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5 Types of Bad Backlinks You Don’t Want

Neil Patel

Backlinks refer to URL links from other websites that point back to your website. They are links back to your website. You get the results you are looking for and find trustworthy websites that answer your questions. Search engines prioritize websites with a positive reputation online. Yes, it’s all in the name.

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The 6-Step Guide to Creating a Thought Leadership Content Program

Contently

Kroger wanted to position its pharmaceutical teams as thought leaders in vaccination science. Social media management tools, social listening tools, and website analytics are helpful here. Many of them offer COVID-19 vaccinations.

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How to Use Podcasts as Part of Your Content Marketing Strategy

Contently

They found the following brand awareness lift based on industry: Retailers: 79% B2B: 77% Consumer goods: 63% Pharmaceuticals: 37% Automotive: 30% Telecommunications: 26% Insurance: 24% What makes a good podcast? Claritas evaluated 158 campaigns over 36 months, resulting in 834 million impressions.

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2 Things to Know About Visual Content Strategy in 2019

Content Marketing Institute

By day, Buddy works as a mild-mannered content strategist in the pharmaceutical industry. SEO and Website Image Optimization 10-Point Checklist for Marketers. That’s the message Buddy Scalera delivered in a Content Marketing World talk earlier this year. It’s a topic close to his heart. But don’t worry. Let us know in the comments.

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Medical Writing Jobs 101: How to Find a Great Job (& Get Hired)

Smart Blogger

They work for clinics, pharmaceutical and medical device companies, and health care organizations. These positions exist in universities, large clinics, pharmaceutical and medical products companies, and contract research organizations (CROs). With this variety, medical copywriters have many career options. Networking is great.

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Slow Page Load Time Not Always the Culprit in Poor SEO Rankings

Content Marketing Institute

If you’re concerned about your Google rankings and website page load speed, you should keep them in perspective. Website developers and marketers buzz about page load time, especially because Google announced beginning this past July that speed is a keyword ranking factor for some mobile versions of websites.

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8 Rules for the Startup Marketer (or Anyone Who Wants to Think Like One)

Content Marketing Institute

Winmo , a database that includes many contacts in the pharmaceutical industry as well as a lot of market research (“I didn’t have the resources to hire someone to do this research. To create a high-performance website for a startup (or any business), “Build a beast with a billion landing pages.” Click To Tweet.