This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
If done well, SEO (search engine optimization) can send thousands of targeted visitors to your website every month. It has taken over a decade to reach this point, but our approach to SEO has remained consistent. This article covers how to do SEO for your website in 10 digestible steps. Okay, ready?
In today’s competitive market, every business needs a solid online presence. Industries and positions include writing assistant for a nonprofit leader, content writer for a nonprofit website, and article writer for estate planning attorneys. Blog Writers : They create engaging, informative articles to attract website traffic.
For B2B marketers, staying ahead of the competition often hinges on how effectively you leverage data and insights. The right B2B SEO tools can be a game-changer, helping content strategists not only understand an audience but also fine-tune strategy and drive more qualified leads. 7 More Essential B2B SEO tools 1.
Since 2010, Anne McAuley Lopez has been writing content for businesses and nonprofits in partnership with social media managers, nonprofit marketing professionals, and digital marketing agencies. For instance, websites like Semrush provide examples of how professional writers contribute to digital strategy.
In fact, Leigh McKenzie, head of SEO at Backlinko, uses Chrome extensions to speed up many daily SEO tasks. I couldn’t work as an SEO without all of my favorite extensions. First, read our comprehensive review of the best Chrome extensions for SEO. What’s the Best Chrome Extension for SEO? Let’s get started!
An SEO roadmap is where high-level objectives trickle down to project-level prioritization. Because having a solid SEO strategy is great. Below, I’ll break down why an SEO roadmap is such an important tool and how it can benefit your business at large. What Is an SEO Roadmap? But they don’t operate in a vacuum.
Rank tracking tools let you monitor your SEO performance over time. That’s why we put together this list of the five best rank tracking tools for businesses, SEO agencies, and blogs of all sizes. So you can find the right solution to improve your website’sSEO. This makes it easier to digest complex SEO data.
Have you ever wondered how to find keywords on a website? For instance, if “website audit” attracts many visitors but few clicks, it indicates we need to enhance our content on this topic to draw more visitors. So, we can search our website for keywords. Why Search a Website for Keywords? This method is easy to overlook.
With dozens of SEO podcasts vying for your attention, choosing the right one(s) can be overwhelming. That’s why we’ve curated a list of the best SEO podcasts. To help you navigate the world of SEO and stay on top of the latest industry news. Whether you want to learn SEO as a beginner.
Engaging website content is the backbone of any successful online presence. That’s where SEO-optimized content writing plays a critical role. We’ll cover the core elements of SEO content services, from research and writing to technical optimization and conversion strategies. Keyword Research Keywords are the foundation of SEO.
Local SEO for Small Businesses: A Complete Guide Search engine optimization (SEO) is a multifaceted marketing strategy for all businesses. However, local SEO for small businesses is particularly important for modest enterprises that depend on foot traffic and community support. What Is Local SEO for Small Businesses?
These plumbing companies all focus on the same core SEO strategies. organic visits to their website each month. With SEO for plumbers, your business can achieve similaror betterresults. In this guide, you’ll learn SEO fundamentals thatll help your site rank higher, from local search to link-building. The best part?
Want to create a content marketing strategy that actually works? Through content marketing, Backlinko attracts over 772,000 monthly sessions. Identify Your Goals Before you do anything, set specific, time-bound goals for your content marketing strategy. And an email marketing campaign offering exclusive deals.
This concept is known as “information gain” in SEO. Here’s who I talked to: Name Role Website Niche Monthly Traffic Caroline Gilbert Director of Content Angi Home Services 6.4M Nisha Vora Founder Rainbow Plant Life Recipes 748K Sam Balter Head of Content Wistia Video Marketing 114.5K What does Google do?
The 5 Best AI Tools for Your Website’s SEO in 2025 A recent HubSpot study discovered that 68% of marketing leaders reported positive benefits from using artificial intelligence tools. With AI revolutionizing the way businesses approach SEO, its no surprise that many are eager to explore its potential.
In the early days of SEO, reciprocal links were a big deal. But people still debate whether reciprocal links help or hurt your SEO. Reciprocal links are when two websites link to each other. Typically, both site owners will agree to link to one another, with the goal of improving each others authority and SEO.
What Is Local Search Marketing? Local search marketing is the process of optimizing a local business online presence. It uses paid and unpaid tactics, like search advertising and local SEO, to help the business appear more prominently in local searches. Why Is Local Search Marketing Important? But how did it get there?
But with endless ads and marketing noise, it’s hard to get your story heard, especially if you’re using the same marketing tactics and jargon as your competitors. The reason influencer marketing is so effective is because influencers have already built a loyal following of people who trust their opinions.
Over on my Youtube channel, I posted a couple of videos on different websites that pay you to write. The websites I showed were paying two hundred dollars to three hundred dollars and upwards of five hundred dollars to guest post. For a brand new freelance writer, these websites can be the big break to make this dream a reality.
Tie that same concept into content marketing, and you’ve got gamified content. Here’s a look at why gamified content works so well in brand marketing and ways to start playing with it. Here’s a look at why gamified content works so well in brand marketing and ways to start playing with it. What is gamification in marketing?
JavaScript has enabled highly interactive and dynamic websites. Thats why JavaScript SEO is essential. For instance, book retailer Follet saw a remarkable recovery after fixing JavaScript issues: Thats the impact of effective JavaScript SEO. JavaScript SEO is the process of optimizing JavaScript websites.
High-quality individual pieces of content marketing don’t just happen in a vacuum – you need goals, a content calendar, competitor, audience and SEO research, and more! Read on for the essential elements of how to create a successful content marketing strategy. Where should you focus your marketing efforts?
