Jane Friedman

MARCH 19, 2025

Photo by MIGUEL GASCOJ on Unsplash Todays post is by author Janee Butterfield. The power of a second (or third) book When I released Caught in Cryptic , I poured everything into marketing it, hoping for an immediate surge in sales. I ran Amazon ads, posted across social media, and told every friend and family member about my debut.

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Publisher Publishing Publishing Marketing 141

Elna Cain

MARCH 8, 2025

So, while you might think all you have to do is raise your rates and you’ll make $1,000 a post, the raising your rates part is the RESULT not the action. So, if you’re a new freelance writer, here’s your plan to raise your rates from $100 a post to $1,000 a post. And this can take time, like years time.

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Writer Portfolio Post Freelance 130

Enchanting Marketing

MARCH 11, 2025

Social media platforms always seem hungry for more content. When I asked earlier this year what you’d like me to write about, Michelle suggested I share my experience of posting on LinkedIn. I pick one blog post and then turn it into one or more LinkedIn posts. It feels relentless, eh? What worked?

Post 130

Post Content Creation Storytelling Creativity 130

Grammarly

DECEMBER 6, 2024

In the digital age, customer communication preferences are always evolving, and marketing teams need to remain agile to keep up. Understanding marketing trends is crucial to helping brands evolve their marketing communication strategy to meet customer expectations and stay ahead of the competition.

Communication 105

Communication Marketing Storytelling Social Media 105

Backlinko

OCTOBER 23, 2024

Want to create a content marketing strategy that actually works? Through content marketing, Backlinko attracts over 772,000 monthly sessions. Identify Your Goals Before you do anything, set specific, time-bound goals for your content marketing strategy. And an email marketing campaign offering exclusive deals.

Content Marketing 111

Content Marketing Marketing Government Content 111

Contently

AUGUST 30, 2024

But with endless ads and marketing noise, it’s hard to get your story heard, especially if you’re using the same marketing tactics and jargon as your competitors. However, if you have a verified customer post the six reasons they love your product, consumers will start to trust you.

Storytelling 88

Storytelling Marketing Social Media Brand 88

ContentWriters

NOVEMBER 21, 2024

Marketing scripts are the backbone of successful video and audio content, yet many professionals struggle to create compelling narratives that drive action. Whether you need to write a marketing script for social media, commercials, or podcasts, a powerful script will help you stand out. What Are Scripts in Marketing?

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Script Writing Marketing Persuasion 105

Contently

SEPTEMBER 10, 2024

But in recent years, the concept of timeliness in a content marketing calendar has become less about utility and more about jumping on trends for the sake of relevancy. Seasonality, in regards to content marketing strategy, means aligning your content with what your audience is naturally thinking about.

Content Marketing 98

Content Marketing Marketing Utilities Content 98

Grammarly

OCTOBER 30, 2024

In today’s competitive digital landscape, businesses are constantly seeking new ways to maximize their return on investment (ROI) from content marketing. With the rise of artificial intelligence (AI), marketing teams can scale their content marketing operations and businesses can use AI to effectively tell their brand story.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

Contently

OCTOBER 31, 2024

Tie that same concept into content marketing, and you’ve got gamified content. Here’s a look at why gamified content works so well in brand marketing and ways to start playing with it. Here’s a look at why gamified content works so well in brand marketing and ways to start playing with it. What is gamification in marketing?

Engagement 96

Engagement Marketing Content Social Media 96

Adam Connell

APRIL 29, 2024

Looking for social media post ideas? It’s important for brands to stay active on social, but I know how tough it can be to keep coming up with fresh post ideas to fill out your content calendar. I’ve got you covered. To help give you some inspiration, I’ve put together this huge list of tried-and-tested.

Social Media 109

Social Media Media Brand Post 109

Adam Connell

OCTOBER 2, 2024

Planning your social media strategy but not sure where to start? In this post, I’ll show you how to create a winning social media marketing strategy for any brand, in 12 simple steps. Your strategy will serve as the blueprint for all your future social media marketing activities.

