Remove Persuasion Remove Post Remove Sales Copy
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How to Let Readers Imagine a Better Life: The 8 Life Forces

Enchanting Marketing

Imagine this … Henrietta is reading your sales copy. Often, sales copy remains superficial. Yes, most copy explains the features and benefits of a product or service. Whitman suggests that the strongest, most persuasive sales copy appeals to at least one of the 8 life forces. Rated 4.96

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How To Use ChatGPT To Critique Your Sales Copy and Get More Clients

Income Diary

In this post, Clive provides a follow-up, but this time he shares how he uses ChatGPT to produce a One Page website (Lead Magnet) that converts. For me, the most impressive aspect of this is how Clive uses ChatGPT to critique his own already great copy to produce something exceptional. You don’t know what great copy looks like.

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5 Lovable Sales Techniques: How to Sell Without Being Pushy

Enchanting Marketing

In their sales copy, Oatly lets you imagine using their products: Whip this vanilla custard made from oats for amazing fluffiness and pour it over your baked apples, pies, fruit crumbles, strudel or just about anything to win approving looks from your in-laws, outlaws or whoever you decide to hang-out with. Answer their questions.

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How to Take Your Readers on a Journey (& Tell the Truth): 3 Universal Writing Lessons

Enchanting Marketing

If you want to write better sales copy, then learn the principles of persuasion and study how the best copywriters write their copy. How does their copy engage? So, if you want to learn from the best, don’t just study sales copy. It’s sales copy. What do you like to read?

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8 Ways to Get Powerful & Persuasive Client Testimonials (+ Examples)

Ashleyn Writes

Let’s talk about your sales copy and your sales pages, because the copy on that offer page is gonna make or break your website launch, your offer launch, whatever it is you’re putting out there, and finally sling it. BUT at some point you need to shut up a little bit. Second, create spreadsheets.

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How to Write What People Actually Want to Read: A 4-Step Process

Enchanting Marketing

Heather rereads her favorite quote by Kurt Vonnegut, stuck to her monitor on a yellow Post-it note: Write to please just one person. When I pick an idea for a new blog post, I always ask myself: What’s in it for you? She wants to write persuasive sales copy without selling her soul. But here she is. At her desk.

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See how Emma uses both AI and EI to write an ad for eco-friendly skincare products.

Nick Ursborne

Here’s a process any copywriter can use to incorporate both AI and emotional intelligence into their sales copy. Step 2: Generating a Basic Framework Utilizing the AI’s capabilities, Emma requests a series of basic ad copy drafts that align with her findings. Interestingly, this process wasn’t structured and written by me.

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