And we’ve analyzed what their introduction means for the world of SEO. In this (evolving) article, we cover: What AI Overviews are How AI Overviews affect SEO How you can optimize for AI Overviews AI Overviews are a fairly new feature, and they are subject to frequent changes. Why Are AI Overviews Important for SEOs?
Virtually every industry has been impacted by the rise of AI, but few compare to the drastic changes its brought to the SEO space. According to new research, 86.07% of SEO professionals have already adapted AI into their SEO strategies, and its pretty easy to see why. AI overviews and SEO How are AI Overviews impacting SEO?
Thinking of getting a new website? But hang on – there’s a lot more to having a website designed and built than just thinking about the pages you need and the navigation. Here’s my simple website checklist to help. What to consider for your website design Template or bespoke (the latter is very expensive)?
In this post, you’ll learn the 10 most important types of keywords to improve your SEO. Seed keywords Books, cars, digital marketing 2. Informational keywords How to change a tire, what is SEO 3. Short Tail keywords Off-page SEO, gardening tips 8. So that your content attracts more visitors to your website.
This involves providing information like your businesss name, category, and website URL. Copy your Google review link and share it in places like your: Website footer Email signature Social media profiles For example, Bunny & Co. has placed a Google review link in its websites footer: 4.
What does the rapid evolution of AI mean for SEO and the future of search? SEO is still crucial for effective content marketing–even as consumers switch from Google to AI tools in their searches. How businesses optimize for SEO is changing. To stay ahead, marketers must adapt their SEO content strategies.
This means SEO is an essential marketing channel for real estate agents. Isnt it difficult to outrank other real estate websites? Understanding the Importance of Backlinks on Search Engines First, you may not be familiar with the role backlinks play in SEO, especially if your focus has only been on real estate up to this point.
To thrive as a freelance writer in 2025, mastering SEO content writing is essential. These skills play an important role in achieving marketing goals and preparing businesses for the future of AI search. This guide covers key SEO content writing tips to help you craft optimized, high-ranking content. What Is SEO Writing?
Digital PR began to form once the internet rose to prominence, and its been a staple marketing tactic ever since. Where traditional PR involves reaching out to newspapers, TV channels, and radio stations, digital PR uses social media influencers, podcasts, bloggers, and news websites. Whats digital PR? Link-building.
Does Embedding YouTube Videos Help SEO? There’s no question that video marketing is a great investment in 2025. Of course, the real question is whether embedding YouTube videos helps with SEO. Of course, the real question is whether embedding YouTube videos helps with SEO. Can You Embed YouTube Videos in SEO Content?
The 6 Best Website Builders for SEO in 2024 So, you’d like to build a new website. After all, when 92% of global traffic comes from Google, optimization is not just a good marketing tactic but an essential part of building a digital business. You want your website to do more than just look amazing.
Cannibalized pages undermine your SEO efforts. Keyword cannibalization happens when two or more pages on your website target the same keyword(s) and fulfill a similar search intent. We had two older articles on the same topic: the best free and paid SEO tools. So, we consolidated them with a 301 redirect. The result?
For example, Semrush is an SEO agency and their service is a monthly rate of up to $500. My niche, digital marketing, found me or was revealed to me while I was researching how to market my freelance business. From that point on, I decided to try landing clients in digital marketing or ones that wrote about digital marketing.
In social media groups and forums, many of us writers talk about the trifecta of building a website, maintaining our online identity, and navigating the shifting sands of social media platforms. Websites required designers, and hiring a coder to build an HTML site from scratch was expensive. He hated it.
In the world of digital marketing, where the average internet user makes more than 30,000 micro decisions and scrolls 300 feet of social media content per day, that statement has never been more true. It requires an SEO-driven content strategy that accounts not just for your audience’s preferences, but their search behaviors.
Unassigned traffic is what Google Analytics calls website visitors it cannot categorize into one of its default channel groups. Source” refers to the traffic’s origin, such as a website, platform, or search engine. Simplify tracking and managing your web traffic with help from our SEO experts at BKA Content. We can help.
Have you ever seen a digital marketing strategy without search engine optimization? Have you ever seen a search optimization strategy without a focus on SEO content? That’s because in today’s environment, an SEO strategy is absolutely critical to getting your audience’s attention.
When it comes to SEO, most marketers focus on keywords and content strategies. For example, does web hosting affect SEO performance? Heres why choosing the right web hosting provider is important and how a web host affects your sites SEO. Websites with consistent uptime (99.9%
Growing your website starts with reaching the right people. At Backlinko, organic traffic brings us over 571K monthly visitorseach one specifically interested in SEO and digital marketing. At Backlinko, organic traffic brings us over 571K monthly visitorseach one specifically interested in SEO and digital marketing.
Where is your website traffic coming from? If you’re relying on people to find you through a Google search, search engine optimization (SEO) needs to be at the top of your priority list. The reason why other websites are ranking higher than you on Google is because they are making a conscious effort to improve their SEO.
Driving local traffic with organic marketing is essential for companies that conduct business in person. With strong local digital visibility, these companies can attract new customers, engage existing customers, and establish a strong brand presence in their established markets. The simple answer: Yes!
For example, Content Marketing Institute is the leading global content marketing education and training organization. These websites can have accurate information, but they might not be the best place to get your research. edu websites. To market a product? How Do You Know if a Source Is Authoritative?
We organize all of the trending information in your field so you don't have to. Join 36,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content