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It’s a mistake to write 2,000-plus-word blog posts only because you heard long-formcontent delivers higher rankings. Continue reading → The post When You Should (and Shouldn’t) Create Long-FormContent appeared first on Content Marketing Institute.
It would be easy to assume that long-formcontent is no longer relevant these days. In a world consumed by TikToks and the endless scroll, it seems like short-formcontent reigns supreme. Learning how to create long-formcontent is therefore a waste of time. Overwhelmingly, written content.
Last week I was involved in a number of conversations with readers about blog post length and whether it was better to write longposts or short ones. My short answer to the question was to write ‘useful’ posts, and to use as many words as were necessary to do so. What About Series of Posts?
Are you tired of hearing that no one reads long-formcontent anymore? Long gone are the days when readers had short attention spans. In fact, engaging long-formcontent is making a powerful comeback in the digital world. Well, we’re here to challenge that misconception!
When you create content for your website, you have many options to tackle. You can go with either long-formcontent or short-formcontent, or simply both, as per circumstance. The post What Is Long-FormContent and How to Create It Effectively in 2023 appeared first on Themeisle Blog.
For example, I write long-formcontent for SaaS ecommerce brands , but one client might need a blog post to populate their email list while another might need a landing page for their latest lead magnet. The post 5 Unique Ways to Craft the Best Cold Email Subject Lines appeared first on Freelance Magic.
To use LinkedIn to your advantage, regularly posting relevant content will help you stay top of mind as a leader or expert in your field. Read on for everything you need to know to write professional , engaging LinkedIn posts. In this guide, we’ll focus on the standard LinkedIn post.
For example, I write long-formcontent for SaaS ecommerce brands , but one client might need a blog post to populate their email list while another might need a landing page for their latest lead magnet. The post 5 Unique Ways to Craft the Best Cold Email Subject Lines appeared first on Freelance Magic.
Think of all the effort that goes into creating one piece of long-formcontent—whether it’s text, audio, or video. Forming a strategy , executing on topics, interviewing experts , making rounds of edits, promoting on social media, etc. Repurposing content means repackaging one asset into multiple formats.
When you create infographics on topics relevant to your industry, it can exponentially increase the likelihood that another content marketer sees your graphic and links to it in their next blog post. Create Long-FormContent. If you’re not writing long-formcontent, tomorrow is the day to start.
Let’s look at an example: Say you wrote a long-formpost about affiliate marketing. That is a ton of useful content, but it also means your entire post probably won’t rank well for terms like “affiliate marketing networks” because only one section covers that topic. Not such a big deal.
million blog posts get published. You want to create content that leads to real results. This is exactly what we did when structuring our content marketing guide. We’ve also shared proven blog post templates we use to structure our articles. This begs the question—how long should your article be? Every day, over 7.5
Long-formcontent is harder to produce, requires more up-front investment, and takes longer to bring results than short-formcontent. So why on earth should you create long-formcontent like blogs, videos, lead magnets, and even books? And there was a clear winner: Long-formcontent.
👇 5 FAQs about content repurposing answered 1: How is repurposing content different from cross-posting and reposting content? All three (cross-posting, reposting, repurposing) are ways to reuse your existing content. Do you already have a ton of content backlog? The commonality?
The answer has typically been super-long captions, stories, or creative posts that make up a series. Still, Instagram was never really the place for long-formcontent. Fast forward ten years and Instagram is finally getting into the long-formcontent game. What Are Instagram Guides? Nordiska K?k
Some viewers love to sit and consume two hours of content at once. Others want minute-long highlight clips, and simply aren’t interested in long-formcontent. Plus, having long-formcontent that’s well produced arms you with plenty of future clips to use. 10 Tools for Automated Video Creation.
How long should a blog post be? So, are you ready to optimize your blog posts and keep your readers hooked? Master the Art of Engagement It’s time to rethink the way we view blog post length. If you type the question “How long should a blog post be?” Let’s dive right in! Cut out the fluff.
This is always a smart way to quickly digest SEO news or analyze your competitors’ content strategies without reading lengthy articles. Click the logo to access the features: Click “ Summarize article ” for AI to distill long-formcontent into a concise and informative summary.
Claude can generate long-formcontent and stay on topic, which is particularly useful for complex, nuanced subjects. The post Claude AI 101: What It Is and How It Works appeared first on Grammarly Blog. Claude can use that report to create a more tailored, relevant response. Speed Claude is highly efficient.
Let’s take a closer look at the two sides of the written content coin: long-formcontent and short-formcontent. Is Long-FormContent Necessary? With written content, there are two approaches a writer can take. This type of writing is considered long-formcontent.
Long-form #blogs are heavy hitters in the #content world, says @JuliaEMcCoy. Many marketers mistakenly think long-formcontent is too daunting for readers. And, of course, when your readers engage , they likely spend more time with your content and on your site. Look at this post from WordStream.
She’s reading her draft post. But when writing long-formcontent or when you’re still figuring out your ideas, writing in a conversational tone is more challenging. This is from a blog post about feelings : Look, I know you think the fact you feel upset or angry or anxious is important. Gosh, Helena thinks.
So, when writing for SaaS, you’re creating certain types of content for companies that offer these online software services. This helps me understand my client better and equips me for when I write product-led blog posts. But you can create MoFu blog posts by doing comparison guides.
