 145

The Hoth

OCTOBER 3, 2023

If you guessed optimized anchor text, then you’re 100% correct. Both established and new SEOs tend to overlook optimizing their anchor text, as they’re too focused on acquiring as many backlinks as possible. Yet, anchor text is a ranking factor , as it provides valuable context to search engines about the web pages your links point to.

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Text SEO Keywords Engineering 98

Neil Patel

OCTOBER 27, 2020

If you want to build a website for your business, it’s no different. Most of the articles that I write on my blogs are catered towards intermediate to experienced marketers and those with a business website. Many are trying to decipher how to use a website template. But, you will stunt the growth of your business website.

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Website Content Management System Social Media Copy 145

Bramework

JANUARY 7, 2023

Are you trying to figure out if you truly need to hire a website content writer for your blog or business? In this post, I will outline everything you need to know about working with a website content writer to enhance and elevate your digital presence. What is a Website Content Writer? What Does a Website Content Writer Do?

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Content Writer Writer Website Script 98

Neil Patel

FEBRUARY 16, 2021

Organic search traffic is critical for growing your website and business. Stick around, because I’m spilling the beans on everything I’ve learned about SEO and how to get your website indexed fast in this step-by-step guide! Fortunately for Google search users and ethical website owners, those days are long gone.

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Website Search Engine Optimization Social Media Engineering 141

Neil Patel

NOVEMBER 24, 2021

It’s probably fair to say that all e-commerce website owners want the same thing: higher visibility on search engines and more sales. After all, heightened visibility means getting seen on search engine results pages, or SERPs. Fortunately, there’s plenty you can do to get your e-commerce website to rank higher.

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Website Landing Page Keywords Social Media 122

Content Marketing Institute

JUNE 18, 2018

You need to create videos for your website. Video content sees 41% more search traffic than text or image via @aberdeengroup #research. Adding video to your site isn’t a “a fashion accessory, it’s a ‘must-have’ … for every commercial website,” according to EyeView , a video solutions agency. HubSpot Click To Tweet.

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Website Editorial Team Landing Page Content Creator 111

Neil Patel

JANUARY 15, 2021

In fact, 40 percent of website traffic begins with a search query. Once your website begins to rank on the first pages of Google’s search results, you’ll get more visibility. Getting to page one of the search results is vital. 75% of users don’t even click past the first page! You’ll be taken to a results page.

SEO 145

SEO Landing Page Keywords Social Media 145

Neil Patel

MAY 3, 2021

It can be used to test everything from website copy to sales emails to search ads. A/B testing is a marketing strategy that pits two different versions of a website, ad, email, popup, or landing page against each other to see which is most effective. What is A/B Testing and Why Does it Matter?

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Landing Page IT Copy Sales Copy 144

Neil Patel

MARCH 28, 2023

Driving customers—not just visitors—to your landing page is the best way to make sales. The “poorly targeted” one delivered 278 website clicks costing $0.142 apiece. While the one with good audience targeting delivered 1,103 website clicks at only $0.03 A great way to start is with a conversion-based Facebook ad campaign.

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Ads Landing Page Ad Copy Advertising 145

Credible Content

SEPTEMBER 17, 2022

Usually, the line between being a content writer and copywriter is constantly being blurred when you are writing for blogs and websites. The main sections of a website such as the homepage, the services page/pages, company profile, and product descriptions. Landing pages. Generic content on the website.

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Content Writer Copywriting Copywriter Writer 130

Neil Patel

JANUARY 26, 2021

There are currently two ways to place videos on your landing pages or website—link or embed videos. This article will compare the pros and cons of embedding or linking videos on your website and its SEO benefits. Visitors can watch the video on your website without leaving the current page.

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Landing Page IT Storytelling Text 117

Neil Patel

SEPTEMBER 16, 2021

These are the snippets of text that appear below your title tag in the SERPs. An effective meta description informs users what your page is about and also compels them to click through to your post. For this to work, you must implement image SEO best practices like naming your images properly and adding alt text.

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Landing Page Persuasion Keywords Social Media 145

Neil Patel

APRIL 22, 2021

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. His button text uses two words, “Download Now,” and also uses simple button design to appeal to people’s emotions and persuade them to opt in to a bigger email campaign.

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Landing Page Lead Generation Persuasion Telecommunication 145

Neil Patel

SEPTEMBER 11, 2020

The difference is it will appear at the top of search page results and on competitors’ profiles: With custom ads, you can add text snippets, choose a photo, and select the customer review you’d like to feature: You can also add value propositions to the bottom of your advertisements, such as sale and deal details or average response time.

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Ads Landing Page Advertising Sales 145

Kristi Hines

AUGUST 2, 2023

Leverage SEO and SEO Assistant tools for thorough on-page SEO analysis, sending a URL and keyword while generating valuable search engine keyword information for content creation. Employ SEO CORE AI to analyze and improve the SEO of a website using AI, providing comprehensive advice on websites, keywords, and competitors.

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Utilities Transportation Medical Content Creation 246

Creative Little World

FEBRUARY 21, 2023

In the busy world of online marketing, landing pages are an effective element for driving conversions and achieving a specific action and goal. But what exactly is a landing page? In this blog post, I will dive into the basics of landing pages, including what they are, how they work, and their benefits.

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Landing Page Persuasion Lead Generation Sales 52

Income Diary

MARCH 19, 2024

In today’s digital landscape, your website’s visibility can make or break your business. A strong online presence, coupled with a website that’s both pleasing to the eye and optimized for search engines, anchors your digital footprint. Imagine the potential of reaching millions without spending a dime.