Social Media 112

Social Media Media Brand Marketing 112

Express Writers

DECEMBER 12, 2024

Learn the secret behind brand consistency in content marketing and five tips to help you improve your brand consistency. In content marketing, brand consistency includes: Consistent images Consistent content Consistent video More importantly, brand consistency is creating a personality for your brand. Just look at those post headers.

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Brand Content Marketing IT Marketing 98

Nick Ursborne

DECEMBER 18, 2024

[NOTE: In my last po st I worked with GPT4o to help me convert some presentation materials into a post. In this post I worked with Gemini 1.5 This post is specifically for copywriters and content creators who are already familiar with the basics of LLMs (Large Language Models) and are ready to take their AI skills to the next level.

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Copywriter Copywriting Content Creator Content Creation 198

Neal Schaffer

OCTOBER 22, 2024

When you think of digital marketing, what do you first imagine? Do you think of shiny social media posts, with a heavy emphasis on social networks like Facebook and Instagram? Or do you think of blog posts, and a company’s online presence as a whole?

Social Media 120

Social Media Media Blog Blogging 120

Jane Friedman

APRIL 16, 2025

Photo by Pavel Danilyuk Todays post is excerpted from From Pitch to Print: The Nonfiction Writers 10-Step Plan to Getting Published by Dr. Jennifer Dorsey. Bookshop Amazon Many authors I work with are often surprised to find that marketing for their book actually begins well in advance of finding a publishing path. To people you know.

Social Media 134

Social Media Promotion Projects Portfolio 134

Grammarly

APRIL 24, 2024

As a current student, it’s almost guaranteed you use social media in some way. It’s also quite likely you’ll write a social media essay at some point in your academic career. Work smarter with Grammarly The AI writing partner for anyone with work to do Get Grammarly What is a social media essay?

Social Media 114

Social Media Media Writing Digital Communication 114

Buffer

JULY 31, 2024

💡 Related reading: 12 Content Curation Tools for Every Creator and Marketer 10 content curation sources 1: Industry-specific email newsletters Niche industry email newsletters are a goldmine of information. And might I say, Buffer’s weekly newsletter is also A+ for social media deets?

Social Media 106

Social Media Content Retail Content Creator 106

Contently

OCTOBER 24, 2024

Creating content marketing is a little like playing party host. Instead of just talking at your guests, the best content marketing engages in two-sided conversations, helps guests connect with each other, and maybe even invites them to play a game or two to keep things lively. Interactive content can help you do just that.

Content Marketing 89

Content Marketing Brand Marketing Content 89

Adam Connell

JULY 18, 2024

In this post, I’ll be sharing my favorite social media automation tools. There are lots of social media tools out there that can automate common tasks like publishing posts, managing comments and messages, and building analytics reports to save you time.

Social Media 106

Social Media Media Management Publishing 106

Buffer

SEPTEMBER 5, 2024

The Buffer blog is one of our most valuable assets for our Marketing team, bringing in hundreds of thousands of pageviews each month. The original Buffer Marketing team started posting to the blog as far back as 2013, a very different time for content on the Internet. 

Blog Post 80

Blog Post Post IT Writing 80

Enchanting Marketing

MARCH 25, 2025

Clinchers appear as the last sentence of well-written social media posts, blog posts, essays, or book chapters. Sometimes, you also find them at the end of a section within a chapter or blog post—just before a subhead announces the next section. Let it simmer for a while, and then revisit. Too many ideas.

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Education Social Media Communication Blog Post 192

Express Writers

JANUARY 28, 2025

While blog posts are valuable for nurturing existing customers and reaching new ones to bring in more traffic, effective promotion is necessary for content to be noticed. If youre unsure how to promote a new blog post, these tried and tested strategies effectively generate more traffic for brands.

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Promotion Blog Post Post IT 52

Adam Connell

APRIL 25, 2024

Want to know what the leading social media platforms are? In this post, I’ll be sharing the 22 most popular social media platforms in the world. I’ve got you covered. Ranked according to the number of monthly active users. I’ll tell you everything you need to know about each of them and share some interesting.

Social Media 119

Social Media Media Post Marketing 119

Contently

AUGUST 15, 2024

High-quality individual pieces of content marketing don’t just happen in a vacuum – you need goals, a content calendar, competitor, audience and SEO research, and more! Read on for the essential elements of how to create a successful content marketing strategy. Where should you focus your marketing efforts?

