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The power of a second (or third) book When I released Caught in Cryptic , I poured everything into marketing it, hoping for an immediate surge in sales. Was my book just lost in the sea of self-published novels? The indie publishing long game The best advice I can give to self-published authors? I was hesitant at first.
The 9th edition of my international bestseller The New Rules of Marketing & PR is available today in print and ebook editions the USA and Canada and will soon be available in other countries! It’s the new, new!
That will not be good news to Hachette and HarperCollins, both of which opposed the PRH-S&S merger but probably hoped they could pursue S&S if the publisher remained independent. The five biggest publishers are probably at their high water mark for market share. The biggest winner with today’s decision is Ingram.
The case has been made here repeatedly over years that the business and operating model of book publishing as it has been throughout my 50+-year career is irretrievably broken. And the publishers no longer have any moat around the retailing marketplace protecting them.
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In today’s competitive market, every business needs a solid online presence. As an agency content writer, I have worked with marketing firms to fill gaps for their clients. Are you looking to publish three blogs a month? One key to achieving this is high-quality content. Collaboration is critical to long-term success.
Since 2010, Anne McAuley Lopez has been writing content for businesses and nonprofits in partnership with social media managers, nonprofit marketing professionals, and digital marketing agencies. Many freelancers specialize in niche markets to set themselves apart. What exactly is the role of a content author?
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My insight into the commercial world of book publishing is no longer informed by daily contact with people making their living in it. I was gifted an advance reading copy that tells me the book will be published on July 2, 2024.) Before the Erie Canal, publishers were distributed among Boston, New York, and Philadelphia.
And then we attended a webinar where we learned about platforms that help businesses write and publish press releases that get picked up by major news outlets like The Associated Press. I was blown away: Within a week of publishing this first press release, we saw our web traffic increase by 220 percent.
“I have no idea where my book is published.” These are just a few of the comments I’ve heard from authors sharing their experiences with the hybrid publishing companies they’ve chosen to work with. So if you’re an author starting out on your publishing journey, it’s important to know what to look out for. What royalties?
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The publishing landscape is complicated! Especially when we are first starting out, we need someone to distill that publishing landscape for us. If you are submitting a full book without an agent, you will likely be looking for small, independent publishers. We want a resource that is dependable, consistent, and navigable.
Most people who want to write a book are so caught up in the challenge of writing that they dont spend much time thinking about the many things they will likely have to spend money on as they move from idea to published book to promotions. In this article, I identify four main areas where you can spend money on your book. But most of us dont.
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Today’s post is by Elizabeth Held, who publishes the newsletter What To Read If on Substack. When I mentioned to Christine Larson, author of Love in the Time of Self-Publishing , that more than a dozen romance writers had donated to an auction to help my neighborhood bookstore make repairs from flood damage, she immediately lit up.
Photo by karina zhukovskaya Note from Jane: In the earliest days of my career, I served as managing editor of Writer’s Digest magazine, and one of the nicest parts of my job was calling up winners of our writing contests, including the National Self-Published Book Awards. Fast forward to 2023. reply, “I’m a writer.” Get organized.
This week, my sophomore novel Valley Verified came out into the world—exactly one year after my debut novel The Fraud Squad was published. Back then, I was blissfully ignorant of the intricacies of the publishing industry. Photo by Ryan Graybill on Unsplash Today’s post is by novelist Kyla Zhao.
AI-generated image using prompt “book publishing executives receiving lots of money from a technology company.” This week, the Copyright Clearance Center (CCC) announced the ability for publishers and other rights holders to include AI training rights as part of licensing arrangements. What is the CCC?
Amazon • Bookshop By the time The Bookseller released in 2015, Harper had been throwing around the marketing and PR muscle that every author dreams of. The editor who took over, more interested in publishing nonfiction than fiction, politely passed. Herein lies a disconnect between what big publishers want and what many authors want.
Theres a cornucopia of newsletters, blogs and podcasts available to publishers, authors, and book people, so we asked those who follow the industry what they actually read. Mark William , Editor in Chief of the New Publishing Standard, posts A View From the Beach on LinkedIn.
The gap in the market looked glaringly obvious to me. So I rushed to fill it, focusing all my energy on getting the book to market quickly, publishing myself. Once it was published, I started the hard work I had deferred: sharing the ideas, blogging, speaking, defending the framework, and learning from others.
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To find out, I asked 26 marketers (from Ahrefs and elsewhere) to recommend a book that influenced their marketing work. Here are their recommendations: Author: Daniel Priestley First published: 2015 Recommended by: Joshua Hardwick Here’s why Joshua recommends this book: … Read more ›
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26% of respondents claim blogs deliver “strong marketing results”. 26% of respondents claim blogs deliver “strong marketing results”. The typical length of a blog post is 1427 words ( Orbit Media ) 61% of bloggers typically publish content between 500 and 1500 words long. Check out these stats on the benefits of blogging.
Do you want to get paid to write for Christian markets? That’s because many writers overlook Christian markets, assuming they’re too small. TIP: Remember that if you pitch a market on this list (or any markets), it’s vital to read the writer’s guidelines carefully. They also publish poetry.
For example, Content Marketing Institute is the leading global content marketing education and training organization. Check the publisher: Are they a government agency or a professional institution? To market a product? An earlier version of this post was published in June, 2019 by Chris B. To inform the public?
Sign up and I’ll email to let you know about my favorite piece of content we’ve published each week. You’ll know by now that we only hit publish on a piece of content if we think it’s the best article on its topic on the internet. So you can trust that the newsletter is going to provide consistent value.
Often, we attribute such insights to books — Growth Hacking , Inbound Marketing , The Lean Startup. Many other content marketers tell us the same on sales and customer calls. I’m pretty happy if people still talk about one of my articles a few weeks after I hit publish. Words can plant ideas in your mind forever.
How can you successfully self-publish in Germany? This episode is sponsored by Publisher Rocket , which will help you get your book in front of more Amazon readers so you can spend less time marketing and more time writing. A year later, I published my first book, and I got to make a living from it almost immediately.
Photo by Pavel Danilyuk Todays post is excerpted from From Pitch to Print: The Nonfiction Writers 10-Step Plan to Getting Published by Dr. Jennifer Dorsey. Bookshop Amazon Many authors I work with are often surprised to find that marketing for their book actually begins well in advance of finding a publishing path.
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But then I’d be afraid to hit publish so editing became fraught, too. It’s been part of content marketing for a long time. Content marketers have always looked for hacks to create more content faster, to get more results with less effort. I wrestled to get my ideas down on paper. I hated writing first drafts.
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Example of How To Improve an SEO Blog Post With Google Gemini Lets say we want to optimize a post on “content marketing for law firms” from the BKA Content blog. Heres what we would do: Step 1: Search content marketing for law firms in Google. Ready to level up your SEO? Lets make it happen.
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