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Promotion Website Social Media Advertising 105

Neil Patel

DECEMBER 14, 2020

As a new brand, you can use this to your advantage by redirecting traffic to your store instead of to your website. Create an Enticing Advanced Amazon Landing Page That Converts. Anyone can build a landing page on Amazon, but how can you be sure it will convert?

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Ads Sales Brand Awareness Landing Page 145

Neil Patel

FEBRUARY 10, 2021

If you have a website and a business, you can measure and create a sales funnel that converts, even if you’re starting from scratch. Step 1: Create Lead-Capturing Landing Pages for Increased Funnel Conversions. You can create landing pages for visitors at any stage of the funnel. Here’s how to do it.

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Landing Page Lead Generation Social Media Sales 133

The Hoth

OCTOBER 24, 2022

Schema markup is code that you can use to markup certain elements of your website to help search engines understand them better. By adding local schema markup to your website, you can tell search engines exactly what your business name is, your image, your address, phone number, hours of operation and more. What Is Local Schema Markup?

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Website Script Engineering Text 98

Neil Patel

APRIL 14, 2021

Your Max CPC is determined by your website’s conversion rate, profit per customer, and target advertising profit margin. Use the formula below to calculate your Max CPC and then compare to the estimated CPC you found above: Max CPC = (profit per customer) x (1 – profit margin) x (website conversion rate).

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Landing Page Advertising Keywords Ads 143

Neil Patel

JANUARY 25, 2021

Did you trust that business enough to check out their website or get in touch with them? Aside from your contact info, your business listing should also include: Your website An SEO optimized description of your business Links to your social profiles Photos of your business. Create a Quality Landing Page. Probably not.

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Landing Page Architecture Keywords Text 132

Neil Patel

MAY 5, 2021

Finally, the best source of keywords can come from your own website. Text ads are the type you usually see on the primary Google search page. They offer display and text ads in association with highly targeted keywords. They combine display and text ads with targeted search terms. Create a Landing Page.

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Advertising Landing Page Social Media Keywords 123

Creative Little World

APRIL 19, 2023

In this blog post, I will dive into the basics of landing pages, including what they are, how they work, and their benefits. I’ll also cover the critical elements of an effective landing page and tips and best practices for creating one. Let’s start by getting a better understanding of how landing pages work.

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Landing Page Persuasion Lead Generation Sales 52

Neil Patel

JUNE 23, 2021

For example, you might be a high-end shoe company, but your PPC competition might be discount websites. You can also go to the tool’s homepage and enter your competitor’s website directly. Back up your claims with data and testimonials on your landing page/ad copy/ and social media adverts. This establishes trust.

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Ad Copy Copy Ads Persuasion 136

Elna Cain

MARCH 17, 2024

no website). For example, my local pet store doesn’t have a website, but it has a Facebook page where it shares logistical information (days and times for pet grooming) and educational posts to help people have healthy pets. They may hire you to do the rest of their website or to write their weekly news campaigns.

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Freelance Social Media Email Copy Copy 187

Quick Sprout

JULY 22, 2022

They provide a host of lead nurturing tools to help you grow your contact list: Landing pages. Create actionable and engaging web pages to collect leads for you. Place forms anywhere on your website to get user information. Up to 1MM emails Marketing automation Facebook ads Retargeted ads Landing pages Telephone support.

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Marketing Landing Page Lead Generation Sales 144

Neil Patel

JULY 16, 2021

Small but mighty, simple yet complex, internal links help navigate users through your digital content and give search engine crawlers information about how your website works. Internal links are found on almost every page on the internet. Internal links are links from one page to another within a single domain.

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Architecture Text SEO Engineering 145

Neil Patel

MARCH 23, 2021

Google Search ads can also show up on a variety of other websites and apps. The keywords, rather than image or text ad data, you target are arguably the most important factor when running a Search campaign. Of course, this is all assuming that your landing page is adequately optimized – something we’ll touch on later.

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Landing Page Keywords Ads Ad Copy 142

Neil Patel

NOVEMBER 23, 2021

For example, your ad might show as a banner ad on one site and a dynamic text ad on another. Text Combinations Can Be Quite Tricky—Create Them Wisely. One significant advantage of responsive display ads is that they offer more text fields for you to work with. Your Landing Page Should Always Match Your Ad.

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Ads Landing Page Text Copy 112

Neil Patel

OCTOBER 1, 2021

You have a notice on your landing page, encouraging people to sign up for a free sample week or taster session. Secondary goals, on the other hand, give you more insight into user behavior and how people interact with your website. Highlighting Page Text. For example, say you’re a personal trainer.

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Landing Page Social Media Text Copy 128

Quick Sprout

AUGUST 24, 2022

You’ll be able to preschedule emails and text messages when someone joins your list, for example, tailoring these automated sequences based on demographics or custom attributes that you set. Design landing pages that convert. With that you’ll be able to set up landing pages and transaction emails.

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Marketing Landing Page Lead Generation Sales 126

Neil Patel

AUGUST 6, 2021

Coupled with BigCommerce’s fully customizable email templates (using code or the text editor), creating follow-up campaigns couldn’t be easier. Determine the ad format you’ll use (video, text, etc.) Optimize your landing pages for better conversions. Your landing page is an essential part of your sales funnel.

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Landing Page Social Media Sales SEO 142