Jane Friedman

MARCH 27, 2025

Most people who want to write a book are so caught up in the challenge of writing that they dont spend much time thinking about the many things they will likely have to spend money on as they move from idea to published book to promotions. I decided to write this article to help authors avoid this all-too-common scenario. But most of us dont.

Promotion 138

Promotion Social Media Publishing Publishing 138

Contently

AUGUST 30, 2024

But with endless ads and marketing noise, it’s hard to get your story heard, especially if you’re using the same marketing tactics and jargon as your competitors. The reason influencer marketing is so effective is because influencers have already built a loyal following of people who trust their opinions.

Storytelling 85

Storytelling Marketing Social Media Brand 85

Blogging Wizard

APRIL 22, 2024

Affiliate marketers can make a lot of money selling products online. But there’s growing competition. So if you want to join them, it’s not enough that you find the right.

Promotion 208

Promotion Marketing Blogging Blog 208

Express Writers

JANUARY 28, 2025

Promoting it is the other half. While blog posts are valuable for nurturing existing customers and reaching new ones to bring in more traffic, effective promotion is necessary for content to be noticed. If youre unsure how to promote a new blog post, these tried and tested strategies effectively generate more traffic for brands.

Promotion 52

Promotion Blog Post Post IT 52

Jane Friedman

MAY 16, 2024

I followed all the marketing advice I received about entering the publishing world, including creating a website and selecting an email service provider. In November, it thrilled me to discover a well-known book promoter’s list building giveaways. Their two-week long promotions include genre specific bundles of 6 or 7 ebooks.

Promotion 136

Promotion Advertising Ads Social Media 136

Grammarly

JANUARY 16, 2025

The intersection of AI and marketing presents a transformative opportunity for businesses considering how to incorporate AI into strategic work, use it to enhance creativity, and drive authentic customer engagement. In 2025, I predict well see more and more marketing teams use AI to offset operational load.

Creativity 105

Creativity Marketing Storytelling Persuasion 105

Rachelle Gardner

JANUARY 18, 2024

Gardner Literary, a boutique literary agency starting its fourth year in business, is thrilled to announce the promotion of Kristy Cambron to the position of Vice President; and the promotion of Sherri Wilson Johnson to Associate Literary Agent. The post Promotions at Gardner Literary appeared first on Rachelle Gardner.

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Promotion Agency Publishing Publisher 130

Contently

OCTOBER 24, 2024

Creating content marketing is a little like playing party host. Instead of just talking at your guests, the best content marketing engages in two-sided conversations, helps guests connect with each other, and maybe even invites them to play a game or two to keep things lively. Interactive content can help you do just that.

Content Marketing 87

Content Marketing Brand Marketing Content 87

Jane Friedman

JANUARY 26, 2023

One question I was asked a few times around my book launch was, “How is it to promote a book about introversion when you are an introvert?” What I’ve learned: there are a lot of different ways to promote a book. The connections I’ve made with writers at conferences have also been useful in book promotion.

Promotion 145

Promotion Social Media Freelance Writer 145

Express Writers

DECEMBER 12, 2024

Learn the secret behind brand consistency in content marketing and five tips to help you improve your brand consistency. In content marketing, brand consistency includes: Consistent images Consistent content Consistent video More importantly, brand consistency is creating a personality for your brand. What Is Brand Consistency?

Brand 98

Brand Content Marketing IT Marketing 98

Contently

AUGUST 15, 2024

High-quality individual pieces of content marketing don’t just happen in a vacuum – you need goals, a content calendar, competitor, audience and SEO research, and more! Read on for the essential elements of how to create a successful content marketing strategy. Where should you focus your marketing efforts?

Content Marketing 65

Content Marketing Marketing Content Healthcare 65

Jane Friedman

MAY 10, 2023

Besides, who cares if your earliest self-promotional efforts are cringe? Also, you’re going to need those PR, marketing, presence-building skills to sell your eventual book to readers , so it’s best to start gaining them ASAP. A modest following plus a clearly identifiable audience for your book can get you a deal. this morning.

