Content Marketing Institute

SEPTEMBER 12, 2018

The great thing about social media is you can become anyone you want to be. And, even if you aren’t paying popular social stars to help drive interest and increase reach, your content marketing activities still may not be immune to fraud and other influencer marketing pitfalls – as you’ll see from some recent news stories.

Social Media 111

Social Media Media Marketing Retail 111

Neil Patel

OCTOBER 11, 2021

Whether you’re a product or service-based business, it’s never too early to start planning your holiday promotions. Do you really need a seasonal promotion if you sell services, though? Why Service-Based Businesses Need Holiday Promotions. Holiday promotions are simply another marketing tool to help you reach this goal.

Promotion 118

Promotion Retail Social Media Advertising 118

BKA Content

OCTOBER 20, 2023

The 6 Top Social Media Content Creation Services To Save You Time in 2023 With 4.8 billion people (roughly 60% of the world’s population ) active on social media, your business can’t afford to ignore platforms such as Facebook, Instagram or LinkedIn. Do you know how to make the most of your accounts, though?

Content Creation 105

Content Creation Social Media Media Agency 105

Content Marketing Institute

JULY 11, 2018

That’s just one of the many retail marketing takeaways to learn from the success of one of retail’s most powerful forces of nature: Amazon. In fact, the retail landscape is so rich with opportunities that all you may need is the right content experience – and a bit of creative ingenuity. Retail content is a mixed (shopping) bag.

Retail 105

Retail Content Education Content Marketing 105

Elna Cain

OCTOBER 19, 2023

These are called subject matter experts (SME) and you can either interview them or use quotes from their social media posts. For example, if you work in retail and want to become a beauty freelancer or beauty copywriter you can take aspects of retail and pitch sustainable businesses that have eco-friendly products.

Website 226

Website Retail Portfolio Writing 226

Credible Content

MAY 28, 2023

Distribution and Sales Once the e-book is published, it becomes available for purchase or download through various online retailers, platforms, or author websites. Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership. What is Personal Branding?

Promotion 130

Promotion Publisher Publishing Publishing 130

Kristi Hines

AUGUST 2, 2023

Leverage the Perfect Chirp plugin to offer a social media content creation service. Turn your clients’ ideas into engaging tweets in less than 30 seconds, helping them increase their social media presence. Use WOXO to generate eye-catching video content for social media campaigns.

Utilities 246

Utilities Transportation Medical Content Creation 246

Neil Patel

OCTOBER 19, 2021

The good news is that as a brick-and-mortar business owner, you can promote your website to the foot traffic in and around your store to aid your online visibility and increase digital sales. First, let’s look at the two main different types of retail traffic along with their advantages and disadvantages. Don’t go too crazy, though.

Sales 140

Sales Retail Social Media Advertising 140

Neil Patel

APRIL 1, 2021

The image-heavy platform is the fifth most-used social media network in the world, with over 1.2 Pura Vida, which translates to “Pure Life,” is more than just a bracelet retailer. The brand shares plenty of recipes and UGC on its site and social media platforms. Instagram is extremely popular.

Hospitality 137

Hospitality Social Media Retail Copy 137

Neil Patel

MARCH 3, 2021

Traditional, physical retailers are great at customer service. Livestream shopping effectively combines the two, putting digital retailers in front of a vast online audience while still allowing them to respond to customers on a one-on-one level. NTWRK: Promotes daily limited-release product drops and shopping events.

Retail 135

Retail Promotion Social Media Landing Page 135

Neil Patel

APRIL 20, 2021

The BOPUS (Buy Online, Pick Up In-Store) has been attracting hype for both retailers and customers, and this trend is expected to stay. BOPUS lets retailers leverage omnichannel experiences to boost online and in-store profits when done well. However, it requires synergy between online commerce channels and physical retail to succeed.

Retail 132

Retail Brand Utilities Landing Page 132

Neil Patel

DECEMBER 22, 2020

One such method is an influencer promotion campaign. How Using Social Media Influencers Can Grow Your E-commerce Brand. How Using Social Media Influencers Can Grow Your E-commerce Brand. Influencer marketing is the practice of working with well-known social media users to grow your brand.

Brand 139

Brand Marketing Retail Advertising 139

Neil Patel

MARCH 15, 2021

Many of them have large followings on social media and loyal audiences on their websites. This can result in a spike in traffic and social media followers, but you’ll also have a seal of approval from industry experts. Blogging also gives you content to share on social media and helps you rank in search engines.

