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Struggling to Write Copy? There’s a Better (and Affordable) Way

Susan Greene

In addition to writing websites, I also do other types of copywriting work including: Landing pages – Pick a specific niche and create a detailed page wholly dedicated to that topic with a lead-generating, landing page. Do you offer copywriting of anything other than websites? Absolutely.

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White Paper vs. eBook: Examining Content Marketing Strategies

ContentWriters

The word “eBook” (also spelled “ebook” or “e-book”) is just what its name suggests: a digital “book” that’s published electronically for lead generation, knowledge sharing, and building through leadership. In the marketing world, eBooks offer an opportunity to showcase thought leadership and capture leads.

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10 Examples of Product Descriptions That Sell

BKA Content

On top of that, though, the art of product writing can also have major benefits relating to organic search/SEO, lead generation and overall sales. Fluffy marketing copy just can’t compete with real information. Who is it designed for? Why do customers need it? How can people use it?

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Top 10 Types of Copywriting to Make Money in 2023 (& Beyond)

Smart Blogger

And on another, you may find yourself crafting clever billboard copy for Shopify: 2. Typically, marketers are concerned about tangible metrics: sales volume, leads generated, email subscribers added, etc. And as sales copy continue to bombard consumers at every turn, gaining their attention becomes much harder.

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Powerful B2B Copywriting Strategies That Drive Conversions

Copywriter Collective

While alternative content formats like video have shifted marketing significantly in recent years, textual content remains a powerful part of content marketing. While B2B content marketing is not new, its effectiveness depends on how well the content is written and structured.

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Build a Better Website with the StoryBrand Framework

Pronto Marketing

Creating a satisfying hero’s journey is one of our main objectives when developing effective marketing copy for our clients’ websites. While StoryBrand can be used in many aspects of marketing and branding, we try to present a complete story up front on the homepage. Miyagi to their Daniel-san.

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What is a Content Marketing Specialist? How Do They Help Your Business?

Shorthand Content Marketing

They may also liaise with the brand manager who oversees the look and feel of the marketing campaigns for products and services. They may also liaise with the sales team to track lead generation results. Content marketing specialists will typically have extensive experience in marketing, SEO, PPC, or social media marketing.