Promotion 145

Promotion Writing Freelance Publishing 145

Buffer

JULY 23, 2024

  This cost us a third of the price of influencer marketing tests we had done and drove far more sales and visibility.   Maximize each release Press releases are multifaceted marketing tools, as they can be used for promotion on other channels as well.

Editorial Team 78

Editorial Team IT Marketing Finance 78

CopyBlogger

DECEMBER 12, 2023

Continue Reading The post 10 Content Promotion Strategies That Work (With Examples) appeared first on Copyblogger. Even if you create the best piece of content possible, it won’t perform well if nobody finds it. Relying entirely.

Promotion 119

Promotion Content IT Content Marketing 119

Blogging From Paradise

APRIL 6, 2023

Publishing and marketing your blog posts drives targeted traffic to your […] (Updated 4-6-2023) Blog traffic is the lifeblood of all blogging campaigns.

Blog Post 138

Blog Post Promotion Post Blog 138

Contently

SEPTEMBER 11, 2024

Visual marketing design trends are evolving more rapidly than ever, thanks to a highly interconnected media culture that provides nearly instant feedback. Staying on top of the latest visual marketing design trends is essential for building an enduring brand, telling engaging stories , and emotionally connecting with customers.

Marketing 52

Marketing Brand Communication Engagement 52

Ahrefs

JANUARY 14, 2025

I interviewed Shermin Lim, our events marketer, to find out how we marketed the conference and sold out all our tickets. Heres everything we did to promote the conference. You can use these same strategies (or be inspired by them) … Read more ›

Promotion 112

Promotion Marketing 112

Credible Content

MAY 28, 2023

Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership. Marketing and Promotion Effective marketing and promotion play a vital role in e-book publishing. What is Personal Branding?

Promotion 130

Promotion Publishing Publisher Publishing 130

The Idea Logical Company

JANUARY 4, 2023

Most sales are made through online promotion and availability that give incumbent publishers no particular edge. In those bookstore-dominant days, publishers could safely focus their marketing efforts on those titles just about to come out until a few months after publication day.

Publishing 299

Publishing Publisher Publishing Hospitality 299

Content Marketing Institute

JANUARY 9, 2025

But if you dont promote it, that uniqueness wont help your business. To help attract an audience, follow one or more of these five research promotion ideas. Original research is one-of-a-kind content.

Promotion 117

Promotion Audience Content IT 117

Jane Friedman

MAY 9, 2024

Show of hands, writers, how many of you love book marketing? Authors hate what they think marketing is. Like most writers, I was not initially thrilled with marketing. But the more I learned, the more my feelings about marketing shifted. Not only is my marketing more successful now, I also enjoy it!

Marketing 144

Marketing Social Media Entertainment Sales 144

Income Diary

MARCH 19, 2024

The journey from obscurity to online prominence begins with understanding and executing impactful promotional strategies. In this Ultimate Guide to Promoting Your Website for Free, we delve into 8 proven methods that empower business owners to take the helm. Lastly, let’s not underestimate the power of your email signature.

Promotion 105

Promotion Website Social Media Advertising 105

Credible Content

JUNE 23, 2023

Here are a few media and marketing examples where direct response copywriting is used: Email marketing Such email marketing campaigns encourage your recipients to take a specific action such as clicking a link, making a purchase or subscribing to regular updates. It makes a compelling offer. We have limited seats.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Ahrefs

MAY 17, 2023

But the good news is you don’t need to spend a ton of money to get your product in front of the right audience. We’ll start with things you can do for a product launch and move on to … Read more ›

Promotion 143

Promotion Audience Marketing 143

Jane Friedman

APRIL 5, 2023

When I first started marketing my wife’s books, I thought we needed to be everywhere and do all the things in order to be successful: Facebook ads Amazon ads BookBub ads YouTube ads Promo sites Facebook groups All other social media platforms Newspapers and magazines The list goes on—and on. This is why, yes, you need to write a stellar book.

Marketing 145

Marketing Advertising Promotion Sales 145

Jane Friedman

JANUARY 4, 2023

I garnered 2 million views on my first two weeks on TikTok and started traveling the country to meet celebrities, taking the third door to access opportunities that ranged from meeting Elon Musk’s executive assistant to kayaking to the back of Joe Rogan’s house and on accident meeting one of the largest concert promoters in the world.

