Marketing Copy Portfolio Search Engine Optimization 
Express Writers
APRIL 24, 2024
Accepting jobs from various clients allows you to diversify your portfolio, potentially leading to better, more lucrative work in the future. Copy is the written content used to market brands and products. Once you have a good supply of quality writing, you can put it together in your portfolio.
Express Writers
OCTOBER 10, 2023
This is why it is so crucial to continually deliver fresh, optimized content that will earn you those top results. To get these results, you need writers who understand the principles of search engine optimization (SEO), including how to write for a searcher’s intent. Unfortunately, not all writers have this expertise.
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Susan Greene
DECEMBER 30, 2020
Copywriters write advertising and marketing copy, such as websites, brochures, ads, blog posts and more. The words we write (our “copy”) sell products and services, convince people to take an action, or persuade them to think of a company or brand in a certain light. Susan Greene. January 1, 2021. What does a copywriter do?
Smart Blogger
MAY 11, 2023
Instead, make friends with Google for enhanced content marketing results. Then you can weave your reader into the story, using sweater-knit marketing copy (meaning: no fluff) to tell a compelling story. As you get your first clients, you can build out your portfolio with content writing samples to show off your new skills.
Express Writers
NOVEMBER 12, 2024
Additionally, generic content is often associated with plagiarism and keyword-stuffed articles that focus on search engine optimization without considering reader engagement. However, navigating these platforms can be time-consuming as you scour through hundreds of writer portfolios to find one with the right skills.
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