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6 Psychological Techniques to Help You Write Great Social Media Hooks

Buffer

The secret to engaging social media posts has been in front of you this whole time.  Copywriters call it a 'hook,' and learning how to write social media hooks can be the difference between your followers scrolling past your post or stopping in their tracks to see what you have to say.

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How to Promote a Blog Post to Generate Traffic to It

Express Writers

Promoting it is the other half. While blog posts are valuable for nurturing existing customers and reaching new ones to bring in more traffic, effective promotion is necessary for content to be noticed. If youre unsure how to promote a new blog post, these tried and tested strategies effectively generate more traffic for brands.

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How to Budget for Your Book Launch

Jane Friedman

Photo by Photo By: Kaboompics.com Todays post is by author Joel Pitney, founder of Launch My Book. Most people who want to write a book are so caught up in the challenge of writing that they dont spend much time thinking about the many things they will likely have to spend money on as they move from idea to published book to promotions.

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Free Social Media For Authors…and When to Invest in Paid Social Media

Melanie Saxton

The beauty of platforms like Facebook, Twitter, Instagram, and LinkedIn is that they provide a means of free social media for authors. Then post at least three times a week to beef up your engagement — and use hashtags as well. Paid Social Media Well, what if none of this comes naturally? Let’s Connect!

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The Silent Bestseller: How Some Self-Published Books Thrive Without Viral Marketing

Jane Friedman

Photo by MIGUEL GASCOJ on Unsplash Todays post is by author Janee Butterfield. I ran Amazon ads, posted across social media, and told every friend and family member about my debut. Engaging readers beyond the pages At first, I thought marketing meant constantly running ads or posting daily on social media.

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The Ultimate Guide to Social Media for Freelancers

Freelance Magic

More than half of the world’s population uses social media today. In this case, an effective social media strategy can help you expand your network and get lucrative high-paying clients. Instead of shooting in the dark and hoping that you hit the mark, back your social media strategy with tips and data.

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Promoting Your Book as an Introvert in the Age of TikTok

Jane Friedman

Photo by Nick Fewings on Unsplash Today’s post is by author Julie Vick ( @vickjulie ). One question I was asked a few times around my book launch was, “How is it to promote a book about introversion when you are an introvert?” What I’ve learned: there are a lot of different ways to promote a book.

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