Smart Blogger

JUNE 19, 2023

The typical freelance copywriter might be asked to create sales copy, articles, blog posts, email campaigns , and more for clients who have something to sell (but don’t have the skill to do the persuasive writing themselves). And although some might assume this means “become a stronger writer,” that’s not all there is to this craft.

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Smart Blogger

MAY 8, 2023

Each stakeholder will have different concerns and require unique sales material. The variety and amount of sales copy needed in B2B is staggering: white papers , case studies, press releases, ebooks , a blog post , sell sheets, etc. Technical writers break complex concepts into terms the layperson can understand.

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Smart Blogger

MARCH 14, 2023

Blog posts – While blogging isn’t normally considered copywriting, any blog post intentionally used to influence a sale could be written by a copywriter (aka “content writer”). As your writing portfolio improves, so will your success rate when applying for freelancing copywriting jobs, but it takes time.

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Smart Blogger

MAY 25, 2023

SEO optimizes your website, social media amplifies your reach, and your website copy seals the deal. It’s the well-crafted sales copy that pushes the reader from “just browsing” to “take my money!” Do they adapt their writing to the brand they’re writing for?

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Elna Cain

MARCH 19, 2023

I recently checked out my online writing portfolio, and guess what I found? Since I’ve been freelance writing for almost a decade, for some reason I wasn’t paying too much attention to my portfolio. But, how do you make your portfolio stand out, then? So, how do you create an easy online writing portfolio?

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Smart Blogger

AUGUST 12, 2024

It’s little wonder then why writers, bloggers, copywriters, students, and creatives from all fields use swipe files to fine-tune their writing skills and brainstorm fresh ideas. When these writers needed to create a new piece of content, swipe files gave them something to lean on. But what is a swipe file anyway?

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Men With Pens

MARCH 30, 2010

And the next time you have sales copy to write for a client where the standards – money and success – really do apply, ask yourself why customers want them for and for what purpose. Not a writer? Get us to write your sales copy. Chances are, you can figure out what makes them happy, too.

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Men With Pens

MARCH 11, 2010

Good News for Content Writers Don’t worry. In fact, you can make even more money as a content writer if you choose NOT to write blog content. You can spruce up the conversion rate of their existing site content and sales copy. And, for most businesses, it does NOT make sense to have a blog.

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Men With Pens

JUNE 13, 2010

James: Do you ever feel guilty writing sales copy? Too many writers just don’t understand how important marketing is … it’s the engine behind modern economies that makes our lives a thousand times better than they were generations ago. Writing sales copy is noble and necessary. Thank god for caller ID.

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Men With Pens

APRIL 6, 2010

People want to see your portfolio, your testimonials, and your professional-looking website. If you keep seeing clients come to your sales page and run off without buying, you probably want to take a class in writing killer sales copy that converts. Especially since no one cares about your degree. That’s right.

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Men With Pens

DECEMBER 13, 2009

I was a writer. When you get right down to it, I’m in sales. That fascination is one of the reasons why I’m now so interested in sales and marketing. Good sales copy can make people happy, sad, worried, frustrated… anything you want. I wouldn’t be the writer – or the person – I am without it.

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Education Freelance Copywriter Copywriting 60

Freelance Writing Jobs

FEBRUARY 10, 2025

I consulted with entrepreneurs who work with freelance writers for more insight. Your Competitors Dont Struggle Its easy to figure out if youre the only one struggling: check the usual online gathering spots for freelance writers like Reddit, LinkedIn, Quora, and so on. The same is true about social media posts.

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Freelance Writing Jobs

NOVEMBER 9, 2022

That’s what happened to me, except that instead of a single project it was seven years of working as a writer. My goal with this article is to help you identify some areas where you could be working smarter as a new freelance writer, so you don’t repeat the mistakes I made starting out. Build a Published Portfolio.

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Freelance Writer Portfolio Search Engine Optimization 126

Freelance Writing Jobs

NOVEMBER 9, 2022

That’s what happened to me, except that instead of a single project it was seven years of working as a writer. My goal with this article is to help you identify some areas where you could be working smarter as a new freelance writer, so you don’t repeat the mistakes I made starting out. Build a Published Portfolio.

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Freelance Writer Portfolio Search Engine Optimization 79