Over the next couple of weeks I’ll be posting my answers to the most frequently asked questions here at ProBlogger. The biggest question I get asked though, is how long should a post be? Longer-formcontent. Garrett at CoSchedule tested key words and found that the 500-word posts rarely ranked at all.
Today, many AI-powered writing tools deploy GPT-3 to help users create ad copy, article titles, social media copy, blog posts, job descriptions, and more. Writer is an AI-powered writing platform that helps content teams scale quality content production by generating drafts, editing for consistency with style guides, and a LOT more.
This January 2023, I finally found an AI content tool that writes long-formcontent that is simply put, quality. Use our affiliate link to get 20% extra post credits. Learn more about Content at Scale with a full breakdown and review. The Story of Meeting Justin at Content at Scale. It’s here.
With the correct approach and mindset, you can consistently develop interesting blog posts for your readership. As a result, your content marketing efforts are bound to pay off, resulting in faster business growth. In this post, we’ll delve into proven strategies and tips to help you generate captivating blog ideas.
In this blog post, we’ll help you discover and discuss how you can grow your business without picking up the phone or delivering a canned sales pitch. Utilize Long-Form Blog Posts with Strong SEO Practices Benefits of Long-FormContent: 4. Create Comprehensive Guides 2. Here’s why.
Brands and digital marketers should focus on long-tail keywords and pay attention to user intent and detailed, long-formcontent. With tech advances and AI, there are more tools than ever to help automate certain tasks so you have more time to focus on ensuring your website is user-friendly and creating long-formcontent.
Image from: WG Content Recent content marketing data illustrates a growing demand for professional writing expertise in various forms of business content. Companies publishing 16 or more blog posts per month generate 4.5 The post Does Your Company Have a Personal Business Writer?
As you embark on your blogging journey, the question of “What should my first blog post be about?” So, what should you write about for that first, all-important post? Remember, blogging brings HUGE wins for all kinds of businesses, big and small: Consumers are 131% more likely to buy from a brand after reading its content.
If you are creating content surrounding the launch of a new research study, someone on your team may need to publish a landing page to link to the study. Someone else may publish a related blog post linking to the landing page, and another stakeholder may need to promote it on your social media channels. What might this look like?
If you make a purchase using the links in this post, we may earn a commission.) To make a blog the right way, you first need to set up a page on your website dedicated to blog posts. After its set up, you can create a new post whenever you like that will appear as its own page and in preview form on your blog page.
At the end of 2017, I started my channel with zero clue about what I was doing, but I knew I wanted to educate my audience beyond just my freebies and blog posts. I’ll give you my biggest tip: I repurpose my YouTube videos into smaller bits of content that I can use elsewhere (for me that means Instagram, Facebook, and Pinterest).
HANDPICKED RELATED CONTENT: What B2B Brands Need to Know to Succeed on LinkedIn. I’ve been posting through LinkedIn Publisher since 2014 and still like its use in content marketing. As you’ll see below with specific examples from my LinkedIn published posts and status updates, the change is significant. Here’s an example.
Click on these titles to browse the articles, looking for: How many images does the blog post have? What is the word count of the blog post? Have a higher word count on your blog post—or at least make every word matter. Keep the Content Detailed and Deep. Readers love long-formcontent (and search engines do too).
As a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience – ultimately driving profitable customer action – it has become an indispensable part of any digital marketing strategy. This blog post will show you why that’s true.
Conversion: Marketing qualified leads, sales qualified leads, revenue generated, number of sales, long-formcontent downloads, repeat customers, click-through rate. If you don’t direct prospects to the next step, they’re more likely to leave without purchasing or even engaging with more content.
Although the core content is the same, revising this post allowed us to liven up the content to align with our brand goals. Updating older, evergreen blog posts will ensure everything in our archives is high-quality and up to current standards. What Evergreen Content Isn’t. How Evergreen Content Builds Your Brand.
It used to be that if you want to rank well, you would have to create tons of long-formcontent and build links. For example, a few weeks I wrote a blog post about FAQ schema and how you can see the difference with your Google listing in 30 minutes. It doesn’t matter if the site has been around for 10 years, or 10 days.
I mainly use something like Jasper AI to help me brainstorm content ideas for my blogs and client pieces. This blog post you are reading was an idea I got from asking ChatGPT! I now have about 30 content ideas for my blog and Youtube channel ! For example, suppose I need an angle for my eCommerce post using social media.
Its a structured approach to brainstorming, especially valuable for business writing, nonfiction projects, and long-formcontent planning. The post 17 Brainstorming Methods and Techniques to Unlock Your Creativity appeared first on Grammarly Blog. How to do it: Draw a four-quadrant grid on a page or a whiteboard.
Types of Creative Briefs Here at Content Hacker , we emphasize the importance of strategic long-formcontent marketing. Target Audience Understanding your audience is the cornerstone of any successful content marketing strategy, especially when it comes to long-formcontent that aims to educate, engage, and convert.
– Michelle Garrett, consultant and writer, Garrett Public Relations Do: Create production efficiencies and iterative assets I’ve turned our long-formcontent into short-form videos for YouTube, snippet videos for Instagram, tweets, Facebook and LinkedIn posts, and more.
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