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When You Should (and Shouldn’t) Create Long-Form Content

Content Marketing Institute

It’s a mistake to write 2,000-plus-word blog posts only because you heard long-form content delivers higher rankings. Continue reading → The post When You Should (and Shouldn’t) Create Long-Form Content appeared first on Content Marketing Institute.

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How to Create Long-Form Content (& Why It Matters)

Content Hacker

It would be easy to assume that long-form content is no longer relevant these days. In a world consumed by TikToks and the endless scroll, it seems like short-form content reigns supreme. Learning how to create long-form content is therefore a waste of time. Overwhelmingly, written content.

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The Importance of Technical Writing in Marketing

ContentWriters

Learn more about why technical writing is crucial for marketing success below. In marketing specifically, technical writing guides audiences through the buyer’s journey, offering educational resources that simplify decision-making. Beyond just informing, technical content plays a decisive role in marketing.

Writing 64
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The Best Luxury Marketing Strategies

Neil Patel

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. Good doesn’t cut it in the luxury category; a brand has to be at the very top of the market. Me neither.

Marketing 145
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5 Unique Ways to Craft the Best Cold Email Subject Lines

Freelance Magic

For example, I write long-form content for SaaS ecommerce brands , but one client might need a blog post to populate their email list while another might need a landing page for their latest lead magnet. Here’s how you can do this: “Only 2 spots left for December content projects!”

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How To Put AI To Work for Better Content Marketing

Content Marketing Institute

Technological disruption is par for the course in content marketing. What’s the best way to put AI’s content capabilities in play? We asked some experts presenting at Content Marketing World for their top AI tips and recommendations. Do: Sharpen your audience understanding Create an AI-powered marketing persona.

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LinkedIn for Content Marketing: What You Need to Know

Content Marketing Institute

If you are a LinkedIn member – and there are more than 500 million – you can be a content marketer on the platform. About two years ago, LinkedIn opened its publishing platform to all members, allowing them to publish blogs directly and promote their content throughout the LinkedIn network and beyond. ChuckHester Click To Tweet.