Content Marketing 65

Content Marketing Marketing Content Healthcare 65

Jane Friedman

MARCH 27, 2025

Photo by Photo By: Kaboompics.com Todays post is by author Joel Pitney, founder of Launch My Book. The second two both fall into the marketing category, but Ive separated them into platform building and promotion because these tend to be a little different from each other. Its only natural. It depends!

Promotion 138

Promotion Social Media Publishing Publishing 138

Buffer

AUGUST 27, 2024

From capturing ideas to scheduling posts, automation tools can handle the nitty-gritty so you can focus on what you do best — creating. Whether using Zapier to keep things flowing between apps, Buffer to manage our social media like a breeze, or Notion to keep our projects on track, these tools have revolutionized the way we work.

Social Media 81

Social Media Content Creation Content Promotion 81

Jane Friedman

FEBRUARY 11, 2025

Photo by GeoJango Maps on Unsplash Todays post is by Dennis James Sweeney, author of the new book How to Submit. For the analog among us, Writers Market is the print edition of every detail about nearly every submission venue. Follow and engage on social media. The publishing landscape is complicated!

Writing 137

Writing Publishing Publishing Publisher 137

Backlinko

JULY 22, 2024

Backlinko started as a simple personal blog in 2012, publishing one or two posts per month. We interviewed Andrew Peluso, owner of Bananas Marketing Agency , for his expert advice on getting started with SEO. Create guides, blog posts, or FAQs that thoroughly address users’ questions to satisfy informational intent. Okay, ready?

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Website SEO Search Engine Optimization Architecture 115

Adam Connell

MARCH 11, 2025

The easiest way to manage your social posts is in a unified content calendar. In this post, we review all the best social media calendar tools on the market

Social Media 83

Social Media Media Management Marketing 83

Jane Friedman

MARCH 18, 2025

Photo by Tima Miroshnichenko Todays post is by writer, coach, and brand strategist Michelle Tamara Cutler ( @mickytcutler ). In social media groups and forums, many of us writers talk about the trifecta of building a website, maintaining our online identity, and navigating the shifting sands of social media platforms.

Food 133

Food IT Storytelling Social Media 133

Jane Friedman

MAY 9, 2024

Today’s post is by children’s author and digital strategist Angie Isaacs. Show of hands, writers, how many of you love book marketing? Authors hate what they think marketing is. Like most writers, I was not initially thrilled with marketing. But the more I learned, the more my feelings about marketing shifted.

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Marketing Social Media Entertainment Sales 144

ContentWriters

APRIL 9, 2025

Learn more about why technical writing is crucial for marketing success below. In marketing specifically, technical writing guides audiences through the buyer’s journey, offering educational resources that simplify decision-making. Beyond just informing, technical content plays a decisive role in marketing.

Marketing 64

Marketing Writing Medical Education 64

Bramework

JANUARY 3, 2025

Building your online brand is a twofold process: creating compelling content and effectively promoting it across social media platforms. The new Bramework Social Media Content Generator is a game-changing tool designed to simplify and enhance your content promotion efforts. content creators).

Content Creator 52

Content Creator Script Post Social Media 52

BKA Content

APRIL 23, 2025

If you make a purchase using the links in this post, we may earn a commission.) A business can use a blog as a strategic marketing tool directly on its website. Blogs also present an opportunity for shareable content that supports social media strategies and keeps existing customers engaged with your brand. The reality?

Blog Post 52

Blog Post Post Blog Blogging 52

Freelance Magic

NOVEMBER 15, 2024

Copywriters are responsible for crafting engaging, persuasive copy for things like websites, email marketing campaigns, sales pages, advertisements, and more. Content marketing Another lucrative freelance writing niche is content marketing. I charge a minimum of £600 for a short blog post.

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Freelance Portfolio Writing Persuasion 130

Content Marketing Institute

JUNE 6, 2024

Transportation Security Administration is serious business, but its social media team doesn’t see why they can’t have fun with that. Go behind the scenes to see how they attract millions who probably expected boring posts.

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Transportation Social Media Content Media 135