Marketing 145

Marketing Ads Audience Publisher 145

BKA Content

JANUARY 13, 2025

The 10 Best Digital Marketing Agencies In Utah: 2025 List With Utahs growing reputation as a Silicon Slopes tech hub alternative to California, the number of technology companies in the state has skyrocketed. This vast e-commerce ecosystem means countless regional businesses need to find a high-quality digital marketing agency in Utah.

Digital Marketing 59

Digital Marketing Agency Marketing Manufacturing 59

Neil Patel

DECEMBER 13, 2022

With the economy up in the air due to inflation kicking into high gear, war, interest rates rising, and other factors that we can’t control we decided it would be great to see how other marketers are reacting. And we didn’t want to know how marketers were reacting just in the U.S., Email Marketing. Here’s what we found out.

Marketing 144

Marketing Social Media Content Creation Ads 144

Nick Ursborne

SEPTEMBER 2, 2023

This is a problem for writers and marketers who rely too heavily on AI. Building trust is essential to any marketing activity. You can have the most amazing promotion of all time… but if your reader doesn’t trust you, nothing happens. Lines of code can’t fall in love, or laugh. And they can’t feel empathy for others.

Writing 244

Writing Copywriter Copywriting Persuasion 244

Ahrefs

JUNE 4, 2023

Try these tactics to drive more traffic to your content. If your article ranks high on Google, you’ll be able to get traffic continuously over the long term. But you can’t just create random content and hope that Google will … Read more ›

Promotion 133

Promotion Content Content Marketing Marketing 133

Copywriter Collective

JANUARY 10, 2025

Wyzowl’s State of Video Marketing Report reveals that 88% of marketers credit video with generating leads, while 78% say it has directly boosted sales. Particularly in explainer videos and live streams where brands and products are being promoted. Visual Storytelling Video content creation seems to be on the up-and-up.

Copywriter 105

Copywriter Copywriting Script Copy 105

Grammarly

DECEMBER 9, 2024

To get started, find three to five job postings for your target role, whether its a digital marketing manager, customer service representative, VP of sales and marketing, or any other position. Internal promotions went up by 60%, and we reduced the skills gaps in our company by 25%. HubSpot, Marketo) 2 List your experience.

Recruitment 98

Recruitment Digital Marketing Social Media Keywords 98

Content Marketing Institute

AUGUST 31, 2023

Technological disruption is par for the course in content marketing. We asked some experts presenting at Content Marketing World for their top AI tips and recommendations. Wendy Covey, co-founder and CEO, TREW Marketing The best way to use AI for content can be summed up by this phrase: “Say it better.”

Content Marketing 135

Content Marketing Marketing Content Proofreader 135

Blogtrepreneur

FEBRUARY 22, 2025

Content marketing is very important for UK businesses looking to build a strong online presence in a local market. When executed well, content marketing does more than just attract attention. To make sure your content hits the mark with UK consumers, use market research and data analytics.

Content Marketing 52

Content Marketing Marketing Content Entertainment 52

Melanie Saxton

DECEMBER 27, 2024

Marketing copy includes prompts (calls to action) that inspire audiences to click a link, make a purchase, donate to a cause, schedule a consultation, or receive a quote. Your marketing goals will benefit from the critical skills and strategies that I, as a copywriter, bring to the table. Emphasis on persuasion.

Copywriter 130

Copywriter Copywriting Persuasion Script 130

Buffer

AUGUST 27, 2024

You could set up a Zap that triggers when a new entry is added to this calendar, automatically scheduling a post in Buffer to promote that content on your social media channels. However, manually promoting evergreen content can be time-consuming, especially if you have a lot of it. But what if you could set it and forget it?

Social Media 81

Social Media Content Creation Content Promotion 81

Backlinko

JULY 26, 2024

26% of respondents claim blogs deliver “strong marketing results”. 26% of respondents claim blogs deliver “strong marketing results”. What’s the performance of blogs compared to other channels? Check out these stats on the benefits of blogging. 82% of bloggers report at least “some results” from their blogs.

Blog 90

Blog Blogging Social Media Blogger 90