Sales 145

Sales Social Media Retail Engineering 145

Quick Sprout

NOVEMBER 10, 2022

Yodeck —Best for quick design and professional displays NoviSign —Best for industry-based signage OptiSigns —Best for retail and service industry signage TelemetryTV —Best for creating engagement ScreenCloud —Best for driving sales. Yodeck’s scheduling feature lets you cycle through products, ads, promotions, and more.

Manufacturing 124

Manufacturing Retail Education Food 124

Content Marketing Institute

DECEMBER 5, 2017

“We are able to chop up segments and get shorter pieces of content to share on Facebook and various social media. Another tactic has been targeting each participating university with mobile and social ads. Zappos Insights: Online shoe retailer creates educational spin-off. It’s a key market for us.

Education 111

Education Brand Banking Retail 111

Content Marketing Institute

APRIL 13, 2018

And, according to Social Media Today , referrals from Instagram “spend the longest time on e-commerce sites with an average duration of 192 seconds, which is almost double Facebook and triple Pinterest.”. 25K+ Instagram users generated dirty images & promoted @frank_bod’s coffee-based scrub. Instagram is a good answer.

Engagement 112

Engagement Content Retail Food 112

Neil Patel

JUNE 23, 2020

Lesson #3: Content Promotion. Link building for e-commerce Building links to content, PDPs, & PLPs Social media and social proof leveraging Social media platforms in the long-term Strategy for content promotion. Just look at Amazon, they are bigger than any traditional retailer.

Marketing 145

Marketing Retail Sales Social Media 145

Neil Patel

JULY 26, 2021

After all, that’s the goal of social media marketing, right? Plus, they get to promote a partner product and benefit from influencer marketing at the same time! The best posting times are often debated in the world of social media marketing. Think of every major retail company in the world. We see you.

Post 145

Post Writing Social Media Advertising 145

Quick Sprout

JULY 12, 2022

They prioritize cost-effective methods to bury negative remarks and promote a positive image. After research comes web property development, where NetReputation creates or adjusts assets your company owns, such as blogs, websites, social media profiles, business directory listings, and YouTube channels.

Management 139

Management Healthcare Medical Hospitality 139

Neil Patel

OCTOBER 8, 2020

Numerous blog posts, social media marketing campaigns , and emails crowd your pipeline. Here are some typical marketing roles : Marketing Specialist Social Media Manager Search Engine Optimization Specialist Email Marketing Manager Web Content Writer Web Producer Product Manager Marketing Analyst Advertising Coordinator.

Marketing 145

Marketing Social Media Search Engine Optimization Projects 145

Neil Patel

APRIL 21, 2021

Specifically, omnichannel retailers deliver the same experience across every channel and create a seamless experience that transcends individual platforms. While consumers may be able to shop on social media, a website, and a brick-and-mortar store, they can’t move seamlessly between them. Don’t stop there, though.

Marketing 110

Marketing Retail Social Media Sales 110

Neil Patel

MARCH 17, 2021

They’ve pretty much always had access to social media, with the first social platforms starting to gain traction in the mid-noughties. For starters, 44 percent describe social media as a popular source for product inspiration , while 69 percent want to buy directly via social media. Zoomers disagree.

Ads 145

Ads Advertising Social Media Recruitment 145

Contently

FEBRUARY 28, 2023

They found the following brand awareness lift based on industry: Retailers: 79% B2B: 77% Consumer goods: 63% Pharmaceuticals: 37% Automotive: 30% Telecommunications: 26% Insurance: 24% What makes a good podcast? Marketing: Promote and market your podcast to the right audience. That’s 30x the average of other channels.

Content Marketing 123

Content Marketing Telecommunication Pharmaceutical Brand Awareness 123

Neil Patel

NOVEMBER 26, 2020

SEO, PPC, even some social media sites can drive online sales for your luxury brand. This could be a social media platform you want to pay particular attention to; it could be Google; it could even be a custom app. You can also partner with influencers on social media channels.

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Neil Patel

MARCH 18, 2021

In their top 10 brands , you’ll find tech, retail, media and entertainment, automotive, and apparel companies. Generation X marketing strategies should include paid search ads, email marketing, social media, and occasionally even direct mail. Run Paid Ads on Social Channels They Use the Most. Missteps to avoid?

Ads 127

Ads Ad Copy Advertising Social Media 127

The Hoth

FEBRUARY 4, 2025

PR professionals would network with journalists and media professionals to secure promotional spots for their brands, which proved to be wildly successful. Instead of watching TV and listening to the radio, the public began interacting on social media, watching videos on YouTube, and listening to podcasts. Wish lists.

Brand Awareness 59

Brand Awareness SEO Promotion Retail 59

Content Marketing Institute

JUNE 15, 2018

E-commerce retailers can change up this dynamic – and you can stand out from your online competitors – by investing in interactive content. To incorporate and promote your interactive content: . Reach out to influencers who would take interest in the interactive content, and pin it to your social media platforms.

Content Marketing 110

Content Marketing Retail Marketing Storytelling 110

Neil Patel

SEPTEMBER 22, 2020

Here are examples of the shop view and a rich pin with a buy button on the app: You can also use Promoted Pins to increase your reach and following. Promoted pins are Pinterest’s version of paid ads. Promoted product pins are a great way to direct traffic to your website and emphasize your selling features.

Food 145

Food Sales Brand Awareness Retail 145

Neil Patel

JANUARY 5, 2022

These might include retail principles, digital marketing, graphic design, copywriting and content marketing , social media, event promotions, and more. Lastly, the four Ps are “Product, Placement, Price, and Promotion.”. They cover a range of topics to help marketers position and promote products and services.

Marketing 114

Marketing Retail Advertising Communication 114

Neil Patel

MARCH 25, 2021

You can also promote your posts through social on platforms you know your audience is using. PetPlate , a meal plan subscription service for dogs, created this promoted pin on Pinterest to boost a blog post called “Tips for Welcoming a New Puppy Into Your Home.”. Research Your Social Media Platforms.

Ads 129

Ads Food Brand Awareness Marketing 129

Smart Blogger

FEBRUARY 16, 2023

want to receive discounts or sales promotions ( OptinMonster , 2022) 4. 66% of markets generate leads from social media after spending only six hours per week on social media marketing. Social Media Examiner, 2022) Despite shrinking overall marketing budgets, 26.5% of retail sales worldwide.

Digital Marketing 109

Digital Marketing Marketing Retail Landing Page 109

Neil Patel

NOVEMBER 23, 2020

Once you know your audience, you’ll see how you should talk to them, what issues they care about, what influencers they follow, and where they are on social media. Step 6: Build Your Social Media Presence to Support Your Product. Now, it’s time to grow your social presence. gain market share with Gen Z customers.

Brand 138

Brand Marketing Social Media Agency 138

ContentWriters

MAY 10, 2023

The company’s success can be attributed in large part to its extensive and ever-evolving marketing strategy that incorporates various forms of advertising, partnerships, and promotions to increase its user base while retaining existing customers. The affordable monthly subscription cost of $9.99

Marketing 105

Marketing Collaboration Social Media Hospitality 105

Content Marketing Institute

MARCH 15, 2018

Keeping up with what’s new and exciting in social media can feel like a sprint. Just as you’ve mastered a new tactic or tool, one of the major social networks announces a new feature you need to wrap your head around. Geofilters are a great option for events, retail locations, and destinations. Facebook Canvas.

Social Media 111

Social Media Advertising Promotion Retail 111

Buffer

NOVEMBER 13, 2023

According to the National Retail Federation, we’re looking at a record-breaking November and December this year, with total sales reaching a staggering $966.6 Outdoor apparel retailer REI has led the charge here, opting out of Black Friday for years on the trot. billion in the U.S. Source: Facebook 8.

Marketing 114

Marketing Social Media Retail Search Engine Optimization 114

Neil Patel

OCTOBER 4, 2021

30 percent of all retail sales occur between Black Friday and Christmas. People find it on social media and in search engines, and it draws them in to read more. For many people, featured sales are the reason to go shopping on Black Friday and Cyber Monday, turning these days into bonanzas for retailers.

Retail 120

Retail Brand Awareness Sales Digital Marketing 120

Neil Patel

SEPTEMBER 19, 2020

The retail apocalypse and a worldwide pandemic have boosted ecommerce growth. If your agency has this know-how, they’ll have what they need to promote your business effectively. They’ll have a pretty good idea of the promotions your customers will respond to. They offer SEO, PPC, paid social, and CRO services.

Agency 131

Agency Retail Promotion Communication 131